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If you are like me, you love your Kindle. Although I very begrudgingly gave up my literal book collecting to switch over to the digital form last year, I must admit, there is nothing like breaking out a Kindle in those moments where other unfortunates have to lug out a dusty old heavy book to entertain themselves.

Marketing 101 – Getting Back To Basics

Have you ever wondered why most marketing executives don’t possess an actual degree in Marketing. Most have a bachelor degree…
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Traditional Print Advertising versus Digital Online Marketing

Unfortunately, one of the major obstacles to going paperless is the generation of adults, considered baby boomers and older, who grew up and became educated without this technology. The height of sophistication was slide rules and pocket calculators. Now there are the Inbound Boomers to help with this transition.

How Do You Do It? – My Super-Secret (shh!) 6 Tips for Blogging Success

Check out these mind-blowing statistics on this blog: 1,085 Posts Over 72,000 viewers to date In nationwide syndication Publishes on…
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Social Media is NOT a Marketing Plan, think Brand!

It’s important to realize that Social Media is a tool, a very powerful one but far from a keystone for…
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How To Do More With Less – Building a Marketing Budget In Today’s Economic Climate

With the current economic climate, it’s difficult for companies to allocate enough money for their marketing budget.  The mindset of…
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