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How Modular Booth Designs Increase Trade Show Portability

Considering the time and money that businesses pour into their trade booths, it makes sense that the trade booths would…
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Digital Media and Business: The Case for Regulation

(be warned this is not a short read and the good stuff is at the bottom) If you follow anything…
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TWITTER TAKES ON 2013

INTRODUCTION It has been known for sometime that images enhance social media the way the talkies transformed the film industry….
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Top 10 Stories on Digital Ethos for 2012

This is it.  The last Saturday of 2012.  I’m not really sure where the year has gone, and I’m sure…
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“What’s in store in 2013 for Revenue Performance Management companies?” – Brian Kardon [VIDEO]

In this show, Brian Kardon, Chief Marketing Officer of Lattice Engines (http://www.latticeengines.com) joins host Jeff Ogden (http://about.me/jeffogden) for a fun…
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Does Santa have a branding problem? A PR Guy’s Perspective

After seeing dozens of print and TV commercials over the past few months, actually years, which featured Santa Claus I…
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