# Puglisi Consulting > Solutions for Entrepreneurs, Support for Organizations ## Posts - [Banner Display Networks](https://puglisiconsulting.com/banner-display-networks/): Banner display networks can offer business owners the ability to target customers, vertical markets and other advertising aspects on the pages they are already browsing. This kind of ad serving technology can provide instant global visibility. How Do Banner Display Networks Work? Users create or have created for them professional banner ads that are displayed […] - [Bloomberg BusinessWeek last week; "Google's YouTube Boosts Display Advertisers 10-Fold"](https://puglisiconsulting.com/bloomberg-businessweek-last-week-googles-youtube-boosts-display-advertisers-10-fold/): Came across a great article on Bloomberg BusinessWeek last week; “Google’s YouTube Boosts Display Advertisers 10-Fold”. Very interesting that the King of Search has discovered display advertising. Now let’s be honest, YouTube has massive reach but so does Google so is search declining? – According to Brian Womack who wrote the piece for Bloomberg, “As […] - [It's in the Details, Stats on Social Media](https://puglisiconsulting.com/its-in-the-details-stats-on-social-media/): If your still not sure about Social Media as a sales tool, think about this! “customer reviews had a strong influence on the purchases of 71% of respondents—while only 25% said the same about Facebook fan pages”—an interesting statistic considering the pace at which companies are setting up Facebook pages. Seems to me there is […] - [SitePal: 3D People greet site vistors](https://puglisiconsulting.com/sitepal-3d-people-greet-site-vistors/): Sitepal has introduced a rather impressive new set of speaking avatars. While the technology behind this type of avatar may be complex, the simplicity of its use may make it worth its weight. Thanks to 3-D Photoface, who has some of the most life-like avatar creations on the web, these avatars are of a quality […] - [Social Brand Visibility: SimPy](https://puglisiconsulting.com/social-brand-visibility-simpy/): Launched in 2004, Simpy is a web-based personal and social bookmarking service. It used tag clouds to bookmark and recall your favorite places, it's most advanced feature was the ability to share or keep prive the bookmarks. While others were drawn to the ability to save, tag and search free text notes. - [My Space Games System Draws New Attention](https://puglisiconsulting.com/my-space-games-system-draws-new-attention/): The social internet website MySpace announced with great pride to the people in attendance at the Games Developers Conference that they have a better gaming system for those social gamers. The functions and tools are superior and they have improved the user friendliness. The MySpace users that own the iphone now have the ability to […] - [T-Mobile's New HTC HD2](https://puglisiconsulting.com/t-mobiles-new-htc-hd2/): On specs alone, HTC HD2 looks to be the best mobile 6.5 device ever created for Windows. It contains a 4.3 inch screen with 800 x 480 resolution. It also includes a speedy 1-GHZ process by Snapdragon. After the recent launch for the HD2, it was easy to get my hands on this device to […] - [Social Media: It is not a Fad](https://puglisiconsulting.com/social-media-it-is-not-a-fad/): So While it is nice to be original, sometimes you just have to respect the way others say it. In this case the sheet coveres just about anything that should stump the “it’s just a fad” crowd of professionals that are still waiting for manufacturing to come back to the U.S. - [Social Brand Visibility: Propeller](https://puglisiconsulting.com/social-brand-visibility-propeller/): A Social Bookmarking Service, Propeller was born of Netscape. A design Similar to Digg it allowed users to vote, via bookmarking on stories and sites that visitors found useful. - [Sency.com: Real Time Social Results?](https://puglisiconsulting.com/sency-com-real-time-social-results/): While Google now allows twitter results into the first page search results other search engines like Sency.com use twitter as their primary source for search results. The benefits to real time content is that it provides the opportunity to find the most up to date information about what is happening on the web. Twitter updates […] - [Twitter and Google Buzz?](https://puglisiconsulting.com/twitter-and-google-buzz/): Google Does Not Plan to Be Left Behind – Buzz Although they have had no choice lately, Google has announced its plans to take ‘what it does best’, which is organizing web content by relevancy, and apply this same method to social media formats. Social media is notoriously perhaps one of the most disorganized aspects […] - [Facebook Gives the Boot to Privacy](https://puglisiconsulting.com/facebook-gives-the-boot-to-privacy/): One month after users went ballistic over the Facebook privacy update changes may have been a bit too early for Zuckerberg to declare that if given the chance to start over, he would have made these recent decisions right from the start. Claiming that it is the social norm, he shares that the new changes […] - [Propeller Chip News](https://puglisiconsulting.com/propeller-chip-news/): It looks like the new propeller chip will be an incredible addition to our current application technology. This chip contains eight processors or cogs, that can operate simultaneously, cooperatively, or even independently. This allows them to share common resources from a central hub. This new chip allows developers to retain full control over when and […] - [Social Media and the New Year, Old You](https://puglisiconsulting.com/social-media-and-the-new-year-old-you/): Do not be so quick to be someone your not, thats the growing trend in social media. If people want a phony sales pitch or a perfect product in it’s most ideal enviroment, then they will visit your website. Social Media is about connecting and communicating, expect big things from the time you put in. […] - [Social Media: Propeller](https://puglisiconsulting.com/social-media-propeller/): It appears that Propeller, has finally gone the way of the dinosaur. This aspect of Social Media bookmarking, although an older model, was likely still a contributing factor in where social media has gone in the bit of time it has been around. Some would even call it a pioneer in its niche. So maybe […] - [What is Mashable?](https://puglisiconsulting.com/what-is-mashable/): Considered an internet news blog, Mashable was launched from Pete Cashmore’s very own home in Aberdeen Scotland in 2005. Its primary purpose is to cover the latest news in social media, but it also covers any new news and developments in entertainment, online video, web development, technology, mobile and other gadget reviews and information. The […] - [Submit Your Blog Post to Us Today](https://puglisiconsulting.com/submit-your-blog-post-to-us-today/): Guest Bloggers To our Guest Contributors at Expecting Parents & Baby, There are few guidelines but many benefits to you for contributing content to our blog network here. Please note the following for content you submit: Requirements Original Post of 300 Words or More For Exclusive Appearance on Expecting Parents & Baby for 7 Days or more […] - [Social Brand Visibility: Slashdot](https://puglisiconsulting.com/social-brand-visibility-slashdot/): Slashdot traffic is estimated to be over 5.5 million visitors per month, and the site has won many awards. A term “Slashdot Effect” was coined after a story was posted on the site which sent much traffic to the source. Statistics shows that about 50% of the users check in to see the news of the day, while the other half stays and takes part in the conversations - [Social Media Trends for 2011](https://puglisiconsulting.com/social-media-trends-for-2011/): The use of social media through mobile devices tripled. The tablet became popular and threatens to revolutionize laptops and school books... - [Social Brand Visibility: Ping.fm](https://puglisiconsulting.com/social-brand-visibility-ping-fm/): At its core, social media sites are meant to be a communication platform, where you connect with people in a two way conversation. Ping.fm might turn it into one-way broadcasting mechanisms. - [Archos 101 and Archos 70 Internet Tabs ruined by Archos business model and execution.](https://puglisiconsulting.com/archos-101-and-archos-70-internet-tabs-ruined-by-archos-business-model-and-execution/): I was very excited to see this project and while I tried to find every reason to support the tablet, the ultimate test of a product is the company behind it, Archos clearly made a mediocre product terrible. - [Some Knowledge For Creating A Small Business Website](https://puglisiconsulting.com/some-knowledge-for-creating-a-small-business-website/): No matter what you decide to do with your website, it is going to end up being one of the most powerful tools for your company's present and future success. - [Social Brand Visibility: Plaxo](https://puglisiconsulting.com/social-brand-visibility-plaxo-2/): Users have their information stored on servers, so they can access it anytime from everywhere. When your contact information is updated it will be changed in all your contacts’ address books that are connected to you through the site. - [How to Use Facebook to stimulate your Business?](https://puglisiconsulting.com/how-to-use-facebook-to-stimulate-your-business/): it is about maintaining it so you can be able to better connect with your existing customers and develop a connection with future ones. - [Social Media Monitoring - SCRM](https://puglisiconsulting.com/social-media-monitoring-scrm/): To be effective, your reaction should be quick. You can’t afford to wait weeks for reports. You want to know what people are talking about in your niche. That can give you an idea where you should go next in your business. - [A Few Quick Pointers For Building A Successful Business](https://puglisiconsulting.com/a-few-quick-pointers-for-building-a-successful-business/): You need to make sure to set aside about seven to fourteen percent of your gross target for marketing and advertising. Also, make sure that the ads that you are putting out there for the world to see are tasteful and to the point. - [Making People Aware Of Your Business With A Small Budget](https://puglisiconsulting.com/making-people-aware-of-your-business-with-a-small-budget/): All of these things are cheap and easy ways to get your company off of the ground. Most people do not have a lot of spare money lying around when they start a new business, so it is best to find creative ways to work with what you have at the moment and build on it as you gain more and more income. - [Using Social Bookmarking To Rise Your Small Business Through The Ranks](https://puglisiconsulting.com/using-social-bookmarking-to-rise-your-small-business-through-the-ranks/): One of the best ways for you to get your company noticed is through social bookmarking which allows you to get your social blog or personal business website ranked. This ranking system lets you and your business partners get noticed quickly and build the popularity of your small business. - [Interlude.fm – Interactive Video](https://puglisiconsulting.com/interlude-fm-interactive-video/): What Interlude does is allow you to choose your adventure and influence what you see. While watching a music video, you are asked, from time to time, to make a choice who you would like to follow. - [Connecting with the Human Side of Social Media](https://puglisiconsulting.com/connecting-with-the-human-side-of-social-media/): Connecting with the Human Side of Social Media Online communities can foster meaningful relationships offline, too. No matter how you celebrate Thanksgiving, the day will involve some sort of giving thanks. Thanks for family, for health, for the food on the table. Thanks for the blessings of the year or just for being alive. One […] - [Google bookmarks](https://puglisiconsulting.com/google-bookmarks/): Why is this service important? You do not have to have your computer with you when you want to show something interesting you have bookmarked. - [Social Brand Visibility: Tumblr at Your Service](https://puglisiconsulting.com/social-brand-visibility-tumblr-at-your-service/): Tumblr was co-founded by David Karp and Marco Arment in 2007. It emphasizes its customization and ease of use, with a simple sing up and log on. No need for knowledge in the world of coding and computer language. Each user gets his own tumblelog where he can post his thoughts and feeling. - [Social Brand Visibility: Do You Digg It?](https://puglisiconsulting.com/social-brand-visibility-do-you-digg-it/): As of November 2010, Digg is ranked 125th in website traffic, with unique monthly visitors standing on 15.1 million. It is estimates that 34% of the site users are from the United States, where it ranks # 74 and it is even more popular in Pakistan where it ranks #18 - [How to Use social Media to Spread the Word - YouTube](https://puglisiconsulting.com/how-to-use-social-media-to-spread-the-word-youtube/): Many small and medium businesses try to engage their customers through Facebook and twitter. Another venue you might want to look into is YouTube. - [Word of Mouth Goes a Long Way](https://puglisiconsulting.com/word-of-mouth-goes-a-long-way/): Peer recommendation narrows the playing fields. People can share things they have discovered, create lists which can be exchanged and used as a specialized search engine. Social media enables people talk about the events of the day, news or gossip, and share their expertise with other people. - [Archos 101 Android Tablet to Release Monday](https://puglisiconsulting.com/archos-101-android-tablet-to-release-monday/): "We are estimating to see the Archos 101 16GB on our webstore as of this Monday." Thank you,Brian D - Archos Sales Support - [Local Websites](https://puglisiconsulting.com/local-websites/): In the last year there has been a lot of attention to local offerings, the digital space is really paying attention to local happenings, be it business, events or politics. As Patch has found its place offering hyper local coverage for communities across America, just about 200 patches now offer community coverage in a digital […] - [Google’s New Product Ads](https://puglisiconsulting.com/googles-new-product-ads/): “Product Ads” make a lot of sense for e-commerce sites and follows Google’s increasing venture into comparison shopping on the search engine result pages. - [Social Brand Visibility: Newsvine](https://puglisiconsulting.com/social-brand-visibility-newsvine/): Newsvine says its members will receive 90% of revenue from advertisements that appears on their personal pages. These earnings are based on traffic to the articles and seeds, and have a complicated formula which is calculated based on 1000 page views. - [Online Resources For Your Upcoming Business](https://puglisiconsulting.com/online-resources-for-your-upcoming-business/): There are quite a few places on the internet that you can use to your advantage when trying to promote your new small business. Some of these websites are very easy to latch onto and will give you the right amount of exposure that you desire. - [Instant Preview - A new Google Tool](https://puglisiconsulting.com/instant-preview-a-new-google-tool/): This month Google has released Instant Preview, and you already have it in the result page. - [Facebook Places- Where Are you?](https://puglisiconsulting.com/facebook-places-where-are-you/): There is no one bigger than Facebook in the Social Media world. With over 500,000,000 users and growing, it is the king supreme of virtual friendship. How ironic it is that now they are trying to help you connect locally and physically. - [Can You Get Free PR?](https://puglisiconsulting.com/can-you-get-free-pr/): These are but a few initial steps to increase the visibility of your small business, but these steps cost you – in time, not money - [Social Brand Visibility: Are You LinkedIn?](https://puglisiconsulting.com/social-brand-visibility-are-you-linkedin/): If you are interested in expending your circle of business connections, talk to like-minded people, help and be helped in solving professional problems, LinkedIn is a site which will allow you do all that for free. - [Startups that could affect your Marketing Strategy](https://puglisiconsulting.com/startups-that-could-affect-your-marketing-strategy/): TechCrunch, a company that started as a blog in 2005 and has evolved to be one of the biggest and more innovative companies, holds a yearly conference where they choose 25 new startups from over 1000 applications to present their ideas to the conference and through it to the world. - [So You Want to Start a Business Blog….](https://puglisiconsulting.com/so-you-want-to-start-a-business-blog/): 75% of the respondents said they consider blogs ‘useful’ and 31% said it is ‘critical’ to their business. - [Small Businesses and their Banks](https://puglisiconsulting.com/small-businesses-and-their-banks/): Big banks have lost the human relationships with their clients. It may be high time to leave those big ones and go with the smaller local banks, - [Social Brand Visibility: Friendfeed](https://puglisiconsulting.com/social-brand-visibility-friendfeed/): What’s more, Friend feed is also a real-time feed aggregator that consolidates updates from social media and social networking websites, social bookmarking websites, blogs and micro-blogging. - [Google Places – a New Kind of Search](https://puglisiconsulting.com/google-places-a-new-kind-of-search/): Google has launched, last September, a new service called Goggle Places, an improvement on Goggle’s Business Center. According to Google, local search amount to 20% of all searches being done. - [Networking and Schmoozing Do’s and Don’ts](https://puglisiconsulting.com/networking-and-schmoozing-dos-and-donts/): A big part of networking is schmoozing – making new connections and keeping the ones you have. Unfortunately, not all of us are born natural schmoozers. For some the idea of schmoozing in a convention or a gathering is enough to send chills down their spines. What can we do to be better communicators? - [Why Free is so profitable!](https://puglisiconsulting.com/why-free-is-so-profitable/): In the end it's all about time and resource management, if you can show a business owner value in your service for free, then they know they will find value in the paid product and services you can offer as well. - [Social Brand Visibility: Identi.ca](https://puglisiconsulting.com/social-brand-visibility-identi-ca/): Twitter is close, and more popular, but identi.ca is robust, more reliable, and simply an ALTERNATIVE and a CHOICE. - [How to Market Your Business like the Big Boys](https://puglisiconsulting.com/how-to-market-your-business-like-the-big-boys/): The bottom line – when you are about to launch a new product, plan the launch months before the actual date. - [Social Brand Visibility: Mister Wong](https://puglisiconsulting.com/social-brand-visibility-mister-wong/): A relative newcomer, the service is available in German, French, Russian, Spanish, Chinese and English, and is the leading social bookmarking service in Europe with over 50 million users in 2009. They claim to be the second largest bookmarking service in the world. - [The Niche You Need To Target To Promote Your Small Business](https://puglisiconsulting.com/the-niche-you-need-to-target-to-promote-your-small-business/): If your product is something that a wide range of customers will use, you will need to create various marketing campaigns to reach different segments of this broad market. - [Restaurants are Eating Up Social Media](https://puglisiconsulting.com/restaurants-are-eating-up-social-media/): Restaurants are Eating Up Social Media Many local eateries are capitalizing on social web presence to interact with customers. If you’re going out for dinner, you might want to check your computer or mobile device before you leave to see what the specials are for your favorite restaurant. Restaurants have been taking advantage of the […] - [Issues and Concerns from Long Island Non-profits : Social Media Day of Giving](https://puglisiconsulting.com/issues-and-concerns-from-long-island-non-profits-social-media-day-of-giving/): A few days later we've taken a few minutes to review just a few of the questions, concerns, and issues that the representatives from the nonprofit organizations brought with them to the "Social Media Day of Giving" - [Social Brand Visibility: Friendster](https://puglisiconsulting.com/social-brand-visibility-friendster/): Founded in 2002, Friendster is one of the web’s older social networking services, launched before MySpace, Facebook and LinkedIn came into being. Users can join and connect with friends, family, school, groups, activities and interests. - [Promoting a Small Business Without Breaking The Bank](https://puglisiconsulting.com/promoting-a-small-business-without-breaking-the-bank/): The classic promotions options are print, television media and direct campaign. You might think that all these options will cost money, and that you need a large budget to get your message across. Without spending an incredible amount of money, you can attract customers, and have ready to use custom recorded video content for future use, as follows: - [Get Published…Want to be a guest blogger?](https://puglisiconsulting.com/get-publishedwant-to-be-a-guest-blogger/): If you would like to be a guest blog writer, forward your article to me no later than Sunday 24, 2010 at 12 noon. I will showcase at least 1 a day, perhaps two a day all next week - [Social Brand Visibility: BibSonomy](https://puglisiconsulting.com/social-brand-visibility-bibsonomy/): BibSonomy is a social bookmarking system that allows users to bookmark and share their favorite sites and publication in a collaborative manner. - [How to get Your Small Business on the Virtual Map](https://puglisiconsulting.com/how-to-get-your-small-business-on-the-virtual-map/): Getting your business known and noticed in the virtual world can boost your brand identity recognition and your sales to unforeseen heights, depending on your marketing strategies. So how to put your small business on the virtual map? - [Social Brand Visibility: Mixx](https://puglisiconsulting.com/social-brand-visibility-mixx/): There is so much information of the web these days that we don't have the time to find the good stuff that interests us or is important to our business. Who knows better than you what informs you, what makes you think, what makes you laugh? - [Back to Basics: New Business Owner](https://puglisiconsulting.com/back-to-basics-new-business-owner/): Customers are attracted to businesses that have a polished, professional image. They often make snap decisions about who to do business with based solely on their image and presentation. - [Social Media day of giving on Long Island](https://puglisiconsulting.com/social-media-day-of-giving-on-long-island/): We hope the relationships sparked in this session will continue into the future and that giving is a part of every social media practitioner's work flow. - [Social Bookmarking Sites - Blinklist](https://puglisiconsulting.com/165-2/): To use social bookmarking to your advantage you need to know which sites cater to your target audience, especially if you are dealing with affiliate marketing programs, or specific blogs. Birds of feather flock together, they say, and so do internet users - [Reddit- News Before it Happens](https://puglisiconsulting.com/reddit-news-before-it-happens/): Reddit in particular leverages its own network to rank and recognize the validity of what's being shared. This gives Reddit added value to those looking for information that is relevant based on real user reviews and not spam. - [Pubit! A New Self-Publishing Platform](https://puglisiconsulting.com/pubit-a-new-self-publishing-platform/): On October 4, 2010, Barnes and Noble launched its new service, Pubit! that takes care of the other side of this issue – publishing content electronically. - [Redefining geek and techie?](https://puglisiconsulting.com/redefining-geek-and-techie/): Techies serve the most crucial function of understanding how technology meets the needs, or fails to meet the needs of any function, business or organization. - [Business Owner, Entrepreneur, Dishwasher?](https://puglisiconsulting.com/business-owner-entrepreneur-dishwasher/): One of the first things that I offer as advice to any entrepreneur or business owner, is to take the time to think about how it is that they would feel about being a dishwasher. - [Do You Bebo?](https://puglisiconsulting.com/do-you-bebo/): Bebo enables users to create profiles, watch videos, listen to music and connect with their friends. In 2008 Bebo had over 34 million users and 7 billion page views per month. - [AOL Lifestream Aims to Stream your Social Life](https://puglisiconsulting.com/aol-lifestream-aims-to-stream-your-social-life/): AOL Lifestream enables you to put all your social networks in one place for a quick check and update. - [Stroome me? Redefining video opportunity…](https://puglisiconsulting.com/stroome-me-redefining-video-opportunity/): Using their site, a group can work on a school project together, friends can share their latest videos, journalist can communicate and work cheaply and efficiently and every small business owner can become a film-maker. - [New Startups to Watch For](https://puglisiconsulting.com/new-startups-to-watch-for/): The TechCrunch Disrupt tech show just wrapped a 3 day event in San Francisco. This show looks at the latest and most interesting innovations in the tech world, - [Beyond Google: The truth about growing a business online](https://puglisiconsulting.com/beyond-google-the-truth-about-growing-a-business-online/): If you go one step further to realize that Yahoo attracts higher conversion rates, then the scales really start to tip. Now add some video content distributed throughout the web (i.e. You Tube) and now you starting to achieve real market visibility. - [Social Media Review: Delicious](https://puglisiconsulting.com/social-media-review-delicious/): one of the most popular internet social bookmarks service, Delicious uses simple interface, addresses that are checked by humans, a simple REST and RSS feeds for web syndication - [Have you Stumbled upon StumbleUpon?](https://puglisiconsulting.com/have-you-stumbled-upon-stumbleupon/): Target the audience you want. Traffic directly to your site, no click through. - [BugleMe? Social Media's Next?](https://puglisiconsulting.com/bugleme-social-medias-next/): The fans can interact with the celebrities by leaving them written or voice messages and ask questions. Each celebrity has his own private community where their social content is placed. All the messages are archived so when someone joins in late he will get all the messages he had missed. - [Is your SEO or Visibility Company Wearing a Black Hat?](https://puglisiconsulting.com/is-your-seo-or-visibility-company-wearing-a-black-hat/): One of Google’s systems scans the uploaded pages. “Crawlers” or “Spiders” scan the page to look for repeated words that will help it categorize the site. It looks at headlines, Meta tags, hyperlinks etc. After that, another system Google uses involves indexing the pages according to the crawler’s find. - [Commercials and Internet Visibility](https://puglisiconsulting.com/commercials-and-internet-visibility/): see what can be done for you and your business in this new era of advertising, "sales went up 107% the first month and are still going up in the rate of 55% in the past 3 months" - [Capitalizing on Social Media: Michigan State University](https://puglisiconsulting.com/capitalizing-on-social-media-michigan-state-university/): While MSU and the MSUAA seem to bolster a powerhouse of Social Networking opportunities online, let's not forget that the nearly 500,000 alumni across the earth - [Social Brand Visibility - All About Hi5](https://puglisiconsulting.com/social-brand-visibility-all-about-hi5/): So what can Hi5 do for you as a small business owner? - [Untraditional Ways to Create Buzz for Your Business](https://puglisiconsulting.com/untraditional-ways-to-create-buzz-for-your-business/): creative companies are finding untraditional ways to create buzz around their products - [Why do customers turn away from your website?](https://puglisiconsulting.com/why-do-customers-turn-away-from-your-website/): There are many reasons why customers that get to your site turn away from it, after one page. To understand what is wrong and change it, takes expertise. But it is a change worth making. - [Obtaining Funding: The Basics](https://puglisiconsulting.com/obtaining-funding-the-basics/): Funding can make or break your business. Start-up funding can get your business off the ground, and ongoing funding can keep your business afloat during tough economic times. - [How to Make your Small Business Grow?](https://puglisiconsulting.com/how-to-make-your-small-business-grow/): Today, 11 years later, he has sold over one million pairs of socks all over the world. How did he make it happen? Here is some of his advice for the budding entrepreneur. - [Unusual Ways of Defining Success](https://puglisiconsulting.com/unusual-ways-of-defining-success/): In order to answer this question, you need to define what your core values are. Your core values should include what is important to you, not what is important to your business. Having a business that contradicts your core values is one way to ensure frustration, burnout and an unclear plan. - [The Benefits of Virtual Assistants](https://puglisiconsulting.com/the-benefits-of-virtual-assistants/): For many business owners, a virtual assistant is an excellent way to free up time spent on repetitive tasks and to focus on the more important issues. If you are spending a lot of time on small tasks, try out a virtual assistant to see if you can increase your businesses productivity. - [Who needs Consulting? I can do it by myself](https://puglisiconsulting.com/who-needs-consulting-i-can-do-it-by-myself/): You either spend that time and money on learning something you don’t want to know, or you pay the experts to do it for you right, the first time. - [Additional Ways to Increase Your visibility On Line](https://puglisiconsulting.com/additional-ways-to-increase-your-visibility-on-line/): Russia is making huge strides toward a capitalistic economic system, and more Russians speak English, not all of them are comfortable reading and writing the language. This is an additional market of 170,000,000 people - [Digital Visibility – What is it all About?](https://puglisiconsulting.com/digital-visibility-what-is-it-all-about/): The amount of users of the internet far excessed any known medium, and any new program that becomes popular, like Twitter, is securitized and maximized to generate profit. - [Business Growth: Issue 27 - Know How to Hire](https://puglisiconsulting.com/business-growth-issue-27-know-how-to-hire-2/): Finding people that you can trust is difficult, and just a few bad hires can send your business into a tailspin. - [Traditional Networking 101](https://puglisiconsulting.com/traditional-networking-101/): Be sure to use traditional networking in addition to online networking as you build your business. Although nothing beats the convenience of networking online, building strong in-person relationships is an important component to any successful company. - [Why consultants are a must for every business owner!](https://puglisiconsulting.com/why-consultants-are-a-must-for-every-business-owner/): "you really can't ask an employee how you are doing… well at least with the intent on possibly getting the harsh truth you may need" ... A consulting service who services 4-10 clients in this subject will likely charge a fraction of that and be better connected to media sources and technology because they cover a wider scope of clients. - [Is your website outdated?](https://puglisiconsulting.com/is-your-website-outdated/): Instead of running your advertising all over the market, seek the advice of an expert who can help you select a few sources that will produce a reliable and stable ROI. - [Don’t Say “No” Before you Read 140 Characters](https://puglisiconsulting.com/dont-say-no-before-you-read-140-characters/): some politicians could be seen were busy twitting their remarks about what they just heard. Comedians do it too, to increase their audiences, and if the tweets are funny, they have a following - [Barter for Visibility](https://puglisiconsulting.com/barter-for-visibility/): a well-implemented program can expand your customer base and the visibility of your business - [Yelp Your Business & Increase Visibility](https://puglisiconsulting.com/yelp-your-business-increase-visibility-2/): Nearly two-thirds of the population has researched products or services online within the past three months, and 70% of consumers trust reviews from strangers online more than they trust information from manufacturers. - [Getting Ahead in Today’s Economy](https://puglisiconsulting.com/getting-ahead-in-todays-economy/): Starting a business today or keeping the one you have, has become more and more difficult. - [Social Media Visibility Acceleration](https://puglisiconsulting.com/social-media-visibility-acceleration/): Social Media with Visibility Acceleration brings the power of the global consumer to your business. - [Using Facebook Places to Promote Your Business](https://puglisiconsulting.com/business-owners-facebook-places-provides-a-means-of-promoting-your-business-and-rewarding-loyal-customers/): Claim your business on Facebook Places today, and create a detailed plan that makes sense for your company and your customers - [Is Your Online Marketing Hurting your Business?](https://puglisiconsulting.com/is-your-online-marketing-hurting-your-business/): Not long after, your realize that your site is not bringing in much business. Where have you gone wrong? - [For Small Businesses, Online Visibility is a Must](https://puglisiconsulting.com/for-small-businesses-online-visibility-is-a-must/): Online visibility is one of the most important tools in the kit of the small business owner - [Marketing in the Internet Age](https://puglisiconsulting.com/marketing-in-the-internet-age/): As far as you were concerned – your name was out there, your business advertised, you got your money’s worth - [The Marketing Power of the Written Word](https://puglisiconsulting.com/the-marketing-power-of-the-written-word/): The main objective of your website is to generate clients - [Promotional Social Interactive - FourSquare](https://puglisiconsulting.com/promotional-social-interactive-foursquare/): My reaction to AOL cover story - FourSquare leverages the followers and Friends to maximize exposure - [Using the "No Follow" to generate visitors](https://puglisiconsulting.com/using-the-no-follow-to-generate-visitors/): AOL, Wikipedia and others are better sources for traffic then any "Do Follow" Link in any blog - [What is Visibility Acceleration?](https://puglisiconsulting.com/what-is-visibility-acceleration/): Visibility Acceleration includes both traditional and digital marketing concepts and procedures - [A day without a Blog, or is it?](https://puglisiconsulting.com/a-day-without-a-blog-or-is-it/): I decided that today's blog would be about taking a step back from the blog - [The Web and You: Your Career & Your Future](https://puglisiconsulting.com/the-web-and-you-your-career-your-future/): Your existing job and future career may rely on your web presence, especially the one you do not know about. - [Create your own business](https://puglisiconsulting.com/create-your-own-business/): Raising children, charitable work, religious followings, athletic pursuit are all underrated careers that develop skills and talents that are extremely valuable to the rest of the world. - [Review - Social Media Camp, Long Island June 25, 2010](https://puglisiconsulting.com/review-social-media-camp-long-island-june-25-2010/): ability to customize those pages using PBML gives a unique and presentable feel to the business or product - [Social Brand Visibility, Social Brand Reputation Management](https://puglisiconsulting.com/social-brand-visibility-social-brand-reputation-management/): Social websites have become the viral tool to get noticed, and not always in a positive light. - [The truth about business ownership and entrepreneur opportunities](https://puglisiconsulting.com/the-truth-about-business-ownership-and-entrepreneur-opportunities/): business ownership and entrepreneur opportunities, visibility, puglisi - [Top Reasons to Blog, by Basil C. Puglisi](https://puglisiconsulting.com/top-reasons-to-blog-by-basil-c-puglisi/): You already do it every day - [T-Mobiles myTouch Slide review](https://puglisiconsulting.com/t-mobiles-mytouch-slide-review/): T-Mobile seems to have turned its myTouch line into its very own franchise. Or at least it is now thanks to the new addition of a second model as well as a solid line of accessories. Still, we all know that it isn’t all about the hardware. Actually, it seems that the myTouch 3G Slide […] - [Adwords and PPC Advertising to Market Your Business](https://puglisiconsulting.com/adwords-and-ppc-advertising-to-market-your-business/): Pay-per-click and Adwords advertising may be two of the fastest ways to drive visitors to your website. Although there may be a bevy of free methods available, that may also indeed work in their own time, nothing comes close to PPC and Adwords in terms of efficiency and speed. There have been great successes and […] - [Online Ad Spending Expected to Increase](https://puglisiconsulting.com/online-ad-spending-expected-to-increase/): The online advertising industry hit a new high in 2010 with ad revenue topping the 26 billion dollar mark. After a falling in 2009, performance based-spending on forms of search advertising and digital display ads began to lead the way. The Interactive Advertising Bureau reports that online ad revenue increased by around 15% to the […] - [Social Media for the Big Business Boys: DELL, IBM, Coca-Cola](https://puglisiconsulting.com/social-media-for-the-big-business-boys-dell-ibm-coca-cola/): While in recent days small businesses have found themselves caught up in the world of social media and the prospects it can bring directly to their products or services, big business certainly has a brief history of their own in utilizing social media formats for marketing purposes. So which companies are utilizing social medias these […] - [GoToMeeting, GoToWebinar and ShowMyPc](https://puglisiconsulting.com/gotomeeting-gotowebinar-and-showmypc/): Remote viewing or remote connections have been an imperative part of the technical support world for many years. However, in more recent years, developers finally found other great formats for remote connection that also has plenty of benefits. Web Meetings and Conferences Webinars Web Training  Along with other useful aspects, these are some of the […] - [Writing a Great Press Release](https://puglisiconsulting.com/writing-a-great-press-release/): Press Releases are a crucial part of marketing, in fact they are one of the few traditional marketing tools that have flourished in the new media or Digital Brand Age. There are six major types of press releases. General News Event Launch Staff or Executive Announcement Expert Positioning Product Each of these press releases may […] - [Google is Still Winning - But For How Long?](https://puglisiconsulting.com/google-is-still-winning-but-for-how-long/): Although Google may still be the top search engine in the U.S., and by a still impressively immense margin, the last six months have shown that Bing, powered by Microsoft, is leading an impressive race in the competition for top search engine status. If this trend continues to increase at its current rate, Bing may […] - [The State of Now – The #140conf](https://puglisiconsulting.com/the-state-of-now-the-140conf/): Jeff Pulver is an interesting character. Not the most charismatic of speakers, yet his words make a lot of sense. He started “in computers”, as he calls it, 17 years ago. He was one of the co-founders of Vonage, and invested in Twitter back in 2007. Here is, paraphrased, what he says about the State […] - [Stik: Reviews from your social network](https://puglisiconsulting.com/stik-reviews-from-your-social-network/): Making significant purchases such as new homes, insurance policies or even your well-planned retirement investments will require individuals to find professionals they can truly trust. Many unsuspecting consumers may find themselves working with unknown representatives or salespersons who may not always have the buyers best financial interest at heart. Just as unfortunately it can often […] - [Best Twitter Tools: TweetDeck, TrueTwit, FLLWRS, 20FT, Formulists](https://puglisiconsulting.com/best-twitter-tools-tweetdeck-truetwit-fllwrs-20ft-formulists/): Twitter has become such a media marketing giant on the net in the last few years that there is now an entire industry devoted to the creation of tools, tips and tricks to make your Twitter experience easier, quicker or more user-friendly in just about any manner. Many of those tools provided can help to […] - [Google's New E-Commerce Features](https://puglisiconsulting.com/googles-new-e-commerce-features/): Web retailers may have just received extra encouragement for product promotion from Google with the launch of their new E-commerce, product-specific search capabilities. At least two new features will stand out to regular users. Instant Results First, there is the type-as-you-go feature that Google users have grown accustomed to in their web search tool. This […] - [Digital Visibility: The Local Search Snapshot](https://puglisiconsulting.com/digital-visibility-the-local-search-snapshot/): As a business owner, you know you must have a presence on the World Wide Web to be considered a legitimate business. There are thousands of digital touch points out there, and knowing how you or your business appears to the world is almost as important as being there in the first place. If you […] - [What Mobile Apps Can Do for Small Business](https://puglisiconsulting.com/what-mobile-apps-can-do-for-small-business/): Mobile Applications have rushed to the forefront of technology and further advancements with the increased usage of net enhanced mobile devices like the iPhone. Breaking beyond the traditional uses for phone and text messaging capabilities, mobile apps have been brought from playroom to boardroom. Mobile App Statistics Did you know that 38% of small businesses […] - [EmpireAvenue: Social Networking or Social Training?](https://puglisiconsulting.com/empireavenue-social-networking-or-social-training/): EmpireAvenue is classified as a social network service site which is quite an understatement. Launched in July of 2010, this site resembles a stock marketing simulation game. Users are allowed to buy and sell shares of other users and their websites. Alexa’s global ranking for EmpireAvenue is #15,209. Currrently statistics show that a disproportionate amount […] - [Facebook Questions Re-Launch](https://puglisiconsulting.com/facebook-questions-re-launch/): Earlier this week Facebook re-launched a previously tested aspect of social networking known as Questions. Questions, although similar to the idea of Yahoo answers actually provides quite a bit more personalized Q & A experiences. Users can simply head to Facebook Questions and opt in if the account isn’t already enabled. Head to Facebook questions […] - [New Media Press: Paper.li a Social Media Tool](https://puglisiconsulting.com/new-media-press-paper-li-a-social-media-tool/): Do you get a bit intimidated by data mining or researching through your Twitter or Facebook accounts as they scroll by at light-speed? If you are like many business owners, large and small, you have likely been just as torn as others who know that their social media sites are littered with incredible information, free […] - [Social Media & Brand Monitoring: Collective Intellect](https://puglisiconsulting.com/social-media-brand-monitoring-collective-intellect/): Collective Intellect, a company out of Bolder Colorado, has been around since 2005. They provide software and services to help businesses monitor and analyze real time marketing intelligence agregated from a broad spectrum of web and social media platforms. Similar to other companies (Radian6 and SM2 to name only 2) who provide software to monitor […] - [Google Search goes social with +1](https://puglisiconsulting.com/google-search-goes-social-with-1/): While Google may cover around thirteen percent of US display in online advertising marketing, Facebook may garner around twenty-two percent. Not surprisingly, it seems like Google has decided they actually do like the way Facebook allows users to share their interest, recommendations and ideas. So they have now added their own method of ‘liking’ or […] - [What is DBMEi](https://puglisiconsulting.com/what-is-dbmei/): Digital is the world of Technology in its infinite discovery. A Brand is an identity that a company, organization or individual facilitates. [vodpod id=Groupvideo.10306084&w=450&h=325&fv=%26rel%3D0%26border%3D0%26] 1st collector for What is DBMEiFollow my videos on vodpod - [Social Brand Visibility: UStream](https://puglisiconsulting.com/social-brand-visibility-ustream/): UStream is a unique platform that consist of networks that include a wide diversity of channels that are open source options for live video streaming. Brad Hunstable and John Ham co-founded UStream while attending West Point, a renowned US Military Academy. Both of the co-founders had long been inspired by technology and received degrees in […] - [Business Media Solutions: SlideShare](https://puglisiconsulting.com/business-media-solutions-slideshare/): Slideshare may be another aspect of online commerce and marketing that may sound like one of the little guys, for now. However, this site offers large varieties of business media solutions in the forms of documents, slide show presentations and even downloadable pdf files. Professionals from many niches upload their business content, while other viewers […] - [SmB Digital Trends: LivingSocial](https://puglisiconsulting.com/smb-digital-trends-livingsocial-com/): LivingSocial offers a system similar to Groupon where users can jot in their local zip code and browse over offers that can be purchased online for personal use, or even sent to others as gifts. This social discovery and networking tool allows business owners to read and review what others are saying about their business, […] - [Brand Blogs: Mashable](https://puglisiconsulting.com/brand-blogs-mashable/): Considered an internet news blog, Mashable was launched from Pete Cashmore’s very own home in Aberdeen Scotland in 2005. Its primary purpose is to cover the latest news in social media, but it also covers any new news and developments in entertainment, online video, web development, technology, mobile and other gadget reviews and information. The […] - [Google Analytics and Greasemonkey](https://puglisiconsulting.com/google-analytics-and-greasemonkey-to-the-rescue/): Google Analytics is a free service offered by Google that generates statistical information about the visitors to your site. It is aimed at marketers, small business and website owners. It is considered to be the most often used statistic tool, currently used by 57% of the 10,000 most popular websites. Google Analytics tracks visitors to […] - [Social Media & Brand Monitoring Part 4: Techrigy, Seesmic](https://puglisiconsulting.com/social-media-brand-monitoring-part-4-techrigy-seesmic/): SM2 – Techrigy When Techrigy, a Pittsford, N.Y Company, reached 1 Billion conversations, in Feb. 2009, it was posted all over the internet. In July of that same year, the company was acquired by Alterian, a British integrated marketing software platform and a leading marketing service company. Their product was labeled SM2. The company provides […] - [Press Release: Submission Software & Easy Self Serve Sites](https://puglisiconsulting.com/press-release-submission-software-easy-self-serve-sites/): One aspect of online business marketing may require the distribution of press releases for special events, products or even discounts or other coupon or seasonal promotions. And although drawing up a press release may not be that difficult or time consuming, submitting it to the many directories available can be a definite time-killer. Many have […] - [Social Media & Brand Monitoring Part 3: Sysomos, TruCast](https://puglisiconsulting.com/social-media-brand-monitoring-part-3-sysomos-trucast/): Social Media has given every one of us an equal voice in what is being said on the internet about a brand, and with that changed the way our entire world works. The more saturated the world wide web becomes, with information geared towards making money, not always in an honest way, more and more […] - [YouTube Advertising & Channels](https://puglisiconsulting.com/youtube-advertising-channels/): Having a custom YouTube channel is kind of like having your own television channel. It will allow the user to upload their personal videos and to promote their own products or services via their video as well as URL linking on the custom YouTube channel page. To begin you would simply need to sign up […] - [Social Media Tools: ShoutOMatic](https://puglisiconsulting.com/twitter-tools-shoutomatic/): What is Shout-O-Matic? First it is the newly created product of Norm Levy, Michael Levy, Jim Robert and Chris Lawlor. This young team of developers learned a great technique for aggregating digital photos, videos, music and text with their LifeGoRound platform. Just over seven months old, ShoutOMatic it is already making a few waves on […] - [Why Every Small Business Should Go Online](https://puglisiconsulting.com/why-every-small-business-should-go-online/): Why a Small Business should go Online: Ways Your Offline Business Can Benefit from an Online Presence Although it may be hard for some of the ‘old timers’ regardless of age, to understand how much it can be of benefit, there is no doubt that it would be a very rare offline business that could […] - [Social Media & Brand Monitoring Part 2: CoTweet, HootSuite, TweetDeck, TweetAdder](https://puglisiconsulting.com/social-media-monitoring-part-2-cotweet-hootsuite-tweetdeck-tweetadder/): Being able to monitor what is said about your brand on the internet has become a very important part of doing business these days. Social Media has the power to make or break brand names, and web visibility should be monitored. Hand in hand with finding out who is talking about you and why, there […] - [What is the Microsoft Cloud?](https://puglisiconsulting.com/what-is-the-microsoft-cloud/): Although the Cloud sounds fluffy and inviting, it really is just another name for the internet. All of us are Cloud users in that aspect, as anytime we use Facebook, or log into Hotmail, we are on the Cloud. However, recently the Cloud has expanded its niche into an entire new range of different business […] - [Social Media & Brand Monitoring Part 1: Radian6, Scout Labs, FlipTop](https://puglisiconsulting.com/social-media-monitoring-tools-part-1-radian6-scout-labs-fliptop/): Social Media has, in many ways, taken the place of the generalized web search. Personal comments, posted by happy or disgruntled customers, can have a tremendous impact on the reputation of a brand. It doesn’t take long before a social comment creates a chain of complaints, and if it goes unanswered can damage any business. […] - [Facebook Marketing Tool: Involver.com](https://puglisiconsulting.com/facebook-marketing-tool-involver-com/): Noah Horton and Rahim Fazal founded Involver.com in 2007 in efforts to provide a startup that can help brands begin to get a grip on managing their social media channels. Having grown from a company of a dozen employees to over sixty with many offices in areas such as Los Angeles, New York, Chicago and […] - [Location Trends: Checkpoints](https://puglisiconsulting.com/checkpoints/): “When was the last time you got a reward for just showing up? When did you get a prize for something you do every day? Now you can, with Checkpoints” is the catch-phrase of a new mobile app called Checkpoints. Founded by brothers/ entrepreneurs Mark and Todd DiPaola, who put $1 million of their own […] - [Run a Website or Blog? You Can Help Japan With One Code Snippet](https://puglisiconsulting.com/run-a-website-or-blog-you-can-help-japan-with-one-code-snippet/): Run a Website or Blog? You Can Help Japan With One Code Snippet. Mashable is running a digital campaign to help get support for Japan, while this is slightly outside the norm for this blog, I feel that what it represents is the power of New Media and our ability to reach people and make […] - [Social Media Club](https://puglisiconsulting.com/social-media-club/): In March of 2006, Chris Heuer and Kristie Wells began Social Media Club. Their intentions were to provide a format in which to explore and offer solutions to common issues facing our society as technological advancements continued to shape the way we connected socially on many levels.Benefits of Social Media Club The global conversation on […] - [Digital Marketing Trend: Microsoft Tag](https://puglisiconsulting.com/digital-marketing-trend-microsoft-tag/): Microsoft Tag is a new experience in connecting the digital world with the real world.  By scanning a tag – a new kind of bar code – with your cellular phone, you can have immediate access to information, websites, videos, reviews and more.   When you scan a Tag displayed on an establishment or product, […] - [SmB Digital Trends: Groupon, Google Offers & Facebook Deals](https://puglisiconsulting.com/smb-digital-trends-groupon-google-offers-facebook-deals/): Small Business Trends: Groupon, Google Offers & Facebook Deals Groupon burst into the scene of business client relationship in 2008, and changed the advertising model. It’s mindboggling rise in 2010 is proof they’ve hit the jackpot – an uncharted territory of local businesses and internet users. The virtual world and the physical world intersecting with […] - [Basic Guide to Understanding Code](https://puglisiconsulting.com/basic-guide-to-understanding-code/): Making a website can be a complicated process, especially when there are all different types of code out there that you can use. Each type of code is a little bit different, with the end result going unnoticed by most casual viewers. However, the real results are highly noticeable by professionals in the web design […] - [iPad2 Announced and Motorola Xoom Released!](https://puglisiconsulting.com/ipad2-announced-and-motorola-xoom-released/): Even though it was questionable as to whether he would make an appearance today or not, Steve Jobs had an announcement he wanted to be the one to share. As he strode out to the tune of “Here Comes the Sun,” he brought with him the information on a much awaited device. The iPad 2. […] - [Google's New Algorithm](https://puglisiconsulting.com/googles-new-algorithm/): Do you stay glued to financial news for the biggest trends, or failing ones, to keep your business thriving and productive? If so, you may want to take a seat for this one. Designed to improve search results, Google has initiated a new algorithm. For those who have made a habit of providing the highest […] - [SquareUp - Your Credit is good everywhere & anywhere!](https://puglisiconsulting.com/squareup-your-credit-is-good-everywhere-anywhere/): As the story goes, the idea for this new service came about when Twitter inventor and co-founder, Jack Dorsey, happened to see a street artist which he liked.  Wanting to support him Jack found he didn’t have cash. The artist did not have a way to swipe a credit card. With that idea in mind, a […] - [Sneak Peak: Digital Brand Marketing 411: Educate, Embrace, Brand](https://puglisiconsulting.com/sneak-peak-digital-brand-marketing-411-educate-embrace-brand/): So, the internet is flooded with 101 courses, be it Social Media 101, SEO 101, Digital 101, SEM 101 and so on. The shocking part is that we are well beyond Freshman year, perhaps now it’s time for an advanced course. This is a book in progress and the purpose of this post is to […] - [Google’s Social Search](https://puglisiconsulting.com/googles-social-search/): A few days ago Google changed the way the company is dealing with social media. Since the launch of its Social Search in 2009, Google’s social media was kept a little hidden from the general public. You had to know about it and opt-in through Google Labs. Once you did, Google’s search results page would […] - [What is a Creative Commons License?](https://puglisiconsulting.com/what-is-a-creative-commons-license/): With so much business being conducted online these days, it has become imperative to have methods to protect and copyright our works in a manner just as remote as how it was posted. Regardless of whether your work is writing, photography, or even coding or programming, you will want a means to ensure that regardless […] - [News and Social Media: The "New Media Press"?](https://puglisiconsulting.com/news-and-social-media-the-new-media-press/): Social media has, without a doubt, changed how the established news media is handling The News. It has changed traditional media in the most important aspects; news gathering, news reporting and news distribution. Factitious Example not a real press pass or any real affiliation. News Gathering One of the biggest benefits of social media is […] - [Lessons in Social Marketing and PR Disasters](https://puglisiconsulting.com/lessons-in-social-marketing-and-pr-disasters/): While it is true that smart social marketing can increase your business, it is just as easy to make mistakes that can cost your business in customers and reputation. It is important to learn from mistakes done by others and try not to repeat them. Mistakes by small business owners frequently go unnoticed by the […] - [What is the SxSW? Why Would I attend?](https://puglisiconsulting.com/what-is-the-sxsw-why-would-i-attend/): What is SXSW? The SXSW, or the South by Southwest festival and conferences, regularly offers a widely diverse group of entertainment seekers the opportunity to find independent films, original music, and even up-to-date, and up-and-coming technologies.   SXSW for Entertaining Marketing Marketing is, of course, always targeted to those who can use a business’s products […] - [Social Media Analytics](https://puglisiconsulting.com/social-media-analytics/): Social Media Analytics – Can They Be Measured and Tracked Accurately? Since social media is one of the toughest things to justify in terms of ROI, current analytics simply are not well suited to measure this data accurately. There are many tools available that all propose to offer the most accurate results, better than any […] - [Foursquare - Location Marketing and Check-in Technology](https://puglisiconsulting.com/foursquare-location-marketing-and-check-in-technology/): Although the knowledge of location marketing may be old news to some, to those who are just tuning into the usage of Smartphones and as well as other advanced mobile digital equipment, it may be an entirely new concept to others. I did an article about FourSquare a few months ago, but in review I […] - [Facebook Success Stories](https://puglisiconsulting.com/facebook-success-stories/): We have heard and read a lot about Facebook, about its 500 million users, about it overtaking Google as the most visited site per day. But what does it have to do with your small business? Those businesses who don’t have a department for social media? Can Facebook help small businesses expend above and beyond […] - [Your Book: A look at Publish America](https://puglisiconsulting.com/your-book-a-look-at-publish-america/): Publish America, or PA, is a Print-on-Demand, traditional royalty paying book publishing company. Since Publish America only prints books as they are ordered, they are able to extend authorships to many talented writers. PA believes that if one single book is worth being published, it only need have the idea of a market for it […] - [Twitter: A five year review](https://puglisiconsulting.com/twitter-a-five-year-review/): Here is what everybody is talking about: Twitter. Twitter is a free social network, which enables its users to write what’s on their mind, at any given moment, at any given place, and share it with a group of their friends. It is called micro-blogging because the “tweets”, as the messages are called, have a […] - [Facebook: A Seven Year Review](https://puglisiconsulting.com/facebook-a-seven-year-review/): What has not been said and written about Facebook?  