Social networking is here to stay and if you want to stay in business you had better learn to … [Read more...] about How to be Proactive about Social Networking and protect your Brand
Branding & Marketing
Social Brand Visibility: Gowalla, Mobile Web
A relatively unknown as of yet, Gowalla is a mobile and web service that allows people to connect, … [Read more...] about Social Brand Visibility: Gowalla, Mobile Web
Top Ten Twitter Tools for 2011: Used by Banks and Businesses
Twitter accounts are showing up in unexpected places, Citi Bank is training one hundred customer … [Read more...] about Top Ten Twitter Tools for 2011: Used by Banks and Businesses
Brand Marketing, not Brand Advertising! Difference?
Establishing a Brand is most successful when the marketing campaign is performed in a consistent … [Read more...] about Brand Marketing, not Brand Advertising! Difference?
Picking the Right Social Network for your Brand
As for internet visibility, or digital brand as it is being called now, 2010 proved, without a … [Read more...] about Picking the Right Social Network for your Brand
What is Advertising in comparison to Branding?
Advertising tells the world how great, useful, or exciting that your product or service is. Branding … [Read more...] about What is Advertising in comparison to Branding?