Puglisi Consulting

Solutions for Entrepreneurs, Support for Organizations

How Agencies Can Prepare Clients For Success

June 12, 2012 by Monique Merhige 1 Comment

A marketing agency is typically hired on to help companies achieve their marketing goals and … [Read more...]

Filed Under: Branding & Marketing, General Tagged With: Advertising agency, Advertising and Marketing, Company, Direct Marketing, Marketing, Motorola, Public Relations, social media marketing

Favor Facts over Frills in B2B Copywriting

June 10, 2012 by basilpuglisi@gmail.com Leave a Comment

Platitudes and empty promises go over like lead balloons in the B2B world, where people expect … [Read more...]

Filed Under: Branding & Marketing, General Tagged With: Advertising and Marketing, Audience, business, Business-to-business, internet marketing, LinkedIn, Marketing, Search engine optimization

Facebook Declares Sponsored Stories Their Primary Ad Unit

June 3, 2012 by BasilPuglisi 2 Comments

Traditionally, Facebook has been reluctant to fill up its social content feeds and streams with ads. … [Read more...]

Filed Under: General, Social Media Tagged With: 1-800-Flowers, advertising, Class action, facebook, Facebook features, Marketing, Online Communities, social network, Sponsor (commercial)

Commun.it Launches Their Relationship Management Service for Twitter

May 30, 2012 by BasilPuglisi 1 Comment

Weeks ago, Communi.it extended a few initial pre-launch accounts for some social media educational … [Read more...]

Filed Under: General Tagged With: Basil C. Puglisi, Chief executive officer, Executive director, facebook, Fortune 500, Hedge fund, Management, Marketing, Online Communities, Puglisi Consulting Group, Social Media, Social Networking, twitter, User (computing)

How to Budget for Marketing

May 27, 2012 by basilpuglisi@gmail.com 2 Comments

Whatever it is, the budget you put in place for your marketing for the year ahead will shape the … [Read more...]

Filed Under: Branding & Marketing, Content Marketing, Digital & Internet Marketing, General Tagged With: business, google, Inbound marketing, Marketing, Marketing and Advertising, Marketing strategy, Target market, twitter

The Hard Truth about Facebook: Why the Facebook IPO looks like a Bad Investment

May 17, 2012 by BasilPuglisi 15 Comments

Facebook Does Not Produce any Content Facebook May be Maxed Out! Facebook Lacks … [Read more...]

Filed Under: Business, General Tagged With: brand, business, facebook, Facebook Business, Facebook Future, Facebook Growth, Facebook IPO, Facebook Marketing, Facebook Projections, Facebook Stock, Marketing, Social Media, social network

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