Articles, numerous books and a movie -“Social Network”, which is nominated for this year’s Oscar awards. Mark Zuckerberg, the name and the face of Facebook was the subject of exposes and studies; how did a 20 some year old managed to create a company from his […] - [Social Brand Visibility: OldDogg.com](https://puglisiconsulting.com/social-brand-visibility-olddogg-com/): This sets the stage to the biggest competition: Digg.com or Olddogg.com? - [Social Brand Visibility: Ning](https://puglisiconsulting.com/social-brand-visibility-ning/): Ning is another kind of social network. Subscribing to the network allows user create their own social networks around specific interest, with their own design, choice of features and members database. The central idea is that anyone can create his own social network. Ning labels itself as a place where content intersects with conversations to inspire action. Every social network created through Ning comes with social integration tools, community features, design tools and monetization solutions which are ready for use. - [How to Protect Copyrighted Work for Social Media Week](https://puglisiconsulting.com/how-to-protect-copyrighted-work-for-social-media-week/): There are many ways to copy protect your original works. It may depend on how much convenience you require, or simply how much funding you have to invest in it. Here are a few great options for protecting your original works. Declare it! Make a Statement! - [Happening Right Now in NYC: Social Media Camp](https://puglisiconsulting.com/happening-right-now-in-nyc-social-media-camp/): As this blog publishes the rooms in the "Social Media Hotel", the Roger Smith (@RSHotel) in NYC is coming alive and broadcasting socially, both in traditional and digital form. The rooms are filled with the very enthusiastic, the curious and the talented Social Media Enthusiasts of New York. - [Plagiarism and Content Monitoring Review for Social Media Week](https://puglisiconsulting.com/plagiarism-and-content-monitoring-review-for-social-media-week/): There are many types of copy protection to utilize, however, the best method to practice at all times is the use of only user created original content. The copy protection should only be a means to 'double-check' content before posting it and then monitoring your content to see where and how it is being used. - [Best Practices for Creating New Content (Social Media Week 2011)](https://puglisiconsulting.com/best-practices-for-creating-new-content-social-media-week-2011/): Prep for Social Media Week Presentation 2/9/11 10:30AM Roger Smith Hotel: It is said that 10% of the content available on the internet is original, and the other 90% is recycled from that 10%. With that highly likely statistic in mind, try to remember that although you may not be an expert on the topic you are given to create content for, it is quite possible to at least have the look of one. - [Basil C. Puglisi to present for SMC part of Social Media Week 2011.](https://puglisiconsulting.com/basil-c-puglisi-to-present-for-smc-part-of-social-media-week-2011/): Basil Puglisi is joined by Amy Vernon of Blue Glass Interactive and Mardy Sitzer of Bumblebee Desing & Marketing. The group will be facilitating the "Content is King…" session at 10:30am on Feb 9, 2011 at the Roger Smith Hotel. - [Social Brand Visibility: Faves](https://puglisiconsulting.com/social-brand-visibility-faves/): It is a site where information is aggregated by the users themselves. They post links to interesting stories they have found and add their comments. It is rated and organized by people, not machines. - [Social Brand Visibility: Quora](https://puglisiconsulting.com/social-brand-visibility-quora/): Users can pose questions, give answers and make the site grow. They can also comment on the answers given and vote them up or down which affects their placement on the page. It is an evolving community not dissimilar to Wikipedia. A collective knowledge base that is dependent on the collective good will of people to alert and change damaging information. - [Brand Reputation Management: Digital & Social](https://puglisiconsulting.com/brand-reputation-management-digital-social/): So what if you do not have the funds to pay a service, or manage your own team to do so? There are a few helpful hints to lead you in the right direction, but overall, the reputation your brand carries is entirely up to you as a product or service provider. As a provider, it is also your duty to combat any negative feedback on your company. - [Social Brand Visibility: Orkut](https://puglisiconsulting.com/social-brand-visibility-orkut/): Similar to the social network site Facebook, it has easier navigation, and is cleaner without losing any of the features Facebook has to offer. The picture manager of this site is absolutely amazing and is considered one of the best. According to users it has a better user search engine and a better community search and management engine. - [How Much Money Should You Make? How to Sell Online...](https://puglisiconsulting.com/how-much-money-should-you-make-how-to-sell-online/): How much are you not making? Sell Online! Regularly, regular people are creating their own businesses by doing exactly what they like to do, what they are good at, and what is easily done in their own homes. Here we going to get into some details and tips. - [Social Brand Visibility: Brightkite](https://puglisiconsulting.com/social-brand-visibility-brightkite/): Users can see who is frequenting a certain establishments, and where their friends are at the moment. Sending a text connects the user to his group of friends and they can all join in the conversation. - [Blogger VS Wordpress](https://puglisiconsulting.com/blogger-vs-wordpress/): Since both of these blog services have their pros and cons, let's just cut to the chase and investigate what those are. - [Social Brand Visibility: Plurk](https://puglisiconsulting.com/social-brand-visibility-plurk/): You can look at any Plurk and immediately see how many replies it has gotten. You can see all these replies and add your own (threaded chronologically) simply by clicking on the number at the end of the thread. You can also click the Plurk page link, which takes you to the full conversation page for that message and allows you to add your reply. - [QWiki: Full Media Search Engine with Results You Actually Need](https://puglisiconsulting.com/qwiki-full-media-search-engine-with-results-you-actually-need/): Jan 24, 2011 marked the day that the term "Google It" started to fade away! Is it the sum of all human knowledge? Tidily gathered in one place and put in the hands of every individual on earth, the internet has brought us unparalleled research capabilities, unforeseen technologies, and untold fortunes. - [Personal & Professional: Social Network at Home](https://puglisiconsulting.com/personal-professional-social-network-at-home/): NEVER FORGET THAT YOU HAVE A NAME AND LIFE BEHIND WHAT YOU DO! CONSUMERS KNOW THIS TOO! The person you are when you leave work is just as important to your customers as the professional. - [What is About.me All About?](https://puglisiconsulting.com/what-is-about-me-all-about/): About.me provides a place for a user to have a professional looking calling card. The site’s advanced technologies enable users to upload a picture of their choosing that becomes the background for the page. - [Internet Marketing: Watch out, get educated and be an informed consumer!](https://puglisiconsulting.com/internet-marketing-watch-out-get-educated-and-be-an-informed-consumer/): Do your homework, don't take anything at face value, while the website may seem impressive even if it does show signs of Social Media and modern internet marketing, dig deeper and find out how they are using it so you are at least prequalifying them before tossing your money away. - [Latest Trends in Branding or Rebranding of Companies](https://puglisiconsulting.com/latest-trends-in-branding-or-rebranding-of-companies/): The latest trends in branding or rebranding of companies are out of the box. A lot of creative thinking and marketing techniques are required to be successful in today’ tough economy. - [Social Brand Visibility: Klout](https://puglisiconsulting.com/social-brand-visibility-klout/): Klout measures the impact a brand or a person has on the social media network. It is a social media analytics company. - [How to Protect Your Digital Brand Online](https://puglisiconsulting.com/how-to-protect-your-digital-brand-online/): One of the first things the small or large business manager needs to learn is how to protect your digital brand online. Your digital brand is comprised of everything that is online about you so it is important to know what is already there before going any further. - [What is Groupon? How Does it work?](https://puglisiconsulting.com/what-is-groupon-how-does-it-work/): The company offers one deal per day per a certain geographic location. It doesn’t cost the merchant a thing, but he has to share in the profits with Groupon. There are certain businesses that Groupon is staying away from; shooting ranges, abortion clinics, plastic surgeons and strip clubs, top their list. - [Social Brand Visibility: Connotea (Great Academic Tool)](https://puglisiconsulting.com/social-brand-visibility-connotea-great-academic-tool/): Essentially you can create a library of important articles for research and study. There is nothing to download to your computer and there is no need for cutting and pasting. References can be public, private or shared with a selected group. - [Social Brand Visibility: Multiply, Social Media for Grown Ups](https://puglisiconsulting.com/social-brand-visibility-multiply-social-media-for-grown-ups/): While Facebook is hip, young and aimed at teenagers and young adults, Multiply’s average users range from the late 20s to the upper 30s. Facebook wants to help you increase the number of your virtual friends, while Multiply aims to help you stay in touch with your existing, real friends, colleagues and family. - [Can you buy Reviews? The new marketing tools to beat the system?](https://puglisiconsulting.com/can-you-buy-reviews-the-new-marketing-tools-to-beat-the-system/): There are many sources for reviews on the web to help your product or service get the attention it deserves. It is also a great way to find out what the public thinks about you. Some are well known like Amazon.com but there are many others that can be a valuable resource too. Some of the sources for reviews are targeted towards specific products but most are varied. - [How to be Proactive about Social Networking and protect your Brand](https://puglisiconsulting.com/how-to-be-proactive-about-social-networking-and-protect-your-brand/): Social networking is here to stay and if you want to stay in business you had better learn to proactively manage it. It involves more than setting up a Facebook page or Twitter account, it involves searching, responding, and making sure there are positive things said about you on the web. It also involves employee training so rules are defined before a problem occurs. - [Social Brand Visibility: Gowalla, Mobile Web](https://puglisiconsulting.com/social-brand-visibility-gowalla-mobile-web/): Founded in 2007, and launched in 2009, this Austin Texas Company is the brain child of Josh Williams and Scott Raymond. It is a competitor to Foursquare and had a similar launch. Foursquare took off immediately and now Gowalla is catching up with them. - [Top Ten Twitter Tools for 2011: Used by Banks and Businesses](https://puglisiconsulting.com/top-ten-twitter-tools-for-2011-used-by-banks-and-businesses/): One of the greatest things about using Twitter to promote your business is that it is free. Some of the tools used to manage Tweets are not free but many people find them invaluable and don’t mind paying for the benefits. - [Apple & iPad: Credibility begins with admitting when you may be wrong, maybe…](https://puglisiconsulting.com/apple-ipad-credibility-begins-with-admitting-when-you-may-be-wrong-maybe/): As for the time being, iPad is a great toy and a wonderful investment, if it gets Flash it will be hard to replace in the near future. I for one knocked the iPad as just another lousy closed market of "i" series Apple products, but I was wrong. - [Brand Marketing, not Brand Advertising! Difference?](https://puglisiconsulting.com/brand-marketing-not-brand-advertising-difference/): Marketing is the strategy with how the brand is utilized, this can be anything from placement to targeting. This is different from advertising, as advertising is part of marketing execution. - [Picking the Right Social Network for your Brand](https://puglisiconsulting.com/picking-the-right-social-network-for-your-brand/): As for internet visibility, or digital brand as it is being called now, 2010 proved, without a doubt, the power of the social network. Facebook just passed Google in the number of hits per day. People are using the internet to connect and be connected more than they use it to perform searches. - [What is Advertising in comparison to Branding?](https://puglisiconsulting.com/what-is-advertising-in-comparison-to-branding/): The Brand is an experience in "an emotional economy, success is judged by a profound and indelible connection with people through sensory experiences" (Gobé, 2007), if you build a brand around the product alone then you will have missed the opportunity to build a genuine brand. The intangibles are as important, and in some services more important than the tangibles in branding. - [Apps and Sites to help Businesses Manage Social Media Branding](https://puglisiconsulting.com/apps-and-sites-to-help-businesses-manage-social-media-branding/): Apps are very popular. As of 2009, iPhone users downloaded more than 2 billion apps through iTunes which has more than 85,000 apps for sale. From apps that let you find your car in a crowded parking lot, or alert you when you are getting low on gas, to apps that help you maintain your digital brand from your smartphone. - [What is a Brand? How Does a Small Business use Branding?](https://puglisiconsulting.com/what-is-a-brand-how-does-a-small-business-use-branding/): Brand or Branding, is a crucial part of any business in any field, while you may be successful with what you do, without a brand strategy you will never reach your full potential. This may feel fine to you, just realize that your capitalization will be limited by the "brand" investment you have put into your concept, product or business. - [New Year - Brand Marketing Educator](https://puglisiconsulting.com/new-year-brand-marketing-educator/): As a Brand Marketing Educator it will be my responsibility to continue to develop my understanding of how to reach people. In the end, a business, a political campaign, a charitable cause only finds success in its ability to get seen and be found. After all the best message, even the one that may save your business, organization, campaign or life has little value if it does not reach those who need or want it. - [Google Aims to Save you Time](https://puglisiconsulting.com/google-aims-to-save-you-time/): It is no longer just a search engine. Google Chrome is gaining in popularity among the web browsers. It had 10 million users at the end of 2008, 30 million at the end of 2009 and in mid-2010 already had 70 million active users. How is that for a growth spurt? - [Visibility Marketing Trends for 2011](https://puglisiconsulting.com/visibility-marketing-trends-for-2011/): In the beginning of 2010, a group of internet experts and mavens got together and announced that “we will all be leaving in the cloud by 2020”. It seems to be happening faster than they have predicated. Many business owners realized that cloud computing is very beneficial. - [After Christmas Sales](https://puglisiconsulting.com/after-christmas-sales/): The estimated sales this Christmas season are projected to reach $451 billion. That number is much higher than what happened in 2008 and 2009 and is almost at par with 2007, one of the best years ever. In 2007 the sales were at $453 billion. - [Blog 2.0 - Puglisi's Blog 2011](https://puglisiconsulting.com/blog-2-0-puglisis-blog-2011/): The blog founded by Brand Marketing Educator, Basil C. Puglisi will move from text based blog articles to media…. after all if it’s a blog about digital media it should include some of the web 2.0 feel. - [I’m Posting every day in 2011!](https://puglisiconsulting.com/im-posting-every-day-in-2011/): I’m Posting every day in 2011!  (well weekday that is) I’ve decided I want to blog more. Rather than just thinking about doing it, I’m starting right now.  I will be posting on this blog once a day / once a week for all of 2011. I know it won’t be easy, but it might […] - [Happy Holidays!!! Social Media Do and Don't](https://puglisiconsulting.com/happy-holidays-social-media-do-and-dont/): So as we hit Christmas Eve, I like to take a minute and share a few Social Media etiquettes for the general year, but ring even more true for the Holidays. - [How to advertise your business with Google?](https://puglisiconsulting.com/how-to-advertise-your-business-with-google/): Advertising through such a company can give your business more exposure than any other advertising method. But there are so many ways to advertise with them. Which one will suit your business? - [What is a Digital Brand?](https://puglisiconsulting.com/what-is-a-digital-brand/): Everything that is said, shared or complained online becomes the digital brand of the company. A paradigm shift which has occurred in the last few years between organizations, businesses and their consumers, governments and their constituents has changes the playing fields. - [Using Podcasts to Promote Your Business](https://puglisiconsulting.com/using-podcasts-to-promote-your-business/): A podcast is a series of digital media files that are released periodically and often, that can be downloaded through web syndication. Academics at the Community, Journalism & Communication Research group at the University of Texas propose a four-part definition of a podcast: A podcast is a digital audio or video file that is episodic; downloadable; program-driven and has a host and/or theme. - [Social Brand Visibility: BuzzFeed](https://puglisiconsulting.com/social-brand-visibility-buzzfeed/): In its best month (November 2010) BuzzFeed had 525,000 visitors a day, The research done by the site is used by many bloggers, journalists and social media experts to gauge the pulse of the internet community. - [Strategies for going Viral and creating Visibility!!!](https://puglisiconsulting.com/strategies-for-going-viral-and-creating-visibility/): The biggest network you have at the moment are the bored people sitting in their offices, connected to high speed internet. This network is bigger that all the traditional existing networks combined. Create something that will draw their attention so they will pass it around. - [Rethinking How You Measure PR Programs](https://puglisiconsulting.com/rethinking-how-you-measure-pr-programs/): We have all heard of the saying “Good Things Come To Those Who Wait”…well this applies to a  company’s PR efforts.   Most CEO’s want instant gratification and an immediate return on investment, which is not the case with most forms of marketing.   The perception out there is “I spent all this money on marketing and […] - [5 Common Mistakes that Can Kill a Freelance Writing Career](https://puglisiconsulting.com/5-common-mistakes-that-can-kill-a-freelance-writing-career/): Although it may sound like a flashy, fun, and free-roaming option for employment, successful freelance writers can attest to the fact that it likely wasn’t easy getting to a point where work was available, and lucrative enough, to merit the words career or employment in the first place. Underestimating the Workload Very often, those new […] - [Earthquake: Twitter An Emergency Communication Tool](https://puglisiconsulting.com/earthquake-twitter-an-emergency-communication-tool/): What is your Social Media Emergency Management plan? At around 2pm today, an Earthquake with an epicenter about 34 miles NW of Richmond, VA. 87 miles SW of DC. began felt as far north as #NYC and New Jersey. While tens of thousands flocked to their cell phones and TV service, twitter spread the word […] - [The Power of Facebook Webinars](https://puglisiconsulting.com/the-power-of-facebook-webinars/): The Power of Facebook Webinars Webinars are fast becoming a vital source of communication for a variety of different industry needs. Some examples of trending Webinar needs include: Online Education Business Meetings Brainstorming Sessions This is just the foundation for many of the ways that companies are currently utilizing Webinars. Most businesses and institutions have […] - [New Hot Startups: Silicon Valley, New York and Virgina?](https://puglisiconsulting.com/new-hot-startups-silicon-valley-new-york-and-virgina/): Some of the new startups generating interest in the West Coast, New York and in Virginia? Which one of those will flourish and become the next new trend? Flotype – Founded in October 2010. Web technology that will enable anyone to easily build large scale web applications. GetAround – Sept. 2009. Peer to peer car […] - [Technologically Speaking](https://puglisiconsulting.com/technologically-speaking/): There are many things that are no longer just the way they were. Similar to the story of Rip Van Winkle, someone who had simply fallen asleep or gone underground for a few decades and returned to the present would find his present to be very much in the past. There would be many technological changes that could baffle him. This post, Technologically Speaking, illustrates a few of them. - [Issuu for Your Publication Issues](https://puglisiconsulting.com/issuu-for-your-publication-issues/): You’ll hear a lot of people – especially web designers, talk about how “print is dead”. The influx of mobile devices like smartphones and tablets, may indeed mark the beginning of the end for the print community…but by no means is traditional print advertising ‘dead’. Many companies still rely on print advertising in magazines, newspapers; […] - [15 Ways to Please Google Panda](https://puglisiconsulting.com/15-ways-to-please-google-panda/): Oddly named after an engineer, not the animal, the Google Panda update sent writers, article submission sites, and content companies into an unpleasant flurry of activity. Old sites that were once considered to have the industry’s stiffest guidelines came crashing down, while others, who most would think should fail the Panda test, curiously flourished. Although […] - [Klout vs PeerIndex vs Social IQ](https://puglisiconsulting.com/klout-vs-peerindex-vs-social-iq/): Although Klout is certainly a highly popular format for social influence measurement, it is not the only tool available for this type of social media standing calculation. Klout Review Currently, Klout is definitively the leader in this social media-indexing race. Although some people continue to question the validity of the topics that are dubbed as […] - [How to Manage Daily-Deals to the Benefit of Your Small Business](https://puglisiconsulting.com/how-to-manage-daily-deals-to-the-benefit-of-your-small-business/): Although Groupon and other daily-deal sites have cropped up rapidly in recent years, it may be helpful to analyze your business thoroughly before taking on a tasks that may involve more expenditure than you were prepared for. On a very basic level, if you are a numbers person, you have very little work to do […] - [Facebook buys Push Pop Press: Facebooks?](https://puglisiconsulting.com/facebook-buys-push-pop-press-facebooks/): Facebook has announced this week the purchase of Push Pop Press, a fact that raised eyebrows and posed questions about where is the company going next. Push Pop Press, started by two former Apple employees, Mike Matas and Kinon Tsubteris, aimed to change how the future books will be read. They presented their innovation at […] - [Maximize Your Trade Show Investment With Effective PR](https://puglisiconsulting.com/maximize-your-trade-show-investment-with-effective-pr/): With the upcoming trade show season approaching, businesses need to focus heavily on PR to increase traffic at their booth.  The main objective of exhibiting at a show is to generate qualified leads and build brand awareness.  PR can accomplish this through delivering a targeted message to show attendees prior to the actual conference.  It […] - [Tumblr VS WordPress](https://puglisiconsulting.com/tumblr-com-vs-wordpress-com/): According to statistic reports, as of January 2011, the 4 year old site Tumblr.com has 20,873,182 users. For the same period WordPress.com, the older site (by 4 years), announced they have 20,787,904 websites powered by wordPress.com This is the first time anybody overtook WordPress.com, and it became kind of big news among the blogosphere. To […] - [New Trends: Online Retail Boutiques](https://puglisiconsulting.com/online-retail-boutiques/): There have long been many sources of purchasing items online. Ebay, Amazon, and other big names have made online retail a much more common method of consumer purchasing. For the most part these services have done their duty by general consumers, but there are others who seek a more of a personal touch in their […] - [TripAdvisor: TripWow Provides Impressive Presentations for Many Uses](https://puglisiconsulting.com/tripadvisor-tripwow-provides-impressive-presentations-for-many-uses/): When creating this product, TripAdvisor relied heavily on the in-house developers at TravelPod. Their main focus was to provide slideshows that displayed unparalleled production value. However, their most vital concern was that the tool provided the greatest functional ease possible with current technologies. It seems as if they have succeeded. The presentations produced by this […] - [Google AdWords: Call Metrics & Click to Call](https://puglisiconsulting.com/google-adwords-call-metrics-click-to-call/): Since Dec. 2010, Google has allowed placement of phone numbers in AdWords text body.  Their rational was that most people seeing the ad know they are one click away from the advertiser’s site, where they can find all the information without bothering anyone. They thought people would be unlikely to call instead of clicking the […] - [Social Networking Etiquette](https://puglisiconsulting.com/social-networking-etiquette/): When you begin to build your social media presence, you may notice that things you post, or quips you share tend to go unnoticed. It is not something you should take personally; just realize that is just a side effect to being a newbie on the social media scene. So how do you get the […] - [VACATION: Escape from Digital World](https://puglisiconsulting.com/vacation-escape-from-digital-world/): Not only did I escape from my daily addiction to hours on the computer but also for a change, the digital world served me. I was not its slave. - [Google Plus (G+): Business Review](https://puglisiconsulting.com/google-plus-g-business-review/): After months of rumors, speculations, analysis and fear, Google finally unveiled its social media platform  Google +, now what has that meant for business? They’ve decided to roll it out slowly, by invitation only, and the response was overwhelming. So much so that they had to issue an apology for taking so long to register […] - [Digital Brand Experience: Google shares it's thoughts on Brand](https://puglisiconsulting.com/digital-brand-experience-google-shares-its-thoughts-on-brand/): Digital Brand Marketing is about taking traditional concepts and rethinking how those practices can be streamlined and transformed into digital practices. I have repeatedly published on how so many businesses have taken the extreme approach to digital and social marketing. This has resulted in lost opportunities and negative impact on their brand.   If you do […] - [PR Tips To Get You Published!](https://puglisiconsulting.com/pr-tips-to-get-you-published/): How to Pitch Stories Effectively To The Media  In a “Narcissistic” oriented society, companies assume that they have newsworthy stories that the media is salivating to get their hands on.  When in fact, today’s editors and publishers are inundated with emails and story ideas from a multitude of companies on a daily basis.  What can […] - [Is Google Plus (G+) the key in the transition to Web 3.0](https://puglisiconsulting.com/is-google-plus-g-the-key-in-the-transition-to-web-3-0/): A Google account has become the most powerful tool that any entrepreneur or small business owner could ever hope for. While Google’s general public brand has been tied to Search, Google has been building a monopoly that can and will change the shape of business, politics, and education forever. In fact, Google is Web 3.0! […] - [Google Plus: A short Intro to G+](https://puglisiconsulting.com/google-plus-a-short-intro-to-g/): Vic Gundotra of Google explained that, connection is a “basic human need”. The current online choices in social media did not have enough diversity inside each individual social tool. Who should be worried about Google+: GoToMeeting Flikr Skype Facebook Microsoft EVERYONE! Bradley Horowitz, VP Products helped build Google+ explained in an interview for Twit: Google+ […] - [New Facebook Features](https://puglisiconsulting.com/new-facebook-features/): Facebook seems to be well intent on stepping up their game in the world of social networking. Whether a knee-jerk reaction to Google +, or a long planned idea, following a recent press conference at their headquarters, Facebook launched their newest options for their users. Skype One of the newest features includes Skype powered video […] - [Twitter Tools You May Not Be Able to Live Without](https://puglisiconsulting.com/twitter-tools-you-may-not-be-able-to-live-without/): There are so many options these days when it comes to Twitter tools that users on Windows systems can implement to help them schedule tweets, manage followers, or aggregate relevant content. However, as with many things, options for Mac OS X may not be as easily found. This tool supplies users with a simple, clean […] - [LinkedIn: Updates on Ads & LinkedIn Today](https://puglisiconsulting.com/another-look-at-linkedin/): LinkedIn is a free, business and social network which was built on the idea that personal recommendations in today’s global village is was people really need. Hence, they created a way for people to connect on a professional level, and create a circle of acquaintances, or Connections as they are called. Somewhere, in the people […] - [Klout Influence in the Music Industry with Spotify](https://puglisiconsulting.com/klout-influence-in-the-music-industry-with-spotify/): Spotify, an award winning online music service that stormed Europe is now available to users in the United States. Partnering with Klout, a form of social media influence measurement, Spotify has offered limited invitations to their new US services. Although the Spotify invites are rare, they are being extended to Klout users who have shown […] - [Three Easy Ways to Turn Twitter Blurbs into Cash](https://puglisiconsulting.com/three-easy-ways-to-turn-twitter-blurbs-into-cash/): You don’t have to be Shaquille O’Neal or Kim Kardashian to make money on Twitter. You may need their celebrity status to make $10k per Tweet, but turning your Twitter account into its own minor source of funding is quite possible for even the most obscure Tweeters around. SponsoredTweets On SponsoredTweets users can sign up […] - [Expand Your Social Media Network with Rapportive](https://puglisiconsulting.com/expand-your-social-media-network-with-gmails-rapportive/): After having a love-hate relationship with Outlook for many years, upon its last unresolved crash issue, I swore it off forever. This left me bereft for some of my most favored Outlook features. I desperately tried out other options, Windows Live Mail, and even Mozilla’s Thunderbird to name the most popular. Unfortunately, these too proved […] - [Twitter: Business & Brands Now Trending](https://puglisiconsulting.com/twitter-business-brands-now-trending/): Twitter is becoming part of our lives whether we are active users or not. Twitter has found itself as the exclusive information tool, scooping Osama Bin Laden Death and now the latest in business and brands. There are so many uses to this short burst of 140 characters, and new ones are being discovered every day. We cannot […] - [Lujure: A Fundamental Shift in Facebook Marketing for Small Business](https://puglisiconsulting.com/lujure-a-fundamental-shift-in-marketing-for-small-business/): Lujure’s Assembly Line represents the most profound shift in advertising and marketing that one hopes to continue to see in social media. The power of Facebook cannot be ignored; it represents a marketing tool that has changed the way that we do business and is the pinnacle representation of web 2.0. It is with great […] - [3 Controversial Freelance Writing Tips That You May Want to Ignore](https://puglisiconsulting.com/3-controversial-freelance-writing-tips-that-you-may-want-to-ignore-2/): When you work as a freelance writer, there is no shortage of helpful tips and tricks that others provide to help ‘steer you in the right direction.’ However good their intentions, there are many tips that I have seen that seem to be more of a personal choice, than a professional one. Ditch the Jammies […] - [What Could Be Better Than a Weekend in Vegas? A Free Weekend in Vegas @Palms](https://puglisiconsulting.com/what-could-be-better-than-a-weekend-in-vegas-a-free-weekend-in-vegas-palms/): How about a weekend in Vegas that you do not have to pay for? Usually I am a firm believer in ‘if it sounds too good to be true, it likely is,’ but not this time, not at Palms Casino and Resort in Las Vegas. In opposition of those many ideas that were in fact, […] - [ReferralKey Can Help to Grow Your Business](https://puglisiconsulting.com/referralkey-can-help-to-grow-your-business/): Tapping into the largest referral network available, ReferralKey has previously been described as a skillful collaboration of Angie’s List and LinkedIn, the social business network. This system of referring business owners, among business owners and consumers allows users to build a network of contacts while building list of reputable businesses with reliable contractors and other […] - [Former MLB Hopeful Goes Major League Marketer](https://puglisiconsulting.com/former-mlb-hopeful-goes-major-league-marketer/): In his youth, former MLB hopeful, Jeff Roach, had no other goal than to play baseball. With little interest outside of becoming the best player around, it began to show. As his success on the field grew, his accomplishments in the classroom diminished. Jeff was soon to be thrust out of the protective shell that some major league athletes are privy to when it comes to academic success versus classroom achievements. - [Will Wallaby Help Bring Flash to the Ipad?](https://puglisiconsulting.com/will-wallaby-help-bring-flash-to-the-ipad/):   In Spite of a trimmer device, and better AI, the iPad remains nonplussed by flash. To the rescue is Wallaby, a spanking new tool from Adobe Labs. This tool intends to help the iPad and its iOS, finally manage the previously taboo multimedia format. Wallaby, a free cross-platform desktop application will revolutionize the transformation […] - [A look at how important Twitter is to customer service: Palms Casino, Las Vegas](https://puglisiconsulting.com/palms-casino-las-vegas-a-look-at-how-important-twitter-is-to-customer-service/): I will be leaving for Las Vegas on Friday morning July 8, 2011. As part of any trip you start to pack, and then check your details. This trip to Vegas for me is one that has me excited,  joining college friends to celebrate a close friend soon to be wed. As we got closer […] - [How is Social Media Changing Higher Education?](https://puglisiconsulting.com/how-is-social-media-changing-higher-education/): Many teachers have adopted an everyday practice of incorporating digital technologies in the classroom and extending learning beyond the traditional boundaries of the Institution. Distance education is high on the agenda of most higher education institutes and a great deal of effort and time has been invested into staff development to ensure that teachers are […] - [Marketing Your Own Content for Quality Viewers](https://puglisiconsulting.com/marketing-your-own-content-for-quality-viewers/): Most website content or blogs are looking for a specific group of viewers. Hopefully by now you have a good system of how to get your content to the eyes of those who it would be most important to. If not, a few select actions and interactions can take your content out of internet purgatory, […] - [5 Top-Notch Marketing Conferences](https://puglisiconsulting.com/5-top-notch-marketing-conferences/): A great marketing conference will offer one-of-a-kind perspectives on trending insider information in traditional and digital marketing. Speakers will help to lead and enhance expert learning sessions for a great full-bodied conference program that should focus on marketing strategies, business and consumer relations management, and other vital elements of your company’s marketing campaigns that is […] - [Why Online Videos are Important to Your Business?](https://puglisiconsulting.com/why-online-videos-are-important-to-your-business/): Videos are increasingly attracting huge audiences online. People love to share online video content, especially young people. They post them on social networking sites or spread them through e mails. Marketing people say that if you are not using video in your marketing campaign, you might soon be behind the crowd. Why is that? Think […] - [Some of the Best Social Media Conferences](https://puglisiconsulting.com/some-of-the-best-social-media-conferences/): You can’t have social media without the social. Although the internet produced what we now refer to as social media, this form of networking doesn’t live solely on the world wide web. Social media and social networking can also require face time. Especially for those who want to stay ahead of the trends and those […] - [Google Throws Down the Gauntlet at Facebook in Social Network Struggle](https://puglisiconsulting.com/google-throws-down-the-gauntlet-at-facebook-in-social-network-struggle/): Google’s last two shots at storming the social networks, Google Buzz and Google Wave, met an early, and not entirely unexpected, demise. However, +1 may contain a few vital elements that make it far less likely to go unnoticed. Custom Filtering Being able to filter your contacts into groups and determine who can and cannot […] - [Google +1 Goes Live with Adwords](https://puglisiconsulting.com/google-1-goes-live-with-adwords/): Google Experimental Labs has been testing its +1 feature, similar to a Facebook “Like” for a few months now. For those participating in the experiment, a +1 box at the end of each website’s title on a search engine query display allowed them to give their digital stamp of approval to sites they enjoy. So […] - [Social Media Trends in Europe and Russia](https://puglisiconsulting.com/social-media-trends-in-europe-and-russia/): The use of social media is certainly not limited to the United States alone. In fact, for some internet users, social media networks may have been their first experience in connecting to someone outside of their own local, state, or even country. Russia has a significantly different social media audience in the simple fact that […] - [Professional Social Media Management for Freelance Workers](https://puglisiconsulting.com/professional-social-media-management-for-freelance-workers/): If you consider your freelance writing career to be 'no small thing' it may be time to begin advertising and marketing your skills properly. Although creating your high-profile social media networking profiles such as LinkedIn, Facebook, and Twitter, may not have been an issue, it can sometimes be quite the feat to utilize them to their full capabilities in the time you have available to focus on them. - [Transparency & Social Media](https://puglisiconsulting.com/transparency-social-media/): Embracing social media 100% may be the best investment, you as a business owner, can make for your company and brand. However, businesses already renowned in the social media world, can also be considered pioneers of this method of advertising and marketing. Although many have heard of the benefits, fear of possible damage may have […] - [7 Digital and Internet Media Conferences you should know about](https://puglisiconsulting.com/7-digital-and-internet-media-conferences-you-should-know-about-for-2011/): Part of any smart businesses marketing plan is the continued education of the employees responsible for these vital tasks. For this reason many businesses schedule regular digital and internet conferences for their marketing departments. 7 Highly Informative Digital and Internet Media Conferences Over 500 of the top decision makers in the entertainment, technology, and media […] - [Social Media or Social Spamming?](https://puglisiconsulting.com/social-media-or-social-spamming/): It is possible that these social media based connections are a way for the applications involved to take your information and spam everyone you know. At worst, personal information that was meant to be private and not shared with anyone will be made public as a casualty of the competition between the major social media players to claim the largest market share at any price, including personal privacy. - [Social Media For Recruiting](https://puglisiconsulting.com/social-media-for-recruiting/): It wasn’t long ago that social media was defined solely as a way to learn how a friend just ate at a great restaurant or who was getting engaged. However, social media continued its evolution and became particularly useful for companies to locate, recruit, and learn about candidates for open positions. Using social media for […] - [Why Does A Company Need A Logo?](https://puglisiconsulting.com/why-does-a-company-need-a-logo/): When you mention business branding many may believe that means to be the logo itself. Although the logo is only a small piece of the larger marketing puzzle, it is in fact a very vital one. A logo is a symbol that will provide consumers with hopefully instant brand recognition. At least that is the […] - [Social Media is Saving Lives & Raising Awareness](https://puglisiconsulting.com/social-media-is-saving-lives-raising-awareness/): Has social media proved itself beneficial to your business? What if it actually saved your life or the lives of your children? Would you be a believer then? Haiti Earthquake We heard plenty of stories after the earthquake in Haiti last year of survivors under the rubble tweeting their locations, pleading for rescue. We may […] - [3 Ways to Raise Your Writing Pay Rate with Social Media Networking](https://puglisiconsulting.com/increase-your-pay-with-social-media-marketing/): Freelance writers who are not making social media marketing an active part of their knowledge base are losing money daily. Be what many employers need nowdays when they search for content creators, a social media multitask-er. Read here for more. - [The Pros and Cons of Article Base Sites](https://puglisiconsulting.com/the-pros-and-cons-of-article-base-sites/): The Pros and Cons of Article Base Sites Although many small business and subsequently website owners may have their content creation options well in hand, others can struggle when it comes to supplying their websites or blogs with fresh topics and themes. Though the concept of article bases are far from new, they are certainly […] - [Klout Measures Your Clout On LinkedIn Social Business Network](https://puglisiconsulting.com/klout-measures-your-clout-on-linkedin-social-business-network/): Have you ever wondered how your resume stacks up against others with much the same experience as you? Fortunately, Klout, the startup that previously only measured a person’s influence across the social media board, and LinkedIn, the business-related social networking site, has now partnered up to allow users to see their own influence when it […] - [LinkedIn and Klout join the Social Button Revolution](https://puglisiconsulting.com/linkedin-and-klout-join-the-social-button-revolution/): There does seem to be a button for just about anything digital these days. The Google +1 button provides a promotional value similar to Facebook’s “Like” button, and savvy blog readers will realize right off the bat if they have come upon an outdated blog if they arrive to one that doesn’t provide buttons to […] - [Crowdsourcing](https://puglisiconsulting.com/crowdsourcing/): Outsourcing is already an old word, and we all know what it means – sending jobs to countries where the labor is cheaper than in the US. The new worldwide pool of cheap labor, they say, is called Crowdsourcing.It means taking a task, especially in software design, and putting it out there to the world […] - [Should Your Company Have a Social Media Department?](https://puglisiconsulting.com/should-your-company-have-a-social-media-department/): A bit of a heated battle has begun on the social media home front. Business developers have launched their own opinions into the mix about whether or not it is beneficial to have a dedicated social media department, as opposed to integrating your entire staff into a social media network in a collaborative effort. - [Website Prototypes 101](https://puglisiconsulting.com/website-prototypes-101/): The more websites I create and the more clients I work with, the more important I find the planning stages of web design to be. So often, clients are confused with the process of building a web site and they think the entire process is a matter of pushing a few buttons or waving a […] - [New Creative Commons Option for YouTube Fans](https://puglisiconsulting.com/new-creative-commons-option-for-youtube-fans/): YouTube recently released some new options in creative commons licensing for their uploading fans. Users will now be able to choose to license their videos under CC BY or to retain the default option of Standard YouTube Licensing. In human terms, CC BY is the ability to share, remix, or make commercial use of the […] - [Tweet Tools: Increase Your Twitter Productivity with TweetSpinner](https://puglisiconsulting.com/tweet-tools-increase-your-twitter-productivity-with-tweetspinner/): If your direct messages inbox is full of auto-follow spam messages or otherwise delayed or old information, you are probably like most other Twitter users that do not have TweetSpinner. Direct Messaging Inbox Archiving TweetSpinner provides more control over many important elements of managing your Twitter account fully, accurately, and lucratively. It will allow you […] - [Publishing: A New E Book Revolution?](https://puglisiconsulting.com/publishing-a-new-e-book-revolution/): Mike Matas: A next-generation digital book The popularity of e books is undeniable. According to the BBC, the use of e books in the UK has quadrupled in 2010. What started with Amazon’s Kindle and continued with other publisher producing their own version, like Nook from Barnes and Noble, has gotten a tremendous push with […] - [Mobile Business: Have All Shoppers Gone High-Tech?](https://puglisiconsulting.com/have-all-shoppers-gone-high-tech/): No, likely not all of them, but a recent study has shown that shoppers are now regularly checking prices online before purchasing in-store. Aware that shoppers had been checking pricing on larger items online, such as appliances, furniture, or home improvement items for quite some time, it seems this has finally carried over to everyday […] - [Branding, Part One: Design by Dunkin'](https://puglisiconsulting.com/branding-part-one-design-by-dunkin/): When done well using the science of marketing and art of branding, the result of immediate recognition is now approaching '0' time between recognizing, purchasing and consuming. With the continually growing addition of new technology, this process is getting even faster and the gap is lessening to the point where our wishes will be the digital genie's immediate command. I want it; you have it; I see it; I got it. Just like that! - [Hype @ Apple](https://puglisiconsulting.com/hype-apple/): When I first read Steve Jobs Thoughts on Flash I knew something was up. It seemed so strange that after years of diplomatic relations between Apple and Adobe – Steve Jobs was bashing one of Adobe’s most popular products and listing reason after reason as to why users won’t see Flash on Iphones and Ipads. […] - [Who Are You?: A Life Balance & Social Media Practice](https://puglisiconsulting.com/who-you-are-a-balanced-life-social-media/): While the last decade has been full of amazing technology, platforms and software, none has had the potential to empower people more than Social Media. While some have engaged from business accounts and company profiles, others have taken the initiative to learn, write and speak for themselves. These people have created their own brand, a sustainable practice that allows them to seek employment as who they are. This combination of learning, networking and sharing has positioned them to be successful in any roll, be it one representing someone, something or themselves. - [How to Conduct Yourself Professionally as a Freelance Writer Part 2](https://puglisiconsulting.com/how-to-conduct-yourself-professionally-as-a-freelance-writer-part-2/): In part one of “How to Conduct Yourself Professionally as a Freelance Writer,” we discussed a few of the ways in which a freelance writer should conduct themselves to provide their clients with high-quality content, as well as a level of business professionalism. Continuing here with part 2 should explain further! Don’t Go Shakespearian Shakespearian […] - [Yext: Pay Per Action Advertising](https://puglisiconsulting.com/yext-pay-per-action-advertising/): Combining Internet advertising and local businesses is what Yext is all about. The company, founded in 2006 and operating out of New York City, offers local advertising technology to local businesses in the form of Pay-Per-Action phone calls, Yext Rep, and Yext Tags – a way to highlight listing on local sites. With a seed […] - [How to Conduct Yourself Professionally as a Freelance Writer Part 1](https://puglisiconsulting.com/how-to-conduct-yourself-professionally-as-a-freelance-writer-part-1/): There are all sorts of freelance writers who are ready and willing to leap on just about any content task you set them to. Read here for part 1 of the guidelines that the most professional freelance writers live by. - [Adobe® Creative Suite 5.5 - Just Another Version or More?](https://puglisiconsulting.com/adobe-creative-suite-5-5-just-another-version-or-more/): Adobe® Creative Suite® 5.5 – Just Another Version or More? The world of web design is so frequently changing that even the shortlist of important elements to keep aware of would be very long. However, since the birth of the net, designers have searched for ways to simplify the website creation process. Enter the Adobe […] - [The #140Confli: Fast, Informative & Interactive](https://puglisiconsulting.com/the-140confli-fast-informative-interactive/): The #140Conf by Jeff Pulver is known for short presentations and interactions, but for Long Island it has turned out to be one of the most potent networking and learning experiences I have ever seen. This fast passed, energetic event engaged the attendees, keeping it under 140 Characters @katcop13: summed it up in a tweet “The word ‘audience‘ is dead. […] - [Social Media Can Change Lives, For Better or For Worse](https://puglisiconsulting.com/social-media-can-change-lives-for-better-or-for-worse/): At this point, there can truly be no doubt about the fact that social media can and does change lives. It may not always be for the good, such as in the case of more than a handful of people who claim that status post on Facebook cost them their jobs. Facebook Fail Ashley Johnson, […] - [Graphic Design 101 for the Internet by Alison Gilbert](https://puglisiconsulting.com/graphic-design-101-for-the-internet-by-alison-gilbert/): A graphic designer trained and working in the field before the advent of desktop publishing has a very different perspective from that of a computer designer/developer today. In fact, graphic design barely resembles what it did 20 years ago. There are a variety of online venues where this is glaringly the case. They include online […] - [Come to Blog World Expo](https://puglisiconsulting.com/come-to-blog-world-expo/): Checking in at Blog World Expo 2011 by Louise DiCarlo & Basil C. Puglisi Section by @lovelylu If you aren’t doing anything this morning, you should take the time to visit the Javitz Center. I am currently on the train heading in to see two of my favorite guys — Lewis Howes and Sean Malarkey […] - [Beginner Online Content Management for Your Small Business](https://puglisiconsulting.com/beginner-online-content-management-for-your-small-business/): Is content management for your small business about to become your main focus? Perhaps you are struggling with how to manage content for your website. Read here for more information that can help you with successful content management. - [Can You Keep a Secret in the Twitter Age?](https://puglisiconsulting.com/can-you-keep-a-secret-in-the-twitter-age-2/): Twitter has change how we communicate these days, and those who thought that the service is going to change the world in ways we cannot foresee, like Jeff Pulver, the founder of #140Conf. have proven to be correct. But Twitter is, in a way, a double edge sword. As much as it can bring people […] - [ICANN: Domain Dispute?](https://puglisiconsulting.com/icann-domain-dispute/): The Following Article was published in response to a issue raised in with two Real Estate brands in the Hamptons. It is issues like these that are at the heart of this publication and its mission. “It is my hope that when someone isn’t sure about digital media or the information that has been presented […] - [TED - Ideas Worth Spreading](https://puglisiconsulting.com/ted-ideas-worth-spreading/): One of the great things the internet has to offer is the ability to facilitate sharing of knowledge and ideas. The different Wiki’s (Wikipedia, Wiktionary, Wikileaks) are proof positive that people want to share what they know for the benefit of all. Another great thing the internet has spawned is TED – Ideas Worth Spreading. […] - [LinkedIn IPO: LinkedIn Hits the Stock Market](https://puglisiconsulting.com/linkedin-ipo-linkedin-hits-the-stock-market/): As I mentioned in a previous post on the social networking site LinkedIn, this business based site allows users to connect to past, present, or future business contacts in effort to exchange ideas, knowledge, or perhaps even new opportunities. It also helps users to build a working portfolio that is supported by the very companies, […] - [Tumblr Becomes More Sociable with Launch of the New Share Button](https://puglisiconsulting.com/tumblr-becomes-more-sociable-with-launch-of-the-new-share-button/): The publishing platform known as Tumblr has officially joined the social networking class of tools alongside more popular Facebook and Twitter options. While the Tumblr button is very similar to other bookmarking buttons offered by a large variety of services, it does offer a significantly more advanced options for the display posted. Customized Tumblr Display […] - [The PR State of Facebook](https://puglisiconsulting.com/the-pr-state-of-facebook/): In a few days in Silicon Valley there were some rather unusual ideas, stories, and news articles, pitched that insinuated that Google was invading their users’ privacy. PR agency Burson-Marsteller, even offered to assist a highly influential blogger write an Anti-Google op-ed, promising him it would be posted in places like The Huffington Post or […] - [Google: Social, Cloud and more](https://puglisiconsulting.com/google-wars/): It seems these days the biggest players in the computer world are raging wars against each other. And this war has the potential of changing the computing world as we know it. Google wants a share in social media platform and working very hard to create a model that will work. They’ve tried it unsuccessfully […] - [Skype: The Platform that Microsoft Just Bought](https://puglisiconsulting.com/skype-the-platform-that-microsoft-just-bought/): An announcement on May 10th that Microsoft had bought Skype was obviously colossal business news, however, most users seem more concerned with how the eight and a half billion dollar deal will impact their user experiences. Skype in 2010 In the past year, Skype has seemingly remained focus on providing a positive user-experience for their […] - [TweetStats Real-Time Twitter Statistics](https://puglisiconsulting.com/tweetstats-real-time-twitter-statistics/): There seems to be an entire industry devoted to creating Twitter tools. Some are highly effective and worth the few moments it may take to register or login to their respective systems. Others tend to make a quick debut, likely via Twitter or another social media, and then quickly fade into the background as a […] - [Main Stream Social Media: Foursquare, Twitter and the NYC Mayor](https://puglisiconsulting.com/main-stream-social-media-foursquare-twitter-and-the-nyc-mayor/): If you needed proof to how much social media is becoming the mainstream media, here’s a little tale: Mayor Bloomberg, of New York City, made April 16 the official “Foursquare Day” in the city of New York. Foursquare.com, a location based application that offers its subscribers the ability to “check in” through their smartphones and […] - [Mobile Advertising is Expected to Reach 5B in 2015](https://puglisiconsulting.com/mobile-advertising-is-expected-to-reach-5b-in-2015/): Whether you are aware of it or not, the iPad and its clones have created a revolution. They are changing the using habits of computer users. Tablets are expected to outsell desktop computers as soon as the end of this year. Coupled with the rapid rise of smartphone sales, it can potentially result in millions […] - [How Online Customer Preferences and Feedback Has Changed](https://puglisiconsulting.com/how-online-customer-preferences-and-feedback-has-changed/): It has only been a couple of years since integrated log-ins began to creep into our everyday tasks online. Although it began on a smaller scale, such as the 2008 integration of Yahoo and Google ID’s with Zoho, from this small test in integration preferences, an entirely new beast grew. Logging in via third party […] - [Small Business Solutions: YellowBot](https://puglisiconsulting.com/small-business-solutions-yellowbot/): YellowBot.com, a company formed in 2006 by Erron Silverstein out of Burbank, CA., aims to connect local businesses with local shoppers. It is a form of free advertisement businesses might want to look into. Not only can potential customers find businesses in their area, they can read customers’ feedbacks and experiences. It is a peer […] - [Small Business Solutions: Sponsored Reviews](https://puglisiconsulting.com/small-business-solutions-sponsored-reviews/): Statistic shows that the first page on Google search results brings about 40% click through rate. The sponsored links bring about 50% of the remaining clicks. It is said that most people will change their keyword search rather than go to the second page of the search results. So, it is very important to try […] - [Small Business Solutions: vSplash](https://puglisiconsulting.com/small-business-solutions-vsplash/): VSplash.com offers web design for small businesses so they can have an efficient website and a noticeable online presence to be able to reach their potential customers.   These are the issues vSplash helps small businesses tackle: The look of the website – The website should be unique and contain 4-12 pages. It shouldn’t look […] - [Innovative ways Professional PR People are Using Social Media](https://puglisiconsulting.com/innovative-ways-professional-pr-people-are-using-social-media/): Social Media has become part of every serious advertising campaign, and most PR people have been using it on a daily basis; following and engaging in conversations on different media platforms, checking what the competition is doing and sharing news and information about their products. Besides the usual advice of how to engage your followers […] - [Small Business Solutions: Marchex](https://puglisiconsulting.com/small-business-solutions-marchex/): Marchex, a company out of Seattle Washington, is a call advertising and analyzing company, which caters to small businesses to help them in marketing and sales. Where are you listed? Have you optimized your listing exposure? How accurate is the information?  Those are questions Marchex helps answer. They provide analytics that can compare your business to […] - [Demand Studios and the Impact from Google's Algorithm Change](https://puglisiconsulting.com/demand-studios-and-the-impact-from-googles-algorithm-change/): There seems to be some serious back-and-forth about the state of Demand Studios since the Google algorithm alteration. Initial impact indicated that they may have lost ground on the search driven traffic of some of their sites. Citing eHow.com as one of the locations where the change may have triggered a down-turn, Demand Studios initial […] - [Did Google Panda Change the Playing Field?](https://puglisiconsulting.com/did-google-panda-change-the-playing-field/): From time to time, when Google identifies a ‘gaming’ of their search engine results, its engineers open up the algorithms and tweak them, sending shudders in the world of e commerce and Internet advertising. Speculations run rampart until Google launches it to the world. One such tweak happened lately; in February 2011, Google launched such […] - [Google Tags Calls it Quits](https://puglisiconsulting.com/google-tags-calls-it-quits/): It seems as if April 29th will be the last day of existence for Google Tags. If you have ever used Google Maps or Places, you have likely seen the red tags that represent an ad campaign launched by Google in a testing phase about a year ago. This marketing attempt was created to allow […] - [Can Virtual Salespeople Increase the Bottom Line?](https://puglisiconsulting.com/can-virtual-salespeople-increase-the-bottom-line/): With the rise of digital media communications such as video advertising and remote access viewing, another element that has been showing promise for small and large businesses alike is the use of speaking avatars, or virtual spokes models. SitePal is one of the websites taking advantage of the benefits of speaking avatars for business and […] - [Loopt: A Social Location Tool](https://puglisiconsulting.com/loopt-a-social-location-tool/): Let’s say you step out of class or a business meeting or a long day at work, and you wonder; where are my friends right now and what are they up to? What fun activity am I missing? Loopt, a mobile application, helps you see a clear picture of your social circle, without making a […] - [YouTube founders Gets Delicious](https://puglisiconsulting.com/youtube-founders-gets-delicious/): The top and leading social bookmarking service, Delicious, has been sold by Yahoo to co-founders of YouTube, Steve Chen and Chad Hurley. Begun in 2003, Yahoo acquired the service in 2005. Delicious claims a worldwide community of loyal users. Delicious is also a part of AVOS, a relatively new internet company in San Mateo, California. […] - [Families Stay Connected Through Skype](https://puglisiconsulting.com/families-stay-connected-through-skype/): People, both young and old, are able to communicate with loved ones via video chat. There was a time when going off to college or war meant being cut off from family for  weeks and months on end. With computers, smart phones and social media, that is no longer the case and Skype makes it easy. Lily […] - [Meetup: Social Networking On & Off the Web](https://puglisiconsulting.com/meetup-social-networking-on-off-the-web/): Meetup is a social gathering site that helps to organize groups for local events, interest, and shared educational opportunities. Meetup’s major goal is to encourage people to understand that they can change their world, indeed our whole world, by organizing into groups that can be powerful enough to make great differences. Who Uses Meetup? Ranked […] - [WHY IS MARKETING THE FIRST TO GO DURING A RECESSION?](https://puglisiconsulting.com/why-is-marketing-the-first-to-go-during-a-recession/): Marketing is a valuable tool to business owners that can’t be ignored!  When times get tough…marketing is the first to go.  Why?  Can anyone come up with a solid reason why executives have a knee jerk reaction to cut something that they need more than ever during an economic recession?  