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Puglisi Consulting

Solutions for Entrepreneurs, Support for Organizations

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The Case of Crystal Cox: the Issue of Bloggers as Journalists, Continued

Both points lead to what I feel is the bigger issue. Traditional media journalism does not, per se, have the viral affect that blogged information can. Therefore, veracity of information or the lack of it can be magnified exponentially. As a result, the information posted can spread like wild fire and have a previously unseen impact on the parties involved. As we have already seen, social media has outdated the need for traditional war as the medium for a national revolution. The implications of what blogging can do, as a part of ‘journalistic’ media, reach beyond our imagination.

More on Logo Design & Branding

The British Petroleum logo/brand transformation was a masterful and classic example of the kinds of changes companies have been making over the decades. It is also very much in keeping with the times of changing energy sources. The only problem is that one just does not know whether or not excellence in branding development implying positive changing of company values followed by actual bad deeds, is sufficient to save a company from economic and political suicide.

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