It doesn’t matter if you are upper management or simply seeking to advance your career, using LinkedIn is an important…
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Personal Branding and Marketing Lessons from “The King” Elvis Presley
When an individual is known by one name or by an equally recognizable nickname, they have achieved the pinnacle of…
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Growing Your Brand and Business: Using LinkedIn Groups
With LinkedIn operating the largest online professional network with some 160 million users across 200 countries, it is clear that…
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Networking in the Real World and Online
Networking is a crucial aspect of a business marketing plan. Relationships are essential in business and networking is one way…
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Do You Need a Blog? The Personal Branding Perspective
Why should I have a blog? This is a question many of us in the marketing arena are often asked. …
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Tips to Extend Media Coverage
Media coverage is not easily obtained, but comes at a great cost and effort. It is highly sought after because…
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