So lets think about this […] - [Making Social Media just a little bit easier with Management Tools](https://puglisiconsulting.com/making-social-media-just-a-little-bit-easier-with-management-tools/): In today’s day and age all businesses need social media presence but how they can manage their social media while running their own business?   To have an effective social media strategy it requires time and the more time you put in the more return you will get.   Your business can’t afford to not to have […] - [Individualized and Interactive Media with GBTV](https://puglisiconsulting.com/individualized-and-interactive-media-with-gbtv/): Glenn Beck says the television model is no longer working because for the most part, the networks do not respect their audiences. Beck believes the key to change for this media format is to give viewers the options to delve deeper into an interesting segment or clip, or to pick and choose a bit more […] - [The Daring Digital Decision: Bloggers Are NOT Journalists](https://puglisiconsulting.com/the-daring-digital-decision-bloggers-are-not-journalists/): There are several crucial pieces missing from Cox's self-defense quoted above and cited in the judges ruling. They are education, credentials and ethics. According to Judge Marco Hernandez, she possesses none of these. She has no journalistic education. She has no credentials as a journalist as she has no affliction with any journalistic organization. And lastly, because she did not get both sides of the story, her writing lacks ethics. - [Saying You are on Facebook Does Not a Social Strategy Make](https://puglisiconsulting.com/saying-you-are-on-facebook-does-not-a-social-strategy-make/): This past week I visited a local restaurant that was preparing for the holiday season by advertising their holiday parties on a board right when you walk in.  Also on that board, were requests to “Follow us on Twitter” and “Like us on Facebook”.  So I tried to find them on Facebook, and being more […] - [Facebook Marketing Solutions - Staying Ahead of the Social Media Game](https://puglisiconsulting.com/facebook-marketing-solutions-staying-ahead-of-the-social-media-game/): There are so many Facebook Fan pages dedicated to marketing and social media topics that it can seem nearly impossible to zero in on those that actually offer true education and not just covert advertisements of their own products. When searching for an educational Facebook Fan Page, you may have already found that having one […] - [Business Success: Attitude is everything](https://puglisiconsulting.com/business-success-attitude-is-everything/): Looking for business success? May I suggest you first invest in a mirror? Your attitude – how you feel and treat others – plays a VERY big role in how you are perceived by clients, business partners and vendors. Don’t be like this young lady and lock yourself in the bathroom. What is the right […] - [Stop Using Social Media Now…If you don’t have a plan](https://puglisiconsulting.com/stop-using-social-media-nowif-you-dont-have-a-plan/): Your Social Media Plan: Why you need one and first steps Over the years I have conducted workshops and sat on panels discussing social media and marketing.  From these interactions it has become clear that many businesses and individuals struggle with understanding and using social media to market effectively.  However, social media is an important […] - [The ABC’S of Networking Follow Up](https://puglisiconsulting.com/the-abcs-of-networking-follow-up/): Most of us have attended numerous networking events. We make it a point to meet and greet many people with the idea of building a relationship for potential business. So, why don’t we follow up? How often after an event have you found yourself with a dozen or more business cards only to put them […] - [The Importance of Facebook Marketing Engagement Tools](https://puglisiconsulting.com/the-importance-of-facebook-marketing-engagement-tools/): Discussion of social media campaigns would not be complete if the power of Facebook engagement was left out. Brands of all sizes and from many industries create a huge gap in their marketing without some kind of interaction on Facebook. With over 800 million active users worldwide, this leviathan of social media platforms is a […] - [Professional Spotlight: Jeff Pulver](https://puglisiconsulting.com/professional-spotlight-jeff-pulver/): The Social Media Valley, or Long Island can certainly claim some bragging rights with this professional. Jeff Pulver has not only been a contributor to the Digital Age, but a visionary leader in communications (or also the communication tools of Social Media) and specifically the power it has given to people. Jeff’s professional contributions would […] - [#Ignition2011: Sheryl Sandberg Shares Concerns for Facebook and Women](https://puglisiconsulting.com/ignition2011-sheryl-sandberg-shares-concerns-for-facebook-and-women/): At the recent Ignition Conference Sheryl Sandberg shared that Mark Zuckerberg’s greatest fear is lack of innovation. She mentions that the two factors are fueling that fear. Google has as many job openings as Facebook has current employees. Facebook lacks the resources of many of its direct competitors. Sheryl understands that one of Facebook’s immediate […] - [Social Media is Work](https://puglisiconsulting.com/social-media-is-work/): It’s true.  Anything worth doing is worth doing well. And social media is no different.  If you want to be successful in social media, you need to work at it.  You can’t just create a Facebook page, Twitter account, and LinkedIn profile, add very little content, and expect people to show up. Because, unfortunately, people […] - [Social Media and Your Small Business - One Online Holiday Shoppers Perspective](https://puglisiconsulting.com/social-media-and-your-small-business-one-online-holiday-shoppers-perspective/): In thе раst 5 years, social media networking sites hаvе shifted frоm casual social networking tо bеіng serious tools fоr bоth large аnd small businesses tо promote, sell products, share ideas аnd engage аnd connect wіth thеіr client base. The True Value of Social Media I thіnk thе key wоrds hеrе аrе engagement аnd relationships. […] - [The New York Islanders Hockey Team: Keeping Them on Long Island](https://puglisiconsulting.com/the-new-york-islanders-hockey-team-keeping-them-on-long-island/): Yesterday, I attended a multi-Chamber of Commerce Networking event at the Nassau Veteran's Memorial Coliseum as one of about 50 -75 guests of the NY Islanders Hockey Club. The purpose of the event was to familiarize the surrounding communities with the team, introduce the various packages available to hockey fans and reinforce the NY Islanders brand reminding residents that the NY Islanders are still Long Island's professional, four time Stanley Cup winning, hockey team as they rebuild towards their future. What's the plan? - [#SMWF: NASA's 'Out-Of-This-World' Social Media Engagement Success](https://puglisiconsulting.com/smwf-nasas-out-of-this-world-social-media-engagement-success/): NASA has quite an impressive social media plan in place that has already created quite a social buzz. There innovative and interactive ideas has gained them a solid reputation for achieving success with social engagement. At the Social Media World Forum in New York, I had a chance to hear Stephanie L. Schierholz, Social Media […] - [When Is The Right Time To Launch Your Next Marketing Campaign?](https://puglisiconsulting.com/when-is-the-right-time-to-launch-your-next-marketing-campaign/): Timing is everything in life.  Buying a car at the right time can save you money…..cashing out stocks at the right time can make you money.   The same concept holds true for marketing.  Launching a marketing campaign at the right time can increase your ROI and make you money!  So how do you know when […] - [LinkedIn Groups: Analytics, Stats, the data](https://puglisiconsulting.com/linkedin-groups-analytics-stats-the-data/): LinkedIn is by far the biggest professional social network and the second, after Facebook, in the total registered users in the social network world. 120 million register users as of August 2011 in about 200 countries and in 10 languages. What started as a place to connect those who are hiring with those who are […] - [Google Music Goes Live in the Cloud](https://puglisiconsulting.com/google-music-goes-live-in-the-cloud/): Google has dipped into musical endeavors with the launch of Google Music in mid-November. Originally, the service launched back in May in a beta version. Launched as a suite of music services, it is quite obvious that this is Google’s attempt to take on Amazon and iTunes in cloud and other music storage space. Introducing […] - [The Top 8 Reasons I’m Thankful for Social Media](https://puglisiconsulting.com/the-top-8-reasons-im-thankful-for-social-media/): It’s Thanksgiving weekend here in the United States, and this time every year people show appreciation for their friends, family, co-workers, and this year, jobs.  But I wanted to thank one more thing…Social Media. So, I ask that you indulge me in listing my top 8 reasons that I am thankful for Social Media.  I […] - [Giving Thanks to Social Media](https://puglisiconsulting.com/giving-thanks-to-social-media/): In the spirit of the holiday I want to give thanks to social media and in honor of brevity I will keep this short. Social Media has given a voice to anyone with the courage to use it. Now those with disabilities or handicaps like the deaf have a tool in social media and technology […] - [How to Find the Best Copywriters for Your Website Content](https://puglisiconsulting.com/how-to-find-the-best-copywriters-for-your-website-content/): Many businesses that strive to have a high-quality web presence could find themselves with one repetitive issue. Copywriters. - [IGNITION: Future of Media Conference](https://puglisiconsulting.com/ignition-future-of-media-conference/): This two day conference is coming to New York City November 30th through December 1st, 2011. Exploring the future of media business, IGNITION brings together executives and key stakeholders to discuss what is happening in the here-and-now. We all understand that the definition of media has begun to expand to include games, local, social, and […] - [The Value of Content: A Look at Demand Studios](https://puglisiconsulting.com/the-value-of-content-a-look-at-demand-studios/): Over the past 20 years, the writing and publishing industry has been radically changed by perhaps the biggest technological and cultural change since Guttenberg invented the printing press in the 15th Century. - [Professional Spotlight: Robert Basso](https://puglisiconsulting.com/professional-spotlight-robert-basso/): On Tuesday, November 15th, a group of everyday entrepreneurs who have proven track records from building their own successes, came together to share how they had achieved those goals on their own terms. Some attendees included: Joe Corcoran, Founder of Joe Corcoran Productions Selena Cuffe, President of Heritage Link Brands Jeff Hoffman, Co-founder of Priceline.com […] - [Twitter and TV: The Hashtags are #Here, #There, #Everywhere](https://puglisiconsulting.com/hashtags-here-there-everywhere/): Is it just me, or have Twitter hashtags been showing up almost everywhere lately? I can’t seem to watch a TV show or read a magazine without spotting one. Hashtags are used to mark keywords or topics in a tweet to categorize those specific tweets to show up easier, and they are now popping up […] - [How Facebook became Pornbook [News]](https://puglisiconsulting.com/how-facebook-became-pornbook/): Facebook tackled by its own value! Facebook users where so outraged over the content that they engaged with it! That’s right, Hardcore Porn created a massive engagement practice that spread the content like crazy! As users commented on the photo’s, mostly in outrage, the Facebook algorithm moved the content to the top of the news […] - [Why Not “Buffer” Your Social Posts – A Review](https://puglisiconsulting.com/why-not-buffer-your-social-posts-a-review/): One of the hardest things for people new to social media to understand is the time it takes to post and engage within the various social media platforms.  And, it’s true.  To actively engage with your followers, fans, and subscribers does take time.  But, finding the information and scheduling the posts doesn’t have to be […] - [The Treacherous Trip from Leopard to Lion: A Digital Fable](https://puglisiconsulting.com/the-treacherous-trip-from-leopard-to-lion-a-digital-fable/): About a month ago, I awoke to find that I could no longer view videos on my computer. Was it a nightmare or was I really awake to this horror. I would receive indications on e-mails, on social media comments, on blog posts, it seemed like everywhere. The reason I knew they were videos hidden from sight was because I was constantly plagued by the message of the black rectangle. - [Google+ Pages Open the Doors for Brands and Businesses](https://puglisiconsulting.com/google-pages-open-the-doors-for-brands-and-businesses/): This past June, immediately after Google launched it’s highly anticipated Google+ social network, internet savvy businesses like Ford, Dell and Mashable.com rushed to create pages for their brands. Only to have them removed a few days later. Google’s announcement soon followed: “In the meantime, we ask you not to create a business profile using regular […] - [Top 3 Reasons To Outsource Your Marketing in 2012](https://puglisiconsulting.com/top-3-reasons-to-outsource-your-marketing-in-2012/): With the new year approaching, many companies are in the process of finalizing their 2012 budgets.  Marketing executives are working on their marketing budgets and allocating resources to accomplish their 2012 marketing goals.  The biggest question facing executives is whether to keep everything in-house or outsource to a marketing agency.  To outsource or not…that is […] - [Facebook Ad Campaigns - Are They Working?](https://puglisiconsulting.com/facebook-ad-campaigns-are-they-working/): A World Obsessed with Facebook [youtube=http://www.youtube.com/watch?v=xJXOavGwAW8] With so many potential customers on Facebook, Facebook ads should be a profitable and beneficial to your business. With over 850 million users, and 225 million of those in the United States, there is quite an audience to target through the use of Facebook ads. How Facebook Ads Work […] - [#SMWF: How Hilton Does Social Media](https://puglisiconsulting.com/smwf-how-hilton-does-social-media/): Hilton has one message from their industry that rings true into their social media campaigns. Hospitality is social. If it isn’t, the execs at Hilton think it should be. Their studies into how social media integrates with travel accommodations has shown: Those who travel often are commonly also active on social media networks. Those who […] - [Who’s Listening, Revisited](https://puglisiconsulting.com/whos-listening-revisited/): A few weeks ago, I wrote about companies and their “listening” skills, entitled, “Listening Tools: Who is Listening to You?”  And, after the announcement from Facebook two days ago, I thought it necessary to revisit this topic, if only to demonstrate the importance of communication and listening. Facebook A few weeks ago, Facebook introduced many […] - [Express Yourself with Prezi.com](https://puglisiconsulting.com/express-yourself-with-prezi-com/): One of the biggest problems public speakers and businessmen face is how to make their presentation sharp, concise and informative without making is dull and uninspiring. There is a tool that can help do just that. It is called Prezi.com and it enables a speaker to make video presentations that are unique, informative and entertaining. […] - [#BrandsConf - Brands are People Too 10:40 - Ryan Osborn - Director of Social Media at @NBCNews](https://puglisiconsulting.com/brandsconf-brands-are-people-too-1040-ryan-osborn-director-of-social-media-at-nbcnews/): As you read this, the #BrandsConf is in full swing and streaming live with Ustream. Presentations are being kept to a ten minute minimum which means rapid-fire inside industry knowledge is being shared in a way that won’t dull the brain. Even panels will run no longer than twenty minutes. These short excerpts of wisdom have […] - [Increase Your Facebook Friends and Fans?](https://puglisiconsulting.com/increase-your-facebook-friends-and-fans/): Just as with Twitter followers there are two approaches you can consider. You can add those who are willing to Fan you in exchange for you fan’ing them regardless of their niche or industry, or you can utilize tools and services that offer more targeted fans and friends for Facebook. This means you can either […] - [The Basics of Social Influence](https://puglisiconsulting.com/the-basics-of-social-influence-3/): As social media networks grow in size, popularity and influence on a global scale, there is a corresponding increase in interest about how social influence on the Internet can be both measured and harnessed, not only in the business arena but also in politics, entertainment and dissemination of information. - [Lies, Damned Lies, and Statistics](https://puglisiconsulting.com/lies-damned-lies-and-statistics/): Don’t believe everything that companies tell you. Very impressive email, HubSpot. You obviously worked hard on it. One small problem – it’s not true. Those numbers are fabricated. Someone outed you. Laura Ramos, formerly with Forrester Research and now with Xerox actually downloaded and read the survey. She was impressed with the quality of the […] - ["Privacy" is a great way to stay unemployed, unconnected and extinct [Opinion]](https://puglisiconsulting.com/privacy-is-a-great-way-to-stay-unemployed-unconnected-and-extinct-opinion/): Social Media does not create a brand, it takes the brand (or character impression) and carries it. Just like in the “old” days when you worked in a community and everyone knew everything about you anyway, social media has played into the global business revolution. “Privacy is for old People” but perhaps we misunderstood “old”? […] - [Long Island Goes Local: The Kioli Business Summit 11.3.11](https://puglisiconsulting.com/long-island-goes-local-the-kioli-business-summit-11-3-11/): The Long Island Press, a free weekly Long Island based newspaper distributed through out the Island and dedicated to "informing, entertaining and educating the opinion leaders of Long Island", is the founding member of KioLi.org. “In the fall of 2008 a handful of companies, both for profit and nonprofit, came together to form a movement called ‘Keep It On Long Island’ (Kioli) for the purpose of stimulating business in the local economy. In 2009, the movement found a home online at www.kioli.org. Today these companies are known as Kioli Founding Members . . . ." - [Everything We Learned about Sharing, We Forgot](https://puglisiconsulting.com/everything-we-learned-about-sharing-we-forgot/): This week I had a meeting with a client who was complaining that he wasn’t getting any business from his Facebook page or his e-mail list.  After all, it’s been four months that we’ve been working on this, and there has been almost no interaction on his wall, no sharing of the articles being offered […] - [Jeff Pulver's Second #BRANDSconf Kicks off This Month!](https://puglisiconsulting.com/jeff-pulvers-second-brandsconf-kicks-off-this-month/): The second Jeff Pulver’s #BrandsConf will be kicking off on November 9th, 2011. BrandsConf helps businesses to explore the options for ‘humanizing your brands’ as well as the possible effects this can have on your business. In recent times, many businesses on and off the web have begun to find that utilizing Facebook and Twitter […] - [Subscribe to Any Blog for Free On Your Kindle](https://puglisiconsulting.com/subscribe-to-any-blog-for-free-on-your-kindle/): If you are like me, you love your Kindle. Although I very begrudgingly gave up my literal book collecting to switch over to the digital form last year, I must admit, there is nothing like breaking out a Kindle in those moments where other unfortunates have to lug out a dusty old heavy book to entertain themselves. - [Adobe is on 'Edge'](https://puglisiconsulting.com/adobe-is-on-edge/): A few months back I wrote an article on Adobe Wallaby; a piece of software created to convert Flash files into HTML5, CSS3 and JavaScript. Since then Adobe has created another entry in the Adobe Labs: Edge. From the preview i found on YouTube (see below) it seems that Edge is heading in the direction […] - [Marketing 101 - Getting Back To Basics](https://puglisiconsulting.com/marketing-101-getting-back-to-basics/): Have you ever wondered why most marketing executives don’t possess an actual degree in Marketing. Most have a bachelor degree in Management, Engineering, Finance, or Journalism.  So how do they lead a marketing team without a degree in the specific discipline?  We can only hope that there were some basic marketing classes required within the […] - [Social Engagement Statistics 2011 [Videos & Infographs]](https://puglisiconsulting.com/social-engagement-statistics-2011/): How has social engagement helped to create marketing opportunities for building brand awareness? One reason that seems likely is that when social networking first came into our digital lives, many had no idea how to take it, how to monitor it effectively, and how to aggregate its contents to be the most effective use for […] - [Facebook vs. Twitter: Britney Spears & JLo, What's your site?](https://puglisiconsulting.com/facebook-vs-twitter-britney-spears-jlo-whats-your-site/): It all started — for my generation at least — with MySpace, and once that lost its cool (and it did rather quickly) Facebook took over the lives of every person I knew in high school. If you weren’t on Facebook, you were like an alien. But then the newest trend, Twitter, crept up in […] - [Listening Tools: Who is Listening to You?](https://puglisiconsulting.com/listening-tools-who-is-listening-to-you/): Who is Listening to You? My wife went to a conference this past weekend, in Rye, New York (she is an educational consultant that owns Literacy Builders). Once she arrived at the hotel, she had numerous problems entering her room, which culminated in a visit from security at 11:00p.m, who proceeded to blame her for […] - [Traditional Print Advertising versus Digital Online Marketing](https://puglisiconsulting.com/traditional-advertising-versus-online-marketing/): Unfortunately, one of the major obstacles to going paperless is the generation of adults, considered baby boomers and older, who grew up and became educated without this technology. The height of sophistication was slide rules and pocket calculators. Now there are the Inbound Boomers to help with this transition. - [Klout has its users in a frenzy: Could Peer Index and Empire Ave gain ground? [OPINION]](https://puglisiconsulting.com/klout-puts-its-users-in-a-frenzy-could-peer-index-and-empire-ave-gain-ground-opinion/): Klout @Users and @Brands, we screwed you all but we think we got it now! Klout might have overestimated their own Klout just after a wonderful video was published less then 24hrs ago by the Wall Street Journal. Today we’re releasing a new scoring model with insights to help you understand changes in your influence. […] - [How to Get More Comments on Your Blog](https://puglisiconsulting.com/how-to-get-more-comments-on-your-blog/): Bloggers everywhere ponder the question. How can I get more comments on my blog? Assuming you already know the value of receiving comments at all, learning how to attract them can be half of the fight. It is important to remember that not all methods will work for every blogger, or that all suggestions will […] - [Google Webmaster Tools Offers Custom Search Engine Creation](https://puglisiconsulting.com/google-webmaster-tools-offers-custom-search-engine-creation/): Webmaster tools. The focus of the update is to provide marketers with the option to run their own trials of custom search engines. The custom search engines created by Google’s Webmaster Tools can be used on business domains and their subdomains making search queries for any content on the business’s site easier to locate. Users […] - [Social Media Marketing Advice, Analysis, and Insight from #SMWF N. America](https://puglisiconsulting.com/social-media-marketing-advice-analysis-and-insight-from-smwf-n-america/): On the 1st and 2nd of November, SMWF N. America comes to New York. This conference openly offers social media marketing advice and more in-depth insight into how your brands and business can use options like Facebook and Twitter to help create priceless consumer relationships, monitor brand reputations, build communities, and sometimes they work as […] - [How Do You Do It? – My Super-Secret (shh!) 6 Tips for Blogging Success](https://puglisiconsulting.com/how-do-you-do-it-my-super-secret-shh-6-tips-for-blogging-success/): Check out these mind-blowing statistics on this blog: 1,085 Posts Over 72,000 viewers to date In nationwide syndication Publishes on the Kindle Publishes 7 days a week and mostly twice on weekdays (but not on holidays) Those stats are for the extremely popular blog, Fearless Competitor. Then the question invariably comes up. “We struggle to […] - [Facebook: So My Business Has a Page - Now When do I Post?](https://puglisiconsulting.com/so-my-business-has-a-page-now-when-do-i-post/): 850 million people are on Facebook.  That’s 1.7 Billion eyes that have the potential to see and engage with your posts. Wow. But, exactly, when can you guarantee that the most possible eyes will see everything that you are posting?  How do I know if “now” is good enough? It seems that there is a […] - [Social Media is NOT a Marketing Plan, think Brand!](https://puglisiconsulting.com/social-media-is-not-a-marketing-plan-think-brand/): It’s important to realize that Social Media is a tool, a very powerful one but far from a keystone for any business. Social Media tools like Facebook, Twitter and LinkedIn are only as valuable as the brand and the marketing campaign. A Brand is an identity that a company, organization or individual facilitates. Marketing is […] - [New Google Newsletter and Mobile Adwords Features](https://puglisiconsulting.com/new-google-newsletter-and-mobile-adwords-features/): Google Adwords launched new features in September 2011. These new features are geared towards making site clicks and even subscriptions to site newsletters or blogs easier to accomplish. Being able to get signed up to internal site options from the external source of a Google browser could go a long way in increasing traffic for […] - [How To Do More With Less - Building a Marketing Budget In Today's Economic Climate](https://puglisiconsulting.com/how-to-do-more-with-less-building-a-marketing-budget-in-todays-economic-climate/): With the current economic climate, it’s difficult for companies to allocate enough money for their marketing budget.  The mindset of most business owners today is to reduce costs by cutting marketing.  Why??  Marketing should be the last to go…… it’s the only way a business can continue communicating with potential customers and impact sales.  Without […] - [The Street Fight Summit – Boosting the Hyperlocal Economy](https://puglisiconsulting.com/the-street-fight-summit-boosting-the-hyperlocal-economy/): Building our own communities should be important to all of us. It is definitely important to Co-Founder of the Street Fight Summit, Laura Rich. Laura finds herself encouraged by the explosion in local industries that can further her cause to supply increases in networking options for local businesses and their respective consumers. - [$how me the money—In 140-Character$ or Le$$](https://puglisiconsulting.com/how-me-the-money-in-140-character-or-le/): Kim Kardashian gets paid an estimated $10,000 per tweet. No, that isn’t a typo. It is a number one followed by four zeros. I’d be satisfied if I could get paid just $10 bucks to tweet! Then again I am nowhere near famous and my going shopping with my mother is apparently not as interesting […] - [Social Media Marketing and Monitoring Conference [Review]](https://puglisiconsulting.com/social-media-marketing-and-monitoring-conference-2011/): On Wednesday, October 12, 2011, as a member of DBME, I attended the Social Media Marketing and Monitoring Conference hosted by Our Social Times, at the Tribeca Theatre.  The conference covered everything from Location-Based advertising to the future of Social Media, and featured a keynote address by Peter Shankman and a closing panel that included […] - [Lessons I’ve Learned from Steve Jobs](https://puglisiconsulting.com/lessons-ive-learned-from-steve-jobs/): Bill Gates was primarily a software man learning early on that he preferred more pedestrian, affordable PCs in contrast to the ‘elegant’ devices of Apple and then Macintosh. Bill’s goal was to mass-market software and for a while Microsoft was the proprietary software on all PCs. In contrast, Steve Jobs computers were and are geared to the connoisseurs in the industry. - [Summify Your Social Media Networks](https://puglisiconsulting.com/summify-your-social-media-networks/): Keeping up with the most vital information in your industry was never made easier than with the inception of so many options in social networking. However, if you, like many others, find reading your Facebook and Twitter feeds to be increasingly more difficult as your network grows, it may be time to consider some of […] - [Unique Opportunities for the Creatively Innovative](https://puglisiconsulting.com/unique-opportunities-for-the-creatively-innovative/): One thing I have noticed in the age of social media is its ability to help promote just about anyone, anything, and any given time. To buyers like me, this means that I no longer head to bigname.com to purchase things online. - [SMX: What Makes Mobile Marketing Beneficial?](https://puglisiconsulting.com/smx-what-makes-mobile-marketing-beneficial/): Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […] - [Why Hubspot is the Best – and Worst Marketing Company on Earth](https://puglisiconsulting.com/why-hubspot-is-the-best-and-worst-marketing-company-on-earth/): Don’t get me wrong. I love Hubspot. Wonderful people. Great software. A fine company to work for. Heck, I was even a special guest on HubspotTV. And they just raised a boatload of cash. They have a very bright future. - [Are Your Fans "Talking About This"?](https://puglisiconsulting.com/are-your-fans-talking-about-this/): Amidst the rash of new changes Facebook unveiled over the last two weeks, the changes to insights may be some of the most important for businesses.  Facebook’s own analytics system, called Facebook Insights, which provides Pages administrators important metrics with which to gauge their content and interactions.  These insights are available, for free, to every […] - [Should You Upgrade Your Company’s Acceptable Use Policy for Social Media?](https://puglisiconsulting.com/should-you-upgrade-your-companys-acceptable-use-policy-for-social-media/): A few years into the widespread use of Social media has taught many, employees and business leaders alike, that what is said on social networks about one’s company, can get one fired. Instances of bad social media etiquette have been made famous by two different issues in recent news, as well as past cases that did not receive as much media coverage, or put up the same fight. - [Social Networking Statistics in Latin America](https://puglisiconsulting.com/social-networking-statistics-in-latin-america/): Although Latin America makes up only 8.2% of the world’s population, they are the second largest consumer of social media.  The online behavior of Latin Americans is evolving right along with the rest of the world, but in many cases, a bit faster. The most popular social network by Latin America users is Facebook, while […] - [SMX East: Acquisio for SEM Display Management](https://puglisiconsulting.com/smx-east-acquisio-for-sem-display-management/): A productivity efficiency platform, Acquisio was specifically created for search engine marketing agencies. Agencies are able to establish, organize, automate, and optimize their PPC campaigns across all search engines with Acquisio’s management tools, including search display and social media. This helpful platform will help marketers save time on repetitive or superfluous tasks so that more […] - [Facebook Contests: What are they? Who's doing them? Why?](https://puglisiconsulting.com/facebook-contests-what-are-they-whos-doing-them-why/): Facebook contests have begun to prove themselves as the buzz generating, engagement increasing, fan count boosts that they are. Facebook landing pages have made creating email list for more in-depth advertising smooth and contact list-friendly. However, Facebook has their own notions about what you can and cannot share, administer, or promote via their platform. These […] - [My Birthday Wish: October Breast Cancer Awarness Month](https://puglisiconsulting.com/my-birthday-wish-october-breast-cancer-awarness-month/): It is my birthday wish that those that I influence and support along with my friends and family will use my birthday as a reason to donate to the “Susan G. Komen for the Cure”, October 21st is my birthday and is also Breast Cancer Awareness month. I was inspired by the story of Charity: […] - [Philanthro-Tweet: Using Social Media for the Greater Good](https://puglisiconsulting.com/philanthro-tweet-using-social-media-for-the-greater-good/): Social Saturdays on DBMEi Let’s face it, celebrities often abuse their rights of stardom and do stupid things that become broadcasted on every social media Website and news outlet. We don’t always care that recent Bachelorette star Ashley Hebert moved into her New York City home with her fiancé, that Kim Kardashian went bowling with […] - [Will Facebook’s New Feature Make Your Business “Tick”](https://puglisiconsulting.com/will-facebooks-new-feature-make-your-business-tick/): Over the last few weeks, Facebook has seen many changes to the news feed, but the one change that seems to be causing the most criticism is the “Ticker”, which sits to the right of the page, over your contacts.  No matter how you feel about this new feature, the Ticker is here to stay.   […] - [More on Logo Design & Branding](https://puglisiconsulting.com/more-on-logo-design-branding/): The British Petroleum logo/brand transformation was a masterful and classic example of the kinds of changes companies have been making over the decades. It is also very much in keeping with the times of changing energy sources. The only problem is that one just does not know whether or not excellence in branding development implying positive changing of company values followed by actual bad deeds, is sufficient to save a company from economic and political suicide. - [How Does Social Media Affect Content Relevance on Search Engines?](https://puglisiconsulting.com/how-does-social-media-affect-content-relevance-on-search-engines/): Those who previously relied heavily on search engine optimization in their content have had to jump through many hoops since the Google Algorithm change and the subsequent Panda Update. If that wasn’t bad enough, search engines are continuously, and hastily evolving, right this moment, through social media networking. Google and Bing Admit It! In recent […] - [Attack of the Killer Logos](https://puglisiconsulting.com/attack-of-the-killer-logos/): Whether you realize it or not, you are being bombarded by hundreds of logos everyday. Wake up in the morning, sit down for breakfast and reach for a box of cereal…BAM…logos cover the box. Brush your teeth…BAM…there’s a logo on the tube of toothpaste. Searching through your closet for the perfect outfit…BAM…more logos all over […] - [How To Run Effective Media Events At Trade Shows](https://puglisiconsulting.com/how-to-run-effective-media-events-at-trade-shows/): Are you spending a large amount of your marketing budget on exhibiting at industry specific trade shows?  Most companies today are still investing heavily in trade shows as part of their branding strategy.  This is a smart move as it’s important to be seen in the industry!  Executives should seize the opportunity and get in […] - [What Makes Mobile Search Marketing Beneficial?](https://puglisiconsulting.com/what-makes-mobile-search-marketing-beneficial/): Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […] - [Facebook Changes & Facebook Timeline: Successful Social Media Disaster [OPINION]](https://puglisiconsulting.com/facebook-changes-facebook-timeline-successful-social-media-disaster-opinion/): Often the missing element in successful social media is emotion. Why do millions flock to social media every hour, but only a few engage? Traditional businesses have missed the mark, and Facebook’s recent changes are an example of how important it is to hit the mark, even if it seems contrary to your brand. Facebook’s […] - [6 of the Best Guest Posting Tips](https://puglisiconsulting.com/6-of-the-best-guest-posting-tips/): Guest posting can be a very lucrative venture for all parties involved. The owner of the blog is provided with free content, and the writer of the content is given acknowledgement of their wisdom on the chosen topic. In this aspect, guest posting seems to benefit both parties equally. However, it can be just as […] - [Google+ is Open to ALL and Google+ Leading Mobile Development](https://puglisiconsulting.com/google-is-open-to-all-and-google-leading-mobile-development/): Today Google plus went live and open to everyone. With 20 million people engaging in the first three months in its trail stage, the Google+ platform now hopes to capture the masses. While some writers like Robert over at BundlePost are betting against Google+ and predicating it to be the threat to Google, I am […] - [Traditional vs Social Media Networking with Wa.ag](https://puglisiconsulting.com/traditional-vs-social-media-networking-with-wa-ag/): The one thing that your business can likely never get enough of is networking. Why do we tend to let this vital aspect of business growth fall to the wayside? Traditional offline networking can be slightly awkward. Those who have never conversed are tossed together with nothing more than nametags to designate themselves from a […] - [Desperate Times Hits the World of Self-Publishing - Part I](https://puglisiconsulting.com/desperate-times-hits-the-world-of-self-publishing-part-i/): For writers, the publishing world has drastically changed over the past one hundred years. At the top of the century, writers received fame and notoriety for their writing skills. Their skills combined with a bit of their own personal successes and tragedies, often rocketed them to the top of the short lists. However, once the […] - [Form versus Function in the History of the World Wide Web](https://puglisiconsulting.com/form-versus-function-in-the-history-of-the-world-wide-web/): The web is the next frontier where form and function initially collided but have learned to coexist. Although it is not always a happy marriage, it is just another day in the world where designers and programmers battle it out to see who has the upper hand for the moment. On some days, it is a standoff and in certain cases, a balance is struck. It is then that the music of the World Wide Web can be heard. - [SMX East: Search Engine Expo, First Impressions](https://puglisiconsulting.com/smx-east-search-engine-expo-first-impressions/): DBMEi was granted Press Access to the SMX East taking place in NYC this week. While we will follow up with a summary of the event, we wanted to share some first impressions. If you have not been here yet, make time! With one day left on September 15, 2011 at the Jacob Javits Center we hope […] - [Turn Your Social Media Content into Something Incredible with FeedFabrik](https://puglisiconsulting.com/turn-your-social-media-content-into-something-incredible-with-feedfabrik/): By now most folks who use the internet for work, play, or both, are likely to have generated a bit of personal or business content on their social media sites. Blogs, videos, articles, tweets, and more have their own special place online for quick and easy access when you need to reference them, share them, […] - [The Importance of an Integrated Marketing Plan](https://puglisiconsulting.com/the-importance-of-an-integrated-marketing-plan/): With the current economic downturn, businesses need to get the most out of their  marketing dollars.  They can’t afford to make a mistake and put their money in the wrong marketing basket.  What does it take today to bake the right  marketing recipe?  Just like baking a cake, there are many different recipes that work.  The […] - [Is Wizzley the Next Squidoo?](https://puglisiconsulting.com/is-wizzley-the-next-squidoo/): Freelance writers should be well familiar with Squidoo. This great web 2.0 service allows writers and content marketers to create professional articles with helpful information that also provides many opportunities for the easiest type of affiliate marketing around. However, Wizzley seems to have stormed onto the scene recently, and they are looking like some serious […] - [Can Social Media Redefine Traditional Business Intelligence Strategies?](https://puglisiconsulting.com/can-social-media-redefine-traditional-business-intelligence-strategies/): It seems that in recent years, social media has become a more frequently integrated element of a new company’s business intelligence platform or an existing business’s revamp of an old one. There is no doubt that the use of social media has begun to be a common format for business interactivity and in doing so, […] - [Thumbtack Your Products and Services](https://puglisiconsulting.com/thumbtack-your-products-and-services/): There are many ways to get your products and services some visibility while hopefully increasing your consumer or client base. Some are costly, and some are free. Many services offer to get your business posted on the top search engines, usually for a fee. Most small businesses that have done a bit of marketing and […] - [Develop Your Brand with Daylife](https://puglisiconsulting.com/develop-your-brand-with-daylife/): Providing consumers with cloud features including on-demand media options, DayLife is supplying their users with more features, functionality, and faster cycling. A comprehensive solution that is designed for digital publishers who may require the freedom to focus on creative experiences instead of constant publication input. How Does DayLife Work? DayLife provides a Publisher’s Suite that […] - [DBMEi Internships](https://puglisiconsulting.com/dbmeinternships/): Digital Brand Marketing Education & Interactives has a NEW internship program. We believe that we have developed a program that might be of some interest to you and/or your students. The internship program with DBMEi is designed for students that wish to learn how to write for digital publications, develop hands on learning in digital […] - [Make Facebook Marketing Work for You](https://puglisiconsulting.com/make-facebook-marketing-work-for-you/): So many organizations are now creating and utilizing Facebook for many of their social networking needs. With all of the recent improvements and upgrades for Facebook Fan Page creators, there certainly seems to be huge merit behind sinking your time, money, or both into a bit of Facebook marketing. However, it is also important to […] - [A Casual Glance at Social Media](https://puglisiconsulting.com/a-casual-glance-at-social-media/): By now, just about everyone is at least aware of social media. Whether one participates in it, likes it or dislikes it, favors certain venues over others, social media has become part of our everyday culture and part of our technology in its brief 30 year history. It is also inarguably here to stay and will continue to morph into more and more amazing forms. - [The Perfect Tools for Your Facebook Marketing Campaign](https://puglisiconsulting.com/the-perfect-tools-for-your-facebook-marketing-campaign/): Facebook Fan pages have become the next up-and-coming go-to tool for large and small business marketing. Pringles, McDonalds, Skittles, Gevalia Coffee, Harley Davidson, and even Coca-Cola have joined in the mass march towards Facebook Fan Page advertising in hopes of increasing their own ROI. Although these business giants may have all of the tools of […] - [Hurricane Irene Collides with Social Media Networking](https://puglisiconsulting.com/hurricane-irene-collides-with-social-media-networking/): Last week the eastern seaboard received a bit of Mother Nature’s wrath. An unusual 5.8 earthquake set off a series of aftershocks that continue to shake parts of Virginia. As the social media buzz began to die down, Hurricane Irene set us in her sights and bore down. Having read the news boards about how […] - [Make Your Digital Portfolio More Appealing to Employers](https://puglisiconsulting.com/make-your-digital-portfolio-more-appealing-to-employers/): Having a professional looking digital portfolio is of the utmost importance when it comes to your freelance career. It can certainly mean the difference between high paying jobs, and those that may barely help you to scrape by. Making sure your professional digital portfolio is as high-quality as possible will provide your prospective clients with […] - [Twitter Teams Up with the Weather Channel Social](https://puglisiconsulting.com/twitter-teams-up-with-the-weather-channel-social/): On August 11th, The Weather Channel integrated weather forecast and news with the social media realm. Those who frequent The Weather Channel website for news on local weather can now sign into the site via their Twitter account to catch and share tweets from those in their area. Users can also spread tweets across TWC’s […] - [Pathable: Make Your Event Successful](https://puglisiconsulting.com/pathable-make-your-event-successful/): Those who organize events know that the success of the event depends on many things, least of them the weather. The amount of options and the connections the attendees create in an event will dictate if they will join you next time or not. In other words “What would I get out of it?” Even […] - [How to Make Your Event Successful](https://puglisiconsulting.com/how-to-make-your-event-successful/): Those who organize events know that the success of the event depends on many things, least of them the weather. The amount of options and the connections the attendees create in an event will dictate if they will join you next time or not. In other words “What would I get out of it?” Even […] - [Inbound Marketing Summit NYC 2012 - 3 Important Tips to Take Home](https://puglisiconsulting.com/inbound-marketing-summit-nyc-2012-3-important-tips-to-take-home/): If you had the opportunity to sit in on the panels at the Inbound Marketing Summit in New York this year, you likely took away a few vital lessons that you can carry to your business. The conference itself has evolved over the last few years. It has held a focus on social marketing strategies, […] - [Is Tweeting the New Research Paper?](https://puglisiconsulting.com/is-tweeting-the-new-research-paper-2/): Over the years, writing has changed immensely. Not only in words, but in structure as well. When I was in school, regular 4-6 page essays and stories were common. Go back a few hundred years and plays were more in style (ex: Shakespeare). Quite a few more centuries and you see epic (read: really long) […] - [Social Media: One, Two, Three](https://puglisiconsulting.com/social-media-one-two-three/): Whether it is in-person or virtually, it is human nature to connect, and want to connect with others, especially folks who have things in common (tribes). SOCIAL media makes this possible like no other tool of communication has done during any other time in recorded history. To be social on the Internet, just remember, it’s as simple as one, two, three. - [“Social and Mobile are Eating the World” – Inbound Marketing Summit 2012](https://puglisiconsulting.com/social-and-mobile-are-eating-the-world-inbound-marketing-summit-2012-2/): It was with that quote that Inbound Marketing Summit NYC began, on a crisp, clear February day.  Inbound Marketing Summit, or IMS, is a 2 day conference, combining digital, social, and mobile marketing, and it made its first foray into NYC with this year’s conference.  Unfortunately, I was only able to attend Day 1 of […] - [Venture Pitch 2012 [Event]](https://puglisiconsulting.com/venture-pitch-2012-event/): Thursday,  March 15th 2012 Leonard’s of Great Neck 555 Northern Boulevard 10:00AM – 3:00PM Business owners should enjoy Venture Pitch, produced by Expos Your Business in partnership with Advantage Payroll Services and based on a concept by Ana Carill-Grumberg, Internet filmmaker to Deepak Chopra, Global.  It will feature a well-known panelist from the big hit ABC […] - [Avoid Social Media’s Black Hole: Develop Time-Saving Strategies](https://puglisiconsulting.com/avoid-social-medias-black-hole-develop-time-saving-strategies/): Social media can be similar to a black hole, slowly sucking away precious time and energy.  Social media time management is a challenge to almost every small businessperson I work with or find participating in the many social media and personal branding workshops I teach or take part in.  Although social media can have a […] - [How to Use Webinars As A Lead Generation Tool](https://puglisiconsulting.com/how-to-use-webinars-as-a-lead-generation-tool-2/): A webinar is a great tool for businesses to help grow their businesses.  It’s a shame that more companies don’t utilize this medium to educate their target audience on their products/services.  Most companies today are using webinars to educate their internal team and offer sales training.  It eliminates travel expenses by not having to fly […] - [The No No’s of Social Media](https://puglisiconsulting.com/the-no-nos-of-social-media/): Let’s start with ENGAGEMENT… You create a facebook business page. You enter all your company information, you post content then sign off.  The next day you sign on, post content and sign off again. Meanwhile, people are responding to your posts but you are not there to reply.  What message are you really sending to […] - [A New Kraze has Arrived. Meet LifeKraze.](https://puglisiconsulting.com/a-new-kraze-has-arrived-meet-lifekraze/): When Facebook and Twitter were first launched, it’s safe to say that a collective thought went through everyone’s mind: “Why didn’t I think of that?” As LifeKraze enters the realm of social media, I believe that question will be whispered once again by a majority of the population. If you haven’t heard of LifeKraze yet, […] - [Facebook Facelift From the Inside Out](https://puglisiconsulting.com/facebook-facelift-from-the-inside-out/): I would like to know what you think and I would love to see what you are coming up with. So please send me your comments and your links. Thank you and have fun, too. I have just one final word. The dramatic change facebook is making has a lot to do with branding. And branding is very much about simple statements mostly with the clever and creative manipulation of images and pictures. Bear in mind the saying. ‘A picture is worth a thousand words.’ - [Timeline for Pages – It’s Happening!](https://puglisiconsulting.com/timeline-for-pages-its-happening/): I’m not happy.  I thought I would get that out of the way. Facebook, on February 29, 2012, introduced us (as was expected) to the new pages format.  They have recreated the Timeline feature, that was not well received, on our Business Pages.  It’s happening, and there is nothing we can do about it. New […] - [Optimizing Your Landing Page for Better Conversions](https://puglisiconsulting.com/optimizing-your-landing-page-for-better-conversions-2/): Your Landing page is the heart of your site. Irrespective of whether you have a product or a service to sell, landing pages can provide a subsequent boost to the conversion rate. Optimizing them is not hard if you know when and where to tweak the various elements. However, the hardest part is to find […] - [Basil C. Puglisi talks about getting Social with Social Media.mov](https://puglisiconsulting.com/basil-c-puglisi-talks-about-getting-social-with-social-media-mov/): Social Networking is not new, Social Media Networking is just a digital extension of an age old practice. It’s important to take the time and develop IRL (In Real Life) strategies that support digital practices and tools. [vodpod id=Groupvideo.11044167&w=450&h=325&fv=%26rel%3D0%26border%3D0%26] 1st collector for Basil C. Puglisi talks about getting Social wit… Follow my videos on vodpod - [Monitoring Your Social Reputation with Kred](https://puglisiconsulting.com/monitoring-your-social-reputation-with-kred/): Social influence is gaining notice as more advertisers, marketers, consumers, and affiliates use it as a method of gauging the knowledge, credibility, and reliability of prospective new clients or business contacts. There are other systems of influence measurement, such TwentyFeet, Klout, and Peer Index. Between them all there is a whopping level of social influence […] - [Did you try? A Look at the data from #SMWsmac [InfoGraphic]](https://puglisiconsulting.com/did-you-try-a-look-at-data-from-smwsmac-infographic/): What can you do in 16 days? Try! With just under a month before Social Media Week 2012, it came to our attention that NYC did not have a daylong event that was tailored to teach the small business owners and professionals how Social Media is and can be used. On Feb 1st, 2012 dbmei […] - [Social Media Week Made Manhattan Move for #SMWsmac](https://puglisiconsulting.com/social-media-week-made-manhattan-move-for-smwsmac-2/): An attendee at our event submitted a wonderful poem about his experience at the Social Media Week Social Media Action Camp event. #SMWsmac Social Media Week Made Manhattan Move By Serge Zenin Social Media Week made Manhattan move; Networking and negotiating, we never grew numb; Give out a business card and go with the groove; […] - [Why Every Business Executive Needs to Create an About.Me Profile](https://puglisiconsulting.com/why-every-business-executive-needs-to-create-an-about-me-profile/): If you are like most business executives, you’ve worked long and hard on your Linkedin profile. You have keywords, recommendations, and even (as I do) common misspellings of your name. Check out the profile of Jeff Ogden of Find New Customers. But there’s one big problem with Linkedin – it’s really wordy.  And it is […] - [Is Social Media the Cure for Writer’s Block?](https://puglisiconsulting.com/is-social-media-the-cure-for-writers-block/): The growing world of social media means that everyone is now a writer. There are status updates on Facebook that could rival a short story, and the creativity required in order to twist that status update into 140 characters on Twitter can rival that of a poet, indeed inventing a new phrase, “twaiku”. These new […] - [New Facebook Ads Platform Goes Live on February 29th](https://puglisiconsulting.com/new-facebook-ads-platform-goes-live-on-february-29th/): Facebook plans to release a new ad platform on February 29th that may profoundly change the way business is done on this social media network. Peter Corbett of iStrategyLabs, a social media marketing firm, recently said the following, “The company expects the new ads to perform 40 to 8o percent better than its previous product” […] - [The Most Important Social Media Ingredient, Remarkable Content](https://puglisiconsulting.com/the-most-important-social-media-ingredient-remarkable-content/): Social media is about building community. With Internet technology, we are able to start inspiring, educational even controversial conversations, make connections, form relationships, create circles, establish tribes and serve their needs. In addition, the playing field is leveled. We are all equals as we post on facebook, tweet on twitter and discuss on LinkedIn groups. - [Direct Mail is Dead. Long Live Direct Mail](https://puglisiconsulting.com/direct-mail-is-dead-long-live-direct-mail/): As you all know by now I am a major proponent of social marketing, and actually run a business that depends on it. To stay abreast of all the latest information and social media sites, I read every book and attend just about every webinar around.  I have participated in two separate summits offered by […] - [Empire Avenue CEO Shares the Lowdown on the Future of Missions at #SMWsmac](https://puglisiconsulting.com/empire-avenue-ceo-shares-the-lowdown-on-the-future-of-missions-at-smwsmac/): Empire Avenue has been generating a bit of buzz lately with the inclusion of Missions on their Social Media engagement platform. Duleepa Wijayawardhana, also known as “Dups” to most everyone, is the Co-Founder and CEO of Empire Avenue, and gave an outstanding visual of what users of Empire Avenue can expect from their platform in […] - [Extending the Value of Trade Show Marketing with Social Media](https://puglisiconsulting.com/extending-the-value-of-trade-show-marketing-with-social-media/): Social media networking and marketing allows businesses to reach and provide tremendous amounts of information to clients, prospects and referral sources.  However, face-to-face marketing still has an important place.  Trade shows are one area where social media can provide significant support to face-to-face efforts and create opportunities for overall event marketing success.  Exhibitors can use […] - [The Discovery Mode of Mobile - Elliot Nix Speaks at #SMWsmac](https://puglisiconsulting.com/the-discovery-mode-of-mobile-elliot-nix-speaks-at-smwsmac/): Elliot Nix, Senior Account Executive, for Mobile Google started out his set with a distinct reach into the depths of where mobile is really taking us. He shares in a couple of different examples about how it is effecting not only those of us who are amazed and appreciative of today’s technologies in relation to […] - [Apple Aims to Change the Face of Education](https://puglisiconsulting.com/apple-aims-to-change-the-face-of-education/): We were all asking ourselves what will be Apple’s next big thing. What new device did Steve Jobs nurture before his untimely demise? Is it going to be Apple TV which Jobs was talking about in the past few years? A new sleek and shiny gadget we couldn’t do without? About 10 days ago, and […] - [Direct Marketing ~ Email VS Direct Mail](https://puglisiconsulting.com/direct-marketing-email-vs-direct-mail-2/): Direct Marketing is a crucial component of any lead generation program and should be part of your strategic marketing plan.  In 2012, B-to-B companies are continuing to include direct marketing in their marketing mix, but are focusing their efforts on email campaigns.  Why are they choosing email vs direct mail…there is one simple reason!  MONEY….Yes….it’s […] - [Social Influence Panel Shares Industry Knowledge at #SMWSMAC](https://puglisiconsulting.com/social-influence-panel-shares-industry-knowledge-at-smwsmac/): With social influence playing such an important role in who is determined to be an expert on any given topic, Social Media Action Camp would not have been complete without an expert panel of social influence professionals. Michelle Ross of the Brand Partnerships Team at Klout spoke to attendees a bit about what it takes […] - [Innovative Sales Expert and Best-Selling Author Shines at #SMWSMAC](https://puglisiconsulting.com/innovative-sales-expert-and-best-selling-author-shines-at-smac/): February 16, 2012 marked the 4th official year for the DBMEI- hosted Social Media Action Camp (#SMAC), in New York. #SMAC, for those who are unfamiliar, is a one-day conference in which attendees participate in seminars and presentations designed for small business owners, social media buffs, and entrepreneurs to learn more about how social media […] - [SES New York Conference and Expo 2012 [Event]](https://puglisiconsulting.com/ses-new-york-conference-and-expo-2012-event/): March 19 – 23 Hilton New York 1335 Ave Americas New York, NY 10019 The SES Conference and Expo is a series of conferences and events in which a special focus is given to best practices, tips, and trends in many different areas. SEO PPC RTB Demand Gen Mobile Social Local The SES events provide […] - [Group Commerce for Publisher-Based eCommerce Solutions: #SocialCommerce](https://puglisiconsulting.com/group-commerce-for-publisher-based-ecommerce-solutions-socialcommerce/): Recently, I sat down to an impromptu interview with the CEO of Group Commerce, Jonty Kelt, to learn more about what publisher-based ecommerce solutions can offer to more traditional form of media that may be lacking digital presence. What is Group Commerce? Group Commerce is a platform for publishers who want to integrate ecommerce into […] - [Surfing Social Media Action Camp Livestream](https://puglisiconsulting.com/surfing-social-media-action-camp-livestream-2/): INTRODUCTION The first time I tried to surf Livestream was for a TEDxDU.com conference not realizing that 1 o’clock in Denver was not 1 o’clock in NY. It was 3 0’clock. I was two hours early. AGAIN The second time was this morning, Thursday, February 16, 2012 when I eagerly sat at my computer counting […] - [#SMWsmac: The Hottest Social Media Tips [Nathan Latka]](https://puglisiconsulting.com/smwsmac-the-hotest-social-media-tips-nathan-latka/): Lujure’s Nathan Latka Shares Numerous Social Media Tips for Businesses CEO of Lujure Nathan Latka brought his social media expertise to dbmei’s Social Media Action Camp part of Social Media Week in NYC and offered business owners a number of tips for optimizing Facebook fan outreach. His company, Lujure, is a growing Facebook application designed to help […] - [Foursquare: The Loyalty Program You’re Not Using](https://puglisiconsulting.com/foursquare-the-loyalty-program-youre-not-using/): There has been a lot of discussions lately about Pinterest and its meteoric rise to fame, Facebook and the Timeline, Twitter, and LinkedIn.  