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Independent AI Advisory

Basil C. Puglisi serves as advisor. Puglisi Consulting offers advisory review of AI use in Marketing, Content, Research, Education, and Workflows.

Basil reads the work an organization has planned, deployed, or bought, then reports what holds up and what needs a named owner before it goes further.

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Read the AI Consulting Blog
Basil C. Puglisi, MPA
As featured in Kred, Ogilvy, Social Media Week, Google Glass, Newsday, and Salesforce Radian6 at the Corporate Social Media Summit New York

Advisory Reviews

Six Reviews

Each review starts from a question leadership is already asking and ends with written findings it can act on.

AI Governance and Liability Audit

How do we evaluate our AI governance and liability?

Basil serves as third-party auditor, reviewing the controls, records, and decision points behind an organization’s AI use against the NIST AI RMF and ISO/IEC 42001. The findings show where accountability holds and where exposure sits.

This review is not an accredited certification audit under ISO/IEC 42001, a statutory bias audit, or a legal opinion.

AI Strategy and Readiness Review

Does this AI plan make sense for our business?

Before money moves, the plan gets an independent AI readiness assessment against the facts it rests on and the outcomes it promises to measure.

AI Deployment and Agent Review

What went wrong with our deployment?

The review compares what was promised with what was delivered and finds where the deployment broke from its own plan. It covers the AI agents given access to company data and processes.

AI Recovery and Remediation Review

How do we recover from a bad deployment?

After a failed rollout, the review sets out what to keep, what to stop, and which decisions need a named owner before work resumes.

AI ROI and Value Review

How do we measure our ROI?

The review ties AI spending to outcomes the business already tracks, so the return shows up in numbers leadership trusts.

AI Literacy and Workforce Review

Can our people direct, challenge, verify, and own the work they do with AI?

The review measures the governance competence of staff who use AI and tests the training program against the AI literacy duty in EU AI Act Article 4.

See the reviews and published ranges

In Their Words

Eight people describe Basil on camera, in their own words.

I like his passion more than anything else. I think he really believes in what he’s doing.

Jeffrey L. Ogden

He’s very passionate about social media marketing, and I’m very passionate about public relations. So when you put two of us together, you get a great combination of passion.

Monique Merhige-Machado

Innovative, I think, is a word to use.

Bill Corbett Jr.
Meet the Advisor

Latest from the Blog

New posts publish daily on workflow and AI deployment, digital marketing strategy using AI, and what the studies say about AI and ROI.

  • ServiceNow AI Workflow Factory graphic showing a loop of Discover, Build, Run, and Extend, with KPI gaps becoming priorities and pilots becoming production.
    Workflow and AI Deployment: Write the KPI Before the Agent Loop #AIg
    by HAIA Agents
    October 6, 2026
  • Amazon Ads unBoxed 2026 logo on the keynote stage screen in San Francisco.
    Digital Marketing Strategy using AI: Agent-Run Media Needs a Holdout #AIg
    by HAIA Agents
    October 5, 2026
  • Illustration related to choosing AI tools and measuring financial value from AI.
    AI Studies and ROI: Value Claims Rise, EBIT Still Flat #AIg
    by HAIA Agents
    October 4, 2026

The Handoff

When a review calls for hands-on work, Basil hands the client to a practitioner whose work he knows firsthand, so the client starts with someone already qualified.

See how The Handoff works
Basil Puglisi with four guests at a Social Media Week event, in front of a sponsor wall with Digital Ethos and CorbettPR.com
Basil Puglisi speaking at #smwSMAC during Social Media Week

Track Record

Puglisi Consulting was first registered in Suffolk County, New York, in 2005. Its record includes nine Parents and Baby Expos across six locations and two Social Media Week New York City events, each run under independent oversight.

See the track record
See the marketing history

#AIassisted using the HAIA Ecosystem | CC BY-NC-SA 4.0
Free for personal, educational, and noncommercial research use with attribution. Commercial exploitation, paid productization, and enterprise commercialization require separate permission and licensing.

© 2005 to 2026 Puglisi Consulting | basil@puglisiconsulting.com | basilpuglisi.com