Mobile marketing changed its definition in the early 2000’s when the original meaning, which was … [Read more...] about What Makes Mobile Search Marketing Beneficial?
Location
Yext: Pay Per Action Advertising
Combining Internet advertising and local businesses is what Yext is all about. The company, founded … [Read more...] about Yext: Pay Per Action Advertising
Loopt: A Social Location Tool
Let’s say you step out of class or a business meeting or a long day at work, and you wonder; where … [Read more...] about Loopt: A Social Location Tool
Social Brand Visibility: Gowalla, Mobile Web
A relatively unknown as of yet, Gowalla is a mobile and web service that allows people to connect, … [Read more...] about Social Brand Visibility: Gowalla, Mobile Web