But, no-one ever talks about Foursquare, and how it could be used for your business. Case in point:  I presented to a networking group on Facebook pages recently, and at the end, […] - [Klout Launches New Local and Mobile Community-Based Communication with Blockboard #SMWsmac [News]](https://puglisiconsulting.com/klout-launches-new-local-and-mobile-community-based-communication-with-blockboard-smwsmac-news-2/): As attendees sat back to listen to Michelle Ross of Klout at Social Media Action Camp yesterday, they were treated to a more in-depth look at the company behind the social influence tool. Michelle explained that although around 85% of their employee-base at Klout is on the engineering side continually developing and updating Klout’s algorithm, […] - [How to Create a Social Network that isn't Phony](https://puglisiconsulting.com/how-to-create-a-social-network-that-isnt-phony/): Networking has undergone many transformations over the years, and has now reached a sort of zenith in tandem with the Web 2.0. Before, networking simply meant hobnobbing with industry insiders, perhaps at conferences, perchance over cocktails. Now, with the advent and burgeoning popularity of social media, networking is nothing short of an intricate science, one […] - [How Fab.com Achieved Two Million Users in Seven Months with #SocialCommerce Marketing Strategies](https://puglisiconsulting.com/how-fab-com-achieved-two-million-users-in-seven-months-with-socialcommerce-marketing-strategies/): Although Fab.com was founded in early 2010 as a social network for gay and lesbian users, it has quickly turned into an e-commerce site with an incredible following. As their social network base grew it made the leap from networking site to high-end flash sales. This young endeavor is already making a huge impact in […] - [What Klout is Doing with User Data and #SocialCommerce](https://puglisiconsulting.com/what-klout-is-doing-with-user-data/): Over the last few years, we have all observed as friends and followers found themselves virtually up-in-arms about privacy issues on just about every social network. Each one seems to have gone through its own growing pains when it comes to sometimes questionable sources declaring user’s information is being utilized in a variety of suspicious […] - [Daily Deal Horror Stories - Are they True? #SocialCommerce](https://puglisiconsulting.com/daily-deal-horror-stories-are-they-true/): By now, you have likely heard some of the horror stories about businesses that have destroyed their bottom-lines, or worse, with daily deals or coupon offers. There are those like the LivingSocial deal offered by Scripa Massage & Wellness that allowed customers to save more than 88% on an enjoyable spa experience. However, the shop […] - [How to Create A Memorable, Social Media Savvy E-mail Signature](https://puglisiconsulting.com/how-to-create-a-memorable-social-media-savvy-e-mail-signature/): I used to say and still find that volumes can be told about a person and their business from their business card. The same holds true for e-mail signatures. So let’s see if these tips work for you. - [The Importance of Facebook Pages](https://puglisiconsulting.com/the-importance-of-facebook-pages/): We’ve talked over the last months about how important it is to be using social media within your company’s marketing plan. And, although we’ve discussed how just being on Facebook is not a social strategy, when to post on your Facebook page, and what it will do for your business, I feel that I left […] - [Social Media Pitfalls and Opportunities for College Students & Grads](https://puglisiconsulting.com/social-media-pitfalls-and-opportunities-for-college-students-grads/): A growing number of college students and recent grads have turned to social media to aid in their job search or help them land an internship.  In fact, a recent survey conducted by TweetMyJobs found: 29 percent of job seekers use social media as their primary tool for job searching 45 percent of companies plan […] - [Empire Avenue Missions for Increased Social Engagement](https://puglisiconsulting.com/empire-avenue-missions-for-increased-social-engagement/): Empire Avenue is doing it again. They are mixing fun with social networking and engagement with impressive results. On Empire Avenue, users are encouraged to and rewarded for participating in social activities. In the past this has meant: Sharing and trading ‘stocks’ on individual users Participating in group discussions Earning increased value through usage of […] - [#SocialCommerce: Jonty Kelt Interview Transcript](https://puglisiconsulting.com/socialcommerce-jonty-kelt-interview-transcript/): Business Insider hosted the Social Commerce Summit on Feb 7th, 2012 at Chelse Pier, during that event I had a chance to sit with Jonty Kelt, the CEO for Group Commerce. Here is a transcript from that interview with a general article to follow on Feb 19th at 5pm, right here on dbmei.com. About the […] - [Why should Marketers Hire A Professional Photographer?](https://puglisiconsulting.com/why-should-marketers-hire-a-professional-photographer/): One picture is worth a thousand words….yet most companies skimp on taking professional photos of their products or facility.  Why do companies insist on having an employee (non-photographer) snap shots with their inexpensive digital camera and use the photos on their website or within a marketing piece?  This makes your company look cheap and low-end.  […] - [How to Charge for Social Media Management Services [Opinion]](https://puglisiconsulting.com/how-to-charge-for-social-media-management-services-opinion/): Recently, a subscriber asked the best methods for charging for social media management services. I want to make it clear that this article is for individuals who manage social media services for private clients.  Larger marketing firms may have an entirely different process that leads them to determine what activities have what specific values. However, […] - [Social Media Week: Social Media Action Camp #SMWsmac [Event]](https://puglisiconsulting.com/social-media-week-social-media-action-camp-smwsmac-event/): This will make the fourth official year of Social Media Week's return to New York. One of the world's most unique and innovative global platforms for a large selection of interactive conversations and information on new trends in the social and mobile media industries. - [INBOUND MARKETING: How to Get Customers Without Really Trying](https://puglisiconsulting.com/inbound-marketing-how-to-get-customers-without-really-trying/): What is Inbound Marketing? By now, most people who have anything to do with marketing their businesses have heard of Inbound Marketing (or at least social media). For those who are unfamiliar with the term, I will answer the following question, ‘What is Inbound Marketing and how does it differ from traditional or Outbound Marketing?’ […] - [Our Idols are Only People](https://puglisiconsulting.com/our-idols-are-only-people/): I think it is fairly obvious that I love social media.  I think it is one of the great equalizers.  We are all equal, whether we are friends or followers, no-one is better than anyone.  We are all free to share information and have a worthwhile exchange of ideas, at any time of the day […] - [Timely the Talented Twitter Tool](https://puglisiconsulting.com/timely-the-talented-twitter-tool/): As Twitter continues to become a most popular source of networking, communication, and aggregation, the list of tools available to help fully manage one or more Twitter accounts continues to grow. Although there are several options available online that are very similar, Timely seems to have refined all of the best available options in social […] - [The New Social Marketing Strategy with Google+](https://puglisiconsulting.com/the-new-social-marketing-strategy-with-google/): As a marketer, your social profile must be thriving on Facebook, Twitter, and LinkedIn. But the important question is, ‘Is it thriving over Google+?’ I can assure you that most of you will answer in the negative. However, it is not too late. Grab a business page over at Google+ as soon as you finish […] - [Social Commerce Summit 2012 [Event]](https://puglisiconsulting.com/social-commerce-summit-2012/): It’s time again for the Social Commerce Summit and for the pros and experts that come together during this yearly conference. On Tuesday, February 7th,  the events will swing into action once again for 2012. All About the Social Commerce Summit Since the immersion of social media into digital commerce, incredible opportunities and options have […] - [Start Your Own Social Media Business, Without the Collateral](https://puglisiconsulting.com/start-your-own-social-media-business-without-the-collateral/): In today’s economy, it is very hard to get a job. Because of all the competition, it’s also very hard to set yourself apart from the rest. If you’re a student living out of a parent’s home and still learning how/struggling to fend for yourself, you will be able to agree that finding a job […] - [What the Wedding Industry Taught Me About Branding](https://puglisiconsulting.com/what-the-wedding-industry-taught-me-about-branding/): The wedding industry is not only high-grossing but highly specialized. According to the 2011 BRIDES American Wedding Study, the average wedding costs $26,501. While that figure has fallen about 5% since 2009 due to the economic recession, weddings are still very high-paying and nearly recession-proof business. Even in tough times, couples like to celebrate their […] - [Brand Development](https://puglisiconsulting.com/brand-development/): A brand ultimately needs to become that ‘entity’ by which a company or organization is known and recognized. It can be comprised of visual, verbal, audial and other sensory components. It can start out simple and grow to become more complex. It can start out complex and simplify. It can also start simple and stay simple, start complex and stay complex. In my opinion, one way is not superior to any other. All that matters is that the process works. - [It’s Not the Technology, It’s the People](https://puglisiconsulting.com/its-not-the-technology-its-the-people/): Over the past three days, I have been reading the children’s series, The Hunger Games.  And, I must say that I have enjoyed every part of it.  But, it got me thinking.  A lot.  About government, about people, about life.  But more importantly for this article, about technology. For those who are unaware of this […] - [Tweet Dreams](https://puglisiconsulting.com/tweet-dreams/): It’s time to go off the grid. On a recent Sunday morning I was up before 5 a.m.  Why? I was having a hard time sleeping and just experienced a “Tweet dream.”  I was dreaming in a Twitter interface, responding to a fictional message, and posting fictional tweets created by my subconscious.  This is not […] - [Are You Alive? Why Your Blog is the Heartbeat of Your Business](https://puglisiconsulting.com/are-you-alive-why-your-blog-is-the-heartbeat-of-your-business/): As part of my day to day activities at Find New Customers, I research the websites of lots and lots of companies. I find typically a Resource Page with eBooks, white papers, webinars, etc. Nice stuff. Sometimes (not very often) they have a decent sign-up form. But there’s a problem. I’ve never heard of the […] - [Tips to Cut Your Trade Show Booth Spending in 2012](https://puglisiconsulting.com/tips-to-cut-your-trade-show-booth-spending-in-2012/): A trade show is a great way for a company to increase exposure and increase brand presence…but there’s typically a huge investment required.  In 2012, companies arecontinuing to exhibit at major shows….. but are on limited budgets.  There are many ways for a company to reduce the exorbitant costs and still make an impact at […] - [3 Tips to Synchronize Online and Traditional Marketing](https://puglisiconsulting.com/3-tips-to-synchronize-online-and-traditional-marketing/): As much as the online community loves to promote the effectiveness of a well-designed online strategy, it’s impossible to deny that traditional media can be hugely effective. What get’s lost in much of the debate about online vs traditional marketing, though, is how incredibly powerful they can be when used in tandem. Here are three […] - [How to Get the Most Out of Your Social Media Advertising](https://puglisiconsulting.com/how-to-get-the-most-out-of-your-social-media-advertising/): The field of advertisement has changed immensely over the past decades. Online advertisements have replaced almost completely the printed newsletters, which used to be so effective. If, at first, the companies used to advertise online and build their own websites and buy virtual ads, today, social media is the new way of advertising. Now, I […] - [The Recipe for a Social Media Enhanced Resume](https://puglisiconsulting.com/the-recipe-for-a-social-media-enhanced-resume/): The social media enhanced resume recipe has been recorded in this blog post because the paper resume is dead. There are numerous reasons. The most important reasons are: • Paperless is the way to go with everything today. • A traditional format resume needs to be e-mailed. • When companies receive resumes, they are prescreened by computer for particular keywords. This is done digitally. • Social media has become the initial introduction of choice (both professionally and socially). - [The Price of Social Media. It’s Not Free.](https://puglisiconsulting.com/the-price-of-social-media-its-not-free/): I know what you are thinking.  I can use Facebook, Twitter, and Linkedin for free.  I can set up a page, profile, or account, and it will not cost me one penny. That is very true.  Accounts on almost all of the major social networks are completely free to set-up.  They will never ask for […] - [The Buzz about Pinterest](https://puglisiconsulting.com/the-buzz-about-pinterest/): Interest in Pinterest has been buzzing around on social networks for a while now. Pinterest now has buttons on many sharing sites that did not have them before last month.  So what exactly is Pinterest? Pinterest is a tool for organizing and sharing images online. If you find something that inspires you or interest you, […] - [Digital Marketing: Why Your Businesses Phone Number is Crucial to Success (Part 1)](https://puglisiconsulting.com/digital-marketing-why-your-businesses-phone-number-is-crucial-to-success-part-1/): “Name, Address and Phone Number, oh if you have a website or social media page you can add that two, but we don’t care” the Internet! Phone Numbers are Crucial to Success!!! They are more important than domains! It used to be you used a fancy 800 number to look impressive or to develop branding, […] - [Snaptag Versus QR Codes](https://puglisiconsulting.com/snaptag-versus-qr-codes/): QR codes have been a new and unique source of executing mobile marketing campaigns in recent times. Many seem to not only enjoy participating by using them, but have actually begun to look for offers from those with QR codes and may even have begun to ignore those that do not have them at all. […] - [Twitter Basics](https://puglisiconsulting.com/twitter-basics/): Twitter allows you to post up to 140 Characters (this includes spaces, to allow retweets keep under 120 characters) Each Post is called a Tweet! (This is referred to micro publication) Mentions – When You want to mention someone we use the “@” and then their name i.e. @dbmei this notifies them that you have […] - [Can You Hear Me Now? - Good and Bad Examples of Facebook Fan Page Listening Skills [Opinion]](https://puglisiconsulting.com/can-you-hear-me-now-good-and-bad-examples-of-social-media-listening-skills-opinion/): In the past here on DBMEI, I have written on the subject of utilizing listening skills via social networks in order to provide real-time solutions to real time problems on the business end of your customer’s service needs. I’ve openly admitted that these days, I often test those skills before making a serious purchase or […] - [My E-Mail Nightmare](https://puglisiconsulting.com/my-e-mail-nightmare/): I remember my early days of e-mail when AOL.com was the way to go. As technology advanced replacing dial-up connections, AOL fell out of favor by professionals who needed higher speed Internet access and a connection that did not tie up a phone line. After AOL, I subscribe to Yahoo! and was totally loyal for numerous years. I had one e-mail address and one address book with all my contacts listed in it. But then technology intervened again and that is where my nightmare began. - [Social Media Fail from a Social Company?](https://puglisiconsulting.com/social-media-fail-from-a-social-company/): Back in November of 2011, I wrote a rather glowing review of a new social application called Buffer (Why Not “Buffer” Your Social Posts – A Review), and have been a loyal user ever since.  I’ve even recommended it to numerous clients and friends to help with their social media planning.  And I have no […] - [Why Do I Need a Website?](https://puglisiconsulting.com/why-do-i-need-a-website/): Every time I have to go through a redesign of my website as my business evolves, I wonder, ‘Why do I need a website’? Let me start off by saying, I have a service business NOT a product business that necessitates an e-commerce site. In the latter case, a website is the ideal platform for […] - [The Perfect Pitch: Getting Your Story Out to the Media](https://puglisiconsulting.com/the-perfect-pitch-getting-your-story-out-to-the-media/): Despite the fact that nearly 300 newspapers closed and social media has grown over the past few years, securing media coverage is still one of the best ways to create a buzz about your brand, your products and your services.  With the rise of blogs, online magazines and stable local television news programming (broadcast, cable […] - [It’s a New Year – Do You Have a New Marketing Plan?](https://puglisiconsulting.com/its-a-new-year-do-you-have-a-new-marketing-plan/): With the new year upon us, businesses are making their new years resolution to develop a marketing plan that will work wonders and increase annual sales. The purpose of your marketing plan is to outline how you will reach your target audience and sales goals. To do this, - [What’s the key to a successful digital media strategy?](https://puglisiconsulting.com/whats-the-key-to-a-successful-digital-media-strategy/): Websites, especially for Search Engine Optimization should defiantly be doing this. A successful Social Media campaign has this as a crucial characteristic. This one defining element or practice is an absolute must for anyone who wants clients and customers whorepeat business and develop long-term relationships. In fact you probably find this to be as true for […] - [Customer Engagement for Small Business](https://puglisiconsulting.com/customer-engagement-for-small-business/): Telling business owners that they need to have some plans for customer engagement is easy. However, once they have absorbed that tidbit of helpful information, many may be lost as to what customer engagement can actually entail. Most likely, there is nothing that you in particular are selling, that can’t be found somewhere else. So […] - [What Will it Do For My Business?](https://puglisiconsulting.com/what-will-it-do-for-my-business/): What a loaded question, don’t you think?  And it is a question that I am being asked more and more as small businesses are beginning to take social media more seriously for their marketing efforts. And it is a good question.  Before you begin any marketing program you need to decide what you are trying […] - [Understand the Basics of SEO: Why Geo and Subject Domain Names Rock!](https://puglisiconsulting.com/understand-the-basics-of-seo-why-geo-and-subject-domains-names-rock/): Search Engines are in the business of helping a user find the content they are looking for! If you keep this in mind you’ll start off with a great relationship with the Search Engines and the Visitors to your site. Websites have three main areas you’ll want to really pay attention to: Structure Content References […] - [Time to Get on Google +: How to Set up Your Google + Brand Page](https://puglisiconsulting.com/time-to-get-on-google-how-to-set-up-your-google-brand-page/): I think for many of us, when Google + came along that it also came with a bit of that new social network feel and its accompanying apprehension. Most smart networkers at least made their way there to grab their own vanity URL’s and at least get the virtual networking ball rolling in the right […] - [Social Media: Advertising аnd Promotion Parallels](https://puglisiconsulting.com/social-media-advertising-%d0%b0nd-promotion-parallels/): “Advertising and interactivity!” It’s thе оnlу phrase thаt соmеs tо mind whеn mу clients аsk mе “Ноw dоеs Social Media work?” Моrе аnd mоrе І аm finding thаt wе аrе dоіng thе sаmе job wе dіd years ago whеn wе worked іn traditional advertising. Historically, fоr thе lаst century advertising hаs sought tо build corporate […] - [Obtaining Funding: The Basics](https://puglisiconsulting.com/obtaining-funding-the-basics-2/): Funding can make or break your business. Start-up funding can get your business off the ground, and ongoing funding can keep your business afloat during tough economic times. Before you reach out to investors or banks to ask for cash, follow the steps below to make sure that your business is prepared to face potential […] - [Find A Lifetime of Success in 2012 by understanding "Time" & "Why?"](https://puglisiconsulting.com/find-a-lifetime-of-success-in-2012-by-understanding-time-why/): Ready to understand why some people are far more successful than others? Brace yourself! I am going to share my perspective on why 2011 was such a success for me and give you something to think about in 2012. Here’s the funny part, I made more money in 2011 than I have ever and that […] - [Social Media Profile Photos - Why You Need One](https://puglisiconsulting.com/social-media-profile-photos-why-you-need-one/): Putting your best face forward: Your profile picture In the media relations world we are always working with clients to enhance their images and grow their brands.  Today over a billion people are online using social media, blogs and websites.  All of these sites allow users to publish images of themselves and others.  Image is […] - [Social Media Resolutions for 2012](https://puglisiconsulting.com/social-media-resolutions-for-2012/): Everyone makes resolutions.  Whether to lose weight (yes), workout (yes), increase business (yes), or re-connect with old friends (yes), the new year brings with it a new beginning.  A time to start over, to reflect on the past year and what went right, wrong, and nowhere.  A time to do better. And, social media is […] - [THE LAST THING I WANTED FOR CHRISTMAS](https://puglisiconsulting.com/the-last-thing-i-wanted-for-christmas/): All is well once again. But I realized that if someone had asked me, "What is the last thing you want for Xmas?” I would now know what to say. It is something that I had not even known existed a week before, it is called, 'Malware'. - [NEW AT TWITTER? READ THIS FIRST!](https://puglisiconsulting.com/new-at-twitter-read-this-first/): Some Basic Twitter Terms to get you started # = Hashtag –  A hashtag allows you to place your tweet into a category (subject) that is taking place. It links to other real time conversations’ that is also using the same hashtag word.  For example: #socialmedia – allows your tweet to be linked to everyone […] - [THE DO'S AND DON'TS OF DATABASE MARKETING](https://puglisiconsulting.com/the-dos-and-donts-of-database-marketing/): A company database is an important tool to an organization that is looking to grow their business. Database marketing is a form of direct marketing using databases of customers or potential customers to generate personalized communications in order to promote a product or service for marketing purposes. The method of communication can be any addressable […] - [Get a Grip on Your Writing Career with a Digital Portfolio](https://puglisiconsulting.com/get-a-grip-on-your-writing-career-with-a-digital-portfolio/): I am still amazed when I approach freelance writers only to find that they do not have an independent professional digital portfolio available to share with prospective clients. The disservice to their own career advancement is immeasurable. However, I do understand why many lack this vital tool for job search. No Independent Portfolio? The Risks […] - [Mobile Growth in Retail: Cyber Shopping 2011](https://puglisiconsulting.com/mobile-growth-in-retail-cyber-shopping-2011/): What is known as Black Friday and Cyber Monday was extended this year to 10 days, with online retailers continuing their discounts throughout the week. What do the online shopping numbers for post-Thanksgiving sales tell us about the state of online shopping? It’s important to remember that the data is recent and fresh, many analyzers […] - [Generating Fun Interactive Ideas for Your Social Media Campaign](https://puglisiconsulting.com/generating-fun-interactive-ideas-for-your-social-media-campaign/): Using social network advertising effectively starts wіth finding sоmе fun interactive ideas thаt саn rеаllу help tо boost уоur rеsults. Тhе mоrе entertaining уоu саn mаkе уоur advertising thе greater thе likelihood іs thаt уоu’ll find mоrе fans аnd mоrе people thаt love whаt уоu dо and want to share it with others. Тhіs іs […] - [The 8 Days of Social Media](https://puglisiconsulting.com/the-8-days-of-social-media/): As the year draws to a close, and we celebrate Hanukkah, Christmas, and Kwanza at the same time, I thought I would offer some advice for the 8 days of Hanukkah, similar to the 12 days of Christmas.  It is a list of predictions, tips, and great social media campaigns to check out over this […] - [4 Questions Businesses Must Ask New Freelance Workers](https://puglisiconsulting.com/4-questions-businesses-must-ask-new-freelance-workers/): Many corporations and businesses use freelancers to do side projects and long-term work. Companies are finding that outsourcing to freelance workers can be very beneficial. However, businesses who are looking to hire freelance workers need to keep in mind that not all will offer up quality work. Ask these four questions to determine if a […] - [Twitter Tools: twithawk, a lead generation tool](https://puglisiconsulting.com/twitter-tools-twithawk-a-lead-generation-tool/): Another arrow in the quiver of the savvy internet marketer is Twithawk, a lead generation tool. Founded in 2009, Twitterhawk, as it was called back then, had to do a name change because Twitter felt it is too close to their name. It didn’t deter Chris Duell, the Australian founder and developer, to fine tune […] - [Ways to Build Up Your Email List Using Facebook](https://puglisiconsulting.com/ways-to-build-up-your-email-list-using-facebook/): Internet marketing is not what it used to be, experts like Guy Kawasaki say. If you were dealing with internet marketing before Facebook, you know it was all about emails. Obtaining prospects, finding the leads and hoping for conversions. Email marketing, when done right, is personal and not stuffed with ads and commercial. It does […] - [Radian6 – Cloud Based Command and Control of Social Media](https://puglisiconsulting.com/radian6-cloud-based-commend-and-control-of-social-media/): Radian6 provides marketing, communications and customer support professionals with a platform which enables them to see, in real time, what is said about them and their products in all aspects of social media; in tweets, Facebook, blogs, multimedia, forums, conversations and boards. By doing so, it gives the business the ability to manage, track, respond, […] - [Professional Spotlight: Stephanie L. Schierholz (NASA)](https://puglisiconsulting.com/professional-spotlight-stephanie-l-schierholz-nasa/): Stephanie Schierholz is the Social Media Manager for NASA, buts that’s not all. This talented professional like many others also participates as a active member of other organizations. At the time of this article she is president-elect for Women in Aerospace, an inaugural member of the British Council’s Transatlantic Network 2020, and a member of […] - [What’s the Real Key to Success? It’s Failure](https://puglisiconsulting.com/whats-the-real-key-to-success-its-failure/): The World’s Greatest Successes are the World’s Biggest Failures An article at Harvard Business Review by Jeff Stibel, Chairman and CEO of Dun and Bradstreet Credibility Corp entitled “Why I hire people who fail.” – described the efforts of a hiring executive to uncover failures in people’s backgrounds. His point? Only by failing do people learn, […] - [What does your LinkedIn account look like?](https://puglisiconsulting.com/are-you-linkedin/): At a recent networking event, where I was discussing the benefits of social media in a marketing plan, I heard over and over again how these professionals were on LinkedIn, and therefore participating in social media.  As I’ve written before (Saying You are on Facebook Does Not a Social Strategy Make), having a profile is […] - [The Case of Crystal Cox: the Issue of Bloggers as Journalists, Continued](https://puglisiconsulting.com/the-case-of-crystal-cox-the-issue-of-bloggers-as-journalists-continued/): Both points lead to what I feel is the bigger issue. Traditional media journalism does not, per se, have the viral affect that blogged information can. Therefore, veracity of information or the lack of it can be magnified exponentially. As a result, the information posted can spread like wild fire and have a previously unseen impact on the parties involved. As we have already seen, social media has outdated the need for traditional war as the medium for a national revolution. The implications of what blogging can do, as a part of 'journalistic' media, reach beyond our imagination. - [Four Important Lessons Behind Successful Brand Marketing on Twitter](https://puglisiconsulting.com/four-important-lessons-behind-successful-brand-marketing-on-twitter/): By now, hopefully you have read some of our stories highlighting the successes of brands using Twitter as a vital tool in their social media marketing campaigns. NASA’s Twitter Success How Hilton Does Social Media These stories highlight how the success was achieved, but it is also highly important to learn what lessons some of […] - [3 Top Content Marketers Join Jeff Ogden on Marketing Made Simple TV](https://puglisiconsulting.com/3-top-content-marketers-join-jeff-ogden-on-marketing-made-simple-tv/): Three of the top content marketing experts join the host of Marketing Made Simple TV, Jeff Ogden, to discuss the state of content marketing. You will learn how video is changing, the problem of siloed organizations, how few companies actually do it right and more. [vimeo http://www.vimeo.com/44382076 w=500&h=375] Content Marketing Roundtable on Marketing Made Simple […] - [Jeff Jarvis Explores the Role of the Internet and Social Media in Modern News Gathering](https://puglisiconsulting.com/jeff-jarvis-explores-the-role-of-the-internet-and-social-media-in-modern-news-gathering/): In this ever-increasing technological era, it’s surprising to find anyone that hasn’t heard of Twitter and its simple and convenient way to send quick messages in 140 characters. Jeff Pulver, an Internet entrepreneur and the co-founder of Vonage, has taken this convenience to the next level with his 140 conference, also known in the Twitter […] - [Free Twitter and Facebook Tools for Social Media Management](https://puglisiconsulting.com/free-twitter-and-facebook-tools-for-social-media-management/): In a previous blog post titled Twitter Tools You May Not Be Able to Live Without, we covered several tools that could quickly become vital management elements in your social sharing toolbox. However, that post was just a month short of a full year ago and in the digital world, we know things progress quickly. […] - [What is Tout?](https://puglisiconsulting.com/what-is-tout/): We have had many Pinterest and Instagram-a-holics since those two stormed their way onto the social scene. However, short of YouTube we have had very few platforms that have provided us with a quick and easy method for uploading videos. Until now. Tout is a social media platform that enables users to take their own […] - [Social Media is HARD](https://puglisiconsulting.com/social-media-is-hard/): The dictionary defines “perception” as “understanding”.  And the prevailing perception is that social media management and marketing is easy.  That people will find your Facebook page, your Twitter account, or your Google Plus page and they will just automatically connect with it.  That they will “like” you without any action on your part. THIS JUST […] - [ODE TO ANDY ROONEY: My Social Media 'Pet Peeves', Part One](https://puglisiconsulting.com/ode-to-andy-rooney-my-social-media-pet-peeves-part-one-2/): This detailed statistical analysis that I have conducted on facebook page covers provides an ironclad conclusion. It proves that most small business owners and even some large companies, who should and could afford to know better, are clueless when it comes to facebook’s guidelines. In addition, some know the guidelines but just don’t care. - [What Digital & Social Media Marketers Can Learn from Business Consultants [Opinion]](https://puglisiconsulting.com/what-digital-social-media-marketers-can-learn-from-business-consultants-opinion/): In the last five years I have heard some wild claims about who makes the best marketer – those claims have ranged from PR professionals, who ‘should be the only people to do it’, to Social Media, to ‘it takes a Sales Professional to provide the best internet marketing.’ I’d like you to think of […] - [Jon Ferarra, CEO and Founder of Nimble.com on Marketing Made Simple TV](https://puglisiconsulting.com/jon-ferarra-ceo-and-founder-of-nimble-com-on-marketing-made-simple-tv-2/): Jon Ferarra, CEO and Founder of the social CRM firm Nimble.com sits down with Jeff Ogden of Find New Customers on Marketing Made Simple TV. Here you will learn: Why the world really does need a new CRM offering. The problem with CRM How social media changed the world of selling and how sales and CRM need to adapt. [youtube […] - [#140conf in New York City June 19th - 20th 2012 [Event]](https://puglisiconsulting.com/140conf-in-new-york-city-june-19th-20th-2012-event/): This year the #140c will be hosted at the 92nd Street Y at 1395 Lexington Avenue in NYC. The History of the #140conf In its fourth year running, this conference has had no shortages of experts with a plethora of educational and trending information to provide attendees. Each year it simply gets better and better. […] - [How Agencies Can Prepare Clients For Success](https://puglisiconsulting.com/how-agencies-can-prepare-clients-for-success/): A marketing agency is typically hired on to help companies achieve their marketing goals and objectives.  What happens when a company has not set any goals and objectives?  How does an agency handle this type of situation?  We have all heard from clients the famous line “We really don’t have a marketing budget”.  How can […] - [Get the WordOut! On Your Social Networks in One Smooth App](https://puglisiconsulting.com/get-the-wordout-on-your-social-networks-in-one-smooth-app/): With so many applications fueling our world from our Smartphone’s these days, it seems imperative to filter through all of the mess to find the most flexible, full-bodied, and affordable apps available. When it comes to social media management apps, there are virtual loads of them available on the many different manufacturer app stores around […] - [Favor Facts over Frills in B2B Copywriting](https://puglisiconsulting.com/favor-facts-over-frills-in-b2b-copywriting-2/): Platitudes and empty promises go over like lead balloons in the B2B world, where people expect results. While emotion can often play a key role in turning prospects into leads – after all, the customer has to like you – B2B customers are visiting your site with an objective. Too much fluff can end up […] - [Amazon Self-Publishing for Beginners](https://puglisiconsulting.com/amazon-self-publishing-for-beginners/): With all the new blogs and recent news articles urging writers to publish their eBooks on Kindle, the topic is probably one you’re at least familiar with by now. As most people know, Amazon has leveled the playing field for authors by making the process of publishing eBooks as simple as a few mouse clicks […] - [BlogWorld and New Media Expo 2012 or Where Did All The Exhibits Go?](https://puglisiconsulting.com/blogworld-and-new-media-expo-2012-or-where-did-all-the-exhibits-go/): On June 5, 2012, I attended day one of BlogWorld and New Media Expo at the Jacob Javits Convention Center.  During the day, I was treated to some amazing sessions, covering social media and blogging.  But, what I didn’t get to experience was the “Expo” part of the New Media Expo.  That’s right, there was […] - [Christina CK Kerley on Marketing Made Simple TV](https://puglisiconsulting.com/christina-ck-kerley-of-ckb2b-com-interviewed-on-marketing-made-simple-tv/): [vimeo 43543783 w=500 h=281] In this in-person, high definition show, Christina CK Kerley, a real dynamo and mobile marketing expert of CKB2B.com shares insights on trends and ideas on the show Marketing Made Simple TV – hosted by Jeff Ogden of Find New Customers. In this show, you’ll learn: Just how big mobile has become. […] - [Networking in the Real World and Online](https://puglisiconsulting.com/networking-in-the-real-world-and-online-2/): Networking is a crucial aspect of a business marketing plan.  Relationships are essential in business and networking is one way to get the relationship-building process started.  Networking is a way for people to meet and get to know each other.  The use of effective social skills and a strategy is necessary to become a successful […] - [Real-Time Monitoring for Facebook Analytics](https://puglisiconsulting.com/real-time-monitoring-for-facebook-analytics/): With new updates kicking off on Facebook left and right hopefully you haven't missed the opportunity they have presented to take advantage of real-time monitoring of your webpage statistics and demographics. One of their newest tools is in fact, the Real-Time Monitor for Facebook analytics. Whereas before the updates seemed to arrive on an irregular basis, they have built new post level analytics that give user's the answers they are looking for, updated, around every 5 minutes. - [SignMyPad - the PDF Document and Signature Solution](https://puglisiconsulting.com/signmypad-the-pdf-document-and-signature-solution/): SignMyPad is a great app that is perfect for those in the sales industry, or those practicing law or real estate transactions. It allows users to fill in information in fields on a document as well as gain viable signatures from clients on-the-fly. The Test Running a test on an iPad shows that this is […] - [Facebook Declares Sponsored Stories Their Primary Ad Unit](https://puglisiconsulting.com/facebook-declares-sponsored-stories-their-primary-ad-unit/): Traditionally, Facebook has been reluctant to fill up its social content feeds and streams with ads. However, they have rolled out Sponsored Stories for ad units. This new option will open up a viable new ad inventory that can include placements on the home page. - [The 'Facebook Timelines for Business Page Cover' Primer](https://puglisiconsulting.com/the-facebook-timelines-for-business-page-cover-primer-2/): One need look no further than the page covers presented by corporate America BEFORE the March 30th 'deadline. They are prize-winning examples of professional graphic, branding and social media savvy, obviously created by pros who had advance warning to do so. - [Facebook Adds Scheduling and Admin Roles](https://puglisiconsulting.com/facebook-adds-scheduling-and-admin-roles-2/): With every new month comes new changes to the way we use Facebook for business. On May 30, 2012, Facebook announced several changes to their business Pages, which will change the way we post to Facebook and the way we enable administrators of our pages. Or, will it? Let’s take a look at the two big changes: post scheduling and admin roles. - [Laura Patterson of VisionEdge Marketing interviewed on Marketing Made Simple TV](https://puglisiconsulting.com/laura-patterson-of-visionedge-marketing-interviewed-on-marketing-made-simple-tv/): [youtube=http://www.youtube.com/watch?v=IL40TFR98JI] In this episode of Marketing Made Simple TV, marketing metrics expert Laura Patterson of VisionEdge Marketing sits down with show host Jeff Ogden of Find New Customers. In this show, you will learn: Why marketing dashboards are critical today How to select the right metrics to measure Keys to tuning your marketing mix using […] - [Commun.it Launches Their Relationship Management Service for Twitter](https://puglisiconsulting.com/commun-it-launches-their-relationship-management-service-for-twitter/): Weeks ago, Communi.it extended a few initial pre-launch accounts for some social media educational business's, such as DBMEi, they have announced their official roll out date for their Twitter management service. On June 5th, at the BlogWorld & New Media Expo in NYC, they will officially release the tool to the public - [It's Time To Upgrade Your Marketing - How to Keep Your Brand Fresh](https://puglisiconsulting.com/its-time-to-upgrade-your-marketing-how-to-keep-your-brand-fresh/): Why do some companies seem to be stuck in the 70’s and can’t seem to move forward with a new look and feel? I can’t tell you how many clients come to me who have not updated their marketing collateral in 10 years.  Some CEO’s are stuck in the old way of doing things and […] - [Four Secrets Every Freelance Writer Should Know](https://puglisiconsulting.com/four-secrets-every-freelance-writer-should-know/): Finding the right balance between writing what you want and writing for a living can be a difficult challenge for freelance writers. There may not be a good target market for the style and subject you would prefer to write about, but there is an endless supply of work for social media, technology and business […] - [How to Budget for Marketing](https://puglisiconsulting.com/how-to-budget-for-marketing/): Whatever it is, the budget you put in place for your marketing for the year ahead will shape the results you achieve. Now is the ideal time to define your marketing approach and the budget that will support it. In a recent Toluna survey of businesses, 40% of businesses surveyed stated that they did not […] - [‘VIRTUAL PAGE SIX’: The Latest Social Scoop](https://puglisiconsulting.com/virtual-page-six-the-latest-social-scoop-2/): I vote ‘yes’ for all three, Google +, facebook and Pinterest. Will I spend money on them? Will I participate in a facebook purchase the week after the IPO? I doubt it. But as time has value, I have spent a fortune in hours, days, weeks, months and in the case of facebook, years and I have no intention of stopping. There are no social media ghostowns around my blogging territoty. - [Want to Excel at Customer Service? Be Better than Most](https://puglisiconsulting.com/want-to-excel-at-customer-service-be-better-than-most/): Social media is all the rage.  Between the changes to Facebook and GooglePlus, the upstart Pinterest, and the stodgy LinkedIn, social media is everywhere.  Businesses that want to excel in marketing and customer service are flocking to social, in order to better engage their clients and patrons. But, if you step back, and take a […] - [Revolution of Social Data [Infographics]](https://puglisiconsulting.com/revolution-of-social-data-infographics-2/): Marketing has evolved from mass media to social media, broadcasting to curating and now demographic data to social data. What is social data and why is it important to marketers? Social data is anything and everything collected from social network profiles and behaviors i.e. logins, sharing, gender, interests, age, etc… Companies understand the value in […] - [Google Places for Your Service Industry](https://puglisiconsulting.com/google-places-for-your-service-industry/): An innovative business known as PlumberSEO.net has found a way to use Google Places for service industry networking. While they specialize in working with HVAC contractors and Plumbers, PlumberSEO helps those in their industry take their businesses to the next level with effective online marketing with social media, SEO, map optimization and many other internet marketing tools. - [Surviving the Google Penguin Update](https://puglisiconsulting.com/surviving-the-google-penguin-update/): Google’s April 24th update – codenamed Penguin – seems to have had some seriously adverse impact on many sites. Google has said time and time again, that SEO can be very constructive and positive. They have pointed out that effective SEO can make a website more accessible and crawlable. Basic SEO includes techniques such as […] - [Corporate Social Media Summit New York 2012 [Event]](https://puglisiconsulting.com/corporate-social-media-summit-new-york-2012-event/): Once again The Corporate Social Media Summit is back and as usual will come complete with real insight, valid experience and the answers you may be looking for when it comes to social media. There will be over 150 top delegates in attendance. Get registered as soon as possible to insure your place at this […] - [The Two Things Every Piece of Web Content Should Lead With](https://puglisiconsulting.com/the-two-things-every-piece-of-web-content-should-lead-with-2/): When you’re crafting Web content, it can often feel like there are so many factors to consider, so many things to get caught up with, that it’s hard to ever prioritize what really matters most. You think about the style of your writing, specific conversion goals you’re working towards, promotional strategies for helping you to […] - [Zero Degrees Of Separation](https://puglisiconsulting.com/zero-degrees-of-separation/): Call it what you will and I would be interested to hear what that is. I am convinced there are zero degrees of separation between us. We may never connect if we are not on the same layer. But thanks to social media, I am confident I will meet and engage with everyone I am supposed to know on this planet. - [I’d Like to Buy a Friend for $25.00, Pat](https://puglisiconsulting.com/id-like-to-buy-a-friend-for-25-00-pat/): Sounds like a line from Wheel of Fortune.  Buying vowels to increase the likelihood that you will solve the puzzle. And it definitely works.  After all, the more letters you had, the more likely you were to solve the puzzle. But, does this work in social media?  Will you increase the likelihood of selling more […] - [The Hard Truth about Facebook: Why the Facebook IPO looks like a Bad Investment](https://puglisiconsulting.com/the-hard-truth-about-facebook-why-the-facebook-ipo-looks-like-a-bad-investment/): Facebook Does Not Produce any Content Facebook May be Maxed Out! Facebook Lacks Innovation Facebook Does Not Replace a Conversation! Facebook DOES NOT Produce Any Content! We have been told time and time again, “Content is King”. As an avid digital user, I have found this to be absolutely true. You may be hard pressed […] - [Mac McConnell on Marketing Made Simple TV](https://puglisiconsulting.com/mac-mcconnell-on-marketing-made-simple-tv/): [youtube http://www.youtube.com/watch?v=VZvyrgU_X40?rel=0] In this episode of Marketing Made Simple TV, Mac McConnell of Bluebird Strategies sits down with show host Jeff Ogden of Find New Customers to discuss Filling the Sales Funnel, Finding the Bottlenecks, Crafting content, Lead Nurturing and more About Mac McConnell Mac McConnell has an established track record of developing high-impact lead generation […] - [BlogWorld and New Media Expo 2012 NY [Event]](https://puglisiconsulting.com/blogworld-and-new-media-expo-2012-ny-event/): The BlogWorld Social Media Conference and Expo returns to New York again this year from June 5th through 7th as a must-attend social media networking and educational event. They are expecting thousands of attendees from over 50 countries with more than 200 speakers for the event. With a great trade-show planned this may be the […] - [Consistency Is Key In Your Integrated Marketing Strategy](https://puglisiconsulting.com/consistency-is-key-in-your-integrated-marketing-strategy/): Consistency is an important concept in marketing that many companies fail to deliver. It’s the key to success…so why is it overlooked by so many marketing executives?  The answer is that most marketing is fragmented and coming at people from too many different directions. Between TV, radio, print, outdoor billboards, email, direct mail all competing […] - [The Quickest Way to Become a Freelance Writer [Opinion]](https://puglisiconsulting.com/the-quickest-way-to-become-a-freelance-writer-opinion/): Don't let the title fool you even though it was intended to do just that, just to get you here. Alas, there is no speedy way to excel to lofty heights immediately in this coveted career, in fact, you better bring all of the patience you have. If you are fresh from a search engine having heard of an elusive, yet fabulously prestigious and adventurous new career that can be lovingly referred to by such titles as: - [How to Write Great Web Content if You’re Not a Writer](https://puglisiconsulting.com/how-to-write-great-web-content-if-youre-not-a-writer-2/): We’ve all heard it before: Content is King. And your website needs it. Your site’s content is what tells your customers who you are, what you’re offering and why your business is better than the rest. It tells them where to go, who to call and what the next step is. It drives traffic to your site from Google. Your business cannot afford poorly-written content, but unfortunately, not everyone can afford a professional copywriter to convey their message for them. - [The Value of Video: For Education and Self-Promotion](https://puglisiconsulting.com/the-value-of-video-for-education-and-self-promotion-2/): Video is a great learning tool. YouTube ranks right behind Google as a place to look up 'how to' information. But there is another value to video that had not occurred to me until I had the opportunity to participate in the making of a Web TV series. - [The Need To Blog](https://puglisiconsulting.com/the-need-to-blog-2/): As you know, I write a weekly blog here at Digital Brand Marketing Education, covering all aspects of social media.  I really enjoy it, but sometimes, it is incredibly hard work.  So hard, in fact, that my blog (which is due by Thursday) is written on a Friday morning, to the consternation of our Executive […] - [Mitch Joel on Marketing Made Simple TV](https://puglisiconsulting.com/mitch-joel-on-marketing-made-simple-tv/): [youtube http://www.youtube.com/watch?v=qGtqvvTSFKg?rel=0&w=560&h=315] About Mitch Joel When Google wanted to explain online marketing to the top brands in the world, they brought Mitch Joel to the Googleplex in Mountain View, California. Marketing Magazine dubbed him the “Rock Star of Digital Marketing” and called him, “one of North America’s leading digital visionaries.” Mitch Joel, President of TwistImage […] - [Turning Downloads into Leads](https://puglisiconsulting.com/turning-downloads-into-leads/): Do you have an eBook, whitepaper, or newsletter available as a download online? If so, you may want to consider that many business owners have been able to turn those downloads into direct leads and even clients. Downloads can be a great source of lead generation for several reasons. At any given moment, tons of […] - [Optimizing Content Creation for Conversions](https://puglisiconsulting.com/optimizing-content-creation-for-conversions/): Content can mean everything to a small business that is based online. While having a high search ranking may bring in more traffic, it doesn’t always equal more sales. However, marketers who make a focused effort on creating only the highest quality content can not only improve their positions on search engine rankings, but also […] - [Using Social Media for Brand Awareness](https://puglisiconsulting.com/using-social-media-for-brand-awareness/): Cost-effective and powerful, social media is changing the way companies network. That’s because many businesses today are finding that connections made on sites like Facebook, Twitter and blogs are allowing them to better communicate with customers, more effectively draw in new leads and, over all else according to a July 2010 survey, increase customer awareness […] - [The Writer As Interviewer](https://puglisiconsulting.com/the-writer-as-interviewer/): To put someone’s life, interests and accomplishments on paper can be rewarding and valuable. It is the documentation of something that might otherwise simply turn to dust and be forgotten. - [How Not to Market on Twitter](https://puglisiconsulting.com/how-not-to-market-on-twitter/): I have been attending the NYXPO over the last two days, and have enjoyed meeting many new people and connecting with many more over Twitter. In fact, I love Twitter.  It makes it easy to connect with those people you may not otherwise get to connect with, and it gives you access to people you […] - [What Can Business Owners Expect from Email Marketing?](https://puglisiconsulting.com/what-can-business-owners-expect-from-email-marketing/): If used effectively, Email marketing is never spam. It can be invaluable for small business owners by helping them attract new customers and generate sales quicker. It is also more affordable than other forms of direct marketing campaigns. The success of a business’s email marketing campaign lies in a handful of factors. Among them, what […] - [Do You Need a Blog? The Personal Branding Perspective](https://puglisiconsulting.com/do-you-need-a-blog-the-personal-branding-perspective/): Why should I have a blog?  This is a question many of us in the marketing arena are often asked.  From the personal branding perspective the answer is absolutely.  A blog is where your personal brand is shaped.  Unlike a static website or social media profile, a blog is where an individual’s personal brand comes […] - [Copywriting Tips to Become an Effective Copywriter](https://puglisiconsulting.com/copywriting-tips-to-become-an-effective-copywriter/): Are you cutting costs by writing your own marketing materials? Many business owners are writing their own copy for direct marketing programs and online advertisements.  It’s challenging to be creative and come up with new taglines and copy.  If you are not a pro at copywriting you will be after following the tips below.  Anyone […] - [Wrapp Your Friends: Social Gift Giving & Promotions](https://puglisiconsulting.com/wrapp-your-friends/): With so many new interactive activities taking place on Facebook, it seems that one more company has caught onto the social media frenzy and is taking advantage of new ways to interact with your social network. A Swedish Social Gifting service, Wrapp just debuted in the U.S. that will allow - [Boosting Revenue with Social Media](https://puglisiconsulting.com/boosting-revenue-with-social-media/): For many marketing companies, management of corporate or small business level social media has become a full-time endeavor. For this reason it can be vital to learn what impact your efforts are actually having on your brand awareness. Gaining this knowledge will help you to understand what it may take to boost your business’s bottom […] - [Making the Most of a Trade Show](https://puglisiconsulting.com/making-the-most-of-a-trade-show/): For the period of time that a trade show is on, everyone involved in it is part of a community. This includes the attendees, exhibitor, speakers, sponsors, organizers and even the staff of the facility where the show is being held. - [Social Media Tsunami – How To Manage It All](https://puglisiconsulting.com/social-media-tsunami-how-to-manage-it-all-2/): Social media can be overwhelming to the small business owner, especially one who has not really used these tools (Facebook, Twitter, etc.) before. Questions abound: When do I post? How much do I post? Which networks do I use? With so much uncertainty, the social media novice might feel overwhelmed to the point of quitting the race before it even begins. After all, who has time to spend all day on Facebook, right? - [Measuring Social Influence - Klout, PeerIndex, SocialIQ and Kred](https://puglisiconsulting.com/measuring-social-influence-klout-peerindex-socialiq-and-kred/): Nowadays, when a business wants to gauge how the general public feels about their brands, products or services, they are using tools for measuring their social influence on the web. In many cases, some even use them to take a measurement of their competitors. Staying on top of important industry trends, changes in algorithms, and […] - [Display Ads and Tumblr [News]](https://puglisiconsulting.com/display-ads-and-tumblr-news/): Technically, display advertising, or banner ads, are graphical advertisements on the web that pop up next to, above, blended into or under content on emails, web sites, or even IM applications. This video is very short but provides a great overall understanding of what display ads are and how they work. [youtube=http://www.youtube.com/watch?v=oUT5H723Ii4] What Benefits Will […] - [Obama Signs Bill for Crowd Funding [News]](https://puglisiconsulting.com/obama-signs-bill-for-crowd-funding-news/): President Obama recently signed into law the Jumpstart Our Business Start-ups or JOBS Act. Noted as a game-changing bill, the JOBS Act is a bipartisan bill that aims to make it easier for start-up businesses to expand and hire more employees to help aid further the so far, very sluggish, US economic recovery. This new […] - [A Revolutionary Approach to Start-Up Social Media](https://puglisiconsulting.com/a-revolutionary-approach-to-start-up-social-media/): At thіs advanced stage оf Social Media development, mоst wоuld agree thаt major companies hаvе embraced thе nеw opportunities wіth gusto аnd success. Fеw experts wоuld dispute thе fact thаt companies lіkе Ford аnd Starbucks аrе ahead оf thе Web 2.0 power curve. Іn fact, іt соuld bе argued thаt Social Media іs reinventing thоsе […] - [The Nonprofit Technology Network - Get Your Org in Check with Tech](https://puglisiconsulting.com/the-nonprofit-technology-network-get-your-org-in-check-with-tech/): At The Nonprofit Technology Network, developers aspire to create a world where nonprofit organizations can utilize available technologies with skill and confidence. NTEN is a membership organization with members who have a common goal – to help nonprofits utilize all elements of technology most effectively. Members of NTEN’s community share the belief that technology allows […] - [The Ten Commandments of Communication](https://puglisiconsulting.com/the-ten-commandments-of-communication/): INTRODUCTION For as far back as I can remember there have always been certain things that were considered appropriate and not acceptable for communicating between humans. These include guidelines within a particular type of communication as well as when what type of communication is most effective and preferred. Let’s start with types of communications. It may […] - [Using Content Calendars](https://puglisiconsulting.com/using-content-calendars/): Content is king.  Everyone says so, going back to Bill Gates in 1996.  So, it must be true.  But how do you keep track of your content and when you are going to post to your blog and the various social media platforms that you engage with? Content calendars.  That’s how.  A “content” or “editorial” […] - [Tips to Extend Media Coverage](https://puglisiconsulting.com/tips-to-extend-media-coverage/): Media coverage is not easily obtained, but comes at a great cost and effort.  It is highly sought after because of the credibility and significant exposure derived from it.  Today’s media cycle is constantly moving, which gives many stories short-term relevance but a long-term shelf life.  When a company or an organization does get a […] - [Marketing Techniques for Small Businesses That Work](https://puglisiconsulting.com/marketing-techniques-for-small-businesses-that-work/): Many people have the dream of leaving their corporate position behind and starting their own business.  However, many never reach their goal of business ownership due to the lack of a real plan.  Owning a small business has many challenges…but if business owners focus on the customer and develop a cohesive marketing plan that reaches […] - [7 Weeks to Establish a Start-Up Social Media Presence for Your Business](https://puglisiconsulting.com/7-weeks-to-establish-a-start-up-social-media-presence-for-your-business/): Not long ago, I posted an article geared specifically towards helping new or young business owners gain the basics of understanding social media marketing and the most vital points in how to make it work for your business.  On that article we learned about: Communication Collaboration Entertainment We learned how vital those elements were to […] - [Is Your Business Website Ready for Mobile?](https://puglisiconsulting.com/is-your-business-website-ready-for-mobile/): Is your small business website ready for mobile? I am referring to the smartphones people have been overwhelmingly converting to.   According to a recent Google Study using research firm Ipsos they quantified what devices costumers across five key global markets are currently using. Not surprisingly, the numbers show that smartphone ownership is on the rise. What caught some analysts off guard […] - [CEOs and Social Media Influence in the Workplace](https://puglisiconsulting.com/ceos-and-social-media-influence-in-the-workplace/): Although there is already a growing list of reasons why it is beneficial for every member of a company’s team to participate in social networking, there may be another new reason that should encourage further consideration. BRANDfog Study A recent study conducted by BRANDfog shared some rather concerning statistics about CEO participation in company leadership […] - [The Facebook Page Cover Challenge](https://puglisiconsulting.com/the-facebook-page-cover-challenge-2/): I can just imagine how the announcement about facebook's page changes all took place. It is apparent even to this amateur detective that there were parties who were privy to this information long before the public became aware of this terrifying transformation taking place this past March. - [Google Plus Pulls a Facebook](https://puglisiconsulting.com/google-plus-pulls-a-facebook/): On Wednesday of this week, Google Plus did what Facebook has been doing for years.  They got a redesign.  The social network that will hit one-year old in June, and has more than 170 million users, has put out their first major overhaul, with an eye towards being easier to use, nicer to look at, […] - [What is in Our Mobile Future?](https://puglisiconsulting.com/what-is-in-our-mobile-future/): In 2011, the number of Smartphone’s sold exceeded the number of personal computers. At its current projection, the number of mobile devices will significantly outnumber the  PC’s in just a few years. The Past and Future of Mobile [youtube=http://www.youtube.com/watch?v=7bvIIIVfLYA] As mobile use increases in the future, AI may also have a large impact on the […] - [Google Started Changing the Way Search Results are Shown](https://puglisiconsulting.com/google-started-changing-the-way-search-results-are-shown-2/): Every time Google changes the algorithms of its search engine, it sends shivers down the spines of many who rely on that calculation to get a better placement on the search engine’s result page (SERP). That is why Google is very careful and secretive when a change like that is coming. But Amit Singhal, the […] - [Improved Facebook Advertising Campaign Performance](https://puglisiconsulting.com/improved-facebook-advertising-campaign-performance/): Social media marketing, research has shown, is the fastest growing platform for advertisers. With promises of increased customer engagement and low marketing costs, advertisers flocked to this platform in droves. 