Puglisi Consulting

Solutions for Entrepreneurs, Support for Organizations

Alison Gilbert

A Casual Glance at Social Media

By now, just about everyone is at least aware of social media. Whether one participates in it, likes it or dislikes it, favors certain venues over others, social media has become part of our everyday culture and part of our technology in its brief 30 year history. It is also inarguably here to stay and will continue to morph into more and more amazing forms.

Technologically Speaking

There are many things that are no longer just the way they were. Similar to the story of Rip Van Winkle, someone who had simply fallen asleep or gone underground for a few decades and returned to the present would find his present to be very much in the past. There would be many technological changes that could baffle him. This post, Technologically Speaking, illustrates a few of them.

VACATION: Escape from Digital World

Not only did I escape from my daily addiction to hours on the computer but also for a change, the digital world served me. I was not its slave.

Social Media or Social Spamming?

It is possible that these social media based connections are a way for the applications involved to take your information and spam everyone you know. At worst, personal information that was meant to be private and not shared with anyone will be made public as a casualty of the competition between the major social media players to claim the largest market share at any price, including personal privacy.

Branding, Part One: Design by Dunkin’

When done well using the science of marketing and art of branding, the result of immediate recognition is now approaching ‘0’ time between recognizing, purchasing and consuming. With the continually growing addition of new technology, this process is getting even faster and the gap is lessening to the point where our wishes will be the digital genie’s immediate command. I want it; you have it; I see it; I got it. Just like that!