Marketers know that the best way to reach their audience is to drive an emotional connection between the brand and…
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Social Media Topics
Social Media ROI, as defined by Oreo during the Super Bowl
During the most expensive advertising and marketing event of the year, Oreo forces a turnover! In the darkness of the…
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The Super Bowl and Social Media
As most people in the U.S. know, Sunday February 3rd is the Super Bowl. For some, it is when friends…
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Social Media Action Camp: Professional Panel Q&A
This is an inside video from the Social Media Action Camp 2012 with a Professional Panel from Amy Vernon of…
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Facebook takes on Foursquare — Facebook Nearby
It’s been a busy few months at Facebook’s headquarters. Before they even announced their new search tool earlier this month,…
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Social Marketing With Photos
They say a picture is worth a thousand words—a concept advertisers and marketers have practiced for years. As marketers switched…
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