76% of companies in the US use social media. Over three quarters of marketing officers believe they will increase their ROI this year through social […] - [Can Social Media Change Education Paradigms?](https://puglisiconsulting.com/can-social-media-change-education-paradigms/): Sir Ken Robinson; author, speaker and international advisor on education in the arts to government, non-profits, education and arts bodies. He was Director of The Arts in Schools Project (1985–89), Professor of Arts Education at the University of Warwick (1989–2001) and was knighted in 2003 for services to education.  You can view the RSA animate video “Changing paradigms in […] - [Twitter to SPAMMERs “We’ve Had enough!”](https://puglisiconsulting.com/twitter-to-spammers-weve-had-enough-2/): If you’re like me, you’re fed up with these Twitter DM’s from strange egg-shaped ID’s that offered “Work at Home” offers and other similar SPAM.  They come with increasing frequency and no flagging as SPAM seems to stop it. It’s seems that Twitter listened and is doing something about it. Twitter just filed a lawsuit […] - [Freelancing in the Digital Age](https://puglisiconsulting.com/freelancing-in-the-digital-age/): Granted it was a very different economy from today's. But perhaps social media has evolved in response to these times and a much more challenging economy. Therefore given the chance for it to still be pre-digital and pre-social media, I would go back to the analog days in a heartbeat. - [The State of the Facebook Ad](https://puglisiconsulting.com/the-state-of-the-facebook-ad/): On April 4, 2012, I received a copy of the 2012 Facebook Ads Report, since I had participated in the study.  This report was produced by SocialFresh with help from Likeable Media, Webtrends, Blitzlocal, Convince & Convert, and Buddy Media, and was compiled based upon feedback from the 347 Facebook advertisers that had completed their […] - [Is Junk Mail, Spam and Hard Selling Hurting Social Media for Business?](https://puglisiconsulting.com/is-junk-mail-spam-and-hard-selling-hurting-social-media-for-business-2/): Social media is all about being social. It’s not about hawking products and services or distributing information directly into people’s streams. We know that social media sites are meant to provide an online venue people to connect, engage, share and much more. - [Why Blogs Matter More than Ever for SEO](https://puglisiconsulting.com/why-blogs-matter-more-than-ever-for-seo-2/): I recently showed a college student a blog post I was working on, and he asked me what percentage of the content I dedicated to keyword phrases. He had taken a course in SEO, and he understood keyword density. So do I. But even as an SEO copywriter, it’s not really something that I take […] - [2012 Direct Marketing Trends - Marketing is Here to Stay](https://puglisiconsulting.com/2012-direct-marketing-trends-marketing-is-here-to-stay/): MARKETING IS BACK AND HERE TO STAY!  Yes….Marketers can start to rest easy knowing that businesses are starting to see the value of marketing again.  By reducing marketing budgets over the past two years, companies are seeing a reduction in overall sales and are not happy!  They are starting to be proactive and seek out […] - [Customer Engagement for Small Business](https://puglisiconsulting.com/customer-engagement-for-small-business-2/): Telling business owners that they need to have some plans for customer engagement is easy. However, once they have absorbed that tidbit of helpful information, many may be lost as to what customer engagement can actually entail. Most likely, there is nothing that you in particular are selling, that can’t be found somewhere else. So […] - [StumbleUpon's New Front End Approach](https://puglisiconsulting.com/stumbleupons-new-front-end-approach/): StumbleUpon is a very popular social media sharing and aggregation site with over 20 million users. They recently launched an immense user-end overhaul that changed pretty much everything about their site. [youtube=http://www.youtube.com/watch?feature=player_embedded&v=F8DtI9e4xZ8] Though they have just recently removed themes, groups, and blogs from their site, the new changes seem focused on directing users away from […] - [PINTEREST Part Three: The Perplexed Pinner](https://puglisiconsulting.com/pinterest-part-three-the-perplexed-pinner/): [youtube=http://www.youtube.com/watch?v=xfFYyO9Zc80] PROMISING BEGINNING I have devoted myself to the pursuit of Pinterest since I responded to my invitation to join on January 28th, 2012. When I signed up for this online visual platform, I was intent on learning how best to incorporate it into my social media tool box. In fact, I have already written […] - [What's All The Plus About?](https://puglisiconsulting.com/whats-all-the-plus-about/): That’s Google Plus to you and I, and I had been wondering what all the fuss was about Google Plus.  Been wondering about it for about one year (I actually started my first Google Plus account the week it began).  It is only within the last few weeks that I have been seeing the benefits […] - [Beginners Social Media Marketing Education fоr Small Business [Opinion]](https://puglisiconsulting.com/beginners-social-media-marketing-education-f%d0%ber-small-business-opinion/): Social networking platforms build buzz, boost business аnd serve small businesses аs low-cost/no-cost marketing tools. Small business owners nееd tо understand hоw thеsе tools strategically serve аnd support small business fіrst sо thеу best implement social media strategies tо sell products and/or services. - [Funding Your Freelance Writing Business](https://puglisiconsulting.com/funding-your-freelance-writing-business/): Learn the Best Way for Funding Your Freelance Writing Business. Are you wondering what funding your own freelance writing business would take? Read here for some tips and tricks to consider when funding your small online business. - [Why Twitter is Better Than Facebook for Marketing Yourself as a Freelancer](https://puglisiconsulting.com/why-twitter-is-better-than-facebook-for-marketing-yourself-as-a-freelancer-2/): Working as a freelance writer means a lot of self-promotion. Really, working as a freelance anything means a lot of self-promotion. It is up to yourself to get your name and work out there for the world to see. You are, in a sense, a business. Fortunately, in this day, social media gives you the […] - [The Path Less Taken: Google+](https://puglisiconsulting.com/the-path-less-taken-google/): We’ve all heard about Google+; but to be quite honest, Google’s social network seemed to fizzle out after its release. It’s certainly no Facebook or Twitter, but that hasn’t stopped several major marketers from switching gears lately to focus on Google+. But why? Not only is Google+ no Twitter and Facebook, but February reports showed […] - [“A Tree Grows in Brooklyn” – A Hot Trade Show Helps Businesses Grow](https://puglisiconsulting.com/a-tree-grows-in-brooklyn-a-hot-trade-show-helps-businesses-grow/): Business people flocked to the Trade Brooklyn event on March 20th, jamming the aisles and packing the seminars and workshops.  In this tough economy, it was refreshing to see the high level of interest in this event.  A packed exhibit floor with over 100 booths and valuable marketing seminars kept the more than 1,300 attendees […] - [Pinterest Part Two: Pinpuff to the Rescue](https://puglisiconsulting.com/pinterest-part-two-pinpuff-to-the-rescue/): I have found some answers to my questions about Pinterest and a few of my suspicions have been acknowledged. Now I can sit back and just have some fun. And you can too, Now I can sit back and just have some fun. And you can too, by visiting Pinterest.com and my page on it, http://www.Pinterest.com/AlisonsArt. - [Have You Checked In With Herematch?](https://puglisiconsulting.com/have-you-checked-in-with-herematch/): The world of geo-social applications is shrinking, with the recent purchase and shut-down of Gowalla by Facebook.  But that isn’t stopping a new upstart, called Tangletech, from unleashing on the business world a new take on the social check-in – herematch. So, what exactly is herematch?  Well, as their slogan, “Check in with herematch – […] - [Is Marketing over Facebook a Battle for Likes/Followers?](https://puglisiconsulting.com/is-marketing-over-facebook-a-battle-for-likesfollowers/): Marketing over Facebook has convulsed. It is now a battle for likes/followers. Firms are waging cold wars, wherein the highest number of followers is considered the winner without an assertion. This picturesque is very well known to us and yet marketers follow the path blindfolded. Let us analyze the common mistakes committed by most of […] - [When to Use On-Line Public Relations Vehicles?](https://puglisiconsulting.com/when-to-use-on-line-public-relations-vehicles/): As a public relations specialist, it’s important to know when to use on-line Public Relations vehicles.  Since there is a cost associated with PR websites, you don’t want to waste it on something that is not newsworthy.  It’s important to research the various websites available and the costs for uploading a press release. The most […] - [Bottlenose Surfs the Stream for You](https://puglisiconsulting.com/bottlenose-surfs-the-stream-for-you/): For many with large social networks, reading through social feeds can begin to require the same time and energy as any other full-time job. This social media overload can be frustrating to those who are dependent upon their social networks for industry news, communication with friends and colleagues, or research purposes. How do you separate […] - [Google Started Changing the Way Search Results are Shown](https://puglisiconsulting.com/google-started-changing-the-way-search-results-are-shown/): Every time Google changes the algorithms of its search engine, it sends shivers down the spines of many who rely on that calculation to get a better placement on the search engine’s result page (SERP). That is why Google is very careful and secretive when a change like that is coming. But Amit Singhal, the […] - [What a Successful Company Blog Says about Your Business](https://puglisiconsulting.com/what-a-successful-company-blog-says-about-your-business/): We’ve all seen them – the company blog that is buried within the site map, with a single “Welcome” post that is three years old. Or the blog that is littered with bad grammar, typos or business jargon. A bad company blog can give off the impression that you’re lazy, technology-challenged, or you think you’re […] - [@PINTEREST: #Social #Media #Scrapbooking with #Style](https://puglisiconsulting.com/pinterest-social-media-scrapbooking-with-style/): I fell in love with Pinterest the moment I discovered it. Blame it all on facebook. When I heard about the imminent changes that would include cover pages, I went wild. I am a visual artist first and a writer second. Finally, I had found a place to express myself, in pictures, on the Internet highway. - [What Interests You? Facebook’s New Interest Lists](https://puglisiconsulting.com/what-interests-you-facebooks-new-interest-lists/): The Wall, The Newsfeed, The Ticker, The Timeline.  Facebook is constantly updating, changing, and making things “better”.  Well, different, anyway. Their newest “addition” is called “Interest Lists”, and they are a “whole new way to keep up with stuff you care about and tidy up your experience on Facebook.” Now, you have been able to […] - [Reference.me - A Unique Business Social Site](https://puglisiconsulting.com/reference-me-a-unique-business-social-site/): Since almost every social site claims to be unique, yet there are several floating around that seem to mirror each other, we have come to understand that often ‘unique social site’ in reality means, social site with a unique name. So when I came across Reference.me, I gave it a shot, but without any genuine […] - [1st Dibs - An Online Luxury Flea Marketplace](https://puglisiconsulting.com/1st-dibs-an-online-luxury-flea-marketplace/): A relatively new dynamic marketplace online, 1stDibs has shoppers covered on many items not so commonly found on other luxury or boutique websites. Covering everything from antique furniture to vintage fashions, 1stDibs items come straight from the Paris flea market, as well as American and European dealers. This is an incredible resource helping consumers to […] - [Why use Google AdWords? - Part 1- [Internship]](https://puglisiconsulting.com/why-use-google-adwords-part-1-internship/): Ever search something on Google and wonder what makes the first search result better than the next? With a little help from AdWords it can help you achieve a higher rank in the search results. AdWords bid on keywords that will help trigger their sponsored ads. How much they bid is one of the things […] - [3 Tips to Effectively Market Your Real Estate Website](https://puglisiconsulting.com/3-tips-to-effectively-market-your-real-estate-website/): The key to marketing a real estate website is in knowing what your prospects are searching for, what sites they frequent, and how they use the web to communicate and gather information. Consider the following 3 tips to effectively market your real estate website: Proper Domain Selection The first step is choosing a domain name […] - [Nine Steps to Becoming a Twitter Chat Pro](https://puglisiconsulting.com/nine-steps-to-becoming-a-twitter-chat-pro/): Beware. They’re all around you, lurking in the shadows of The Twitteverse. No, I’m not talking about vampires that communicate in 140. The subject here is Twitter chats. And, believe me, they can suck your blood. Once you join in one and learn something new, or feel hashtag camaraderie warming up your typing fingers, you […] - [PPC, PPM, HUH?](https://puglisiconsulting.com/ppc-ppm-huh/): In the world of social advertising, which is using Facebook, LinkedIn, Twitter, or Google Adwords, there is always the debate as to whether you should use the Pay-Per-Click (PPC) or Pay-Per-Impression (PPM) method of payment for your ads. And, it is an excellent question with no certain answer.  But to help us decide, it is […] - [Sandra Zoratti on Marketing Made Simple](https://puglisiconsulting.com/sandra-zoratti-on-marketing-made-simple/): In this high definition show, Sandra Zoratti, co-author of Precision Marketing (http://www.precisionmarketingbook.com). She joins show host Jeff Ogden of Find New Customers (http://www.findnewcustomers.com) for a discussion of how marketing can drive improved business results using data. And it contains a great offer from show sponsor, Eloqua – the Real World Marketing Syllabus. In this show, […] - [How to Keep Your Email Campaigns Running Smoothly](https://puglisiconsulting.com/how-to-keep-your-email-campaigns-running-smoothly/): Too many times, business owners don’t have an email marketing strategy in place and keep sending out emails over and over again to any list that they can get their hands on.  Most use Constant Contact to deliver their email communications and manage their contact lists. Guess what?  Constant Contact is cracking down on companies […] - [The First 5 Apps for Professionals on the iPhone 5 [OPINION]](https://puglisiconsulting.com/the-first-5-apps-for-professionals-on-the-iphone-5-opinion/): Even as a longtime iPhone user, the excitement of getting a new phone is palpable. I just picked up my iPhone5, making me among the first to get the new iPhone at the flagship Apple store in San Francisco. The larger screen is great for apps, which I’m eagerly downloading now. Apparently I’m not the […] - [A Day at Google New York & Seth Godin [OPINION]](https://puglisiconsulting.com/a-day-at-google-new-york-opinion/): Google started a pretty amazing program called “Google Engage for Agencies”, while it’s a great outreach program to help generate brand advocates that act as a sales team for low to no cost, it’s much more then that! Google has generated a program that has done a few things, but I want to center on […] - [Top 15 Must-See Websites for Designers and Illustrators](https://puglisiconsulting.com/top-15-must-see-websites-for-designers-and-illustrators/): From visiting the museum to riding the bus, inspiration can come from anywhere. However, finding inspiration is not that easy for some designers and illustrators. Sometimes, designers suffer from what they call an artist block. Imagination can actually dry up and leave the designers with an awful feeling of blankness. Luckily at this day and […] - [Russ Hearl on Digital Business Hour](https://puglisiconsulting.com/russ-hearl-on-digital-business-hour/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/09/Digital-Bus.-Russ-Hearl-8-22-2012.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”] Have you ever wondered… What happens to ypur digital assets and legacy after you die? As we increasingly live our lives online, we now collect relatively few physical artifacts to pass along to our children, friends, and family. Social networks like Facebook have evolved to become the hubs for our […] - [LinkedIn Expert Melonie Dodaro on Marketing Made Simple](https://puglisiconsulting.com/linkedin_expert_melonie_dodaro_on_marketing_made_simple/): Canada’s #1 LinkedIn Expert Melonie Dodaro (https://twitter.com/MelonieDodaro) of Top Dog Social Media (http://www.topdogsocialmedia.com) shares key tips on driving results with social media. In this show, you will learn: 1) Why LinkedIn is far and away the most important social media site for business. 2) Why the profile is the single most important area for you […] - [What Type of Marketing Job is Right for Me?](https://puglisiconsulting.com/what-type-of-marketing-job-is-right-for-me/): You want to get into marketing, but aren’t sure where to start. Maybe you’ve just graduated or are looking around for an internship, but are having trouble narrowing down your options. The fact of the matter is that marketing is a vast industry, and it has many different types of careers to offer in numerous […] - [Making Money With Your Webinar- Structure Your Content in Five Easy Steps!](https://puglisiconsulting.com/making-money-with-your-webinar-structure-your-content-in-five-easy-steps/): So, you finally decided to try out a webinar to make money. By now, you probably have an idea as to the type of webinar that you would like to make money from. Perhaps you have a pre-recorded webinar on your computer with a teaching or sermon that you would like to share with the […] - [How Exact Match Domains Have Weathered the Penguin Storm](https://puglisiconsulting.com/how-exact-match-domains-have-weathered-the-penguin-storm/): Exact match domains have always had the added advantage of direct-type in traffic, giving them certain immunity to algorithm updates. Once an EMD is linked to a website, the webmaster’s behavior has more to do with rankings. Penguin sought out sites with too many exact match anchor text links, but the outcome had more to […] - [What is Inbound Marketing? [Internship]](https://puglisiconsulting.com/what-is-inbound-marketing-internship/):             Inbound marketing is a way of making yourself or your company easy to find and drawing people to your website by producing content that appeals to your visitors. The term “inbound marketing” was coined in 2005 by HubSpot’s Brian Halligan because he believed that traditional marketing was becoming less effective. Inbound marketing includes content […] - [Heather Lutze on Digital Business Hour](https://puglisiconsulting.com/heather-lutze-on-digital-business-hour/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/09/hollysadvice-Heather-Lutze-4_5_2012.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”]   Thumbonomics…Heather Lutz Nails It! I got the pleasure of interviewing heather Lutze, CEO & Founder of The Findability Group, a search marketing agency located in Denver, CO. Heather is hot on the circuit and hard to schedule for an interview. But after reading Heather’s new book, “Thumbonomics,” I know […] - [Abraham Lincoln - Pop Culture and Public Speaking](https://puglisiconsulting.com/abraham-lincoln-pop-culture-and-public-speaking/): I was going through my Pinterest feed and saw the Gettysburg Address(1863). While I had not read it in some time, I remain impressed by its brevity, its language and its remarkable message.  I have made this document a part of my Pinterest personal “vision board” as an example of a document that has lasting […] - [DocuSign – The Next Big Thing is Here](https://puglisiconsulting.com/docusign-the-next-big-thing-is-here/): What if you could sign all of your small business contracts with just your finger?  What if you never had to print a contract again.  Even better, what if your child’s school could e-mail their permission slips, and you could sign them right from your iPad or iPhone? I had the pleasure of meeting several […] - [The Do’s and Don’ts of Pitching Stories To Magazines](https://puglisiconsulting.com/the-dos-and-donts-of-pitching-stories-to-magazines/): Getting articles published in a magazine is a great way to gain credibility in the marketplace. Too many times business owners think their stories are interesting or newsworthy when infact they are boring.   There are techniques you can use when pitching to trade publications and journals to help get you published.  Most companies hire an […] - [Beth Comstock, CMO of GE on Marketing Made Simple TV](https://puglisiconsulting.com/beth-comstock-cmo-of-ge-on-marketing-made-simple-tv/): In this episode of Marketing Made Simple TV, sponsored by Eloqua, Beth Comstock, SVP and CMO of GE, one of the world's top companies shares key tips, including: 1) Why it's important for marketers to step back and see the big picture 2) The importance of keeping an open mind and being receptive to fresh insights and ideas. 3) Why every marketers, big and small, needs to be everywhere and easily found. Why you don't need the resources of GE to do great marketing. - [Playing the Facebook Edge Rank Game](https://puglisiconsulting.com/playing-the-facebook-edge-rank-game/): Did you know that less than 1% of your Facebook fans will ever return to you wall? That means that if you have 1000 fans then on average only 10 of them will ever see your wall. In the All Facebook article, The 7 Biggest Fan Page Marketing Mistakes, Ben Carter reported this staggering statistic […] - [Why LinkedIn? [Internship]](https://puglisiconsulting.com/why-linkedin-internship/):                 In today’s economy, students and young professionals share a common fear. Their fear is whether or not they will find a job. With the presidential debate currently going on, the candidates for president are constantly promising to make new jobs. This does nothing but make the current students worry that there are no jobs […] - [Professional Development in the Digital Age](https://puglisiconsulting.com/professional-development-in-the-digital-age/): The SxSW has become one of the premier conference events in world! While most Digital Agencies and Organizations have focused on the SxSW Interactive, Digital Ethos has submitted to be a part of the SxSW Edu. The SxSWEdu kicks off the SxSW series and is focused on Education, Professional Development and more. As Digital Ethos is an Awarness […] - [Eric Yaverbaum on Digital Business Hour](https://puglisiconsulting.com/eric-yaverbaum-on-digital-business-hour/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/09/Hollys_Digital_Advice_8-29-2012-Eric-Yaverbaum.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”] Eric Yaverbaum is the Best Selling Author of six books including the famed Public Relations For Dummies . With more than 25 years of experience to the practice of public relations, Eric has earned a reputation for his unique expertise in strategic media relations, crisis communications, and media training. He co-founded Jericho […] - [Social Media – The Great Equalizer?](https://puglisiconsulting.com/social-media-the-great-equalizer/): Wikipedia defines social media as, “… web- and mobile-based technologies which are used to turn communication into interactive dialogue among organizations, communities, and individuals.”  And, I would think that social media organizations would be looking to foster an “interactive dialogue”, regardless of opinion and personal feelings. I would be wrong.  As I was searching Twitter […] - [Jay Baer on Marketing Made Simple TV](https://puglisiconsulting.com/jay-baer-on-marketing-made-simple-tv/):   What really works in Content Marketing? How can you create content that truly engages prospective buyers? Fortunately, expert Jay Baer of Convince and Convert (convinceandconvert.com) offers answers. Jay said sellers need to “create content that buyers would gladly pay for.”   In this episode of Marketing Made Simple TV, you will get answers to […] - [Great Examples of Twitter Excellence](https://puglisiconsulting.com/great-examples-of-twitter-excellenc/): As Twitter continues to become more a part of our lives than ever, some of the world’s largest brands have set a standard for excellence in social media management, networking, and customer service. Twitter helps you interact and in fact, encourages it. Learn from some of the world’s top brands as they manage their Twitter […] - [Back to Basics: Why Facebook? [Internship]](https://puglisiconsulting.com/why-facebook/): Facebook is an important utility in digital communications that helps people connect with friends, family, and coworkers. Facebook can also make networking a whole lot easier. Statistics show that in July 2012, there were 955 million monthly active users. Approximately 81% of the monthly active users are located outside of the United States and Canada. […] - [SEO2012: A Visual Look at Search Engine Optimization](https://puglisiconsulting.com/seo-2012/): First, note that the article starts with “opinion” and the truth is that all content related to SEO is exactly that, opinion. Any representative or person that claims to have “facts” to back up their SEO strategies has discredited themselves. This is not to say that professionals can’t produce data that shows results, but simply […] - [Top 5 Social Media Moments Of The 2012 Olympics](https://puglisiconsulting.com/top-5-social-media-moments-of-the-2012-olympics/): The 2012 London Olympics will not only be remembered for its spectacular venues and amazing athletic performances, but also for the effect of social media on all aspects of the games. Twitter, Facebook, and other online social media were predicted to explode with content during the Olympics, but no one could have foreseen the direct […] - [Too Much Sharing Going On – A Case Study](https://puglisiconsulting.com/too-much-sharing-going-on-a-case-study/): I share an office with my wife and as I was heading out for a meeting, I noticed she was tagging something in Diigo, a social bookmarking site which allows you to store articles with descriptions and tags for later retrieval. I inquired why she was still using Diigo, and not Evernote to keep track […] - [Umberto Milletti of InsideView Discusses on Marketing Made Simple TV](https://puglisiconsulting.com/umberto-milletti-of-insideview-discusses-on-marketing-made-simple-tv/): In this episode of Marketing Made Simple TV (http://www.marketingmadesimple.tv) Umberto Milletti of InsideView discusses the changing world of B2B sales, how the bar has risen and what sales and marketing needs to get in the door of buyers. - [How To Measure The Right Marketing Metrics](https://puglisiconsulting.com/how-to-measure-the-right-marketing-metrics/): Most businesses launch marketing campaigns without knowing how to measure results.  Did we spend our money wisely?  How do we know if we were a success?  What benchmarks should we be setting?  The list can go on  and on…However, knowing when and what to measure for each campaign is crucial. Campaign measurement is different for […] - [Digital Media Education Internship Program](https://puglisiconsulting.com/digital-media-education-internship-program/): Digital Ethos introduces the Digital Media Education Internship Program  We believe that we have developed a program that might be of some interest to you and/or your students. The internship program with Digital Ethos is designed for students that wish to learn how to write for digital publications, develop hands on learning in digital media and marketing. Interns learn […] - [Did Digital & Social Media kill the economy? [OPINION]](https://puglisiconsulting.com/did-digital-social-media-kill-the-economy-opinion/): While the internet is full of success stories for Digital & Social Media, and we all know I have covered a few, like Facebook Success Stories (Social Media), Google Places for Your Service Industry (SEO), New Google Newsletter and Mobile Adwords Features (SEM) etc. However, I was recently left wondering about the bigger picture… Did […] - [Has Facebook Timeline Turned You Off? Don’t Worry, There’s a Social Media Platform for You](https://puglisiconsulting.com/has-facebook-timeline-turned-you-off-dont-worry-theres-a-social-media-platform-for-you/): Were social Media platforms truly designed with “Everyone” in mind? With the mandatory switch to Timeline, some users are up in arms that the free platform would dare make a change without giving users an option. A few Months back CNN.com’s  Rachel Rodriguez joked,  “Nope it’s not the 2012 election. It’s another Facebook redesign.” As far […] - [Top 6 Social Media Podcasts Plus One More](https://puglisiconsulting.com/top-6-social-media-podcasts-plus-one-more/): Podcasting.  It’s the way to bring a “radio show” to the internet masses.  Since 2004, when the word first appeared in a newspaper article. In spite of the fact of going mainstream after the word “podcast” appeared in a newspaper article in 2004, podcasting began many years before that.  And until recently, I didn’t get […] - [Confiscate the Keys: Who Should Be Responsible for Social Media in Your Company? - Jay Baer on Marketing Made Simple TV](https://puglisiconsulting.com/confiscate-the-keys-who-should-be-responsible-for-social-media-in-your-company-jay-baer-on-marketing-made-simple-tv/): Content Marketing and Social Media expert Jay Baer of Convince and Convert (convinceandconvert.com) joins host Jeff Ogden (marketingmadesimple.tv) for a rousing discussion of social media in business. In this show, you’ll learn: 1) Should social media be the responsibility of marketing or a different department? 2) Are young people up to the task of managing […] - [Marketing Made Simple TV Achieves Sponsorship, Viewership Milestones](https://puglisiconsulting.com/marketing-made-simple-tv-achieves-sponsorship-viewership-milestones/): Newest Sponsors include InsideView, Communication Strategy Group; Show Reaches Audience of Over 20 Thousand through Syndication Bethpage, NY – August 29, 2012 – In its mission to provide smart but simple ideas to improve business, Marketing Made Simple TV, delivering marketing information, education and entertainment via Web Television, has added two new sponsors. InsideView, the […] - [Using Twitter for Events](https://puglisiconsulting.com/using-twitter-for-events/): Using Twitter during live events will increase your chances of interaction with users who are knowledgeable and connected in your industry or on your topic. Additionally, it is always quite possible that your tweets could become helpful resources for others researching the same niche. While it is always optional to just wing it, you may […] - [Bill Corbett on Digital Business Hour](https://puglisiconsulting.com/bill-corbett-on-digital-business-hour/): In this interview, Bill Corbett discusses the importance of having a social media plan AND a marketing plan. [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/08/Hollys_Digital_Advice-B.-Corbett-6-27-2012MP3.mp3″ width=”500″ height=”27″css_class=”codeart-google-mp3-player”] Bill recently presented to a small group 30 or 40 people.  Only 25 percent or less had any personal marketing plan or a plan for social media activities People should not waste their […] - [Confessions of a Social Media Girl: Is Facebook Still the King of “Share”?](https://puglisiconsulting.com/confessions-of-a-social-media-girl-is-facebook-still-the-king-of-share/): Take a glance at the tool bar at the bottom of this article- See that? Those share buttons? Have you ever taken a glance at where folks are sharing things the most? Most people would be surprised if you told them that Facebook, who reins almighty as the king of “Awesome Content-land,” is not the […] - [Using Twitter as a Customer Service Platform](https://puglisiconsulting.com/using-twitter-as-a-customer-service-platform/): Twitter can be an excellent platform to carry out interactive customer support services with your businesses consumers. Just the act of doing so can mark you as a positive brand in the Twitterverse and may bring you followers and observers who could be staking out your products or services for a current or future need […] - [Chuck Hester on Digital Business Hour](https://puglisiconsulting.com/chuck-hester-on-digital-business-hour/):   [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/08/Hollys_Digital_Advice-C.-Hester-5-23-2012.mp3″ width=”500″ height=”27″css_class=”codeart-google-mp3-player”]   Chuck Hester is a national and international speaker on the subject of Social Media for branding, media relations and helping others.  Chuck’s story is that he stumbled on the concept of how important it’s to develop on line relationships offline.  Chuck would make a point to have coffee with […] - [Like Me, But Know I Can’t Be Your Friend](https://puglisiconsulting.com/like-me-but-know-i-cant-be-your-friend/): In 2007, Facebook introduced their new Facebook Pages for businesses, and marketers were off and running.  Business owners now had a legitimate way to reach their audience through Facebook. There were many differences between business and personal pages, but the most striking difference, and the one I want to discuss, is the fact we are […] - [Gini Dietrich on Marketing Made Simple TV with Jeff Ogden](https://puglisiconsulting.com/gini-dietrich-on-marketing-made-simple-tv-with-jeff-ogden/):   In this episode of Marketing Made Simple TV, you will learn: 1) Why you need to break down business silos to integrated traditional and new marketing 2) How to measure your efforts to real business goals. 3) Why spin really sucks Gini is the author of Spin Sucks (http://www.spinsucks.com) and is interviewed by the […] - [Killer Keywords – The Key to Advertising Success](https://puglisiconsulting.com/killer-keywords-the-key-to-advertising-success/): For those just getting started with PPC advertising, specifically Google AdWords, you might find the whole process to be a little overwhelming. Google provides, what seems like a million different tools to make your life “easier” but often times it makes things more difficult when it’s a matter of getting started. In an attempt to […] - [The Key to Successful Copywriting](https://puglisiconsulting.com/the-key-to-successful-copywriting/): Too many times, copywriters end up focusing their efforts on writing a book rather than a short story.  A copywriter’s job is not easy, it’s a tedious task to continue coming up with fresh taglines and copy to intrigue the reader. The biggest challenge is how to say something short, sweet, and to the point […] - [Your Online Presence: It Starts With a Website](https://puglisiconsulting.com/your-online-presence-it-starts-with-a-website/): An interesting conversation started on my business Facebook page the other day. My business partner posted an article about an event that Google was hosting in Honolulu to help businesses build a website, for free! The shocking statistic that pulled everyone into this post was that Google reported 68% of small businessesin Hawaii don’t have […] - [A Picture is Worth 1,000 Shares](https://puglisiconsulting.com/a-picture-is-worth-1000-shares/): 16%.  That’s the number of Facebook fans that actually see your page posts.  16%.  That’s it.  If you have 100 fans, then only 16 are seeing your posts at any given time.  That’s not very much.  Not at all. And, did you know that Facebook ranks your posts based upon a mathematical formula called “EdgeRank”?  And […] - [Drew Davis Tipping Point Labs on Digital Business Hour](https://puglisiconsulting.com/drew-davis-tipping-point-labs/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/08/Hollys_Digital_Advice-Drew-Davis-6-5-20122.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”]   Holly chat’s with Drew Davis and they explore the concept of social media with a purpose. Drew and Holly spotlight three events that are connected to non profit activities and how video/music has caused them to go viral and how social media plays a strong force in activation people’s […] - [Growing Your Business and Brand on LinkedIn: Mistakes to Avoid](https://puglisiconsulting.com/growing-your-business-and-brand-on-linkedin-mistakes-to-avoid/): It doesn’t matter if you are upper management or simply seeking to advance your career, using LinkedIn is an important piece of an individual’s overall personal branding efforts, but only if done properly.   Every day I see many people making horrific personal branding and personal marketing mistakes on LinkedIn and in the real world.   Here […] - [Beneficial Twitter Strategies](https://puglisiconsulting.com/beneficial-twitter-strategies/): There are actually a few different strategies that seem to be working for businesses using Twitter as a marketing tool. A perfect running strategy can also be custom tailored to your own small business needs by combining a bit of knowledge on social media engagement with a handy tool or two. Customer Engagement on Twitter […] - [The End of Business as Usual - Brian Solis on Marketing Made Simple TV](https://puglisiconsulting.com/the-end-of-business-as-usual-brian-solis-on-marketing-made-simple-tv/): The End of Business as Usual is the new book by Brian Solis (briansolis.com). In this show, he sits down with show host Jeff Ogden of Find New Customers (findnewcustomers.com) to discuss ideas in his book. In this show, you will learn: 1) How the rules of business have changed and what it means to […] - [Real-Time Twitter Chats](https://puglisiconsulting.com/real-time-twitter-chats/): Participating in or hosting a Twitter chat can be an incredible way to bring a community of like-minded individuals together to delve deeper into a chosen topic, or industry of interest. Having these discussions, often in very real-time, can be a great way to work through any issues the industry or niche may be dealing […] - [Free Beginners Organic Facebook Fan Page Follower Cultivation [Opinion]](https://puglisiconsulting.com/free-beginners-organic-facebook-fan-page-follower-cultivation-opinion/): I have a lot of people ask me on a regular basis how to generate fans for their Facebook Fan pages. There literally seems to be new pages cropping up daily on my own favored topics and industries, so I have no doubt that other niches are booming as well. Sometimes, the simplest way to […] - [How Much Effort is a Follow Worth?](https://puglisiconsulting.com/how-much-effort-is-a-follow-worth/): According to Webster’s dictionary, engagement is defined as emotional involvement or commitment.  And social media requires this emotional involvement for any of us to be successful.  So, why would anyone use a Twitter validation service?  Does it really matter who follows you on Twitter? I am always looking for people to follow on Twitter.  People […] - [How to Develop Extreme Trust - Don Peppers on Marketing Made Simple TV](https://puglisiconsulting.com/how-to-develop-extreme-trust-don-peppers-on-marketing-made-simple-tv/): Don Peppers, co-author of Extreme Trust: Honesty as a Competitor Advantage (extremetrustbook.com) discusses lessons with host Jeff Ogden of Find New Customers (findnewcustomers.com) In this show, you’ll learn 1) Why no company can keep a secret any longer – so don’t even try 2) Why being trust-worthy is no longer good enough 3) The keys […] - [How to Get More Twitter Followers](https://puglisiconsulting.com/how-to-get-more-twitter-followers/): There are hundreds of different ways to gain more Twitter followers. Some of them through organic manners, and others through help sites, while still more options allow you to auto-build an initial following to get your Twitter account flowing with information. The most vital element to the Twitter followers you seek is that they be […] - [Why are Companies Cutting their Marketing Completely During the Recession?](https://puglisiconsulting.com/why-are-companies-cutting-their-marketing-completely-during-the-recession/): The economic downturn is causing pandemonium for marketers.  Instead of being in high demand to help companies get back on track and find new business, marketing is being cut completely.  How can companies cut their marketing budgets and continue to exist?  They are relying on their current customers to stay with them throughout the years […] - [The Epidemic of Mediocre Marketing](https://puglisiconsulting.com/the-epidemic-of-mediocre-marketing/): Jeff Ogden, the Fearless Competitor (@fearlesscomp) Writer, Speaker and TV show host   In researching prospective clients for Find New Customers, I took a look at a mobile device management technology firm in the Philadelphia area. A first glance, they looked really good: In a hot market space – mobile (For a great take on […] - [Top 10 On-line Social Media Resources (plus one more)](https://puglisiconsulting.com/top-10-on-line-social-media-resources-plus-one-more/): After attending a continuing legal education seminar recently, I noticed many questions centered around where the attendees could find some of the best information regarding social media marketing on-line.  To help my fellow attendees, I have compiled a list of my top 10 social media on-line resources. So, here we go: 10. Social Media Explorer […] - [Brand Your Twitter Account with Your Avatar, a Background and YOU!](https://puglisiconsulting.com/brand-your-twitter-account-with-your-avatar-a-background-and-you/): One of the smartest actions a small business or personal promoter can do once hooked up to Twitter is recognize the marketing potential of this valuable social network. The background of a users’ Twitter page is literally a blank canvas laid out for you to brand your business. Overlooking the potential of this valuable element […] - [Jim Lenskold on Marketing Made Simple TV](https://puglisiconsulting.com/jim-lenskold-on-marketing-made-simple-tv/):   In this episode of Marketing Made Simple TV, Jim Lenskold of the Lenskold Group (http://www.lenskold.com) sits down with show host Jeff Ogden of Find New Customers (http://www.findnewcustomers.com) to discuss how to measure the results of content marketing. In this show you will learn: 1) What’s the king and queen of marketing today. 2) Key […] - [B2B Selling is Dead. Kaput. Gone.](https://puglisiconsulting.com/b2b-selling-is-dead-kaput-gone/): Selling is something that you did when you knew more than the customer Those days are gone forever.  Customers know a LOT and need a sales pitch like a hole in the head.  For another take on this, read “Selling is dead. The Customer Community Killed It” by Kristin Zhivago. Or as sales veteran Paul […] - [How Important is Response Time to Your Customers on Twitter and Facebook?](https://puglisiconsulting.com/how-important-is-response-time-to-your-customers-on-twitter-and-facebook/): There can be no doubt that social networks are providing the real-time customer service opportunities that were unavailable without them. Recently, the CEO of SocialBakers released a statistic that seems rather alarming considering how many companies are pushing and promoting consumer contact through networks like Facebook and Twitter. The average response time to customers on […] - [Personal Branding and Marketing Lessons from “The King” Elvis Presley](https://puglisiconsulting.com/personal-branding-and-marketing-lessons-from-the-king-elvis-presley/): When an individual is known by one name or by an equally recognizable nickname, they have achieved the pinnacle of personal branding success. There is no question that Elvis Presley reached this level as his brand continues to resonate today.  I visited Graceland a few years ago and picked up some interesting facts about “The […] - [Don’t Market Like it's 2006](https://puglisiconsulting.com/dont-market-like-its-2006/): On Wednesday night, I watched an old recorded episode of the West Wing.  In fact, it was the Pilot episode, which aired before the series finale on May 14, 2006.  As an aside, this is one of my all-time favorite T.V shows, and I still miss the incredible writing and wonderful acting.  But I digress… […] - [Getting Started on Twitter](https://puglisiconsulting.com/getting-started-on-twitter/): Some users who have participated on other social networks may not ‘get’ what purposes Twitter serves best on their first or second visit. However, once users understand that Twitter has certain rules and ‘laws’ to follow, they will begin to gain a new understanding on what this particular social media tool can do. The first […] - [Laura Patterson of VisonEdge Marketing on Marketing Made Simple TV](https://puglisiconsulting.com/laura-patterson-of-visonedge-marketing-on-marketing-made-simple-tv/): Laura Patterson of VisonEdge Marketing on Marketing Made Simple TV from Jeffrey Ogden on Vimeo. In this show entitled “The Measure of Marketing,” our featured guest, Laura Patterson of VisionEdge Marketing (http://www.visionedgemarketing.com) sits down with show host Jeff Ogden of Find New Customers (http://www.findnewcustomers.com). In this fun and engaging “television on the Internet” show, you […] - [Persistence](https://puglisiconsulting.com/persistence/): I believe that persistence and consistency produce results on the journey to our goals, but as most of us know, real-life can quite effortlessly throw us off the path. But not my daughter. Nope. She sticks with it. My daughter, Rosalina, is just about 3 years old. As a Mom, I used to believe that I was the […] - [The Importance of Identifying Your Ideal Customer](https://puglisiconsulting.com/the-importance-of-identifying-your-ideal-customer/): In our current economic climate, it’s crucial for business owners to keep their customers loyal.  Surprisingly…..the one question that most businesses can’t answer is who their ideal customer is.  Some questions include – Who do you enjoy serving and who is your main target?   You should include the exact criteria of your ideal customer and […] - [How to Avoid the Google Sandbox in a New Blog](https://puglisiconsulting.com/how-to-avoid-the-google-sandbox-in-a-new-blog/): If you run a web site, which you want to be visible on the search engines, you should know about the Google sandbox and how to avoid it. The search engine giant, Google, implements measures to keep violators at bay. What happens if you committed errors using Google’s applications and services? Well, if you incurred […] - [Why You Should Be Using Twitter and 7 Random Benefits](https://puglisiconsulting.com/why-you-should-be-using-twitter-and-7-random-benefits/): Billions of people log onto social networks daily. Up to 80% or even more report that it is the first thing they do when they wake up. People are now getting their news, product reviews and suggestions, and even their fill of social time by enjoying conversations and connections on Twitter, Facebook, LinkedIn and more. […] - [Jade Simmons on Digital Business Hour [Radio]](https://puglisiconsulting.com/jade-simmons-on-digital-business-hour-with-holly-campbell/): Hosting my own digital internet radio show gives me an opportunity to interview talented people. However, having Jade on my show, embraced my affinity for classical music along with learning how she navigates in the digital world. Jade’s website, in my opinion, is perfect. It includes all the components that my experts claim makes a […] - [There is a Wrong Way in Social Media](https://puglisiconsulting.com/there-is-a-wrong-way-in-social-media/): For a long time I have made the argument that there is no right way or wrong way to be involved with social media.  In fact, I believe we will all be “wrong” at least some of the time.  After all, this is an evolving field with an ever-changing rule book.  With new networks appearing […] - [This Site Has Moved: DBMEi becomes Digital Ethos](https://puglisiconsulting.com/this-site-has-moved-dbmei-becomes-digital-ethos/): You may have noticed that this site stopped updating this month, wondering why? We re-branded and re-launched on WordPress.org and in a big way! The Magazine, Education Portal, Events Calendar and Digital Media Week have all been integrated into the evolving mission of Digital Brand Marketing Education & Interactives. We spent months preparing for this, […] - [Basil Puglisi of Digital Ethos on Marketing Made Simple TV](https://puglisiconsulting.com/basil-puglisi-of-digital-ethos-on-marketing-made-simple-tv/): @basilpuglisi has been recognized as a Top Conference Influencer on Twitter for Social Media Week NYC 2012 (@Kred & Ogilvy), The Corporate Social Media Summit NYC 2012 (@Radian6 & Useful Social Media) and the Social Media World Forum North America (@Synthesio). As a speaker he has presented at Social Media Week, the #140ConfLI, Social Media […] - [Radio Shows and Podcasting](https://puglisiconsulting.com/radio-shows-and-podcasting/): A lot of media has gone digital over the last two decades. Radio is no stranger to the conversion. These days we have several options to select from when determining the best methods for recording, uploading, or streaming our radio shows on the internet. You should decide what level of complexity you plan to bring […] - [Twitter Serves Up Weekly Emails Featuring Top Content](https://puglisiconsulting.com/twitter-serves-up-weekly-emails-featuring-top-content/): On May 14th 2012, Twitter announced that their users will now have the option to opt-on for their weekly email digest that will feature the top tweets and relating stories from their personal network. The new feature should be in effect for most if not all users currently. If users choose to opt in, they […] - [5 Ways to Recover from the Google Penguin Update](https://puglisiconsulting.com/5-ways-to-recover-from-the-google-penguin-update/): Google’s algorithm changes have a history of coming complete with their own warm and fuzzy sounding names. Pandas and Penguins that may inspire happy feelings in those unfamiliar with what they mean coming from Google, may not understand when SEO masters and content creators cringe and hold back tears when they hear those commonly friendly […] - [Adobe Test and Target vs Optimizely](https://puglisiconsulting.com/adobe-test-and-target-vs-optimizely/): Since custom creating relevant offers for your clients is more important than ever before, marketers are now investing their own creative energies into perfecting landing pages, campaigns and offers. However, they may still be having difficulty determining which is delivering the best and most relevant messages to their prospective or current consumers? Adobe Test and […] - [Part Three: 'Television on the Internet'](https://puglisiconsulting.com/television-on-the-internet-part-three/): PART THREE: THE BIG KAHUNA This is the final part (for now) of this series, ‘Television on the Internet.’ If you get the feeling that this story is building up to something bigger and better, you are right. The next thing that happened must have used up more than one wish from the genie’s bottle. […] - [Facebook Timeline Does / Does Not Improve Engagement](https://puglisiconsulting.com/facebook-timeline-does-does-not-improve-engagement/): In February of 2012, Facebook made Timeline mandatory for all business pages.  The business community became very upset.  Before Timeline, companies were able to specify what visitors to their page would see – their “Landing Tab”.  Once Timeline became a reality, every visitor to your Facebook Page was greeted with the Timeline.  Businesses could no […] - [Ted Rubin on Marketing Made Simple TV](https://puglisiconsulting.com/ted-rubin-on-marketing-made-simple-tv/): Marketing Made Simple TV featuring Ted Rubin, social media maven and author of Return on Relationship from Jeffrey Ogden on Vimeo. Using our new high resolution software, this is the highest quality show ever for Marketing Made Simple TV. In this show, Ted Rubin of tedrubin.com, a popular speaker and social media guru sits down […] - [Re-thinking Thought Leadership in Social Media Professionals](https://puglisiconsulting.com/re-thinking-thought-leadership-in-social-media-professionals/): At every turn someone is writing an article about “Why” social media is so important and powerful, in fact, it’s likely that someone in your town is speaking this evening about it. When you attend these events or read the articles your giving up your most valuable resource, Time! Demand Factics and get more to […] - [Essential Tips to Creating A New Corporate Identity](https://puglisiconsulting.com/essential-tips-to-creating-a-new-corporate-identity/): Your corporate identity is an important aspect of building your business into a successful enterprise.  Communicating the core values of your business to your customers and prospects is crucial to your success.  You may want to ask yourself a few questions to determine if you have a clear corporate identity?  Some questions include: Do people […] - [Facebook Ads for Professional Attorneys and Accountants](https://puglisiconsulting.com/facebook-ads-for-professional-attorneys-and-accountants/): Facebook advertising can require different elements for those in some of the traditionally professional careers such as CPA, or certified Public Accountants, and Attorneys. Some of the advertising guidelines and methods may differ from the more common types of Facebook Ads created for other industries. With campaigns set to target the best message to the […] - [Part Two: 'Television on the Internet'](https://puglisiconsulting.com/part-two-television-on-the-internet/): This article is the continuation of my post from last Saturday, June 30, 2012.The final segment should appear next week unless something even more spectacular happens that has to be written about after that. FROM LAST WEEK’S EPISODE As I was saying, I had wanted to be on television for about 45 years, not long […] - [Socializing the Holidays – An Opinion](https://puglisiconsulting.com/socializing-the-holidays-an-opinion/): In the United States, we celebrate Independence Day on July 4th. Families gather together and have cook-outs, we watch fireworks, and generally enjoy a day off from work. It is a day to celebrate those that have fought for our freedom. A day to celebrate America’s Birthday. It’s a big day. But, on July 4th, […] - [Craig Yaris redeemed attorney on Marketing Made Simple TV](https://puglisiconsulting.com/craig-yaris-redeemed-attorney-on-marketing-made-simple-tv/): [vimeo=https://vimeo.com/45245695] Jeff Ogden, host of Marketing Made Simple TV @ Jeff Ogden With the show’s host Jeff Ogden, owner of Find New Customers, away on vacation, the show’s Producer, Alison Gilbert steps in to interview the reformed attorney and social marketing expert Craig Yaris, owner of Esquire Tech Solutions. Thanks for pinch-hitting for our host, […] - [Google+ Events vs Facebook Events vs Eventbrite](https://puglisiconsulting.com/google-events-vs-facebook-events-vs-eventbrite/): At a year old, Google + is still doing a bit of catching up to its competitors. One of the newest elements implemented to encourage this was Google+ Events which was introduced at their recent I/O conference. Google also revealed its very first optimized version of Google+ for tablets. There isn’t like a person who […] - [Part One: 'Television on the Internet'](https://puglisiconsulting.com/television-on-the-internet/): This article and my next two articles are the continuation of the story that was introduced with the video for MarketingMadeSimple.tv that appeared on Thursday, June 28th. INTRODUCTION TO A LONG FORGOTTEN DREAM Over 40 years ago, one of my dreams was to become a television interview show host. Not that I liked him but […] - [Happy Social Media Day 2012](https://puglisiconsulting.com/happy-social-media-day-2012/): Three years ago (in 2010), Mashable declared June 30th to be Social Media Day, and it has continued to grow since then. It is a day created to help people across the globe celebrate the “one thing that unites us and keeps us in constant contact: social media.” In 2010, there were more than 600 […] - [Growing Your Brand and Business: Using LinkedIn Groups](https://puglisiconsulting.com/growing-your-brand-and-business-using-linkedin-groups-2/): With LinkedIn operating the largest online professional network with some 160 million users across 200 countries, it is clear that being active on this site is essential to growing your brand and business. However, being successful at generating business on LinkedIn requires developing and following a plan of action to ensure that the optimal results […] - [5 Essential Tips for Creating an Effective Brochure](https://puglisiconsulting.com/5-essential-tips-for-creating-an-effective-brochure-2/): You have made the decision that it’s time to create a new company brochure that shows the products/services you offer.  The goal is to rebrand your company and come out with a new logo, tagline, and positioning statement.  What is your first step?  Can you go out and hire a graphic designer to create this […] - [Over 60% of Forgotten Passwords Result in Website Abandonment](https://puglisiconsulting.com/over-60-of-forgotten-passwords-result-in-website-abandonment/): You’re logging into a website. Uh oh, what’s my username and password? Maybe it’s xyz, enter. ‘Username or password invalid’. Maybe it’s abc, enter. Again, ‘Username or password invalid’. Fiddlesticks. After exhausting all possible username & passwords, do you abandon the website or click ‘Forgot Password’, go into your email, retrieve the confirmation link, return […] - [Will Airtime Re-Humanize the Internet?](https://puglisiconsulting.com/will-airtime-re-humanize-the-internet/): The internet has left some parts of humanity more isolated from one another while simultaneously connecting them in ways we never had in the not-so-distant past. While it has certainly done far more good on the connection end than it has done bad on the isolation side, there are still many things that we are […] - [ODE TO ANDY ROONEY: My Social Media 'Pet Peeves', Part Two](https://puglisiconsulting.com/ode-to-andy-rooney-my-social-media-pet-peeves-part-two/): TO CONTINUE The first part of this blog post detailed my first ‘pet peeve’ about facebook. It involves the new ‘timelines for business pages’ and the page cover designs in particular. You can refer back to that post, Ode to Andy Rooney: My Social Media Pet Peeves, Part One to read it as well. This post, Part […] - [Social Media and the Non-Profit](https://puglisiconsulting.com/social-media-and-the-non-profit/): On Thursday, June 21, 2012, I was one of the panelists at Hofstra University, discussing the use of social media for the non-profit organization.  I was joined by some great minds in social media, Jerry Allocca, from Core Interactive (author of Connected Culture and SEO expert), Donna Rivera-Downey from the Girl Scouts of Nassau County […] - [Social Media Action Camp: Professional Panel Q&A](https://puglisiconsulting.com/social-media-action-camp-professional-panel-qa/): This is an inside video from the Social Media Action Camp 2012 with a Professional Panel from Amy Vernon of Hasai, Nathan Latka of Lujure and Ellen Depasqualle of Constant Contact. Moderated by Basil Puglisi of Digital Ethos (formerly dbmei). This years Social Media Action Camp is coming on Tuesday Feb 19th, 2013 - [Facebook takes on Foursquare -- Facebook Nearby](https://puglisiconsulting.com/facebook-takes-on-foursquare-facebook-nearby/): It’s been a busy few months at Facebook’s headquarters.  Before they even announced their new search tool earlier this month, Graph Search, they had made a more subdued announcement in December.  That announcement was Facebook Nearby, a program meant to take on Foursquare and Yelp, and it is slowly rolling out to their over 1 […] - [How to Grow Your Business via Marketing - Jenny Vance](https://puglisiconsulting.com/how-to-grow-your-business-via-marketing-jenny-vance/): In this episode of Marketing Made Simple TV, Jenny Vance of LeadJen, a top demand generation expert shares key tips for companies large and small. In this fun and engaging show, you’ll learn: The Importance of the phone and direct mail in marketing today Why you need to nurture and score sales leads How buyer […] - [Well I Never, Five Tech Developments We Didn't See Coming](https://puglisiconsulting.com/well-i-never-five-tech-developments-we-didnt-see-coming/): The world of modern technology moves so very quickly. It is difficult to keep abreast from week to week as scientists, computer experts and programmers come up with so many new and exciting developments. Some innovations – such as the useful and fun Google Goggles – have come right out of nowhere in so far […] - [Social Marketing With Photos](https://puglisiconsulting.com/social-marketing-with-photos/): They say a picture is worth a thousand words—a concept advertisers and marketers have practiced for years. As marketers switched to social media, though, photos were temporarily sidelined in favor of short snippets of text. But the photo is coming back. Tweens and teens have flooded Instagram with photos of new outfits and artistic nail […] - [Facebook Takes on Google with Graph Search](https://puglisiconsulting.com/facebook-takes-on-google-with-graph-search/): Ever since I started using Facebook, I’ve never found their search function very useful.  Results were never exactly what I was looking for, and my attempts at locating useful information left me empty-handed.  I always looked to Google to find exactly what I was looking for.  