As a public relations specialist, it’s important to know when to use on-line Public Relations vehicles. Since there is a…
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Direct Marketing
How to Use Webinars As A Lead Generation Tool
A webinar is a great tool for businesses to help grow their businesses. It’s a shame that more companies don’t…
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Direct Marketing ~ Email VS Direct Mail
Direct Marketing is a crucial component of any lead generation program and should be part of your strategic marketing plan. …
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Why should Marketers Hire A Professional Photographer?
One picture is worth a thousand words….yet most companies skimp on taking professional photos of their products or facility. Why…
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Tips to Cut Your Trade Show Booth Spending in 2012
A trade show is a great way for a company to increase exposure and increase brand presence…but there’s typically a…
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It’s a New Year – Do You Have a New Marketing Plan?
With the new year upon us, businesses are making their new years resolution to develop a marketing plan that will work wonders and increase annual sales. The purpose of your marketing plan is to outline how you will reach your target audience and sales goals. To do this,