As you read in the Google Adwords part one, pay per click (PPC) is one of the options Google offers…
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ppc
PPC, PPM, HUH?
In the world of social advertising, which is using Facebook, LinkedIn, Twitter, or Google Adwords, there is always the debate…
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A Day at Google New York & Seth Godin [OPINION]
Google started a pretty amazing program called “Google Engage for Agencies”, while it’s a great outreach program to help generate…
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Google AdWords: Call Metrics & Click to Call
Since Dec. 2010, Google has allowed placement of phone numbers in AdWords text body. Their rational was that most people…
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Yext: Pay Per Action Advertising
Combining Internet advertising and local businesses is what Yext is all about. The company, founded in 2006 and operating out…
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Small Business Solutions: Marchex
Marchex, a company out of Seattle Washington, is a call advertising and analyzing company, which caters to small businesses to…
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