Despite the recent article outlining a great Facebook search […] - [A Place in the SEO Industry for Creative Majors!](https://puglisiconsulting.com/a-place-in-the-seo-industry-for-creative-majors/): Having been a career counselor for several years to students pursuing their bachelor’s and master’s degrees, many of them were completely indifferent to how their creative major could lead to a successful career, even those who were as close as 2 semesters away from graduation. These students who have pursued degrees in the arts or […] - ["Think Like Zuck" Lessons from Facebook's remarkable CEO](https://puglisiconsulting.com/think-like-zuck-lessons-from-facebooks-remarkable-ceo/): In this Marketing Made Simple TV show (Click button in lower right to maximize the viewing window), Ekaterina Walter, author of Think Like Zuck and social media innovator at Intel, shares tips (Which she calls the Five Ps) from Facebook Founder and CEO Mark Zuckerberg, In this fun and engaging show, you will learn: 1) […] - [Facebook Introduces 'Graph Search', but this Search Secret already helps Marketers](https://puglisiconsulting.com/facebook-introduces-graph-search-but-this-search-secret-already-helps-marketers/):   Facebook has introduced graph search and although it will not be launched publically today, you can join the beta testing group to be one of the first to try it. The search feature in Facebook has been a hidden gem for some time. While most news and media outlets talk about it as something […] - [5 Wordpress Plugins To Optimise, Secure & Promote Your Site](https://puglisiconsulting.com/5-wordpress-plugins-to-optimise-secure-promote-your-site/): Wordpress now powers over 17.5% of all websites on the net, if you work in the online marketing industry, you’d be hard pressed not to have stumbled across a site that uses it as not just a blogging tool, but as a fully functional CMS. “With great power comes great responsibility” I personally run nearly […] - [7 Reasons Why You Should Use YouTube for Marketing](https://puglisiconsulting.com/7-reasons-why-you-should-use-youtube-for-marketing/): Let’s just pretend that you want to find out how to tie a bow. Do a Google search and, besides a few top-rated articles, you will be served some instructional videos. You will be more likely to click on a video than on an article because in your case the former will be more helpful […] - [Create Your Own E-book For Free](https://puglisiconsulting.com/create-your-own-e-book-for-free/): You can create your own ebook in OpenOffice writer with this free Kindle template and EPUB generator from OpenOffice.org. Kindle Template and EPUB Generator Review These days, if you want to self-publish a book, the easiest and least expensive way to do it is to make it an ebook. You can save a standard OpenOffice […] - [Copyrighting Color: How (And Why) To Do It](https://puglisiconsulting.com/copyrighting-color-how-and-why-to-do-it/):   Marketing studies suggest that over 80% of visual information is related to colour. Seem unlikely? Try and picture the following in your mind: Coca-Cola, Starbucks, Cadbury and O2. Roughly 90% of you just saw specific shades of red, green, purple and blue. Not a phrase, not an advert, just those colours and maybe a […] - ["Brains on Fire" Igniting Powerful Sustainable Word of Mouth Movements - Courageous CEO Robbin Phillips](https://puglisiconsulting.com/brains-on-fire-igniting-powerful-sustainable-word-of-mouth-movements-courageous-ceo-robbin-phillips/): In this show, the Courageous CEO, Robbin Phillips of Brains on Fire, shares insights on how you can craft great Word of Mouth movements. Please note the camera changes, B-roll content and green room (off screen staging area) just like a network TV show. This is why Marketing Made Simple TV is “TV on the […] - [The Best Video Strategy for 2013: YouTube Live & Google+](https://puglisiconsulting.com/the-best-video-strategy-for-2013-youtube-live-google/): Mari Smith, called the “Pied Piper” of Facebook by Fast Company, has claimed “2013 The Year of The Video“. She even has a free webinar set for Jan 24, 2013 at 11AM to teach others how to capitalize on it. I don’t know what Mari has in store for her show, but I am interested […] - [What does networking mean for you?](https://puglisiconsulting.com/what-does-networking-mean-for-you/): You’re in the conference room of a very grey office building. Twenty others are milling about in name tags. You’re juggling a whole armload of armour, glass of red in your right hand and a cocktail napkin in your left, three vegetable tartlets precariously stacked. The big conundrum is not how you are going to […] - [2013 and Beyond – Where is Social Media going?](https://puglisiconsulting.com/2013-and-beyond-where-is-social-media-going/): Happy New Year! We’re 5 days into the new year, and so far, so good.  But, what is to become of the rest of 2013?  To answer that, I thought I would offer 5 social media predictions for the coming year. So, what will 2013 bring to the world of social media? 1.  More businesses […] - [Productivity Killers of a Writer](https://puglisiconsulting.com/productivity-killers-of-a-writer/): We writers are a blessed breed as not many other people get to sit around doing nothing all day long. We get to go to the beach whenever we feel like it, go to the pub for lunch and choose to stay there for the rest of the day, or just watch mindless rubbish on […] - ["You Gotta Have Balls!" Brandon Steiner of Steiner Sports Marketing](https://puglisiconsulting.com/you-gotta-have-balls-brandon-steiner-of-steiner-sports-marketing/): In this episode of Marketing Made Simple TV, Brandon Steiner, founder and chairman of Steiner Sports Marketing and Memorabila joins host Jeff Ogden (http://about.me/jeffogden) for a fun discussion about his new book, “You Gotta Have Balls!” This show is sponsored by The Pedowitz Group, the world’s largest revenue marketing firm with a great offer of […] - [How Modular Booth Designs Increase Trade Show Portability](https://puglisiconsulting.com/how-modular-booth-designs-increase-trade-show-portability/): Considering the time and money that businesses pour into their trade booths, it makes sense that the trade booths would be designed with longevity in mind. After all, why invest hours on top of hours, or thousands of dollars, into designing and/or buying your booth if it will only be used once? You want to […] - [Digital Media and Business: The Case for Regulation](https://puglisiconsulting.com/digital-media-and-business-the-case-for-regulation/): (be warned this is not a short read and the good stuff is at the bottom) If you follow anything just about anywhere the subject somehow always turns to the economy, and it should. Money makes the world go around and it’s the basis for our capitalist society. The confusion comes in when we try […] - [TWITTER TAKES ON 2013](https://puglisiconsulting.com/twitter-takes-on-2013/): INTRODUCTION It has been known for sometime that images enhance social media the way the talkies transformed the film industry. It was a long time coming but visual design finally caught up to social media. Or did social media finally wake up to visual design? That does not matter. What does matter is that they […] - [Top 10 Stories on Digital Ethos for 2012](https://puglisiconsulting.com/top-10-stories-on-digital-ethos-for-2012/): This is it.  The last Saturday of 2012.  I’m not really sure where the year has gone, and I’m sure many of you feel the same way.  As I sit here and reflect on the year gone by, I realize there have been some great moments, as well as some real major disasters within the […] - [More Uses for Social Media in Business](https://puglisiconsulting.com/more-uses-for-social-media-in-business/): When businesses look at the potential applications of social media they will often rub their hands together with glee as they realise all the marketing opportunities before them. There are countless ways you can use social media to network with potential customer and clients, and the interconnected nature of such sites and powerful infrastructure mean […] - ["What's in store in 2013 for Revenue Performance Management companies?" - Brian Kardon [VIDEO]](https://puglisiconsulting.com/whats-in-store-in-2013-for-revenue-performance-management-companies-brian-kardon-video/): In this show, Brian Kardon, Chief Marketing Officer of Lattice Engines (http://www.latticeengines.com) joins host Jeff Ogden (http://about.me/jeffogden) for a fun and engaging Marketing Made Simple TV show. What you will learn in this show. 1) What’s really happening in revenue performance management 2) What changes to expect in 2013. (Update: Eloqua being acquired by Oracle.) […] - [How to Become a Better Graphic Designer](https://puglisiconsulting.com/how-to-become-a-better-graphic-designer-2/): Graphic design is a huge part of working on the web, and if you want to push your business further then being able to make crisp and professional looking digital images is an incredible edge to have. Many people will choose which products they buy and which websites they spend time on almost entirely by […] - [Relational Database Design: A Best Practices Primer](https://puglisiconsulting.com/relational-database-design-a-best-practices-primer/): Relational databases are the dynamic compartments of fundamental web and enterprise cloud applications. Relational databases normalize, sort and link data using tables and queries. The design is open to the interpretation of the database designer, but a poor database design can be disastrous for any business. A poor design can slow performance, inhibit scalability and […] - [Does Santa have a branding problem? A PR Guy’s Perspective](https://puglisiconsulting.com/does-santa-have-a-branding-problem-a-pr-guys-perspective/): After seeing dozens of print and TV commercials over the past few months, actually years, which featured Santa Claus I thought it might be time old St. Nick got some branding assistance.  The image of Santa Claus,  jolly and beloved symbol of the importance of sharing  and giving during the Christmas holiday continues to be […] - [You’ve Got Comments. Now What?](https://puglisiconsulting.com/youve-got-comments-now-what/): A client of mine asked a question the other day that got me thinking – “What should I do with all the comments on my blog and Facebook page?”  It was a question that required deeper understanding of their meaning, and when I inquired, she told me quite clearly, “We get so many comments that […] - [Mobile Data Research Opportunities Grow](https://puglisiconsulting.com/mobile-data-research-opportunities-grow/): Gone are the days when all you could do on your phone was make calls and send texts, and you had to lug around a handset the size of a small brick. Now increasing numbers of us are using smartphones on which people can surf the internet, take photos and use apps as well as […] - [The Trust Edge - Author David Horsager](https://puglisiconsulting.com/the-trust-edge-author-david-horsager/): In this episode of Marketing Made Simple TV, author of The Trust Edge, David Horsager, joins Jeff Ogden for a fun and engaging discussion about Trust. In this show, you will learn: Why trust is THE most critical thing in business and life today. The 8 Pillars of Trust The biggest misconceptions about trust. This […] - [How to Use Your WordPress Website in Mobile Marketing](https://puglisiconsulting.com/how-to-use-your-wordpress-website-in-mobile-marketing/): It seems like everyone has some kind of mobile device these days. They’re so distracting that places like hospitals and restaurants are banning people from using them while inside those buildings. Certain areas of the United States are passing laws that prohibit people from using them while driving. But all the people using these devices […] - [SEO and Social Guide for Travel Niche](https://puglisiconsulting.com/seo-and-social-guide-for-travel-niche/): The travel niche is a fast-growing one where the web is concerned, presenting a slew of opportunities to talented writers given the wide range of people interested in learning more about the places they plan to visit. Like any unique niche, being a travel blogger requires that you stay up on the latest in SEO, […] - [A Look At Mobile Marketing [INTERNSHIP]](https://puglisiconsulting.com/a-look-at-mobile-marketing-internship/): Mobile marketing is sky rocketing due to smart phones and advanced technologies coming about. Mobile marketing is marketing on a mobile device or through the means of any wireless network. This includes cell phones and tablets. Mobile marketing is an extension of online marketing that focuses on targeted audiences viewing ads on their mobile devices. […] - [3 Things You Can Do To Avoid Having Your Online Marketing Emails Marked As Spam](https://puglisiconsulting.com/3-things-you-can-do-to-avoid-having-your-online-marketing-emails-marked-as-spam/): When you decide to go into online marketing, you will find that there are many ways of going about it. One of the most effective of these is through the use of email marketing. This is a form of marketing that has been around for quite some time, so most people do not think of […] - [Facebook Changes Privacy – For the Better?](https://puglisiconsulting.com/facebook-changes-privacy-for-the-better/): This past Wednesday, Facebook unveiled changes to their privacy settings, and as usual, this has caused quite a stir amongst their 1 billion users.  But are these changes something we should worry about, or is Facebook making our privacy a bigger part of their plan?  Only time will tell. For now, we are left with […] - [The Benefits Of Using Linkedin To Promote Small Business](https://puglisiconsulting.com/the-benefits-of-using-linkedin-to-promote-small-business/): Linkedin is a social network designed specifically for professional connections. lf you are a small business contemplating going online, you should add a social network like Linkedin into your marketing mix. Linkedin allows you to connect with other business leaders and professionals in your industry so that you can engage in conversation, make partnerships, enjoy […] - [Selling Fearlessly - Sales expert Robert Terson](https://puglisiconsulting.com/selling-fearlessly-sales-expert-robert-terson/): In this Marketing Made Simple TV episode,sales expert Robert Terson share key sales advice for you, including: 1) Why soft skills like attitude and drive matter more than everything else. (e.g. The Mound Road story) 2) The awesome power of story – why you need to master it. 3) Why his book is for the […] - [SEO and Guest Bloggers in 2013](https://puglisiconsulting.com/seo-and-guest-bloggers-in-2013/): If you’re a publisher, agency or SEO you better pay attention! Not only might you be missing a BIG opportunity, but you might find your work useless in 2013. If your content hinges on guest posts, or your SEO is built on hyperlinks from guest posts, you might want to think ahead a little, as […] - [Justin Handley on Digital Business Hour](https://puglisiconsulting.com/justin-handley-on-digital-business-hour/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/12/HollysDigitalAdvice-7-12-2012.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”] Justin Handley founded the Narasopa Media in 2000, and has steadily built it over the last 12 years. The first five years were spent experimenting and learning, doing everything from web design to ghost writing books on marketing. Working behind the scenes for some of the world’s top marketers Justin […] - [How to Become a Better Graphic Designer](https://puglisiconsulting.com/how-to-become-a-better-graphic-designer/): Graphic design is a huge part of working on the web, and if you want to push your business further then being able to make crisp and professional looking digital images is an incredible edge to have. Many people will choose which products they buy and which websites they spend time on almost entirely by […] - [LET ME TELL YOU A STORY](https://puglisiconsulting.com/let-me-tell-you-a-story/): INTRODUCTION Social media is all about telling stories. Technology continues to make it easier, faster and more appealing to tell, share and even re-share our stories. It has also become about telling our stories in both words and pictures. The bluebird sings the social media theme song, at right, ‘Let Me Tell You a Story’.  VERBAL […] - [Laura George on Digital Business Hour](https://puglisiconsulting.com/laura-george-on-digital-business-hour/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/12/HollysDigitalAdvice-7-19-2012.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”]   Laura C George, a business coach for creative types, shares her tips on Holly’s Digital Advice.  Laura talks creativity on art and gives you her 4 Tips to Social Media Ease! Laura will describe the personalities of each social media platform and why you have to accept the process […] - [E-Mail Marketing – The First Social Network](https://puglisiconsulting.com/e-mail-marketing-the-first-social-network/): E-mail has been around since before the dawn of the internet.  That’s right, in the early 1970’s, the Federal Government was sending messages through the United States Department of Defense network, which handled over 30 million messages per month. As we began to move more onto the information super-highway, services like Compuserve, Prodigy, and America […] - ["Running the Gauntlet with Jeffrey Hayzlett"](https://puglisiconsulting.com/running-the-gauntlet-with-jeffrey-hayzlett/): “Running the Gauntlet with Jeffrey Hayzlett” – Celebrity CMO/Cowboy on Marketing Made Simple TV In this show (Maximize the window for optimal viewing) author, speaker, celebrity CMO and cowboy Jeffrey Hayzlett joins host Jeff Ogden for a great and fun Marketing Made Simple TV show. Jeffrey shares tips on new marketing strategies for you to […] - [3 Design Mistakes That Kill Your Business Blog](https://puglisiconsulting.com/3-design-mistakes-that-kill-your-business-blog/): Many businesses are turning to blogs as an extension of their marketing collateral. Blogs are a great way to provide insight to your audience, give them an easy way to get to know you and allow them to build a relationship with you so that you can achieve brand loyalty. Some companies have very successful […] - [The Top Companies Taking Advantage of Cutting Edge Technology and Trailblazing into the Future](https://puglisiconsulting.com/the-top-companies-taking-advantage-of-cutting-edge-technology-and-trailblazing-into-the-future/): What is the future about? What is it going to look like? It’s a sweeping and broad question and of course not one that can be easily answered unless you count divination among your hobbies. However while specific answers may not be forthcoming, what we can assume with confidence is that it’s in the hands […] - [A Look at Google+ [INTERNSHIP]](https://puglisiconsulting.com/a-look-at-google-internship/): At first Google+ was launched as an individual only field test. Google soon after received an outstanding demand for new accounts and then opened it up to people over the age of eighteen. A few months later Google plus was opened for the younger age group. It’s obvious to see that Google plus received a […] - [An Introduction To Content Marketing](https://puglisiconsulting.com/an-introduction-to-content-marketing/): How does content marketing work anyway? If you have been asking yourself this question, then you have come to the right place. Content marketing is done by creating and sharing quality information for free. The content can be in form of articles, videos, newsletters or eBooks. The content that you create should be related to […] - [Beth Katz on Digital Business Hour](https://puglisiconsulting.com/bethkatz/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/12/Hollys_Digital_Advice_8-21-2012EDIT.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”] Beth Katz is Founder and Executive Director of Project Interfaith. Beth gotbitten by the interfaith bug in college, where she first got involved in interfaithwork as the co-founder of a student interfaith group. Her passion for creating aworld where people of all faiths, beliefs, and cultures are valued and includedled […] - ["How to Be Awesome" - Scott Stratten of Unmarketing](https://puglisiconsulting.com/how-to-be-awesome-scott-stratten-of-unmarketing/): “How to Be Awesome” – Scott Stratten of Unmarketing on Marketing Made Simple TV In this show (Maximize the view for optimal viewing), with a great white paper offer from Find New Customers (http://www.findnewcustomers.com) Scott Stratten of Unmarketing, (http://www.unmarketing.com) shares key tips from his Book of Business Awesome. Here’s what you will learn in this […] - [Inside Facts and Data for Twitter](https://puglisiconsulting.com/inside-facts-and-data-for-twitter/): While Twitter has gotten high praise for being a powerful journalism tool and has, in some ways, garnered a small cult like following, businesses have started to benefit from it as a promotion and customer service tool. This leaves business owners and leaders asking, “is it relevant to business?” Lets a take a look at […] - [Engaging the B2B Buyer with a Digital Strategy](https://puglisiconsulting.com/engaging-the-b2b-buyer-with-a-digital-strategy/): Jacqui Kearns of D&B on Marketing Made Simple TV Engaging B2B Buyers w Jacqui Kearns of D&B on Marketing Made Simple TV Join VP of Digital Marketing, Jacqui Kearns as she shares tips on creating a digital strategy to engage B2B buyers on Marketing Made Simple TV. (http://www.marketingmadesimple.tv) Click the full screen button for optimal […] - [A Look at Pinterest [INTERNSHIP]](https://puglisiconsulting.com/a-look-at-pinterest-internship/): Pinterest calls themselves a “virtual pin board”. This website is known for connecting people from all over the world through common tastes and interests. There are many uses for Pinterest including finding new recipes and do it yourself projects. The content that you post is called “pins” and your pins get organized in boards. Pinterest […] - [The Very Basic Twitter Guide](https://puglisiconsulting.com/the-very-basic-twitter-guide/): Twitter allows you to post up to 140 Characters (this includes spaces,  for best results and to allow retweets keep under 120 characters) Each Post is called a Tweet! (This is referred to  as a micro publication) Mentions – When You want to mention someone we use the “@” and then their name i.e. @dbmei […] - [Startup Hiring Tips: Use Creativity and Technology to Find the Right People](https://puglisiconsulting.com/startup-hiring-tips-use-creativity-and-technology-to-find-the-right-people/): Hiring new employees for any startup can be a real challenge. Dipping into the gene pool and trying to pluck out the best and brightest to bring on board can present a problem depending on the size of your company. Smaller companies need people who can fill many roles. Many startups are lean and mean […] - [Pay With a Tweet – Buying with Influence](https://puglisiconsulting.com/pay-with-a-tweet-buying-with-influence/): Happy Thanksgiving and Black Friday.  What if we could pay for our Black Friday purchases with a simple tweet (or a like)? Although we can’t pay for our fancy new DVD player simply by tweeting, a new company aptly called “Pay with a Tweet” has started a new service where anyone who is trying to […] - [Constant Contact: eMail Marketing [INTERNSHIP]](https://puglisiconsulting.com/constant-contact-email-marketing-internship/): Constant contact is an online marketing company that allows you to stay connected with your customers all around the world. With the world rapidly moving their marketing towards the web, constant contact is a great way to anticipate new customers. They offer their services primarily to small businesses, membership associations, and nonprofit organizations. Constant contact […] - [Benefits of Adding a Subscription Component to Your Website](https://puglisiconsulting.com/benefits-of-adding-a-subscription-component-to-your-website/): Advantages for Vendors Building a subscription website or adding a subscription component to an existing website is a rapidly growing trend, offering vendors a host of benefits, including the opportunity to increase revenues exponentially. Subscription models allow you to establish long-term relationships with customers as opposed to settling for a one-time purchase. They offer predictable […] - [A Look at Reddit [INTERNSHIP]](https://puglisiconsulting.com/a-look-at-reddit-internship/): Reddit.com is a different kind of social network. It is a social news website that allows their users to submit content in the form of either a link or text and share it with the Reddit community. The site has their own kind of search optimization that allows users to rise to the top of […] - [Beyond A Pretty Face: What Graphics Mean For Your Site](https://puglisiconsulting.com/beyond-a-pretty-face-what-graphics-mean-for-your-site/): When it comes to web design, people are pretty much over being wowed by graphics. In fact, good graphics are more or less expected of any professional site. If you’re working with a firm that provides graphic design, you’ll want to discuss with them the value of graphics beyond making your site look better. This […] - [Harry Gold on Digital Business Hour](https://puglisiconsulting.com/harry-gold-on-digital-business-hour/):   [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/11/Digital-Bus.-Harry-Gold-5_24_2012.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”]   Harry started his online career in 1995 when he founded Interactive Promotions. Since then he has been at the forefront in developing successful online programs for various agencies and Fortune 500 companies. Harry brings to Overdrive a highly distinguished background in online development, marketing and media that goes […] - [Pinterest Makes the Business Leap](https://puglisiconsulting.com/pinterest-makes-the-business-leap/): Three years after their humble beginnings, Pinterest has made the leap to the big time.  That’s right, on November 14, nearly 3 years since launching the site as a closed beta Pinterest has opened themselves up to the business world.  No longer do we have to “pretend” to be a person within the photo sharing […] - [Social Media and Hurricane Sandy](https://puglisiconsulting.com/social-media-and-hurricane-sandy/): Hurricane Sandy Relief – “Overcome” – Live (Cover by Jason Aron) [youtube=http://www.youtube.com/watch?v=3Iyw0kqEGWU] INTRODUCTION Social media plays pivotal roles in our lives. It resulted in the ‘Arab Spring’ bloodless revolution. In fact, social media has such power and potential influence that China has banned it. There is another venue called ‘renren’. But facebook, itself, is banned […] - [Marketing Lessons from the 2012 Presidential and Vice Presidential Debates](https://puglisiconsulting.com/marketing-lessons-from-the-2012-presidential-and-vice-presidential-debates/): Nationwide the “conversation” in October centered on the three presidential debates and the vice presidential debate.  From the perspective of a business person involved with public relations, media relations and social media, the debates were extraordinary spectacles.  When taking the time to analyze them from a marketing standpoint, each provided perfect examples of effective marketing, […] - [A Guide To Virtual Services - How They Are Modernising The World](https://puglisiconsulting.com/a-guide-to-virtual-services-how-they-are-modernising-the-world/): When it comes to being successful in the world of business, having the right company image is key. No matter how great a company may be, without looking professional, it won’t get very far. Getting that all important professional image can be a difficult task, especially for smaller businesses. One of the major elements required […] - [Inbound Marketing & 3rd Generation of Websites: Part 2](https://puglisiconsulting.com/inbound-marketing-3rd-generation-of-websites-part-2/): In part I we delved into the early stages of websites, how they begin, their evolution and where they are heading today. From a business perspective, sites have seemingly gotten smarter, and the potential to utilize them for growth and lead generation is amazing. I like to think of a website as having a salesperson […] - [A look at StumbleUpon [INTERNSHIP]](https://puglisiconsulting.com/a-look-at-stumbleupon-internship/): StumbleUpon is an interesting social media website that provides you with all different kinds of content. You can personalize your own Stumbleupon page to your own interests. This will give your own home page that is personalized to content and stories that you might be interested in. StumbleUpon recommends to you stories and content that […] - [Devon Edwards and Phil Sharp on Digital Business Hour](https://puglisiconsulting.com/devon-edwards-and-phil-sharp-on-digital-business-hour-2/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/11/Digital-Bus-Hour-Edwards-Phil-Sharp-7-16-2012.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”]   Devon Edwards Served more than 15 years in the Armed Forces and upon retiring from Military went to Film school. Attended and graduated from Columbia College Chicago with a BA in Film. Worked as an Assistant Editor on 2 Independent Feature films: “Blessed and Cursed” ( DVD at Wal-Mart, […] - [Twitter [INTERNSHIP]](https://puglisiconsulting.com/twitter-internship/): It is clear to see how Twitter can be part of our daily lives. Some people feel the need to keep their followers updated on their lives, and some people use it to educate people. The good thing about twitter is that there is a personal use, and a business use. Twitter allows people to […] - [Why B2B Marketers Need to Act More Like B2C Marketers](https://puglisiconsulting.com/why-b2b-marketers-need-to-act-more-like-b2c-marketers/): Paul Dunay on Marketing Made Simple TV In this show, sponsored by Eloqua (with a great content offer of the Real World Marketing Syllabus by Aberdeen. Download it with this link or the button in the show), Paul Dunay, VP of Global Marketing at Maxymizer, shares five ways B2B Marketers need to start acting more […] - [SOCIAL MEDIA MARKETING & GRAPHIC DESIGN [OPINION]](https://puglisiconsulting.com/social-media-marketing-graphic-design-opinion/): INTRODUCTION It is difficult to pin point the exact date or event that signaled the death of graphic design. It took place sometime around the turn of this century. THE CAUSE What was the cause? In two words, it was social media. There was little need for visual input in this new technology. Facebook, twitter […] - [Google helps Voters!](https://puglisiconsulting.com/google-helps-voters/): Google has made wonderful strides in helping people get out and vote, for example type in polling place in Google and you’ll get this! On the next page, once you enter your address you’ll get this, which if you enter a valid address will show you where to vote and provide you the ticket (choices […] - [Stop Using Social Media Now….Without a Plan (Part 2)](https://puglisiconsulting.com/stop-using-social-media-now-without-a-plan-part-2/): I wrote “Stop Using Social Media Now…Without a Plan”  blog in February of 2012.   Since then it became very clear to me that many businesspeople do not have a marketing plan for themselves or their businesses.  They “wing it” in terms of social media marketing and they continue to market without a method to track […] - [Best Ways to Market to Different Generations](https://puglisiconsulting.com/best-ways-to-market-to-different-generations/): Every successful business owner knows that marketing is the key to expanding a business and gaining new customers, but not all types of marketing are equally effective. Multiple marketing techniques exist; each of which are helpful for reaching different age demographics. Knowing which type of approach to use to target various generations is essential for […] - [Google AdWords, Part 2 [Internship]](https://puglisiconsulting.com/google-adwords-part-2-internship/): As you read in the Google Adwords part one, pay per click (PPC) is one of the options Google offers as an advertising feature. However, PPC is not the only feature. Cost Per Impression (CPI) is another online advertising tool that Google offers. CPI usually is in the form of a banner ad on a […] - [How to Make Money with Your Marketing - Dr. Marc and Charlie Jr. on Marketing Made Simple TV](https://puglisiconsulting.com/how-to-make-money-with-your-marketing-dr-marc-and-charlie-jr-on-marketing-made-simple-tv/): In this show, the fun and witty Dr. Marc and Charlie share three tips for making money with your marketing – Get Found, Engage, and Automated Follow-Up. Watch these two great guest as they join Jeff Ogden of Find New Customers on a fun and informative show. Click the full-screen button for optimal viewing. Includes […] - [Five Tips to Engage Your Clients In Your Presentation](https://puglisiconsulting.com/five-tips-to-engage-your-clients-in-your-presentation/): Presentations are the key to securing clients and funding. The art of public speaker has been discussed for thousands of years, and new books are still being published today. In some cases, however, people can over-think their presentations. In reality, presentations do not have to be too complicated. Here are five tips for engaging clients […] - [6 Tips for Aspiring Entrepreneurs](https://puglisiconsulting.com/6-tips-for-aspiring-entrepreneurs/): Starting a business can be a hugely challenging and rewarding at the same time. You’ll be your own boss and the effort you put in will be the determining factor in the success or (hopefully not) failure of your business. That’s really what it comes down to – Are you willing to put the time […] - [4 Top Internet Business Ventures to Keep an Eye On](https://puglisiconsulting.com/4-top-internet-business-ventures-to-keep-an-eye-on/): By now, almost everyone knows about a little thing called the Internet. While it’s not necessarily healthy to surf the Web all day long (ahem, Facebook and Twitter addicts), the Internet can provide a little respite from that less than enjoyable task called work. New applications and websites are popping up every day; there’s literally […] - [Why Apps are So Useful for Business](https://puglisiconsulting.com/why-apps-are-so-useful-for-business/): Business owners rely on every resource they can get to help manage and monitor the endless aspects of their work.  From good employees to effective office supplies and efficient infrastructure, the success or failure of a business depends upon many factors, all of which need to work together harmoniously.  This is why apps are such […] - [Marc Ensign on Digital Business Hour](https://puglisiconsulting.com/marc-ensign-on-digital-business-hour/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/10/Hollys_Digital_Marc-Ensign-Advice-5-30-2012.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”] Marc is an Internet Marketing geek specializing in search engine optimization, social media and digital design. His approach to success in search engine optimization and social media is based on embracing the rules as opposed to finding the temporary holes. While everyone else is looking for the easy way out, his […] - [Benefits and Strategies for Blogging](https://puglisiconsulting.com/benefits-and-strategies-for-blogging/): So, you’ve decided to heed the call and start a blog, whether for your company or yourself, but you keep asking yourself, “why?” There are many reasons that companies begin a blog, but the most important reasons are (in no particular order) to:  Attract an audience Inform and interact Motivate action Respond to stories and […] - [The Path to Better Marketing Results: Laura Patterson and Julie Schwartz](https://puglisiconsulting.com/laura-patterson-and-julie-schwartz-on-marketing-made-simple-tv/): Just Add Data | The Path to Better Marketing Results – Laura Patterson and Julie Schwartz on Marketing Made Simple TV Welcome to Marketing Made Simple TV in High Definition! ITSMA research shows that marketing organizations that leverage data in their strategic and tactical decision making have a business performance advantage. Data-savvy organizations are better […] - [Top 5 Tips to Hire a Virtual Assistant](https://puglisiconsulting.com/top-5-tips-to-hire-a-virtual-assistant/): As a business owner, it is important to understand that you certainly cannot do everything by yourself. Your time is valuable and it requires planning carefully so that you can focus on things that are your priority. These are the essential events which need to be considered so that it generates revenue for your business. […] - [Why Social Media Is Worth It For Most Doctors](https://puglisiconsulting.com/why-social-media-is-worth-it-for-most-doctors/): Unless you’ve been living under a rock, you’ve probably been told many times over that you need to be on social networking and content sharing sites like Facebook, Twitter, LinkedIn, Youtube, Quora, and Pinterest.  With nearly a billion users on Facebook, hundreds of millions on Twitter, and over 8 years worth of video being uploaded […] - [5 Ways Windows 8 Will Benefit Businesses](https://puglisiconsulting.com/5-ways-windows-8-will-benefit-businesses/): The brand new Windows 8 is finally here after being released back in October 2012, and it will soon be the default operating system on all new laptops and PCs, as well as on Microsoft tablets such as the upcoming Surface tablet. The changes to this new Windows OS and the differences compared to the […] - [2012 Trends In Modern Illustrative Web Design](https://puglisiconsulting.com/2012-trends-in-modern-illustrative-web-design/): Illustrations breathe life into an otherwise standard web page that simply comprises interactive elements and textual content. Be it stock illustrations, freehand doodles or sketches, or even picturesque images – illustrations serve to break the monotony of content, highlighting some of the most important aspects by means of visuals. Web design today widely uses graphic […] - [Devon Edwards and Phil Sharp on Digital Business Hour](https://puglisiconsulting.com/devon-edwards-and-phil-sharp-on-digital-business-hour/): [ca_audio url=”http://digitalethos.org/wp-content/uploads/2012/10/Digital-Bus-Hour-Edwards-Phil-Sharp-7-16-2012.mp3″ width=”500″ height=”27″ css_class=”codeart-google-mp3-player”]   Devon Edwards Served more than 15 years in the Armed Forces and upon retiring from Military went to Film school. Attended and graduated from Columbia College Chicago with a BA in Film. Worked as an Assistant Editor on 2 Independent Feature films: “Blessed and Cursed” ( DVD at Wal-Mart, […] - [Is Your Website Deliciously Sticky?](https://puglisiconsulting.com/is-your-website-deliciously-sticky/): What is the point of having a website? It’s to let people know all about your business, your products, your services; it’s to give them the information they need to contact you; and it’s to give them the information they need to choose you over your competitors. It’s also supposed to convince people to browse […] - [Content Marketing - in the Real World: Steve Farnsworth on Marketing Made Simple TV](https://puglisiconsulting.com/content-marketing-in-the-real-world-steve-farnsworth-on-marketing-made-simple-tv/): In this episode of Marketing Made Simple TV, social media and content marketing expert Steve Farnsworth (@steveology) of Jolt Social Media (http://www.joltsocialmedia.com) shares tips about Content Marketing in the Real World. Steve explains how content marketing is like teenage sex – everyone talks about it but almost no one is actually doing it. But he […] - [How Can Pinterest Help your Retail Store](https://puglisiconsulting.com/how-can-pinterest-help-your-retail-store/): When brands like JCPenny, The Gap, Honda, McDonalds, and Banana Republic make it to Pinterest, you know that Pinterest means business. And it does, although Pinterest was not intended to be a business venture, but like other social networking sites, it has found a niche. It is rapidly growing and provides a visual delight to […] - [How to Keep Your Internal Corporate Communications Strong](https://puglisiconsulting.com/how-to-keep-your-internal-corporate-communications-strong/): Too many times in organizations the Marketing Department is kept in a vacuum and does not communicate the key marketing initiatives to the rest of the company.  It’s important to inform the employees and sales team of all upcoming marketing campaigns.  Internal communications is just as important as external communications.  Most marketers are solely focused […] - [Seth Godin’s “All Marketers Tell Stories” [Internship]](https://puglisiconsulting.com/seth-godins-all-marketers-tell-stories-internship/):                 Seth Godin made a valuable point when stating, “Marketing is about spreading ideas, and spreading ideas is the single most important output of our civilization.” Godin has made several other valuable points in his book, “All Marketers Tell Stories”. He focuses on a person’s “worldview” which is someone’s own rules, values, beliefs, and biases. […] - [The 5 Best Annual Technology Conventions](https://puglisiconsulting.com/the-5-best-annual-technology-conventions/): From the creation of cars, to ergonomic couches, to prosthetic joints, technological advancements lay down the path for a brighter future. As everyone at Box and Dice knows all too well, it’s essential that we foster our excitement for technological development and learn as much as we can about its possibilities. Here are some top […] - [10 Ways to Use Foursquare for Business](https://puglisiconsulting.com/10-ways-to-use-foursquare-for-business/): Foursquare is a location-based smartphone application which offers check-in service to customers, marketers and businesses alike. You can use this mobile application to check-in to venues and share with your friends where you are, and obtain info about those places.  Based on your updates, the application might assign you merit badges. It’s an interesting social concept […] - [New LinkedIn Endorsements are Here](https://puglisiconsulting.com/new-linkedin-endorsements-are-here/): Almost since the beginning, LinkedIn has offered us a way to offer recommendations to those people who provide great products or services to us.  In addition, recommendations have always been a great way to build up your credibility for the jobs that you have listed on your resume.  Now, LinkedIn is offering a new way […] - [DotJenna on Marketing Made Simple TV](https://puglisiconsulting.com/dotjenna-on-marketing-made-simple-tv/): In this “Fame is Up for Grabs” show, DotJenna (@dotjenna), social media coach and motivational speaker joins Jeff Ogden (http://about.me/jeffogden) on Marketing Made Simple TV (http://www.marketingmadesimple.tv) to discuss how executives can build their own fame and personal brand. In this show, you will learn: 1) Why you need to inject personality and “live out loud” […] - [QR Codes on Gravestones to Access Memorials](https://puglisiconsulting.com/qr-codes-on-gravestones-to-access-memorials/): Walking through a cemetery is often eerie and rather uncomfortable, especially knowing there were people who lost their lives and were buried in the ground beneath you. It’s not unusual to wonder about those who are deceased and what their stories were. When looking at gravestones you know their names and their life span, but […] - [Inbound Marketing & The 3rd Generation of Websites - Part I: How did we get here?](https://puglisiconsulting.com/inbound-marketing-the-3rd-generation-of-websites-part-i-how-did-we-get-here/): As we all become further connected and rich content is being produced literally by the second, a huge shift has taken place in how businesses are utilizing the web for marketing. Social media, SEO, blogging, lead generation – these are all things that even the smallest business is now concerned with. Dollars are harder to […] - [Checklist for the Perfect Baby Shower](https://puglisiconsulting.com/checklist-for-the-perfect-baby-shower/): If you’re planning the perfect baby shower, you’ll want a great checklist to help remind you of all of the tasks required. Print up this page and use it to run through the many jobs you’ll have as a baby shower host. Checklist for the Perfect Baby Shower Let’s check this timeline so you can […] - [3 Excellent Tips for Your Colicky Baby](https://puglisiconsulting.com/3-excellent-tips-for-your-colicky-baby/): There may be nothing more frustrating and painful for the parents of a newborn than watching their baby suffer through the pains of colic. For the first time you’ve found yourself unable to comfort your baby. Combine that with the lack of sleep you’re probably suffering from and you’ve got your first recipe for meltdown […] - [Tips to Survive a Power Outage with Frozen Breastmilk](https://puglisiconsulting.com/tips-to-survive-a-power-outage-with-frozen-breastmilk/): Tips to Survive a Power Outage with Frozen Breastmilk Last week severe storms hit parts of the northeast and many moms on the North Shore of Long Island were scrambling to find safe storage for their stash of frozen breastmilk. This was one of my biggest worries during Superstorm Sandy in 2012 because I had […] - [5 Family Fun Activities You Can Do at the Park](https://puglisiconsulting.com/5-family-fun-activities-you-can-do-at-the-park/): If you’re one of those parents who is tired of watching your kid’s butt’s be plastered to the sofa dabbling in virtual worlds, it might be up to you to get them up, outside and experiencing some real-life fun. If it’s a beautiful day, all that much better. You don’t need cash and shouldn’t have […] - [Expert Tips for Taking Photos of Your Newborn Outside](https://puglisiconsulting.com/expert-tips-for-taking-photos-of-your-newborn-outside/): There are many tasks you can do that will help you get the best photo time from your newborn baby. Especially if it is going to be a professional sitting that allots you a short period of time. Expert Tips for Taking Photos of Your Newborn Outside Follow these tips in preparation and during the […] - [Fun Family-Oriented Events Coming Up this Week](https://puglisiconsulting.com/fun-family-oriented-events-coming-up-this-week/): There’s thousands of events coming up this week in and around New York City. Let’s take a glance at those events that are more focused on family-oriented or children’s entertainments. Fun Family-Oriented Events Coming Up this Week August 10th, 2015 This event ends Thursday so attend while you can! Summer in the Square: Creative Dream […] - [The Craziest Bits of Pregnancy Advice Ever Shared](https://puglisiconsulting.com/the-craziest-bits-of-pregnancy-advice-ever-shared/): As soon as you share your pregnancy news, you’ll find yourself overrun with tips and tricks, random advice and all of the old wives tales you can stomach. Some of the advice will be wonderful tidbits you should definitely tuck away for when your special day arrives, other tips might make you want to run […] - [Your Newborn's Life from Birth to Three Months](https://puglisiconsulting.com/your-newborns-life-from-birth-to-three-months/): You don’t have to be a new parent or an expecting one to have general knowledge that newborn babies pretty much eat, drink, sleep and poop for the first few months of their lives. But that doesn’t exactly give you a reality-based perspective on exactly how you’ll be spending your time. How does that time […] - [When a Pregnant Woman Should Rush to the Doctor](https://puglisiconsulting.com/when-a-pregnant-woman-should-rush-to-the-doctor/): Many pregnant women will spend their entire term wondering if they should run to the doctor or nearby ER. It’s entirely understandable to be completely terrified of some signs and symptoms you may display. But let’s take a few moments to go over some of those symptoms that do merit a visit to the ER […] - [Fall Family Fun Events](https://puglisiconsulting.com/fall-family-fun-events/): When you are trying to create you own family rituals, you’ll have to navigate around the seasons and which activities are presented during which! Your school aged children will indulge in seasonal games such as football and soccer, and as some of the activities of summer die down, the fall activities commence. Let’s check out […] - [Smart Ways to Be Prepared for Childbirth](https://puglisiconsulting.com/smart-ways-to-be-prepared-for-childbirth/): Whether you are preparing for the future, or preparing for an imminent birth, you’ll feel a lot better if you just get down to the business of organizing and preparing for the birth itself. Do not be embarrassed if you’re planning comes years before, or moments after you find out you’re pregnant. Both scenarios include […] - [Don't Even Think About Saying These Words to a Pregnant Woman](https://puglisiconsulting.com/dont-even-think-about-saying-these-words-to-a-pregnant-woman/): Seeing a pregnant woman can inspire a variety of comments from a variety of people! But there are just some things that one should never say to a pregnant woman. Especially if that pregnant woman lives in one’s home. So in the spirit of preventing hormonal emotional tears and couch-sleeping for the next several months, […] - [Fun Family Activities in New York City this Week](https://puglisiconsulting.com/fun-family-activities-in-new-york-city-this-week/): There’s some amazing fun family activities coming up in New York City this week! Let’s check out a few of those now. Theatreworks USA’s Skippyjon Jones Snow What Tickets for this musical from Theatreworks USA are distributed on a first-come, first-served basis, so show up an hour prior to the performance to ensure that you […] - [Essential Newborn Baby Items that are Often Forgotten](https://puglisiconsulting.com/essential-newborn-baby-items-that-are-often-forgotten/): Even the most organized parents can forget the little things. So if you’re first time parents, it’s a given that you’ll overlook items since for the most part, you don’t really even realize you’ll need them yet. For those excited new parents, here’s a helpful list of items you will want to have on hand […] - [3 Helpful Tips to Improve Sleep for New Moms](https://puglisiconsulting.com/3-helpful-tips-to-improve-sleep-for-new-moms/): You’ve probably already been warned by just about everyone you’ve told about your pregnancy from the start. Sleepless nights are in your future! And yes, yes indeed, they certainly are. However, don’t let those scare warnings get to you too much, it’s always possible you’ll get one of those babies who eats and sleeps like […] - [Healthy Mama Brand on LiveItUp at the Baby Expo](https://puglisiconsulting.com/healthy-mama-brand-liveitup-baby-expo/) - [Family Entertainment in the Lake Lifestyle](https://puglisiconsulting.com/family-entertainment-in-the-lake-lifestyle/): If you’re as lucky as I was as a kid, you also have a lake nearby within a tolerable traveling distance. Nothing like the lake life, really! Packing up the summer wet suits and jumping in the car on a Friday for a short romp up the road to the place where camping, cookouts and […] - [Pregnancy Memories that Should Make Your Scrapbook](https://puglisiconsulting.com/pregnancy-memories-that-should-make-your-scrapbook/): There are quite a few milestones and moment’s you’re going to want to get into your pregnancy scrapbook or memories album. So if you’ve just found out you’re pregnant, let’s get down to business on what you need to start. Pregnancy Memories that Should Make Your Scrapbook We sure are lucky with all of the […] - [3 Stress-Saving Tips for Your First Days Home after Birth](https://puglisiconsulting.com/3-stress-saving-tips-for-your-first-days-home-after-birth/): The first three days of your baby’s life might be the most stressful you’ve ever experienced. You are not alone in that. You may have been presented with some seemingly stalwart, more-than-adept looking parents in your life, but at some point, they too were at home with a brand new baby desperate for that parenting […] - [Family Fun on Long Island this Week](https://puglisiconsulting.com/family-fun-on-long-island-this-week-2/): As always, there’s tons of activities for kids and families planned around Long Island this coming week. Let’s explore some of the family fun available at any time first, then we’ll move on to activities that will only be available in the coming week! For your family fun needs, you can count on us to […] - [10 Ways to Have an Amazing Pregnancy](https://puglisiconsulting.com/10-ways-to-have-an-amazing-pregnancy/): While every pregnancy is likely amazing in its own personal and unique to the parents-to-be ways, there are always a few extra things you can do to ensure that your pregnancy moves along smoothly and most importantly, enjoyably as possible for the Mother-to-Be. 10 Ways to Have an Amazing Pregnancy We polled a few pregnant […] - [The Science Behind the Crying Newborn](https://puglisiconsulting.com/the-science-behind-the-crying-newborn/): We’ve all heard the stories of various, often visceral,  reactions mom’s or dad’s have experienced in times of intense stress or even just intense love. According to the most recent scientific discoveries, we have now learned that human babies in-utero are capable of memorizing auditory noises that they gather from the external world. They become […] - [Nature Activities for Family Fun and Education](https://puglisiconsulting.com/nature-activities-for-family-fun-and-education/): It seems most parents these days have some level of complaint about how children these days never seem to get out and about anymore. Most are happy to plant themselves in front of the television or their favorite digital device. Video games and Facetime have eliminated the need to actually have interactions in our.. interactions […] - [How to Soothe Your Fussy Newborn](https://puglisiconsulting.com/how-to-soothe-your-fussy-newborn/): There really seems to be only two types of newborns. Those who sleep so much you find yourself constantly peeking into their room, watching their little chests rise and fall, and then sneaking off again while wondering if you’ll ever get to tend to them. Then there’s the fussers. Sometimes you can figure out a […] - [5 Important Things You Learn as a Mom-to-Be](https://puglisiconsulting.com/5-important-things-you-learn-as-a-mom-to-be/): There’s thousands of lessons you’ll eventually learn as a Mom but there’s also a few key lessons to be learned from a pregnancy as well.  5 Important Things You Learn as a Mom-to-Be You won’t have to wait until your baby arrives to learn a few key lessons in life. Here are five of those […] - [Cool Family Events in NYC Coming Up This Week](https://puglisiconsulting.com/cool-family-events-in-nyc-coming-up-this-week/): Aladdin This adaptation of the Disney classic tops the rest with its kiddie-crowd-pleasing laughs and upbeat music. Charming street urchin Aladdin brings his exotic world to Broadway along with beloved songs like “A Whole New World” and “Friend Like Me,” and more. Tue Jul 14 – Sun Nov 22 New Amsterdam Theatre 214 W 42nd […] - [I Spent Months Naming My Children and Guess What I called them?](https://puglisiconsulting.com/i-spent-months-naming-my-children-and-guess-what-i-called-them/): As most parents can attest to, we often spend months going over baby names. Some of us have had them planned forever, long before they were ever born. Some of those even change at the last moment. Ahhhhhh! The frustration of the flip flopping of baby namin’! And then, after all of that madness, your […] - [What is a Normal Schedule for a Newborn?](https://puglisiconsulting.com/what-is-a-normal-schedule-for-a-newborn/): Well, first of all, let’s pretend the word ‘normal’ isn’t there. That implies that there is a true norm, whereas with a baby newly born has no, knows no norms or rhythms, not just yet. However, those erratic sleeping and waking hours early on won’t last too long. And once your newborn begins to set […] - [30 Fun and Educational Family Activities for Summer](https://puglisiconsulting.com/30-fun-and-educational-family-activities-for-summer/): Build a treehouse. Visit a local farmer’s market. Stage your own scavenger hunt. Go to a local farm where Make a fort out of cardboard boxes. you can pick fruits, vegetables or even berries. Write and illustrate your own family’s summer memories book and have it published into a hardcover book. Donating time cleaning up […] - [Newborn Behaviors that May Surprise You](https://puglisiconsulting.com/newborn-behaviors-that-may-surprise-you/): While many parents read up on all things parenting while awaiting their bundle of joy, those books simply won’t ever cover everything that you will experience once that bundle arrives. Newborn babies are a myriad of confusing behaviors, so don’t be surprised if you encounter one that wasn’t covered in those parenting books. Instead, sit […] - [Family Fun on Long Island this Week](https://puglisiconsulting.com/family-fun-on-long-island-this-week/): As is usual in the Summertime, our community is especially blessed to have so many great people and organizations who keep our families busy during our region’s warmest months. There’s an event for everyone this week. No matter your interests, or your age, LI has the event your family has been waiting for. Long Island […] - [How to Announce Your Pregnancy](https://puglisiconsulting.com/how-to-announce-your-pregnancy/): The Internet just can’t get enough of watching videos of other’s reactions to their loved one’s pregnancy announcements. And why not? There’s not much I can think of that’s more joyful than knowing a new baby is on the way! So it’s no surprise that people don’t get tired of seeing those fantastic announcements where […] - [The Hardest Parts of Parenting Probably Aren't What You Think](https://puglisiconsulting.com/the-hardest-parts-of-parenting-probably-arent-what-you-think/): It’s easy to gaze into that beautiful newborn face and imagine all of the beauty and horrors to come. Will she want to go to college? Will he be a daredevil, coming home with broken bones? Will she have good friends? Will he be good to his big sister? There’s so many questions, so few […] - [3 Major Myths about Pregnancy](https://puglisiconsulting.com/3-major-myths-about-pregnancy/): While conventional wisdom still has its own comforts and knowledge of what to expect during pregnancy, some of that age-old ‘wisdom’ has found itself phased out with our most recent technological updates and cutting edge fetal research. Interested? Keep reading to find out which pregnancy myths science has dispelled. 3 Major Myths about Pregnancy Here […] - [Activities to Get Your Family Involved in Your Community](https://puglisiconsulting.com/activities-to-get-your-family-involved-in-your-community/): For some children, activities out and about in their community could be the only chance at socialization they have. The great news is that most communities are full of things to do for your family. Some of them are fun, some educational, but all are activities to get your family involved in your community. Team […] - [How to Sleep Comfortably During Pregnancy](https://puglisiconsulting.com/how-to-sleep-comfortably-during-pregnancy/): As anyone with even the slightest baby bump can tell you, sleeping during a pregnancy can be more difficult than you may have imagined. This discomfort can definitely be expected to increase as you move along into later trimesters, too. However, it’s important to understand that discomfort or insomnia symptoms do not come from the […] - [10 Must Have Items for Your First Month Home with the Baby](https://puglisiconsulting.com/10-must-have-items-for-your-first-month-home-with-the-baby/): As a new parent, you’ll find out there that is a large number of required items just to get through the day with your sanity, and maybe even a bit of energy, well intact. Even on the tightest budget, there are many items you just won’t be able to do without. When you’re putting together […] - [5 Awesome Small Nursery Decorating Hacks](https://puglisiconsulting.com/5-awesome-small-nursery-decorating-hacks/): Along with all of the usual stresses and joys of pregnancy comes the need to decorate your nursery. For many, this can bring its own set of worries along with it. And certainly plenty of joys! For those who have a limited space, those concerns will escalate once you see how much room even a […] - [3 Things You Forget about a Day in the Life of a Newborn Baby Until You Have Another](https://puglisiconsulting.com/3-things-you-forget-about-a-day-in-the-life-of-a-newborn-baby-until-you-have-another/): Whether you’re a 2nd time Mom or Dad or a new Grandmother or Father, it can be incredibly easy to forget about all the travails of newborn-hood, once you’ve lived through those toddler hugs and smiles. So, once another baby wiggles their way into your life again, you may be surprised at how utterly surprising […] - [How to Find the Best Family Summer Vacations on Travel Deal Sites](https://puglisiconsulting.com/how-to-find-the-best-family-summer-vacations-on-travel-deal-sites/): Over the last few years of living in a tight economy, I’ve learned to turn couponing for larger purchases into quite an art. I’ve rarely made a big buy such as for appliances or yard equipment over this time without getting one hundred, two hundred dollars off. During my coupon research for big family purchases […] - [Fun and Educational Family Nighttime Activities](https://puglisiconsulting.com/fun-and-educational-family-nighttime-activities/): With July 4th just around the corner, many families will find themselves outside past dusk and perhaps a bit out of their usual element when it comes to entertainment for the family. So while you’re waiting for those magnificent fireworks to kick off, check out a few of these fun family nighttime activities. Stargazing While […] - [Why we created the Baby Expo with Basil and Live It Up TV](https://puglisiconsulting.com/created-baby-expo-basil-live-tv/) - [Expo Testimonial Nassau County NY #2](https://puglisiconsulting.com/expo-testimonial-nassau-county-ny-2/) - [Expo Testimonial Nassau County NY #3](https://puglisiconsulting.com/expo-testimonial-nassau-county-ny-3/) - [Expo Testimonial Nassau County NY](https://puglisiconsulting.com/expo-testimonial-nassau-county-ny/) - [Grandparents love Expecting Parents & Baby](https://puglisiconsulting.com/grandparents-love-expecting-parents-baby/) - [This Family loved the Baby Expo, They are Expecting their Second Child](https://puglisiconsulting.com/family-loved-baby-expo-expecting-second-child/) - [Long Island Couple, Learn about the Expectant Parents](https://puglisiconsulting.com/long-island-couple-learn-expectant-parents/) - [LIfitMoms & LIfitKids](https://puglisiconsulting.com/lifitmoms-lifitkids/): Offering family fitness & wellness programs, personalized lifestyle design, and fun all around long Island! Visit our Schedule Register now to book a class Infant Massage, Mommy and Me, LIfitMoms, LIfitKids, LIfitFamilies are all programs intended to make life long memories, lifestyle changes and fitness fun for all.  