As much as the online community loves to promote the effectiveness of a well-designed online strategy, it’s impossible to deny…
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business
Can You Hear Me Now? – Good and Bad Examples of Facebook Fan Page Listening Skills [Opinion]
In the past here on DBMEI, I have written on the subject of utilizing listening skills via social networks in…
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Social Media Fail from a Social Company?
Back in November of 2011, I wrote a rather glowing review of a new social application called Buffer (Why Not…
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Why Do I Need a Website?
Every time I have to go through a redesign of my website as my business evolves, I wonder, ‘Why do…
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The Perfect Pitch: Getting Your Story Out to the Media
Despite the fact that nearly 300 newspapers closed and social media has grown over the past few years, securing media…
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It’s a New Year – Do You Have a New Marketing Plan?
With the new year upon us, businesses are making their new years resolution to develop a marketing plan that will work wonders and increase annual sales. The purpose of your marketing plan is to outline how you will reach your target audience and sales goals. To do this,