A relatively unknown as of yet, Gowalla is a mobile and web service that allows people to connect, … [Read more...] about Social Brand Visibility: Gowalla, Mobile Web
Visibility
Brand Marketing, not Brand Advertising! Difference?
Establishing a Brand is most successful when the marketing campaign is performed in a consistent … [Read more...] about Brand Marketing, not Brand Advertising! Difference?
Picking the Right Social Network for your Brand
As for internet visibility, or digital brand as it is being called now, 2010 proved, without a … [Read more...] about Picking the Right Social Network for your Brand
What is Advertising in comparison to Branding?
Advertising tells the world how great, useful, or exciting that your product or service is. Branding … [Read more...] about What is Advertising in comparison to Branding?
Apps and Sites to help Businesses Manage Social Media Branding
If you are a small business owner active in the social media circuit, there are some free or … [Read more...] about Apps and Sites to help Businesses Manage Social Media Branding
What is a Brand? How Does a Small Business use Branding?
What is a brand? A brand is the sum of people’s perception of a name, a company logo, the … [Read more...] about What is a Brand? How Does a Small Business use Branding?