We are so excited to offer the […] - [Liberty Mutual](https://puglisiconsulting.com/liberty-mutual/): Liberty Mutual protects its customers by offering a wide array of insurance products, most notably, auto, home & life insurance. - [AXA](https://puglisiconsulting.com/axa/) - [Allstate Insurance](https://puglisiconsulting.com/allstate-insurance/) - [Prudential Insurance](https://puglisiconsulting.com/prudential-insurance/): At Prudential, we help our customers achieve financial prosperity and peace of mind through our portfolio of quality insurance and investment products and services designed to assist our customers meet their ongoing financial needs. - [Live It Up TV hosts Expo Producer & RN Nassau Medical Center](https://puglisiconsulting.com/live-tv-hosts-expo-producer-rn-nassau-medical-center/) - [Live It Up TV Show](https://puglisiconsulting.com/live-it-up-tv-show/): With heartfelt dedication to motivation, “Live it Up!” delivers what the world needs most: hope. Join award-winning host Donna Drake and her amazing friends for weekly video adventures that educate, entertain and prove without a doubt that the power to improve our lives – and shape a better world around us – lives inside us […] - [The Bump](https://puglisiconsulting.com/the-bump/): The Bump gives first-time parents the lowdown on fertility, pregnancy, birth, and babies with stage-by-stage advice, stylish ideas, local resources, and interactive tools — all in one savvy online community. At The Bump, we aim to connect new parents and parents-to-be, as well as offer them personalized advice using a wide variety of user-generated content […] - [New York Jewish Parenting Guide](https://puglisiconsulting.com/new-york-jewish-parenting-guide/): We Are The  New York Jewish Parenting Guide dedicated to the issues that are of the utmost concern to New York parents from all different  neighborhoods and from all different socio –economic backgrounds. We provide information about businesses and institutions that provide the best services and products for parents and their children . We also […] - [Blank Slate Media](https://puglisiconsulting.com/blank-slate-media/): Blank Slate Media publishes 3 weekly, community newspapers, The Great Neck News, Williston Times and New Hyde Park Herald Courier and also represents The Garden City News, Bethpage Newsgram, Syosset Advance, Mid-Island Times and Syosset Jericho News Journal in Nassau County, NY. - [NY Parenting Magazine](https://puglisiconsulting.com/ny-parenting-magazine/): We are your neighbors, your friends and we are also parents. We know firsthand the joys, frustrations, rewards and challenges of being moms and dads.Our dedicated mission is to be the best and most trusted source on parenting in New York. Our passion is to help make parenting easier and family life more fun, and […] - [LifeBankUSA](https://puglisiconsulting.com/stemcyte-2/): Expecting a baby? Whether this child is your first or an addition to your family, you want to do everything you can to provide for your newborn’s well-being now and in the future. Cord blood and placenta blood and tissue banking provides you with the ability to collect and preserve potentially lifesaving stem cells and […] - [StemCyte](https://puglisiconsulting.com/stemcyte/): StemCyte™ has extensive experience providing banked cord blood units for transplants in children and adults with life-threatening diseases. Other private cord blood banks may have provided family-related cord blood for transplants, but only StemCyte’s™ cord blood units have been used in over 1900 unrelated donor transplants, the most challenging of transplants. Even after over 10 […] - [Are We Expecting?](https://puglisiconsulting.com/are-we-expecting/): Pregnancy is a time of wonder and a time of uncertainty. As physical changes occur to Mom, you both change from young people into parents. Eliminate the uncertainty by attending our seminars and speaking with our sponsors and exhibitors. Attend FREE informational seminars presented by experts in their field in additional to our exhibit floor.  This will […] - [Already Parents?](https://puglisiconsulting.com/already-parents/): Thinking about being a new parent is scary. Being a new parent is probably the best feeling possible. You may need a little help but you will definitely need a lot of stuff! The Expecting Parents & Baby Expo is one place at one one time see the latest and greatest. Attend FREE informational seminars presented by […] - [Expo Testimonial Melville NY # 2](https://puglisiconsulting.com/expo-testimonial-melville-ny-2/) - [Expo Testimonial Melville NY](https://puglisiconsulting.com/expo-testimonial-melville-ny/) - [Moms Pump Here](https://puglisiconsulting.com/moms-pump-here/): You can’t stop breast pumping when nature calls. When you can’t find pumping rooms, we let pumping rooms find you. Moms Pump Here does the leg work with GPS smarts. So pull out your ipads and smartphones to connect with breast pumping rooms nearby. To learn more, visit our website - [LI Families](https://puglisiconsulting.com/li-families/): We are a growing community resource for all of Long Island. Come join family, friends, neighbors, classmates, and colleagues… and discover the secrets of empowered living. From sharing your personal stories, hopes, dreams, and concerns, to exchanging recipes, resolving issues, and a spotlight on style and entertainment; we are the ONLY place to be seen […] - [WBLI 106.1FM](https://puglisiconsulting.com/wbli-106-1fm/):   WBLI (106.1 FM, “106.1 ‘BLI”) is a Top 40 (CHR) music formatted radio station which mainly serves Nassau and Suffolk counties on Long Island. It can also be heard in the Hudson Valley, the S outh Shore of Connecticut, and the Jersey Shore. Its transmitter is located in Farmingville, New York. The morning program, formerly known as “BLI in the Morning,” features Dana DiDonato, Jeffrey Jameson, John Mingione (John […] - [YUMMI](https://puglisiconsulting.com/yummi/): YUMMI L.L.C., designs and manufactures handmade, organic nursery rugs safe for baby. The fun, whimsical designs of our rugs makes any room look magical. Referred to by customers as “Eye Candy”, each YUMMI rug is uniquely beautiful, hand sewn with sunshine and rainbows. YUMMI was founded in 2010 and is based on Long Island, New […] - [North Shore LIJ](https://puglisiconsulting.com/north-shore-lij/): Preparing to become a parent is an incredibly exciting time. From the moment you start trying to conceive through pregnancy and post-partum, your healthcare needs change tremendously, and the Obstetrics and Gynecology Department at North Shore-LIJ is dedicated to providing women with the best practitioners and the most advanced technology available. Supported by our world-class […] - [Babies R Us](https://puglisiconsulting.com/779-2/): Babies“R”Us is the nation’s leading dedicated juvenile products retailer. Since opening its first store in Westbury, NY in early 1996, the company has grown to approximately 250 locations nationwide. Babies“R”Us features a wide selection of products for newborns and infants, including cribs and furniture, car seats, strollers, formula, diapers, bedding, clothing for preemies through size […] - [LongIsland.com](https://puglisiconsulting.com/773-2/): Founded in 1996, LongIsland.com has spent the better part of two decades keeping Long Islanders in the loop about everything that is important to them, and bringing locals the latest on new restaurants, businesses, events, and everything in between. In 2010, the site was purchased by Long Island Media, and their passionate creative team worked […] - [Daniel Gale Sotheby's International Realty](https://puglisiconsulting.com/733-2/): Daniel Gale Sotheby’s International Realty has an established tradition of providing exceptional Long Island Real Estate Services that have exceeded client expectations since 1922. Our commitment to the core values of integrity and professionalism when helping clients buy or sell their Long Island homes has cemented our reputation for honesty and reliability. With more than […] - [Macaroni Kid](https://puglisiconsulting.com/macaroni-kid/): Macaroni Kid and its family of Publisher Moms are dedicated to delivering the scoop on all the family-friendly events and activities happening in their communities each week. Check out Macaroni Kid’s list of communities and sign up to receive your free weekly newsletter. Would you like to become a Publisher Mom and bring Macaroni Kid to […] - [LEAD CAPTURE](https://puglisiconsulting.com/lead-capture/): Lead capture is the single most important aspect of any trade show. It is the main reason why you exhibit. While a B2B show enables you to collect business cards, consumer marketed shows do not, leaving the problem of how to capture those all important leads. Expos Your Business is excited to provide you with […] - [Premium Holistic](https://puglisiconsulting.com/premium-holistic/): At Advanced & Premium Holistic Healthcare we have a unique facility to serve you better. We utilize advanced computerized technology that can detect the hidden causes of any health problem with over 50 different techniques to correct the physical, chemical, and emotional blockages that can take place. What makes us different from most doctors is […] - [Babyganics](https://puglisiconsulting.com/babyganics/): We really do get how hard it is for parents to make the daily, balanced choices that go into creating a safe healthy and happy environment for their babies. We dedicate our days to helping you do just that. Our products are designed for babies but, honestly, they’re just as much for parents; whether they protect, […] - [Behr's Superstore](https://puglisiconsulting.com/behrs-superstore/): Behr’s, in Massapequa, has been family owned and operated since 1906. With over 100 cribs and 100 beds on display in our 30,000 square foot showroom, Behr’s has the largest selection of fine quality baby and kid’s furniture in the entire Tri-State area. At Behr’s, customer satisfaction is our number one priority. We do the […] - [Corbett Public Relations](https://puglisiconsulting.com/corbett-public-relations/): Corbett Public Relations is Long Island’s Public Relations. The firm offers media relations, public relations, personal branding, social media marketing, government affairs, special event promotion, crisis management and green communications consulting services. The firm’s proven public relations and marketing strategies and proven techniques grow clients’ businesses and secure their leadership positions in their respective business sectors. Founded in 1990, Corbett Public Relations, Inc., is […] - [Enfamil by Mead Johnson](https://puglisiconsulting.com/enfamil-by-mead-johnson/): Enfamil® and its family of formulas including Enfagrow®, Enfakid® and Enfapro®, are scientifically-designed to meet the nutritional needs of newborns, infants, toddlers and children. Enfamil’s full product portfolio is formulated to provide optimal nutrition and to support brain development. Following a staged approach, each formula is intended for use as part of a balanced diet while […] - [BQEMedia](https://puglisiconsulting.com/bqemedia/): BQEMedia is a company with well established media properties in Brooklyn and Queens. Our strengths are built upon the ‘relationship with’ and ‘ownership of’ our readers. That’s it – in a nutshell. We focus on Brooklyn and Queens New York and we have media properties which have been continually published since 1873. That’s more than […] - [Long Island Parent - NYMetroParent](https://puglisiconsulting.com/long-island-parent-nymetroparent/): Our dedicated mission is to be the best and most trusted source on parenting in New York. Our passion is to help make parenting easier and family life more fun, and to provide accurate and current information on local events, news, relevant articles, and resources in a family friendly format.We strive to exceed the expectations […] - [New York Life](https://puglisiconsulting.com/new-york-life/): We have always believed in helping people like you, families like yours, and businesses of all kinds create, protect, and preserve their financial security. Since 1845, we’ve been doing just that—making sure our customers are prepared for whatever life has in store and that we will be there to help them face the future with […] - [Viacord](https://puglisiconsulting.com/viacord/): Thinking about saving your baby’s cord blood? You’re not alone and chances are you have lots of questions: Does it make sense for your family? Which bank should you choose? Is it worth it? The fact is, cord blood stem cells are doing amazing things today — healing serious diseases and changing lives for the better. […] - [Britta Dubbels](https://puglisiconsulting.com/britta-dubbels/): My mission is to empower you to become conscious within each of these bodies; to become grounded, balanced, clear, strong, peaceful and present within yourself, your life, and the world. I draw on many disciplines to support the healing journey. I am a certified hypnotist (graduated HMI, the first accredited college program for hypnosis), a Reiki […] - [New Mothers Helpers](https://puglisiconsulting.com/new-mothers-helpers/): About: Offering personalized classes in Lamaze, Baby Care Basics, Breastfeeding and Infant/Child CPR. Mission: Empowering families to feel confident in their role as caregivers when given the tools to nurture, nourish and protect. Description: Lamaze Childbirth Classes provide you with the knowledge, skills and support to give birth with confidence and empower you to make […] - [Childbearing Family Alliance](https://puglisiconsulting.com/childbearing-family-alliance/): Our purpose— our mission— is to empower families so they can more effectively be stable and secure sources of health, well being and fun. Further, as a professional team, our purpose is to provide quality programs, community referrals and an opportunity for parents to network. This allows our clients to enhance and to support with […] - [Hello world!](https://puglisiconsulting.com/hello-world-2/): Welcome to WordPress. This is your first post. Edit or delete it, then start blogging! - [Best Apps To Install On New Blackberry](https://puglisiconsulting.com/best-apps-to-install-on-new-blackberry/): Today the Internet is full of reviews, news and app lists developed for Apple iOS or Google Android. New Windows 8 gadgets also take their piece of public attention. But there is another player that should not be forgotten. It is Blackberry. As you might have heard, RIM is planning to release it new Blackberry […] - [Natural Disaster Preparation in Your Pocket](https://puglisiconsulting.com/natural-disaster-preparation-in-your-pocket/): Most of us are familiar with how convenient apps can make our lives these days. Do you need to map out your daily caloric intake? You’ve got it. Want one-button access to local movie showings? There’s no problem there either. What you may not know is that there are apps designed to even save your […] - ["To Sell is Human" - NYT best-selling author Daniel Pink](https://puglisiconsulting.com/to-sell-is-human-nyt-best-selling-author-daniel-pink/): In this show, top author Dan Pink discusses ideas in his new book, To Sell is Human. That’s right – everyone’s in sales today – even you. In this great show, you’ll learn: Why everyone is in sales today. How the world of sales has changed and what you need to do to adapt. How […] - [Making the Social Connection an Emotional Connection](https://puglisiconsulting.com/making-the-social-connection-an-emotional-connection/): Marketers know that the best way to reach their audience is to drive an emotional connection between the brand and the end user. With the advent of social media and mobile marketing, we have an exceptional advantage to driving that connection. Customers are no longer sharing their experiences of your brand between the hours of […] - [Social Media ROI, as defined by Oreo during the Super Bowl](https://puglisiconsulting.com/social-media-roi-as-defined-by-oreo-during-the-super-bowl/): During the most expensive advertising and marketing event of the year, Oreo forces a turnover! In the darkness of the most watched sporting event of the year, Oreo put a light on the power of Social Media. It garnished more the 15,000 retweets, added more than 8,000 twitter followers and generated 20,000 likes on Facebook. […] - [Super Bowl Commercials and Your Marketing](https://puglisiconsulting.com/super-bowl-commercials-and-your-marketing/): The Super Bowl is one of the most highly anticipated days of the year for the advertising world.  The commercials that air during the big game draw almost as much attention as the game itself.  Last year, over 111 million people tuned in to watch the Giants beat the Patriots, making it the most watched […] - [The Super Bowl and Social Media](https://puglisiconsulting.com/the-super-bowl-and-social-media/): As most people in the U.S. know, Sunday February 3rd is the Super Bowl.  For some, it is when friends and family get together to root on their favorite football team.  For others, like myself, it is a time to get together with my family and enjoy the commercials. I don’t know who is playing, […] - [Writing Smart - How To Write For The Robots In A Post-Panda And Penguin World](https://puglisiconsulting.com/writing-smart-how-to-write-for-the-robots-in-a-post-panda-and-penguin-world/): Back in the day when everyone was keyword stuffing we talked about writing for Google, and how many people would opt to do that over writing for their actual traffic. Thanks to the big changes brought about by Google Panda and Penguin. However, this is something that rarely happens any more, the general consensus being that […] - ["How to Do Precision Marketing" - Sandra Zoratti, co-author of Precision Marketing](https://puglisiconsulting.com/how-to-do-precision-marketing-sandra-zoratti-co-author-of-precision-marketing/): In this high definition show, Sandra Zoratti, who heads global marketing for Ricoh, and is the co-author of the book, Precision Marketing, share tips on how YOU can create your own precision marketing program. (Click the button in the lower right to maximize the window for optimal viewing.) In this show, you’ll learn: How the […] - [The ‘Facebook Timelines for Business Page Cover’ Primer Revisited](https://puglisiconsulting.com/the-facebook-timelines-for-business-page-cover-primer-revisited/): PREMISE FOR THIS PRIMER Right after Facebook made their public announcement about ‘facebook timelines for business page covers’ in March of 2012, I started designing my own. I then set out to see how other businesses were managing. As I proceeded, I realized that I was conducting an intense and extensive research survey on how other small […] - [Simple Shopping Carts For Small Businesses](https://puglisiconsulting.com/simple-shopping-carts-for-small-businesses/): With a world of potential customers scouring the internet to purchase goods, introducing a fully functional e-commerce site allows even the smallest businesses to advance beyond their immediate local market. Transforming a simple business site into a strong source of revenue, shopping cart software (or a hosted e-commerce site, as below) allows sites to have […] - [Hiring a Public Relations Firm for Media Relations: What Your Small Business Needs to Know and Expect](https://puglisiconsulting.com/hiring-a-public-relations-firm-for-media-relations-what-your-small-business-needs-to-know-and-expect/): Media coverage is a key element of many businesses’ marketing efforts and mix.  News coverage is invaluable in projecting a message to a large audience for branding and reputation building. Securing media coverage requires time and investment of resources.  Often media coverage is secured using a public relations firm.  Hiring a public relations firm does […] - [Can Stress Affect Your Chances of Getting Pregnant](https://puglisiconsulting.com/can-stress-affect-chances-getting-pregnant/): Stress is a normal part of every day life for most people. It can, however, have detrimental effects on your fertility. Eliminating stress from your life is beneficial, not only for your sanity, but also to increase your odds of conceiving. To reduce stress you can follow some relaxation techniques or make a lifestyle change […] - [4 Baby Care Tidbits Every Parent Should Know!](https://puglisiconsulting.com/4-baby-care-tidbits-every-parent-know/): New parents face many problems and issues that they are expected to understand and deal with immediately. Unfortunately, newborns do not come with an instruction book so here are a few topics that you may need to know about. Bathing your baby: Until your baby’s umbilical cord falls off one to two weeks after their […] - [Foods that boost fertility naturally](https://puglisiconsulting.com/foods-boost-fertility-naturally/): There are several ways to boost your fertility naturally. Quitting smoking, consuming less alcohol and coffee are good ways. However, there are certain foods that are high in nutrients that help to boost fertility. These foods help to boost men’s fertility as well by increasing semen production. Spinach is a great food to help boost […] - [Weekend Wanderer: Out and About Together as a Family](https://puglisiconsulting.com/weekend-wanderer-together-family/): It’s no surprise in this hectic, fast paced life that we live for the weekends.  In fact, sometimes it seems like that is all we do.  It’s the only way we get to experience down time from our jobs and the stress of a busy family life.  It’s important to find time to connect with […] - [5 Tips On Looking After Newborn Babies](https://puglisiconsulting.com/5-tips-looking-newborn-babies/): Caring for your baby is certainly one of the most important things you need to consider once you became a new parent. There are many things you need to take into account in order to make sure that your baby gets all the attention. 1. Make sure that you feed your baby right. Deciding on […] - [How to deal with the emotional roller-coaster of infertility](https://puglisiconsulting.com/deal-emotional-roller-coaster-infertility/): Making the decision to conceive is supposed to be a wonderful, joyous time in a couple’s life. Fertility problems, however, can upset the balance and replace joy with a plethora of other emotions, effectively creating a roller-coaster of emotions. Dealing with your emotions can be tough, even for the most laid-back people. Keep the following […] - [Babies And Bedtime Fussiness](https://puglisiconsulting.com/babies-bedtime-fussiness/): If the baby is very small, is a new born baby then it is accepted that he will get up many times at night. But in case of older babies, it is not accepted. It is very frustrating for the mother if the baby goes to sleep after a great deal of effort and then […] - [How to know when you’re ovulating](https://puglisiconsulting.com/know-youre-ovulating/): Knowing when you are ovulating is a good thing when you are trying to get pregnant. Getting pregnant requires having sex at the right time, during the peak of your ovulation cycle. There are a few ways to determine if you are ovulating or if you should wait before trying to successfully get pregnant. Know […] - [Baby Car Seats Safety Tips](https://puglisiconsulting.com/baby-car-seats-safety-tips/): Baby car seats can prevent serious injury to your child in the event of an accident. It is the law that all children under the age of twelve should be seated in the back seat. This is especially true if you have airbags in the front. From the time you bring your baby home from […] - [IVF alternatives when trying to conceive](https://puglisiconsulting.com/ivf-alternatives-trying-conceive/): While in vitro fertilization or IVF is a popular method of conceiving with fertility issues, there are other solutions that can be just as effective. Such treatments include hormone drugs to increase production, intrauterine insemination and diet or lifestyle changes. To save yourself the expense of IVF, you may consider using one of the following […] - [Lifestyle changes that may help you conceive](https://puglisiconsulting.com/lifestyle-changes-may-help-conceive/): Choosing to have a baby is one of the biggest steps you will ever take in your life. It is only natural, then, to create the greatest odds. There are certain lifestyle changes that you will have to make once you are pregnant, but they will also help pre-pregnancy by getting your body into the […] - [Baby Clothes: Essentials You Cannot Do Without](https://puglisiconsulting.com/baby-clothes-essentials-cannot-without/): The greatest thing about getting ready for a newborn baby is to purchase clothes for the baby. The little dresses are a lot delightful and is capable of softening anybody’s heart at all times. If you have got some concerns in relation to whether you would be a fine dad or mom, simply catch a […] - [Trying to get pregnant – will exercise help?](https://puglisiconsulting.com/trying-get-pregnant-will-exercise-help/): Many couples look to make the conception process as easy as possible when trying to conceive. One lifestyle change that may aid in achieving a higher conception rate is to implement an exercise routine. Your routine does not need to be strenuous but should aim to get your body in the best shape possible for […] - [Your Preemie Is In The NICU - What Can You Do?](https://puglisiconsulting.com/preemie-nicu-can/): Your feelings are tied up in that tiny little preemie bundle, and you have a hard time comprehending this small, wrinkled resemblance of a baby that is attached to every conceivable contraption…could belong to you. But when your heart is broken in more places then you could ever dream possible, and waiting seems endless, you […] - [Mommy & Baby: Keeping Tabs On Baby’s Growth](https://puglisiconsulting.com/mommy-baby-keeping-tabs-babys-growth/): Lactation difficulties are not completely prevented by using PDF; you are rested and eating properly, your baby is getting enough food and growing, and your life is relatively predictable. So you might think that you’re immune from production issues, right? There are many more factors which play in to milk production that’s just the ones […] - [What are ovulation kits and how do they work?](https://puglisiconsulting.com/ovulation-kits-work/): When planning to get pregnant it is always a good idea to be aware of your ovulation schedule. Having sex when you are ovulating is the key to becoming pregnant. Since a woman typically releases one egg a month, buying an ovulation kit is a good way to track your cycle and plan accordingly. Ovulation […] - [Make Your Own Baby Food- The Easy Way!](https://puglisiconsulting.com/make-baby-food-easy-way/): Is your baby about to start solid foods? Are you thinking of making your own baby food? When you make baby’s first foods, you can save money and reduce waste. You also can choose more nutritious options. Fresh foods are typically more nutritious than canned, and you can purchase organic food to prepare for baby […] - [What is IVF and how does it work?](https://puglisiconsulting.com/what-is-ivf-and-how-does-it-work/): In-vitro fertilization (IVF) is a popular method for couples who suffer from fertility problems. While IVF is not for everybody because of certain standards, you should not rule out your chances. IVF can be very expensive and you should only consult professionals in the field, most likely on a recommendation from your obstetrician or gynecologist. […] - [Dealing With Colic Without Losing Your Mind](https://puglisiconsulting.com/dealing-colic-without-losing-mind/): For a brand new mommy, or even a seasoned one, dealing with a colicky baby can be overwhelming. The constant crying is heartbreaking and nerve wracking, and leaves you with a sense of helplessness. But don’t lose heart; the only good thing I can tell you about colic is that it’s temporary. Here are a […] - [Healthy Breastfeeding Tips For You And Your Baby](https://puglisiconsulting.com/healthy-breastfeeding-tips-baby/): We’ve all heard the debate. Breast Feeding vs Formula. But why do most people say breast feeding is the best for your baby? Because this natural mother’s milk is genetically the best food for your baby. This is the way GOD designed for things to work. Want a more scientific reason? Okay, for one, the […] - [Brian "The Birth Guy" visits Healthy Mama at the Blossom Baby Expo (aka Expecting Parents & Baby Expo)](https://puglisiconsulting.com/brian-birth-guy-visits-healthy-mama-blossom-baby-expo-aka-expecting-parents-baby-expo/) - [Beating the Winter Blues: 5 Indoor Fitness Activities Your Family will Love](https://puglisiconsulting.com/beating-winter-blues-5-indoor-fitness-activities-family-will-love/): During those freezing cold winter months when you aren’t able to get outside and it’s hard to muster up the motivation to get out and hit the gym, it can seem nearly impossible to get any exercise in.  Activity levels fall to one step above couch potato and we often wonder where the excess weight […] - [Talking Baby Expos with Brian "The Birth Guy" & Rocking Dads](https://puglisiconsulting.com/talking-baby-expos-brian-birth-guy-rocking-dads/) - [Nassau University Medical Center, RN Vanessa Seminar on LiveItUp](https://puglisiconsulting.com/nassau-university-medical-center-rn-vanessa-seminar-liveitup/) - [Baby Expo Testimonial Long Island Family](https://puglisiconsulting.com/baby-expo-testimonial-long-island-family/) - [Baby Expo Testimonial Long Island Grandparents](https://puglisiconsulting.com/baby-expo-testimonial-long-island-grandparents/) - [Baby Expo Testimonial Long Island Parents](https://puglisiconsulting.com/baby-expo-testimonial-long-island-parents/) - [Cord Blood Registry on Live It Up TV](https://puglisiconsulting.com/cord-blood-registry-live-tv/) - [Baby Expo Testimonial Queens NY - Group of Moms Share Their Experience](https://puglisiconsulting.com/baby-expo-testimonial-queens-ny-group-moms-share-experience/) - [Rustic Roots, organic healthy fresh food for Family](https://puglisiconsulting.com/rustic-roots-organic-healthy-fresh-food-family/) - [Vendor Spotlight : Boho Cheeks](https://puglisiconsulting.com/vendor-spotlight-boho-cheeks/) - [LI Fit Moms at the Baby Expo](https://puglisiconsulting.com/li-fit-moms-baby-expo/) - [Music Together, bonding, learning and growing with your Child](https://puglisiconsulting.com/music-together-bonding-learning-growing-child/) - [Vendor Spotlight BG Birthing Gown, Queens NY](https://puglisiconsulting.com/vendor-spotlight-bg-birthing-gown-queens-ny/) - [Baby Expo Testimonial Queens NY](https://puglisiconsulting.com/baby-expo-testimonial-queens-ny/) - [Family Fun Coming Up This Week in the NYC Metro Area](https://puglisiconsulting.com/family-fun-coming-up-this-week-in-the-nyc-metro-area/): This week we want to cover all free activities for children from pre-school and younger to the young elementary age set and their families! Family Fun Coming Up This Week in the NYC Metro Area Coming up this week from October 18th to October 24th you’ll find these free activities for children and their families […] - [Depression During Pregnancy](https://puglisiconsulting.com/depression-during-pregnancy/): If you suffered with depression before your pregnancy, chances are, you might very well suffer with it throughout the pregnancy as well. If it goes untreated, this depression can and will begin to affect your growing baby. Leaving depression untreated can result in: Low-Birthweight – A baby who is born weighing less than 5 pounds, […] - [Stop Touching Stranger's Newborn Babies in These Three Places](https://puglisiconsulting.com/stop-touching-strangers-newborn-babies-in-these-three-places/): It never fails. You take your baby out for a stroll around the block and 12 people stop you to fiddle with your baby. It’s like they don’t even remember how terrifying it is to be a new parent with a new baby that has just about zero immunity to this world they just arrived […] - [10 Ways to Get Through the Nesting Phase](https://puglisiconsulting.com/10-ways-to-get-through-the-nesting-phase/): While nesting may not occur with every pregnant woman, those it does happen to will find themselves overwhelmed by an urge to get things in order before baby arrives. You may even begin to compulsively worry, or worse, compulsively buy, before you even notice it’s happening. 10 Ways to Get Through the Nesting Phase Here […] - [3 Common Newborn Health Issues](https://puglisiconsulting.com/3-common-newborn-health-issues/): One of new parent’s biggest fears when they come home with their newborn baby is the worry that they won’t recognize if their baby becomes ill and needs emergency help. That’s a serious legitimate worry, too. Babies this young have no way to directly communicate with you. You can only watch their body language and […] - [Family Fun and Winterizing Your Yard](https://puglisiconsulting.com/family-fun-and-winterizing-your-yard/): It may sound a bit strange but my own enterprising family figured out early on that all the children loved to be outdoors in the fall. They also figured out that by the end of most summers, their yard looked like hurricane or two had hit it. They quickly put two and two together and […] - [Geneticist Recommends Rolling Your Baby on the Subway Floor](https://puglisiconsulting.com/geneticist-recommends-rolling-your-baby-on-the-subway-floor/): Whatever you do, during or after you read this, please do not roll your baby around on the subway floor. However, we do understand that parents who have to brave the subway system with their children will almost always come along with a container of Purell. It’s more than natural and healthy-minded to want to […] - [Family Fun and Activities This Coming Week in the NYC Metro Area](https://puglisiconsulting.com/family-fun-and-activities-this-coming-week-in-the-nyc-metro-area/): Aside from all of the fall holiday fun coming up the rest of this month, we’ve scoured the web and found some more family fun coming up throughout the coming week. Family Fun and Activities This Coming Week in the NYC Metro Area From October 10th to October 17th, you’ll find a variety of fun, […] - [Reducing the Risk of SIDS](https://puglisiconsulting.com/reducing-the-risk-of-sids/): Every year in the United States, 3500 infant die unexpectedly and suddenly. These deaths are currently being listed under an occurrence referred to as Sudden Unexplained Infant Deaths or SUID. This is almost always referred to as SIDS by most laypersons. Most of these deaths occur while an infant is sleeping in an unsafe environment. […] - [Finding Fall Holiday Fun in the New York Metro Area October 2015](https://puglisiconsulting.com/finding-fall-holiday-fun-in-the-new-york-metro-area-october-2015/): Every year our communities treat us to a great variety of October Holiday family activities and events. Let’s check out what October 2015 has to offer. Finding Fall Holiday Fun in the New York Metro Area October 2015 This year there will be plenty of events and activities that you and your family can enjoy. […] - [3 Elements of Labor and Delivery that You Should Mentally Prepare For](https://puglisiconsulting.com/3-elements-of-labor-and-delivery-that-you-should-mentally-prepare-for/): Near the last end of your pregnancy, your physician or midwife will probably have ‘the talk’ with you about what to expect during labor and delivery. Make sure you are prepared for the talk by having a list of your most concerning questions handy. That talk is the time to get rid of any lingering […] - [I saw Miracles](https://puglisiconsulting.com/i-saw-miracles/): When a woman is pregnant, her body changes. It changes to conform to the little human that is growing inside of her. It’s a beautiful thing…. pregnancy. It’s a time when you start taking those weekly photos, and downloading every pregnancy app possible and start clicking on due date clubs, breastfeeding clubs, meds or no […] - [Things You Shouldn't Do While Pregnant](https://puglisiconsulting.com/things-you-shouldnt-do-while-pregnant/): While there are many obvious answers to this, some of the things you shouldn’t do while pregnant may not be so self-explanatory. However, they could be seriously dangerous no-no’s. Let’s take a look at those elements that pregnant women shouldn’t do under any circumstances. Things You Shouldn’t Do While Pregnant As soon as you announce […] - [Awkward Pregnancy Photos](https://puglisiconsulting.com/awkward-pregnancy-photos/): If your last few weeks have been anything like mine, you’ll appreciate this for what it is. Comedy relief. People come up with so many cute ways to mark their pregnancies these days, but it wasn’t always that way… Awkward Pregnancy Photos Sit back, kick your feet up and you too can spend the next […] - [Free Family Fun this week in the NYC Metro Area](https://puglisiconsulting.com/free-family-fun-this-week-in-the-nyc-metro-area/): This week we’re going to take a look at all of the free family fun events happening in the NYC Metro Area. Free Family Fun this week in the NYC Metro Area This weeks schedule will cover all ages groups! Kids’ Chocolate Education Events – Voilà Chocolat Date: September 30, 2015 through October 21, 2015 […] - [Top 3 Items You'll Go through with a Newborn Baby](https://puglisiconsulting.com/top-3-items-youll-go-through-with-a-newborn-baby/): At some point very early in your newborns life, you’ll turn to your partner and say something like ‘Oh, we need more ____ from the store next time you go by’. And inevitably, their reply will be something similar to ‘No way! We’re out of those already???’. You probably had the same thought yourself when […] - [Shocking Statistics About Drinking During Pregnancy](https://puglisiconsulting.com/shocking-statistics-about-drinking-during-pregnancy/): Okay. Let’s just start here. And as this topic is a definite ‘close to home’ for me, I’m going to just start with the facts (even the vaguely understood ones) first. Shocking Statistics About Drinking During Pregnancy Is it ever safe to drink during pregnancy? Okay. Yes…. and no. The old wives tale about having […] - [Keeping Your Favorite Little Football Players Safe this Season](https://puglisiconsulting.com/keeping-your-favorite-little-football-players-safe-this-season/): Every year we hear the saddest news to come out of little league sports, another child has sustained a permanent injury from a sport they enjoy. While football certainly isn’t the only sport children sustain injuries in, it is statistically the sport where children do suffer injuries the most frequent. So what can we do […] - [3 Things New Moms Need to Stop Feeling Guilty About](https://puglisiconsulting.com/3-things-new-moms-need-to-stop-feeling-guilty-about/): Every new mother will experience a wide range of emotions in a short period just after the birth of their baby. Elation, joy, extreme happiness and more. But there’s one emotion that will lurk just under the surface, pretty much at all times, as well. That’s guilt. New mothers can expect to experience guilt about […] - [Fun Ways to Interact with Your Newborn Baby](https://puglisiconsulting.com/fun-ways-to-interact-with-your-newborn-baby/): Although your newborn baby can’t hold or physically play with any toys, you can certainly begin the early stages of interacting with toys at any time. Let’s take a look at a few ways you can begin to teach your brand new baby how to interact with the world at large! Fun Ways to Interact […] - [Fun for NYC Metro Area Toddlers and Preschool Children This Week](https://puglisiconsulting.com/fun-for-nyc-metro-area-toddlers-and-preschool-children-this-week/): We’re out and about scouting out events focused on keeping your toddler and pre-school aged children busy this coming week! Here’s what we’ve found for you this week. Fun for NYC Metro Area Toddlers and Preschool Children This Week Enjoy a week full of fun activities with your toddlers and pre-school children! Rubin Museum Family […] - [Foods Most Craved by Pregnant Women](https://puglisiconsulting.com/foods-most-craved-by-pregnant-women/): It may be a cute joke in movies, or among your non-pregnant girlfriends, but getting between a pregnant woman and her current food craving is certainly no joke! You don’t even want to try it! Also, your little jokes about which number bananas and pickles she’s on will absolutely fall on temporarily deaf ears. But […] - [How to Handle Diaper Rash](https://puglisiconsulting.com/how-to-handle-diaper-rash/): Yikes! You’ve changed your baby five times today but suddenly, this change, you find a red and angry little butt. Where did this diaper rash come from? What do I do? How to Handle Diaper Rash The first urge you’ll probably have when you discover a diaper rash on your baby is to rush them […] - [Nursing in Public and Private Places](https://puglisiconsulting.com/nursing-in-public-and-private-places/): Whatever you call it, a nursing room, mother’s room, lactation room, station, nook or pod, nursing moms are making waves in the fight to have their voices heard. As the largest and most lucrative target market, companies are starting to take notice of the demand for nursing spaces and are creating accommodations for moms. Although […] - [Pregnancy Complications to Watch Out For](https://puglisiconsulting.com/pregnancy-complications-to-watch-out-for/): As a woman’s body goes from caring for one, to caring for two, you’re sure to experience a variety of physical and medical issues that will seem perhaps confusing, comical or even concerning. However, since it’s more critical now than ever to stay alert about possible medical complications, let’s take a look at some of […] - [Family Arts and Crafts Homemade Supplies Ideas](https://puglisiconsulting.com/family-arts-and-crafts-homemade-supplies-ideas/): If your family is anything like mine, absolutely all ages enjoy arts and crafts. Getting your hands dirty for a beautiful result is always a great lesson for any age as well! Family Arts and Crafts Homemade Supplies Ideas For a great brush up on family arts and crafts activities, let’s look over the general […] - [To Show or Not to Show](https://puglisiconsulting.com/to-show-or-not-to-show/): I often go through a similar thought process before signing up to exhibit at expecting parents expos. At first, the deterrents rear their ugly head. In the sea of so many compelling exhibitors, is it even possible to stand out? Is the amount of preparation really worth it? Will anyone even listen long enough to […] - [Family Fun Activities for Babies and Preschoolers this Week in NYC Metro Areas](https://puglisiconsulting.com/family-fun-activities-for-babies-and-preschoolers-this-week-in-nyc-metro-areas/): This week we’re covering all of the events we can find in the area for our NYC metro area babies! Some of the events are free, some paid and all are loads of fun. Family Fun Activities for Babies and Preschoolers this Week in NYC Metro Areas Find tons of fun for your babies this […] - [Life with a Toddler and a Baby Bump](https://puglisiconsulting.com/life-with-a-toddler-and-a-baby-bump/): I’m sure you imagined it the moment you found out you were pregnant with baby #2. How am I going to take care of the baby with a giant belly? Or even more in-tune, baby #3 is on the way and you remember exactly how hard it was to take care of one baby with […] - [Valuable Advice from a NICU Nurse and Mom](https://puglisiconsulting.com/valuable-advice-from-a-nicu-nurse-and-mom/): When a baby is born and unexpectedly rushed off to the NICU, the parents may find themselves in various stages of shock in a relatively short period. Even those who knew their baby would enter NICU upon birth still find themselves with many questions. When can I see my baby? Will I be able to […] - [5 Inspiring Celebrity Quotes About Pregnancy](https://puglisiconsulting.com/5-inspiring-celebrity-quotes-about-pregnancy/): While celebrity quotes don’t usually draw my attention, I recently glossed over a page of them that were really beautiful and thought-provoking when it comes to what being pregnant means. 5 Inspiring Celebrity Quotes About Pregnancy (And then Some) I’m sure we all know more quotes from Mom’s who aren’t celebrities. Or little blurbs from […] - [What Didn't We Do This Summer? The No True Parent Fallacy](https://puglisiconsulting.com/didnt-summer-no-true-parent-fallacy/): As I said here planning my first mini-vacation in 15 years, I started reflecting on what had been expected of me as a parent to my two now grown sons back in the 90’s when they were growing up. Spending the summer focused on family activities with my granddaughter reminded me too of how younger […] - [5 Fair Weather Activities for Families with Special Needs Children](https://puglisiconsulting.com/5-fair-weather-activities-for-families-with-special-needs-children/): Parents of special needs children often find themselves with some very tough choices when it comes to planning a family fun day. What activities are safe? Which will provide the most opportunities for family bonding? Will the activity be over-stimulating? What about other children in the family? Will they feel included or will it hurt […] - [5 Post-Birth Topics No One Wants to Discuss](https://puglisiconsulting.com/5-post-birth-topics-no-one-wants-to-discuss/): There seems to be a few topics that are rarely address to a pregnant woman. People will comment on the size of your boobs. They’ll tell you your nose has ‘spread’. They’ll say you are glowing or sickly, too! But there are a few issues that seem to only make it to your circle of […] - [Tween Fun Events for NY Metro Area Parents Coming Up this Week](https://puglisiconsulting.com/tween-fun-events-for-ny-metro-area-parents-coming-up-this-week/): This week on Family Fun & Activities we’re going to cover some of the most popular free events for Tweens in the NY Metro area. Tween Fun Events for NY Metro Area Parents Coming Up this Week Saturday the 12th  and Sunday the 13th Events Summer on the Hudson: Riverside Park Skate Clinic – Riverside […] - [Best Pregnancy Apps for 2015](https://puglisiconsulting.com/best-pregnancy-apps-for-2015/): In our modern world, we can now reach out for assistance on a variety of electronic devices. Our computers, tablets and mobile phones help bring the world to us. Just about every topic has a program or app and pregnancy is no different in this manner. There are actually so many out there today, that […] - [Family Cooking Activities](https://puglisiconsulting.com/family-cooking-activities/): Nothing brings the family together like our bellies! More often than not, you have to force the littlest ones out of the kitchen. Especially when they are so young they don’t really understand that cooking can be quite the task. But there’s a few ways around that and that’s awesome, because no one will ever […] - [Top Sleep Mistakes Parents Make](https://puglisiconsulting.com/top-sleep-mistakes-parents-make/): Getting baby to sleep regularly and hopefully soon, through the entire night, can be a rather difficult process for some newborns. It can become quite common to make mistakes during this time when everyone is so tired, frustrated and still getting to know the new person that is their baby. However, you now have the […] - [New Research Proves Parenting Classes During Pregnancy Critical to New Parents](https://puglisiconsulting.com/new-research-proves-parenting-classes-during-pregnancy-critical-to-new-parents/): We all know that parenting without classes is entirely possible and that many parents with absolutely no parenting skills end up the best parents around. But can you imagine starting any high-pressure job where you’ll be on call 24/7 and responsible for other human lives with absolutely zero skills? Just some ideas? Maybe a few […] - [Childcare for the Breastfed Baby](https://puglisiconsulting.com/childcare-for-the-breastfed-baby/): As a working mom of three breastfed children, I am often asked how I managed to continue nursing even when my babies were in daycare. Many care providers are more familiar with formula-fed infants, but a teenaged babysitter who sits on date nights, in-home nannies, and even grandparents can often be unsure of how caring […] - [Why Your Newborn Needs You to Lower Your Expectations](https://puglisiconsulting.com/why-your-newborn-needs-you-to-lower-your-expectations/): I know it sounds off, but it isn’t. It’s absolutely correct. Parenthood can come with a ton of new stressors. In fact, some of the studies on relationship issues after a new baby have horrible results. You’ll never convince a new mother, and yes, especially a first-time mother, to stop hovering and worrying, but you […] - [Family Fun in NYC This Week](https://puglisiconsulting.com/family-fun-in-nyc-this-week/): Let’s go through a few NYC neighborhoods this week to see what events might be closest to you! This week’s list covers Free events in these NYC areas. Family Fun in NYC This Week Manhattan Tuesdays at The Pavillion – Union Square Pavillion Date: April 21, 2015 through October 13, 2015 Hours: Every Tuesday through […] - [3 things Every Pregnant Woman Should Try Once](https://puglisiconsulting.com/3-things-every-pregnant-woman-should-try-once/): Aside from being tired of people telling you what you should or should not do, you should really try to do at least one of these things during your pregnancy! I promise you won’t regret it and the memories will last you a lifetime. 3 things Every Pregnant Woman Should Try Once Take a few […] - [Cool Weather Family Fun and Activities](https://puglisiconsulting.com/cool-weather-family-fun-and-activities/): Wow! I don’t know where you woke up today, but where I woke up here on the central east coast, it was suddenly fall. I realized that had I planned a pool day for my granddaughter today, those plans would totally be off. So what can you do when the weather starts to become chillier […] - [Keeping Your Newborn Safe from Super Lice](https://puglisiconsulting.com/keeping-your-newborn-safe-from-super-lice/): With something as terrifying as a “super mutant” strain of lice has been identified in 25 states, you might not feel great about sending your child off to school or daycare this year. Regular lice in your child’s school already seem to take on a super mutant speed of their own. Each year around 12 […] - [Moms Using Laughing Gas vs Epidurals During Labor](https://puglisiconsulting.com/moms-using-laughing-gas-vs-epidurals-during-labor/): Laughing your pain away sounds like a great idea, right? Well, it just might be easier said than done. While it does sound easier, I’m not sure laughing is very conducive to pushing a baby out. But the actual pushing may not be the point. Or is it? The good news about the laughing gas […] - [NY Metro Activities for Parents and Children](https://puglisiconsulting.com/ny-metro-activities-for-parents-and-children/): This coming week will see some super activities available in the NY Metro area. This list will cover activities available to children ages preschool to Tween in all of the NY Metro neighborhoods! NY Metro Activities for Parents and Children For the littlest of littles in your life! Taste Of Tinkergarten – Fort Tryon Park […] - [Teaching Your Newborn to Sleep Through the Night](https://puglisiconsulting.com/teaching-your-newborn-to-sleep-through-the-night/): Huge disclaimer!! Each and every baby is different. This article is for the ‘average’ baby…. which also can’t be define. Okay, okay, look, this is just a really good guestimate from an old Grandma who has been through several different types of babies with several different types of sleeping patterns. Just like early parenthood, I’m […] - [BreastFeeding Log For Busy Moms](https://puglisiconsulting.com/breastfeeding-log-for-busy-moms/): Did you know that the March of Dimes has created a breastfeeding log for busy Moms? If you’re like a lot of new Moms attempting breastfeeding for the first time, you’ll absolutely love this log. It’s tough enough to be a new mom, but those who breastfeed will have some extra worries. Those worries include […] - [Dr Laura Allied Pediatrics Live It Up](https://puglisiconsulting.com/dr-laura-allied-pediatrics-live/) - [Common Questions and Answers About Safety During Pregnancy](https://puglisiconsulting.com/common-questions-and-answers-about-safety-during-pregnancy/): Navigating the world as a larger-than-usual, morning sickness having, frequent peeing machine is hard enough at times without the need to consider the safety of every single thing that you do, but many pregnant women will be inundated with suggestions on how to stay the safest during this time. Some of those suggestions may be […] - [Just another one of those days](https://puglisiconsulting.com/just-another-one-of-those-days/): Today was just another one of those days. The kind of day where I just want to be left alone. I don’t want to interact with anybody. I don’t want to see anybody. I don’t want to talk to anybody. I don’t want to be around anybody. I just want to be left alone. I […] - [The Age of the Super Mom](https://puglisiconsulting.com/the-age-of-the-super-mom/): It is the age of the “Super Mom.” Women are called on to play every role and are convinced we have to. In the pre WWII era women played the role of homemaker. We were expected to keep the home polished, cook for the family, serve our husbands and stay quiet. So much has changed. […] - [Fun Camping Activities for Kids and Families](https://puglisiconsulting.com/fun-camping-activities-for-kids-and-families/): Camping can take some serious effort, especially if you have children in your camping party. However, once your family learns how to manage camping efficiently, the payoff is priceless. Not only will everyone benefit from the break from all things electronic, but a camping excursion will offer nearly unlimited ways to experience new things, especially […] - [5 Awesome Things About Being Pregnant](https://puglisiconsulting.com/5-awesome-things-about-being-pregnant/): Pregnancy doesn’t always come with a lot of perks for some people. Morning sickness certainly isn’t one of them and that’s a very common side effect of creating another human being inside of you. But there are a few random pleasantries that you can expect to experience more often as your belly grows larger and […] - [Family Fun and Activities for NY Metro Area Parents](https://puglisiconsulting.com/family-fun-and-activities-for-ny-metro-area-parents/): This week we’re going to cover a few events by age group for the NY Metro Area parents who might have a variety of ages of children in their homes. All events posted run from August 22nd 2015 to August 28th 2015. Preschool Age Family Fun and Activities for NY Metro Area Parents Tech for […] - [How to Prepare a Nursery for a Newborn Baby's Arrival](https://puglisiconsulting.com/how-to-prepare-a-nursery-for-a-newborn-babys-arrival/): When setting up a nursery for your baby you’re going to find that you need to wrestle several trains of thought. Depending on the intricacies of the space you live in, you may find yourself flip flopping between your current options. Let’s take a look at the elements of your baby’s nursery that will be […] - [What to Pack in Your Hospital Bag](https://puglisiconsulting.com/what-to-pack-in-your-hospital-bag/): Preparing your hospital bag for childbirth can either be a nerve wracking experience for a nervous Mom, or a soothing experience for the nesting one. Hopefully, having a checklist handy will help the former become the latter. What to Pack in Your Hospital Bag You’ll be packing a bag for you, your arriving baby and […] - [Running on Empty - Post-Natal Depression](https://puglisiconsulting.com/running-on-empty-post-natal-depression/): I’m sure I’m not the only one that has done this…. You jump in the car and as you’re going along the fuel light comes on. You mentally make a note to stop at the next garage and fill up. A few garages pass you by and you don’t stop. There are a few more […] - [5 Ways to Recognize and Help a First Time Mom](https://puglisiconsulting.com/5-ways-to-recognize-and-help-a-first-time-mom/): As older, more experienced Moms can attest to, first-time Moms can be very easy to spot. And while probably not very funny to the oldest child you have, if you’re honest, you’ll have to admit that they were your ‘tester’ baby, no matter how prepared you thought you were. You figured out how to manage […] - [Save a Preemie, Become a Milk Donor!](https://puglisiconsulting.com/save-a-preemie-become-a-milk-donor-2/): Did you know that when a mother’s own milk is unavailable, donor human milk has been proven to improve the health and survival of fragile infants? Preterm infants are most in need of human milk, yet due to stress and other complications, their moms are the least likely to be able to provide their own […] - [5 Ways to Help Your Child Prepare for Their Sports Season](https://puglisiconsulting.com/5-ways-to-help-your-child-prepare-for-their-sports-season/): Regardless of the sports your children participate in, you’ll always have a basic to-do list of things you should always adhere to before the start of each sport season. Most children who do indulge in competitive sports do so for many reasons and one of those reasons is to win. In order to help set […] - [Breastfeeding While Pregnant](https://puglisiconsulting.com/breastfeeding-while-pregnant/): Moms who are breastfeeding often become concerned about continuing to breastfeed once they discover they are pregnant again. Can a pregnant woman continue to breastfeed? Yes! But remember there will be several factors that will determine that. They include: Your Medical History Your Older Baby’s Responses Your Milk Supply Your Feelings While there are no […] - [Mid-Summer Family Fun in and Around New York City this Week](https://puglisiconsulting.com/mid-summer-family-fun-in-and-around-new-york-city-this-week/): There’s veritable tons of fun available to families in and around the New York City area coming up this week! Let’s take a look over what is available from Monday morning until next Saturday. Mid-Summer Family Fun in and Around New York City this Week Check out these events starting Monday! August 17th 2015 Out […] - [5 Weird Characteristics of Newborn Babies](https://puglisiconsulting.com/5-weird-characteristics-of-newborn-babies/): As adults, we may admit that we’ve fantasized about how perfect our babies will be. Oh! I just know she’s going to be gorgeous with a lovely shock of hair and perfect pink skin all over! Or Ahhh, Yes, I know my lad will be very handsome and regal just out of the womb! But […] - [Workflow and AI Deployment: Write the KPI Before the Agent Loop #AIg](https://puglisiconsulting.com/workflow-ai-deployment-kpi-before-agent-loop/): Principal Basil C. Puglisi runs ServiceNow AI Workflow Factory, Cohere North 2, and Kantata Agent Studio through Factics and Checkpoint-Based Governance, so a continuous agent loop starts with a written KPI and a named approver. - [Digital Marketing Strategy using AI: Agent-Run Media Needs a Holdout #AIg](https://puglisiconsulting.com/digital-marketing-ai-agent-run-media-holdout/): Principal Basil C. Puglisi runs Amazon Ads Agent, DVA+, and Google's new Performance Max A/B testing through Factics, so agent-run media earns budget only against a KPI and holdout written before launch. - [AI Studies and ROI: Value Claims Rise, EBIT Still Flat #AIg](https://puglisiconsulting.com/ai-studies-roi-value-claims-ebit-flat/): Principal Basil C. Puglisi runs BCG's Applied AI Index 2026 and McKinsey's flat EBIT findings through Factics, so AI ROI claims require net productivity and named P&L owners before the next budget cycle. - [Workflow and AI Deployment: Agent Identity Before Scale #AIg](https://puglisiconsulting.com/workflow-ai-deployment-agent-identity/): Principal Basil C. Puglisi runs IBM's Agent Identity and OpenClaw Enterprise control-plane releases through Factics, so every production agent carries a distinct identity and a measurable audit trail before it scales. - [Digital Marketing Strategy using AI: The Brief #AIg](https://puglisiconsulting.com/digital-marketing-strategy-using-ai/): Principal Basil C. Puglisi runs OpenAI's Sponsored Agents test and Google's AI Max brief through Factics, so a named reviewer holds the claims before spend moves. - [Welcome to the Gutenberg Editor](https://puglisiconsulting.com/welcome-to-the-gutenberg-editor/): The goal of this new editor is to make adding rich content to WordPress simple and enjoyable. This whole post is composed of pieces of content—somewhat similar to LEGO bricks—that you can move around and interact with. Move your cursor around and you’ll notice the different blocks light up with outlines and arrows. Press the arrows to reposition blocks quickly, without fearing about losing things in the process of copying and pasting. What you are reading now is a text block the most basic block of all. The text block has its own controls to be moved freely around the post… […] - [How Single Fathers Can Overcome Some Of Their Most Overwhelming Challenges by Daniel Sherwin](https://puglisiconsulting.com/single-fathers-can-overcome-overwhelming-challenges-daniel-sherwin/): All parents face many challenges, especially in this age of technology, when their children are dealing with so many different obstacles than they themselves did: social media, cyberbullying, and new forms of drugs, to name a few. As a single parent, things can become overwhelmingly stressful very easily. It’s hard to perform the duties of both parents alone and try to tackle daily issues–such as work and household chores–at the same time. Fortunately, there are some simple ways you can make your life a bit easier and retain peace of mind. The key is to think outside the box a little […] - [Flying with your baby 1-2-3](https://puglisiconsulting.com/flying-baby-1-2-3/): Traveling with your baby can be as easy as 1-2-3, don’t be that parent on board!!! https://www.facebook.com/awestruckT… Pack your essentials, pre plan and prioritize. Know how many bags you can take with you, save $$$ on overhead bags, fly around nap time, and see what items you can purchase at your destination. I find that bringing my own diapers and wipes are the most cost effective. Take your baby’s car seat. It is the safest approach while flying. Use a FAA approved child restraint, such as https://www.amazon.com/dp/B00R3KXSP… Nurse, Pump and Feed your baby right where you are. Carry a hand pump […] - [10 Tips for Pregnancy](https://puglisiconsulting.com/10-tips-pregnancy/): Drink plenty of fluids Eat 5-6 meals a day Avoid exposure to second hand smoke Walk and exercise regularly Take pre-natal vitamins as directed by your physician Rest well Maintain communication with doctor, midwife and/or doula with prenatal care, screenings, exams, and support. Take a childbirth class Stop smoking and alcohol use Keep control on stress levels #corascorner #parentsandbaby #wesharebecausewecare #tipsforexpectingparents #expectingparentsandbaby Questions? send email Cora@expectingparentsandbaby.com - [Visit a Trained Gynecologist To Solve Some Post-Pregnancy Issues](https://puglisiconsulting.com/visit-trained-gynecologist-solve-post-pregnancy-issues/): The efficiency of the pregnant woman’s body is a marvel in itself. The hormonal changes alone can be truly punishing physically and emotionally. Moreover, it is primarily during pregnancy when a woman’s body undergoes some of the toughest and most complex changes of possibly in the human body. Your body is going to produce another human being  within a span of nine months. After that, some woman can face some post-pregnancy issues. There are certain major bodily changes, which women should not ignore after giving birth. Hemorrhoids can be a painful reminder of bodily changes throughout pregnancy and vaginal delivery Hemorrhoids […] - [Huggies at the Baby Expo](https://puglisiconsulting.com/huggies-at-the-baby-expo/) - [Babies R Us Raffle Winners at the Tarrytown, NY Baby Expo](https://puglisiconsulting.com/babies-r-us-raffle-winners-at-the-tarrytown-ny-baby-expo/) - [Healthy Mama Brand Baby Expo Spotlight](https://puglisiconsulting.com/healthy-mama-brand-baby-expo-spotlight/) - [Wallaseat at the Baby Expo](https://puglisiconsulting.com/wallaseat-at-the-baby-expo/) - [Miracle in Progress 3D/4D Ultrasounds at the Baby Expo](https://puglisiconsulting.com/miracle-in-progress-3d4d-ultrasounds-at-the-baby-expo/) - [After the Stork at the Baby Expo](https://puglisiconsulting.com/after-the-stork-at-the-baby-expo/) - [Baby Travels Inc at the Baby Expo](https://puglisiconsulting.com/baby-travels-inc-at-the-baby-expo/) - [Dr. Racquel Johnson and Smile Savvy, Pediatric Dental](https://puglisiconsulting.com/dr-racquel-johnson-and-smile-savvy-pediatric-dental/) - [New York Life at the Baby Expo](https://puglisiconsulting.com/new-york-life-at-the-baby-expo/) - [What You REALLY Need To Know About Having Baby #2](https://puglisiconsulting.com/what-you-really-need-to-know-about-having-baby-2/): If you’ve ever been pregnant, you know your baby bump seems to be a magnet for commentary from complete strangers. But when you have your second child, people don’t mess with you. It might just be because you give off the air of confidence you lacked with your first. It’s true, there is something magical and special about your first child, but once you have your second, you realize that all babies are magical and special. The difference is that the second time around, you can actually enjoy it! You won’t be able to solely devote your time to your new […] - [5 Best Backyard Water Games for All Ages](https://puglisiconsulting.com/5-best-backyard-water-games-ages/): There are several ways to spend your summer vacation, and when it comes to having some cool fun under the blazing summer sun, there’s nothing better than some backyard water games with the whole family. It’s summer and everyone in the family wants to get outside, enjoy the fresh air and sunshine… and then cool things off with a few wild wet games, let’s list them! Sprinkler Limbo Remember the good old days and how much fun you had playing the limbo game? Here is something even better and pretty simple. First, you need a hose with a nozzle that’ll allow […] - [The Benefits of Having a Birth Plan](https://puglisiconsulting.com/benefits-birth-plan/): It’s impossible to plan every minute detail of your birth. Any body process as complex as birth is going to have some unpredictable moments – but that’s just where a birth plan can help. It is possible that some things can go wrong during labor, even things you don’t plan for. But once you have a healthy understanding that there are some things that even your plan can’t cover, making a birth plan can prove very helpful for pregnant women. Here are some of the benefits. It’s Up To You A birth plan can be highly individualized. You may only have […] - [Myths And Superstitions Of Not Announcing Pregnancy During The First Trimester](https://puglisiconsulting.com/myths-superstitions-not-announcing-pregnancy-first-trimester/): Pregnancy is that wonderful period of our life, when you are about to be a mom. Whether for the first time or with your second child the excitement always remains the same. Couples become more careful with their lives and financial conditions, as they prepare their world to welcome a new member to their family. But, just like with majority of important things in your life, pregnancy usually comes along with some superstitions, especially during the first three months of conceiving. People have mixed emotions with such first trimester superstition. However, as they become more possessive during that time, you may […] - [9 Fun Summer Camp Crafts and Activities you should try at Home](https://puglisiconsulting.com/9-fun-summer-camp-crafts-activities-try-home/): Camping with your family offers a wide array of possibilities for enjoyment but if don’t feel like camping out this year, here are some kids’ crafts you can try at home. These summer camp crafts are sure to keep them…and you… occupied all season. From indoor to outdoor activities, there are activities for all ages, and you can bring the summer camp fun to your home. Let’s go! Mess-Free Handicrafts When I hear summer camp crafts, the first thing that comes to mind are those mess-free activities which are of course great for both indoors and outdoors. From making and decorating […] - [Fun Outdoor Family Activities with Kids](https://puglisiconsulting.com/fun-outdoor-family-activities-kids/): Are you a parent looking for fun some fun activities for kids to do in the outdoors? In modern times where smart phones, video games, computer games, television and other indoor activities are prevailing, sometimes it is necessary to entice your children to play outdoors. The idea here is keeping them active and making them enjoy various activities outdoors rather than those other indoor activities. Even if you bring out a good book and work on your tan while they play, at the end of the day, you’ll all feel better for getting a bit of fresh air. So here are […] - [WHAT TO DO NOW THAT MY WIFE IS PREGNANT](https://puglisiconsulting.com/now-wife-pregnant/): Congratulations! You are going to be a Father! For some this news is more exciting than for others. Well, you did it, your partner is pregnant, and you’re going to be a father. Say it again: a father! Getting a positive pregnancy test is a huge deal!  