Telling business owners that they need to have some plans for customer engagement is easy. However, once they have absorbed…
Read More
Traditional Marketing
WHY IS MARKETING THE FIRST TO GO DURING A RECESSION?
Marketing is a valuable tool to business owners that can’t be ignored! When times get tough…marketing is the first to…
Read More
Stop Using Social Media Now…If you don’t have a plan
Your Social Media Plan: Why you need one and first steps Over the years I have conducted workshops and sat…
Read More
The New York Islanders Hockey Team: Keeping Them on Long Island
Yesterday, I attended a multi-Chamber of Commerce Networking event at the Nassau Veteran’s Memorial Coliseum as one of about 50 -75 guests of the NY Islanders Hockey Club. The purpose of the event was to familiarize the surrounding communities with the team, introduce the various packages available to hockey fans and reinforce the NY Islanders brand reminding residents that the NY Islanders are still Long Island’s professional, four time Stanley Cup winning, hockey team as they rebuild towards their future. What’s the plan?
Top 3 Reasons To Outsource Your Marketing in 2012
With the new year approaching, many companies are in the process of finalizing their 2012 budgets. Marketing executives are working…
Read More
“Privacy” is a great way to stay unemployed, unconnected and extinct [Opinion]
Social Media does not create a brand, it takes the brand (or character impression) and carries it. Just like in…
Read More