You’re excited.  You’re nervous.  You really have no idea what to expect!  That’s great and exciting.  You’re in for a wild ride. She’s no doubt feeling the same thrill. After all, you did it together. Having a baby is a special and emotional time for both the mother and the father. Many expectant fathers […] - [Using a Birth Ball, with Lee McClenon of Doulas of Philadelphia](https://puglisiconsulting.com/using-birth-ball-lee-mcclenon-doulas-philadelphia/) - [5 Most Common Pregnancy Food Cravings](https://puglisiconsulting.com/5-common-pregnancy-food-cravings/): Pickles, ice cream or super crunchy bacon at 3AM. We’ve all heard (or even experienced) it before. Pregnancy is the time when most women don’t feel like themselves which is often reflected on their eating habits. You may start to crave foods that you didn’t even like before. Pregnancy food cravings are sometimes so strong that you can basically smell and taste the food in your mouth, and the feeling will haunt you until you indulge your cravings. But what do we really know about pregnancy cravings? What are the most common foods that pregnant women crave and why? Stick around […] - [Should I take my baby to a chiropractor? - Cora's Corner @parentsandbaby](https://puglisiconsulting.com/take-baby-chiropractor-coras-corner-parentsandbaby/) - [Heat Stroke Prevention, Babies & Hot Cars - Cora Gambino with Alina Lagoviyer Founder How-To-SAFETY, CPST-Instructor](https://puglisiconsulting.com/heat-stroke-prevention-babies-hot-cars-cora-gambino-alina-lagoviyer-founder-safety-cpst-instructor/) - [The Beach Escape: Family Activities & Ideas](https://puglisiconsulting.com/beach-escape-family-activities-ideas/): Summer is here, and if your family is anything like mine where the summer wouldn’t be complete without a family beach escape, then you should be getting ready a list of activities and ideas to make the experience, even more fun than the last one. Although as adults, when someone mentions hot summer days, what we dream of may be a little bit different, the foremost goal for a family trip to the beach is to make it the best and the most memorable for everyone in the family. Now, when it comes to kids, it can be relatively difficult to […] - [Natart Bella Collection Nursery at Posh Baby & Teen (Video Ad)](https://puglisiconsulting.com/natart-bella-collection-nursery-posh-baby-teen-video-ad/) - [Fun and Learning at the Beach](https://puglisiconsulting.com/fun-learning-beach/): Going to the beach is great fun if you have some foolproof activities in mind to keep the children engaged all day to ward off boredom. Be sure to bring a basket or bag for all the goodies your child may find along the beach to bring home with them. You can get in on the action too or just sit back and watch your kids have a ball. Try these with your little explorers: Seashell Hunting Seashells come in all shapes and sizes. Just walking along the beach where the tide rolls in can net you lots of pretty shells. […] - [I'm at 39 weeks pregnant, how far can I go? - Cora's Corner @parentsandbaby](https://puglisiconsulting.com/im-39-weeks-pregnant-far-can-go/) - [Families That Garden Together Eat Together](https://puglisiconsulting.com/families-garden-together-eat-together/):   Do you garden? Do you get the whole family involved in garden? If you’re not gardening as a family, then you are missing a chance at helping make those family mealtimes happen – and you are missing out on so much more, too. The family that gardens together eats together and saves money together. Here’s why gardening as a family helps make mealtime true family time. If you have a picky eater who won’t eat his (or her) fruits and vegetables, then start showing him where it comes from. Let him pick seeds to plant and then plant them. Maybe […] - [Landscaping with the Whole Family](https://puglisiconsulting.com/landscaping-whole-family/): Landscaping doesn’t have to be something that is left to the professionals. It’s something we can do on our own or even as a family. Here are some simple landscaping ideas that are so easy the whole family can help you do it. So get the family together next weekend and work together making your yard the best in the whole neighborhood without having to spend a whole lot. Start a garden. If you already have a spot without grass, then that’s perfect – if not, then you will need to kill your grass in the area you want your garden. […] - [Common Issues Man And Woman Face While Having Sex During Pregnancy](https://puglisiconsulting.com/common-issues-man-woman-face-sex-pregnancy/): Pregnancy causes so many bodily changes. You are likely to feel nausea most of the time and even start to vomit without any notice, especially in the mornings, or even when just smelling specific foods. Most of the time, you remain tired and do not feel up to a lot of intimacy with your partner. As both of you are quite cautious about the new baby coming into this world, what’s the first thought that crosses your mind? Is it safe to have sex during pregnancy? Well, there are certain common issues which men and women might face that deserves consideration […] - [Expo Spotlight: Bean B Clean](https://puglisiconsulting.com/expo-spotlight-bean-b-clean/) - [Getting Everyone's Input on Redecorating the Family Room](https://puglisiconsulting.com/getting-everyones-input-redecorating-family-room/): The family room is the room of the house that you want to be an inviting place where the whole family feels comfortable and secure. One way to do that is by getting everyone’s input on how it should be decorated. But with numerous different people and different ideas, asking everyone’s opinion may seem like a very daunting task. It doesn’t have to be, though. Here is how to decorate the family room so the whole family is happy with it. How to Make Your Family Room a True Family Made Room Let the kids have input. Don’t turn down everything […] - [Hosting a Family Reunion - Get Everyone Involved](https://puglisiconsulting.com/hosting-family-reunion-get-everyone-involved/): Has it been a long time since you have seen the whole family? Were you talking about your Great Aunt Suzy and your kids asked who? Then you’ll probably want to plan your next family reunion.  However, coordinating the whole thing is a very daunting task. You need to get everyone to pitch in and delegate tasks. Here’s how to get everyone involved in planning your next big family reunion. Start out by talking to your family. Send out a short questionnaire. Ask who is interested. When would be a good time to have a reunion (suggest dates that work)? What […] - [Safe Cribs, What's Greenguard and the JPMA ratings with Elvis of Posh Baby & Teen](https://puglisiconsulting.com/safe-cribs-whats-greenguard-jpma-ratings-elvis-posh-baby-teen/) - [Is It Safe To Wear Deodorant While Breastfeeding? - Cora's Corner](https://puglisiconsulting.com/safe-wear-deodorant-breastfeeding-coras-corner/) - [Maintain Your Running Regimen Safely During Pregnancy](https://puglisiconsulting.com/maintain-running-regimen-safely-pregnancy/): Just because you are pregnant does not mean you have to sit idle all day long. You can actually still do a rather impressive list of physical feats and exercise as long as you work with and listen closely to the advice of your medical professionals.  Running is one of those physically jarring activities that is still safe for an average pregnancy with no high-risk elements.  You may need to rest more often and you absolutely should if your body tells you to, but in reality,  healthy running during the first trimester is amazing for your body, and will help it […] - [Nuna PIPA Car Seat Features, available at Posh Baby & Teen](https://puglisiconsulting.com/nuna-pipa-car-seat-features-available-posh-baby-teen/) - [Lisa Paladino CNM, IBCLC, Breastfeeding Shouldn't Hurt](https://puglisiconsulting.com/lisa-paladino-cnm-ibclc-breastfeeding-shouldnt-hurt/) - [Are amber teething bracelets safe? - Cora's Corner](https://puglisiconsulting.com/amber-teething-bracelets-safe-coras-corner/) - [Dad’s Role In Mom’s Post-Pregnancy Life](https://puglisiconsulting.com/dads-role-moms-post-pregnancy-life/): Being a new Dad comes with loads of responsibilities. You were happy when you first got the news that you were becoming a Dad, but when the child finally arrives, it is not uncommon for both parents to feel a bit overwhelmed. You may also feel an new element of protectiveness towards your child.  Suddenly, you feel all the more possessive towards your newborn baby and try to give him or her the best of everything. However, do not forget that you’re not just a new parent, you’re still a husband, partner, and lover. Try to remember that those nights where […] - [Solomon Chemo talks Sunrise Camp for Kids with Cancer and the NY529 Plan Saving for College](https://puglisiconsulting.com/solomon-chemo-talks-sunrise-camp-kids-cancer-ny529-plan-saving-college/) - [When can I Introduce a Pacifier? - Cora's Corner](https://puglisiconsulting.com/can-introduce-pacifier-coras-corner/) - [8 Baby Registry Mistakes Every Parent Should Keep In Mind](https://puglisiconsulting.com/8-baby-registry-mistakes-every-parent-keep-mind/): It’s super exciting to hold your baby for the first time, especially after nine long months of waiting. It’s understandable that parents can get really excited and unknowingly make some registry mistakes. Let’s make sure that the baby registry doesn’t overwhelm you by going through some of the most common mistakes.  We’ll provide you with some significant tips and ideas that might help you to avoid falling for the 8 most common baby registry mistakes. Avoid following the checklist Do not feel obligated to strictly follow the checklists made for the baby registry format of any store you’ve chosen to use. […] - [Gerber BabyNes Ambassador, Erin at the Brooklyn Baby Expo](https://puglisiconsulting.com/gerber-babynes-ambassador-erin-brooklyn-baby-expo/) - [RN Michele M. talks Cord-blood Banking & Cryo Cell International](https://puglisiconsulting.com/rn-michele-m-talks-cord-blood-banking-cryo-cell-international/) - [Common Post-Pregnancy Issues a Majority Of Women Face](https://puglisiconsulting.com/common-post-pregnancy-issues-majority-women-face/): Pregnancy can be the most wonderful experience for a woman. It is not just going to change her life, but that of the father and other family members. You are inviting a new life in this world after dealing with the pain and discomfort for nine long months. So, it’s very important to remember that during pregnancy, a woman will go through some serious physical and sometimes emotional changes. Some women may experience an enjoyable, issue free pregnancy, but still suffer from post-pregnancy issues. The time just after the birth of your baby can already be stressful enough.  Let’s take the […] - [Gerber BabyNes: A Brillant Future Starts with Smart Nutrition](https://puglisiconsulting.com/gerber-babynes-brillant-future-starts-smart-nutrition/) - [Amanda CEO, Yummy Mummy Store NYC](https://puglisiconsulting.com/amanda-ceo-yummy-mummy-store-nyc/) - [How Often Should I Wake My Baby for Feeding? - Cora's Corner](https://puglisiconsulting.com/often-wake-baby-feeding-coras-corner/) - [Your New Life with a Baby: Support Systems and More](https://puglisiconsulting.com/new-life-baby-support-systems/): Author Eligreg López Many publications tell us to avoid people while the baby is little but that leaves mommy, and daddy too, feeling kinda lonely. While nobody gets to decide how we raise our child, it would be best to rely on close friends and family to keep us company and sane. Nobody should quit society just because they have a newborn. When the baby comes, especially for new parents, life might be overwhelming. Reading books and all the information online makes us feel like we have most of the work done when, in reality, once the baby comes out of […] - [Alina L. CPST-Instructor, Car Seat Safety on Parents & Baby TV](https://puglisiconsulting.com/alina-l-cpst-instructor-car-seat-safety-parents-baby-tv/) - [How Do I Know When I am in Labor? - Cora's Corner](https://puglisiconsulting.com/know-labor-coras-corner/) - [Unique Names For Baby Girls And Boys With Deep Meaning](https://puglisiconsulting.com/unique-names-baby-girls-boys-deep-meaning/): After waiting for nine long months, the time has finally arrived when your baby is going to enter the world. After a few days, it is mandatory for parents to register their baby’s name. Trying to find unique names for your baby can be a long term procedure for those parents. Going for common Tom, Dick and Harry won’t work well if you want to create a unique identity for your little ones. Go for the biblical names: For those in love with religious values and Bible, there are some unique biblical names waiting to be grabbed. Some are unique and […] - [One Look at the Husband’s Role During The Time Of Post Pregnancy](https://puglisiconsulting.com/one-look-husbands-role-time-post-pregnancy/): Well, yes, women undergo some serious hormonal and bodily changes during pregnancy. But, fathers are not completely excluded. They might not feel physical changes, but mentally, there is some serious turmoil taking place. When you first hold a baby in your hand, the feeling of fatherhood awakens within your mind; giving a completely new feeling. After all the drama and waiting, your child is finally here. Mothers, however, need some extra care, and that’s when fathers come in. Making doctor’s appointments: Post pregnancy sometimes come with loads of issues, which a woman cannot handle alone. She needs the doctor’s help. However, […] - [Feeding Options without Surrogate Mother - Cora's Corner (Pilot Video)](https://puglisiconsulting.com/feeding-options-without-surrogate-mother-coras-corner-pilot-video/) - [Changes You Will Notice After Giving Birth](https://puglisiconsulting.com/changes-will-notice-giving-birth/): You just cannot stop but feel amazed at the change of your body over the past nine months! That’s because your body is going through some serious changes right now, especially with hormonal changes. Your body is home to a small wonder, about to enter your world. So, you are feeling nothing short than blessed. You have been quite strong during pregnancy and did not feel such pain or discomfort. But there are some post-pregnancy issues, which you have to work on for sure. Checking on some infections: Even though it is quite unfortunate, but post-pregnancy tends toward some infections. These […] - [Symptoms That You Are Entering Second Trimester](https://puglisiconsulting.com/symptoms-entering-second-trimester/): The entire pregnancy process is quite overwhelming. Not just physically, but emotionally you seem to grow years with only good news. So, after nine long months, when finally you get to hold your child, it’s the best feeling and can hardly be explained. Taking absolute care of your physical health and mental happiness is the key to better delivery. It is especially important to be extra careful while entering the second trimester of your pregnancy. Some changes you notice: For most of the women, the second trimester is the easiest part of pregnancy. Their bodies are more or less used to […] - [Yummy Mummy Store NYC - Baby Expo](https://puglisiconsulting.com/yummy-mummy-store-nyc-baby-expo/) - [Tips And Effective Products To Help Pregnant Women Sleep](https://puglisiconsulting.com/tips-effective-products-help-pregnant-women-sleep/): When you are pregnant, getting a good night’s sleep can be difficult. Your body undergoes uncomfortable pregnancy symptoms due, in part, to hormonal fluctuations. These mixed with other physical discomforts make sleeping a tedious task. There are, however, solutions for all. Some important thoughts and ideas might help you. Sleep on left sides: Experts recommend that women sleep on their left side for multiple reasons, one of which is improving blood circulation. Opt for pregnancy pillow: Using a pregnancy pillow might be one aid to getting good sleep. These pillows are available in multiple sizes and shapes. Some funky shapes of […] - [5 Examples of Recreations and Fun Activities for Children](https://puglisiconsulting.com/5-examples-recreations-children-benefits/): As parents, the word recreation goes hand in hand with exercise and when we think about exercises what creeps into our mind are workouts in the gym like running on a treadmill or lifting weights, some even start imagining some tedious cross fit activities. Well, for kids it is different. Exercise simply means playing and just being physically active. Whether is a dance class, riding bikes or playing tag, it’s all exercise for your little one, and in this article, I will be walking you through how imperative these recreations are for the overall health of your kids. Physical Activities The […] - [Keeping Father Involved In The Entire Period Of Pregnancy](https://puglisiconsulting.com/keeping-father-involved-entire-period-pregnancy/): Defined as an important part of prenatal bonding, you should try to involve dad in the entire pregnancy procedure. He is a major reason behind the amazing feeling of parenthood. Involving him in the entire procedure will not just strengthen the bond between dad and child, but can let him appreciate the importance of mom. It is not just good for the baby, but great for the daddies out there. These simple and easy steps will not just help your guy to be involved in the procedure, but will make him feel special. Start sharing your celebrations: There are no particular […] - [5 Must-Have Products For Pregnant Women To Carry](https://puglisiconsulting.com/5-must-products-pregnant-women-carry/): Being pregnant is the most wonderful feeling you can possibly imagine. You are about to give birth to someone who will call you mom. Doesn’t that sound like the greatest feeling of all time? However, this happy moment is not a smooth flow, but comes with lots of hurdles. You are going to feel sick more often and even feel like vomiting any second. Your feet start to swell and cramping seems to be a long lasting partner. Just to avoid these and any other issues, there are five important things, which every pregnant woman should carry. Water bottle and snack: […] - [Exercise Routines For Pregnant Women](https://puglisiconsulting.com/proper-exercising-routines-pregnant-women-regular-maintenance/): Women go through tremendous hormonal changes starting from the time they become pregnant. The body is becoming a host to a baby, who will enter the world in nine months. As with changes in your body, you are going through emotional changes as well. To reduce pregnancy problems caused by these changes, it is recommended that you exercise daily. These exercises should be different from your regular routine. These are prenatal exercises, designed for keeping would-be mom and baby healthy. Regular routine maintenance: Maintaining a regular form of exercise is best. Your body may find it hard to handle different forms […] - [Product Spotlight: Bean B Clean](https://puglisiconsulting.com/product-spotlight-bean-b-clean/) - [Ways To Keep Swollen Feet At Bay Using Simple Yet Effective Tricks](https://puglisiconsulting.com/ways-keep-swollen-feet-bay-using-simple-yet-effective-tricks/): Feet are the workhorses of your bodies. They have to withstand the full pressure of your body, and have an important job to do. You are not just carrying your body weight but weight of your unborn child. When you are pregnant, suffering from swollen feet is something quite common and easily remedied.  Your feet are not quite accustomed to this extra weight, which cause them to swell causing difficulty in movement. Simple and easy tricks might help in taking absolute care of your feet. For that, researching online is what you should have to follow up. Basic ideas to follow: […] - [Ways To Try Stimulating Your Baby In Womb](https://puglisiconsulting.com/ways-try-stimulating-baby-womb/): Living and following a healthy lifestyle during pregnancy might help your baby to grow well, but is that it? Does it help in fulfilling your requirements well? It might during initial stages, but what about if you want to stimulate your baby. Some simple and easy proven methods will help you to teach your unborn child. For that, you might want to add some nutritional supplements in your diet plan or just follow the story-telling method. You might not know but unborn children are quite smart and have the power to grasp knowledge easily and fast. Working on teaching behavior: You […] - [Running Safely While Pregnant For A Smooth Body Function](https://puglisiconsulting.com/running-safely-pregnant-smooth-body-function/): Just because you are pregnant, that does not mean you have to sit idle all day long. Definitely, you need some rest, but that doesn’t mean you won’t exercise at all. Healthy running during the first trimester is amazing for your body, and will help it to adapt to the hormonal changes taking place. Moreover, running at moderate speed after consulting doctor can help in addressing proper blood flow circulation and keep swollen feet and other necessary problems at bay. Keep baby fat away: Running can help in keeping your baby fat away. Remember that you are eating for not one, […] - [Baby Expo Testimonial Brooklyn NY](https://puglisiconsulting.com/baby-expo-testimonial-brooklyn-ny/) - [Things To Pack While Working On Your Hospital Bag](https://puglisiconsulting.com/things-pack-working-hospital-bag/): So, after waiting for nine long months, you have finally reached that time when you will be holding your baby within hours. It is the most exciting feeling you can possibly come across. You will visit the hospital and wait for the right time of your delivery to arrive. However, the entire preparation for this journey needs to take place way back. Visiting a hospital means you are about to stay there for few days. So, packing a maternity bag and including all necessary items is a must. What are the products to be added in the maternity bag? There are […] - [Hiking and Biking: Get out and Get Some Fresh Air](https://puglisiconsulting.com/hiking-biking-get-get-fresh-air/): In this fast paced life we don’t often stop to smell the roses or pause to reflect on how beautiful this world really is.   There are many benefits to getting outside, breathing in some fresh air, and taking in the nature around us.  This is especially true for busy families who barely have time to eat dinner together. Two activities that can pull a family together and get them moving are hiking and biking.  Not only will you get some great exercise, but also you will be able to connect with your family again and strengthen those relationships.  Not only that, […] - [Vital Things to Know During the First Trimester of Pregnancy](https://puglisiconsulting.com/vital-things-known-first-trimester-pregnancy/): Authored by Eva Sandra Pregnancy is a very crucial period in the life of every woman aspiring to be a mother. She needs to be careful from the very beginning, as soon as she learns about her pregnancy. A pregnant woman should be taken care of by her family members, mainly by her husband. The first trimester is considered as the most critical period of pregnancy, as the baby grows from the fetus stage during this time. Therefore, the mother-to-be should take care of certain matters during this first trimester to safeguard her baby and her own health. Most important factors […] - [Fun Aсtіvіtіеѕ to Kеер thе Family Hеаlthу аnd Aсtіvе](https://puglisiconsulting.com/fun-a%d1%81t%d1%96v%d1%96t%d1%96%d0%b5%d1%95-k%d0%b5%d0%b5%d1%80-th%d0%b5-family-h%d0%b5%d0%b0lth%d1%83-%d0%b0nd-a%d1%81t%d1%96v%d0%b5/): It’s inevitable. All those activities and plans you had for keeping the family busy this summer ran out just a couple of weeks in. Now you have bored children tugging on you, loud sighing across the board, and even the adults may begin giving you the side eye when the idleness starts to wear on everyone’s nerves. But even if your list wasn’t as long as it needed to be, there’s plenty of fun activities available to keep your family healthy and active this year. Fun Activities to Keep the Family Healthy and Active Sometimes, the biggest problem is getting everyone […] - [Seminar Chit Chat with Brian "The Birth Guy" at Blossom Expecting Parents & Baby Expo](https://puglisiconsulting.com/seminar-chit-chat-brian-birth-guy-blossom-expecting-parents-baby-expo/) - [5 Spots To Have Fun With Your Child in Europe](https://puglisiconsulting.com/5-spots-fun-child-europe/): If you have a child, that is between the age of 6 and 12, you know how difficult it is to choose a spot for the vacation where he will have fun, enjoy and not annoy you too much. Furthermore, it is very important during this period to connect with him or her, so that you can build a solid relationship for the future. For this reason, it is very important to find a way to interact with him and a sport that will allow you to do it in the best way possible. We want to help you out and […] - [Brooklyn Blossom Expecting Parents & Baby Expo Promos with Brian "The Birth Guy"](https://puglisiconsulting.com/brooklyn-blossom-expecting-parents-baby-expo-promos-brian-birth-guy/) - [5 Tips for Planning an Affordable Family Vacation](https://puglisiconsulting.com/5-tips-planning-affordable-family-vacation/): Are you ready to start planning your family’s summer vacation? In the past, this was an exciting time. However, the economy now has many Americans in a financial bind. If you are one of those Americans, planning your family vacation may no longer be as fun. In fact, it is something you may dread. Luckily, it doesn’t have to be. Although you are on a budget, there are many ways that you can plan a cheap, yet fun family vacation this summer. How? 1 – Stay Close to Home When many of us think of summer vacations, plane rides and faraway […] - [How to raise a happier newborn](https://puglisiconsulting.com/raise-happier-newborn/): Parents definitely want to set their kids up in life to have the happiest children possible. The idea of raising a happy newborn is actually something that can be extremely positive in the life of a child later on. There are some fantastic strategies that parents can use for raising children happier in the first 12 months of age: Spend time studying their emotions: it can be very difficult to actually start to read the emotions of a young child in their earliest stages of life. After run the first six months however it can become very easy to start understanding […] - [A Cheap Summer Vacation Idea - A State Park Tour](https://puglisiconsulting.com/cheap-summer-vacation-idea-state-park-tour/): Are you trying to plan a summer vacation on a budget? If so, you may feel as if you are trying to accomplish the impossible. Your family may be used to spending a week on the beautiful beaches of Hawaii, but what if you can no longer afford that type of trip? Do you want to stay closer to home? If so, think outside of the box. You might not have given state parks a close look before, but they are the perfect vacation destination for those on a strict budget. Right about now, you may be asking yourself “a state […] - [5 Things to Expect in Your Last Trimester](https://puglisiconsulting.com/5-things-expect-last-trimester/): The third trimester of your pregnancy is characterized by a mixture of emotions.  By this point, you’ve already formed a bond with your baby, and you can’t wait to meet your new boy or girl.  But you’ve also endured the physical demands of carrying a child for several months.  It’s time for relief.  As you hit the home stretch, expect to encounter these 5 things. Late Arrival Your due date is simply an estimate of when you can expect your new bundle of joy.  It’s not an exact science.  In fact, overdue deliveries are extremely common.  If you’re a few days […] - [How to Create a Fun and Sticky Nature Collage](https://puglisiconsulting.com/create-fun-sticky-nature-collage/): Want a fun project for the whole family that is also educational? What about creating a nature collage bracelet? Yep, even the boys will love this one. Here’s how to do it: Supplies Wide masking tape or duct tape Construction paper Glue or spray adhesive Step #1 Wrap your child’s wrist with tape, sticky side out, so they have a few inches of sticky tape to work with. You’ll want to make sure your child has plenty of wiggle room and that the tape isn’t too tight around their wrist. If it’s too tight they’ll spend the next few steps trying […] - [Great Food for Your Next Backyard Adventure](https://puglisiconsulting.com/great-food-next-backyard-adventure/): Millions of individuals and families retreat to their backyards. While backyards are nice all throughout the year, they are even better in the summertime. To make the most out of your next backyard adventure, you are encouraged to think about what foods, if any, you will have on hand. When most individuals think of backyards and food, a backyard barbeque often comes to mind. If you and your family are interested in having a backyard barbeque, you will have to decide on the foods in which you would like to cook. If you have a large family or a few picky […] - [What Gay Men Can Expect After Adoption](https://puglisiconsulting.com/gay-men-can-expect-adoption/): Author: Jefferey Spivey – Adoption can be a lengthy and exhaustive process for any parent. When an adoptive parent finally gets their child home, it can be an overwhelming but rewarding experience.  Welcoming a new child into your family can be fun as you try to match the energy of a toddler.  It can also be emotionally daunting as you come face to face with your child’s past.   But for many gay men, new challenges arise because of their non-traditional family makeup.  The good news is these hurdles can be cleared with a little patience and open communication. Get Support In 2007, The […] - [5 ways to keep your new little one active](https://puglisiconsulting.com/5-ways-keep-new-little-one-active/): Childhood obesity is on the rise and a fair degree of this obesity actually begins when children are in their earliest stages of life. Many new parents are interested in making sure that their kids are set up for a very healthy future and this means keeping their children active to promote a healthy metabolism as they grow up. A big part of parenting involves creating a healthy lifestyle for your baby and even during pregnancy can be a good idea to include regular exercising as well as assistance in the earliest stages of life. The good news is that toddlers […] - [Transition from #Pregnancy to #Parenthood: A Love Path](https://puglisiconsulting.com/transition-pregnancy-parenthood-love-path/): Author Eligreg López For first time parents, pregnancy can be a bliss. If this period is risk-free, you’ll find yourselves awning in the thought of your soon to be born baby. The only thing is nobody is quite prepared for what’s coming. The transition from pregnancy to parenthood is a period of adjustment that most people feel is quite difficult. Nothing in the world can prepare you for this new stage of your life but we would like to share some thoughts with you. Remember that parenthood has never come with a book and no matter how much advice you receive, it’s […] - [Get Your Game on: Sports The Whole Family Will Enjoy](https://puglisiconsulting.com/get-game-sports-whole-family-will-enjoy/): Fitness does not have to involve going to a gym and working out with weights or running on a treadmill.  There are a variety of activities outside of the gym that are both fun and fitness oriented.  Sporting activities are one example of a way the family can spend time together and get a great workout as well.   You don’t have to be a professional or even bring your “A” game, just as long as you’re willing to get involved and have fun.  Let’s look at a few sports that will keep your family active and happy. Volleyball – This sport […] - [Challenges Gay Men May Face During a Surrogate Pregnancy](https://puglisiconsulting.com/challenges-gay-men-may-face-surrogate-pregnancy/): Author Jefferey Spivey Surrogacy is quickly becoming a more desirable family planning option for gay men in America.  For those men hoping to establish a biological connection with their child, a surrogate pregnancy offers more promise than adoption.  Though the process is exciting, it can also be expensive and full of roadblocks.  You might think the coast is clear once your surrogate is pregnant but you could still face challenges throughout the pregnancy stage. Ongoing Costs Your surrogate mother may not be a part of your everyday lives but you’re still responsible for ensuring her health as well as the health […] - [5 Things to Know When Choosing Diapers for Your Baby](https://puglisiconsulting.com/5-things-know-choosing-diapers-baby/): One of the less glamorous parts of being a parent involves changing diapers.  While there’s plenty of advice out there about how to change them, information is scarce on how to choose the right brand.  Before you load up your supermarket cart, here’s 5 things you should know. Disposable Diapers Are Safe There’s an ongoing debate about whether to use cloth diapers or disposable ones.  Cloth diaper advocates argue that disposables aren’t safe but this isn’t true.  The top sheet of a disposable diaper is made from polypropylene while the backing sheet is made from polyethylene.  These chemicals might sound dangerous […] - [5 ways to keep your new baby active](https://puglisiconsulting.com/5-ways-keep-new-baby-active/): Childhood obesity is on the rise and a fair degree of this obesity actually begins when children are in their earliest stages of life. Many new parents are interested in making sure their kids have a very healthy future. This means keeping their children active to promote a healthy metabolism as they grow. A big part of parenting involves creating a healthy lifestyle for your baby.  Even during pregnancy, it is a good idea to include regular exercise. The good news is that toddlers don’t often sit still for very long. They often become extremely active on their own. When dealing […] - [5 Outdoor Activities that Get the Whole Family Moving](https://puglisiconsulting.com/5-outdoor-activities-get-whole-family-moving/): Life is full of daily activities that keep you running from one point to the next.  However, carving out time for some of the activities that get the blood pumping and the heart racing is a little bit harder to do.  Finding time to be active as a family is important, not only for your health but for your relationships as well.  Here are a few outside activities you can do to keep your family active. Picnic at the park – Pack a healthy lunch and hit up one of the local parks for the afternoon.  There is no better way […] - [5 Baby Shower Gifts That Mom Will Love](https://puglisiconsulting.com/5-baby-shower-gifts-mom-will-love/): With the pregnancy bug in the water system, you are bound to know someone who is having a baby, if you aren’t having one yourself. Pregnant women equal shopping time, and while that might sound fun it can get wild if you don’t narrow it down a little. So, here are 5 gifts that any mother will most certainly be appreciative of. The baby shower gift ideas are great for those who are shopping or for mom’s to put on their gift registry. Diapers, diapers and more diapers. That is quite a bland gift but a very much needed gift. I […] - [Get Your Kids off the Couch: Tips for adding more movement to your day](https://puglisiconsulting.com/get-kids-off-couch-tips-adding-movement-day/): Our world today revolves around the latest technology in the form of smartphones, tablets, and video game systems.  Big name companies compete to bring us the latest and greatest technology and it not only has an affect on adults, but children as well. Children today are growing up in a completely different world than it was 20 years ago.   There are first graders with cell phones, teens who would rather text than talk, and video games with such lifelike graphics it’s scary. The lure of these video games is especially strong in children and teens and brings with it the problem […] - [Can alcohol affect your chances of getting pregnant?](https://puglisiconsulting.com/can-alcohol-affect-chances-getting-pregnant/): There are many issues that may affect your chances of getting pregnant. Along with stress and smoking, alcohol is also a factor that can decrease your chances of conception. Not only can alcohol affect your fertility, it can affect your partner’s fertility as well. To increase your chances of getting pregnant, you should limit or eliminate your alcohol intake, especially if you think you might already be pregnant. It has been proven that alcohol, when heavily consumed, can cause hormonal imbalances. The hormonal imbalance can affect your menstrual cycle and by association, your ovulation cycle making it difficult for you to […] - [10 things every parent should know about breast-feeding](https://puglisiconsulting.com/10-things-every-parent-know-breast-feeding/): Before you begin the process of breast-feeding it’s extremely important to do a reasonable amount of reading on the subject itself. Preparing to breast-feed and ensuring that you are prepared for the challenges of breast-feeding is important. Ultimately breast-feeding is going to be responsible for nourishing your baby even if you plan on using some formula or vitamins. The World Health Organization often recommends exclusively breast-feeding a child for at least six months and continuing to breast-feed for as long as two years with food. Parents also need to be somewhat prepared for the challenges of breast-feeding, it can be extremely […] ## Pages - [The Advisor](https://puglisiconsulting.com/the-advisor/): Basil C. Puglisi, MPA, is a Human-AI Collaboration Strategist and the author of Governing AI: When Capability Exceeds Control, published in November 2025. He created Factics, the method that pairs every fact with a tactic and a measurable outcome. He first stated it publicly at the Social Mobile Analytics Content Summit at NYXPO, Javits Center, in October 2012. Factics is the foundation of the HAIA Ecosystem, the framework set Basil publishes at basilpuglisi.com: Factics, HAIA-RECCLIN, HAIA-CAIPR, Checkpoint-Based Governance, and HEQ/AIS. Published Work Books Governing AI: When Capability Exceeds Control Second Edition Basil’s response to Geoffrey Hinton’s warnings, with a constitutional model […] - [Advisory Reviews](https://puglisiconsulting.com/advisory-reviews/): Puglisi Consulting reviews AI work it did not build and does not sell. The firm is not a vendor, and its only interest is protecting the client’s investment. That independent oversight once covered events, campaigns, and business initiatives, and it now covers AI. How Engagements Run Basil C. Puglisi serves as advisor on every review. The client sends the material, and Basil reviews it and returns written findings. An advisory session then walks through what those findings mean for the next decision. Reviews run remotely by default, and advisory sessions run 60 to 90 minutes, in person or by video. Long […] - [Why Us](https://puglisiconsulting.com/why-us/): Trusted Oversight. Proven Discipline. Measurable Outcomes. When organizations invest in major initiatives, vendors promise results. Leaders hope for outcomes. Puglisi Consulting eliminates the guesswork. We act as your board-level project manager—an impartial partner who protects your vision, budget, and reputation. What Sets Us Apart Our Core Promise When you engage Puglisi Consulting, you gain a partner who ensures every project delivers with clarity, accountability, and measurable outcomes. - [Track Record](https://puglisiconsulting.com/outcomes/): Puglisi Consulting was first registered in Suffolk County, New York, in 2005, and consulting became Basil’s primary practice in 2010. Clarity and accountability matter most when real budgets and public trust are on the line, and these projects ran under Puglisi Consulting’s oversight. Parents and Baby Expos Over three years, Puglisi Consulting co-produced nine large-scale expos across six locations with national partners including Huggies, Mead Johnson, and Babies “R” Us. Each event connected national consumer brands with thousands of families through educational programming, short- and mid-form video series, and a professional interview show. Outcome: Major brands engaged new audiences, small businesses […] - [A History of Marketing Across Verticals](https://puglisiconsulting.com/engagements-how-we-work/): Marketing is the first domain Puglisi Consulting reviews, and it carries the longest record. Before AI, that work crossed very different markets, from a local plumbing supply house in Brooklyn to a large corporation speaking to new parents. Each project began with a message and a plan, then used video to carry that message to the audience that mattered. Events: The Parents and Baby Expo, B2B This commercial sold the Parents and Baby Expo to businesses rather than to families. A B2B video has to answer the first question every exhibitor asks, which is whether the room will hold the buyers […] - [Services](https://puglisiconsulting.com/services/): Strategic Consulting. Project Oversight. Logistics Management. Puglisi Consulting provides tailored services for entrepreneurs, campaigns, and organizations. Our focus is simple: turn complex projects into clear strategies, measurable outcomes, and successful execution. Core Consulting Areas New Business LaunchesFrom concept to execution, we guide entrepreneurs in building with confidence. We deliver strategic frameworks, go-to-market planning, and operational readiness assessments, ensuring new ventures start strong. Political CampaignsCampaigns succeed with clarity and precision. We provide message alignment, grassroots logistics, and full campaign project management so leaders can focus on vision while we safeguard execution. Event Marketing & ManagementEvents demand disciplined planning and flawless execution. We […] - [Puglisi Consulting for AI](https://puglisiconsulting.com/): Independent AI Advisory Basil C. Puglisi serves as advisor. Puglisi Consulting offers advisory review of AI use in Marketing, Content, Research, Education, and Workflows. Basil reads the work an organization has planned, deployed, or bought, then reports what holds up and what needs a named owner before it goes further. Advisory Reviews Six Reviews Each review starts from a question leadership is already asking and ends with written findings it can act on. AI Governance and Liability Audit How do we evaluate our AI governance and liability? Basil serves as third-party auditor, reviewing the controls, records, and decision points behind an […] - [My account](https://puglisiconsulting.com/my-account/) - [Checkout](https://puglisiconsulting.com/checkout/) - [Cart](https://puglisiconsulting.com/cart/) - [Shop](https://puglisiconsulting.com/shop/) - [Sample Page](https://puglisiconsulting.com/sample-page/): This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: Hi there! I’m a bike messenger by day, aspiring actor by night, and this is my website. I live in Los Angeles, have a great dog named Jack, and I like piña coladas. (And gettin’ caught in the rain.) …or something like this: The XYZ Doohickey Company was founded in 1971, and […] - [Expecting Parents & Baby](https://puglisiconsulting.com/expecting-parents-baby/): Many new pregnancy, parenting and early childhood products and services are based heavily on science and technology, like everything else these days. That’s why our events focus on and incentivize longer, more meaningful attendee interactions. Our value proposition is that quality beats quantity. It’s more worthwhile to get 100 quality leads than seeing thousands of people “grab and go”, especially if your product requires explanation or you need to differentiate your service from competitors. Our 2 in 1 events attract hundreds of expecting and new parents who are at the crucial decision-making stage for their newborn, as well as young families […] - [Find Us](https://puglisiconsulting.com/find_us-2/): To change the map, directions, phone number and business hours of this page visit the SmallBiz Options Panel. This Page uses a WordPress Page Template. You can edit the code of this Page Template by going to Appearance -> Editor -> Find Us Page Page Template (findeus_page.php). - [Contact](https://puglisiconsulting.com/contact-4/): To change the phone number and email recipient of this page visit the SmallBiz Options Panel. Please visit this UserGuide Post if you would like to edit the appearance, contact text or form itself http://userguide.expand2web.com/editing-the-contact-us-page/. - [Blog](https://puglisiconsulting.com/blog-2/): To add blog posts click on Posts – Add New in the WordPress Dashboard - [Home](https://puglisiconsulting.com/home-2/): Home - [Find Us](https://puglisiconsulting.com/find_us/): To change the map, directions, phone number and business hours of this page visit the SmallBiz Options Panel. This Page uses a WordPress Page Template. You can edit the code of this Page Template by going to Appearance -> Editor -> Find Us Page Page Template (findeus_page.php). - [Request a Review](https://puglisiconsulting.com/contact/): To request a review, send a short description of the AI work in question to basil@puglisiconsulting.com and name the review that fits best. Include whatever already exists, such as the plan, the deployment record, the vendor contract, or the decision leadership is weighing. Basil reads the material and replies with the scope, the timing, and the published range that applies. Name the Review Six Reviews AI Governance and Liability AuditAI Strategy and Readiness ReviewAI Deployment and Agent ReviewAI Recovery and Remediation ReviewAI ROI and Value ReviewAI Literacy and Workforce Review Availability Reviews run remotely by default, and advisory sessions run 60 […] - [Blog](https://puglisiconsulting.com/blog/): To add blog posts click on Posts – Add New in the WordPress Dashboard - [Home](https://puglisiconsulting.com/home/): Home - [Sample Page](https://puglisiconsulting.com/sample-page-3/): This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: Hi there! I’m a bike messenger by day, aspiring actor by night, and this is my website. I live in Los Angeles, have a great dog named Jack, and I like piña coladas. (And gettin’ caught in the rain.) …or something like this: The XYZ Doohickey Company was founded in 1971, and […] - [Request For Participant Information](https://puglisiconsulting.com/request-participant-information/): Please provide the following as attachments to Lindsay@ExpectingParentsandBaby.com. Then fill out the form below: IMAGES:  in Hi Res JPG, PNG, PDF or any vector format Logo Product images/banner ads Head shot of speaker(s) Print ad  INFO: Bio of speaker(s) Brief description of seminar (if applicable) - [Special Expo Deals – BC](https://puglisiconsulting.com/special-expo-deals-bc/): Option 1 – $300 (orig $600)  6′ x 6′ exhibit space including 6′ table and 2 chairs 4″ x 5.5″ display ad in Family Fun and Activities Magazine logo on website Facebook post 10 complimentary admission tickets Option 1A – $175 – No Frills 6′ table and 2 chairs limited quantity – offer will end without notice location unspecified no other benefits Option 2 – $500 (orig $1,000)  10′ x 10′ exhibit space including 6′ table and 2 chairs 8″ x 5.5″ display ad in Expecting Parents and Baby Magazine logo on website at expo promotional video interview (sample below) promoted Facebook […] - [Special Expo Deals - RK](https://puglisiconsulting.com/special-expo-deals-rk/): Option 1 – $300 (orig $600)  6′ x 6′ exhibit space including 6′ table and 2 chairs 4″ x 5.5″ display ad in Family Fun and Activities Magazine logo on website Facebook post 10 complimentary admission tickets Option 1A – $175 – No Frills 6′ table and 2 chairs limited quantity – offer will end without notice location unspecified no other benefits Option 2 – $500 (orig $1,000)  10′ x 10′ exhibit space including 6′ table and 2 chairs 8″ x 5.5″ display ad in Expecting Parents and Baby Magazine logo on website at expo promotional video interview (sample below) promoted Facebook […] - [Special Expo Deals](https://puglisiconsulting.com/special-deals/): Option 1 – $300 (orig $600)  6′ x 6′ exhibit space including 6′ table and 2 chairs 4″ x 5.5″ display ad in Family Fun and Activities Magazine logo on website Facebook post 10 complimentary admission tickets Option 1A – $175 – No Frills 6′ table and 2 chairs limited quantity – offer will end without notice location unspecified no other benefits Option 2 – $500 (orig $1,000)  10′ x 10′ exhibit space including 6′ table and 2 chairs 8″ x 5.5″ display ad in Expecting Parents and Baby Magazine logo on website at expo promotional video interview (sample below) promoted Facebook […] - [Sunday, December 10th 11am – 4pm](https://puglisiconsulting.com/parsippany-family-activities-expo-nj/): Sheraton Parsippany Hotel 199 Smith Road Parsippany, NJ 07054 Discover enjoyable, healthy and enriching activities that facilitate children’s development and are fun for the whole family. Activities will include educational enrichment, arts & crafts, sports, physical activities, family travel, cultural experiences, nutrition and healthy choices. Come have FUN with us! Powered by Eventbrite - [Sunday, November 12th  11am - 4pm](https://puglisiconsulting.com/secaucus-family-activities-expo-nj/): La Quinta Inn & Suites Secaucus Meadowlands 350 Lighting Way, Secaucus, NJ 07094 Discover enjoyable, healthy and enriching activities that facilitate children’s development and are fun for the whole family. Activities will include educational enrichment, arts & crafts, sports, physical activities, family travel, cultural experiences, nutrition and healthy choices. Come have FUN with us! Powered by Eventbrite - [Sunday, October 1st 11am – 4pm](https://puglisiconsulting.com/tarrytown-family-activities-expo-ny/): Westchester Marriott Hotel 670 White Plains Road Tarrytown, NY 10591 Discover enjoyable, healthy and enriching activities that facilitate children’s development and are fun for the whole family. Activities will include educational enrichment, arts & crafts, sports, physical activities, family travel, cultural experiences, nutrition and healthy choices. Come have FUN with us! Powered by Eventbrite - [Sunday, September 10th 11am - 4pm](https://puglisiconsulting.com/cherry-hill-family-activities-expo-nj/): Crowne Plaza Philadelphia – Cherry Hill 2349 Marlton Pike W, Cherry Hill, NJ 08002 Discover enjoyable, healthy and enriching activities that facilitate children’s development and are fun for the whole family. Activities will include educational enrichment, arts & crafts, sports, physical activities, family travel, cultural experiences, nutrition and healthy choices. Come have FUN with us!   Powered by Eventbrite   - [More Than Just a One Day Event!](https://puglisiconsulting.com/decision-makers-asks/): A 360ᵒ Marketing Solution for your Brand or Business The Expo: Direct Marketing The Regional Expos take place across the North East and is your chance to smile, shake hands and talk face to face about your brand or business with prospective clients and customers. 100 face to face hand shakes beats 1000 views every time! With a foundation in the most successful and proven method, direct marketing, you’ll find that the investment provides a positive Return on Investment and Relationships (cite Ted Rubin). Solid attendee traffic, evenly distributed throughout the day is expected at each of our events — no other […] - [Family Fun & Activities Magazine](https://puglisiconsulting.com/family-fun-activities-magazine-ads/): The Magazine is printed for the Expo shows. It is also distributed prior to and after each show to news/magazine stands in around the New York City area, and to select locations such as medical practice waiting rooms. All sponsors and exhibitors are provided with ad space and editorial article submission is available.   WANT A FREE AD?  CLICK HERE - [](https://puglisiconsulting.com/398-2/):   Posted by Family Fun & Activities Expo on Monday, June 29, 2015 - [Concierge Exhibit Service](https://puglisiconsulting.com/concierge-exhibit-service/): Lead Generation without the Logistical Headaches Want to exhibit but short on staff ?Can’t invest in cross-country travel ? Let us setup, staff & manage your exhibit space While exhibiting at one of our shows feels like it’s a must, some companies find themselves short on the manpower to get it done. Others simply find the costs of flying their staff and/or materials too much and hesitate to make the investment. WithConcierge Exhibit Service, you get top notch branding & capture leads for your business with a nominal investment. How it Works It all starts with branding. We take your logo, artwork and product information and put together a […] - [Flexible Pricing for StartUps](https://puglisiconsulting.com/funding-support-for-startups/): The Family Fun and Activities Expo Welcomes Startups in order to introduce the latest and greatest products and services to parents so they can make informed choices for their children.  Complete the form –  let us customize an affordable exhibit package for you. [contact-form subject=’Sponsor Lead – Website’][contact-field label=”In Which Events Would You Like To Be Involved? (Select all that apply) ” type=”checkbox-multiple” required=”1″ options=”Brooklyn New York – June 4th 2017,Cherry Hill New Jersey – September 10 2017,Tarrytown New York – October 1st 2017,Secaucus New Jersey – November 12th 2017,Parsippany New Jersey – December 10th 2017,Long Island New York – 2018″][contact-field […] - [Curious about Sponsoring?](https://puglisiconsulting.com/sponsor-information/): No marketing method is more proven than meeting face to face with prospective customers in your target market! Parents want to meet the people who will be spending time teaching, coaching and guiding their children. If your business serves families with children ages 0-10, you owe it to yourself to let us customize an affordable plan for you. CLICK HERE to view and download our sales kit [contact-form subject=’Sponsor Lead – Website’][contact-field label=”In Which Events Would You Like To Be Involved? (Select all that apply) ” type=”checkbox-multiple” required=”1″ options=”Brooklyn New York – June 4th 2017,Cherry Hill New Jersey – September 10 […] - [Not For Profit Discount](https://puglisiconsulting.com/not-for-profit-funding-program/): The Family Fun and Activities Expo Welcomes Not-For-Profits in order to introduce community-based resources to so they can make informed choices for their children Complete the form –  let us customize an affordable exhibit package for you. [contact-form subject=’Sponsor Lead – Website’][contact-field label=”In Which Events Would You Like To Be Involved? (Select all that apply) ” type=”checkbox-multiple” required=”1″ options=”Brooklyn New York – June 4th 2017,Cherry Hill New Jersey – September 10 2017,Tarrytown New York – October 1st 2017,Secaucus New Jersey – November 12th 2017,Parsippany New Jersey – December 10th 2017,Long Island New York – 2018″][contact-field label=’Company or Organization’ type=’text’ required=’1’/][contact-field label=’Best […] - [Flexible Pricing for Small Businesses](https://puglisiconsulting.com/funding-opportunities-for-small-business-startups/): The Family Fun and Activities Expo Welcomes Small Businesses in order to introduce the latest/greatest products and services to parents so they can make informed choices for their children. Small local businesses are an important part of our events. Complete the form –  let us customize an affordable exhibit package for you. [contact-form subject=’Sponsor Lead – Website’][contact-field label=”In Which Events Would You Like To Be Involved? (Select all that apply) ” type=”checkbox-multiple” required=”1″ options=”Brooklyn New York – June 4th 2017,Cherry Hill New Jersey – September 10 2017,Tarrytown New York – October 1st 2017,Secaucus New Jersey – November 12th 2017,Parsippany New Jersey […] - [Attendee Registration](https://puglisiconsulting.com/attendee-registration/): The Family Fun & Activities Expo features educational, sports, culture, fitness & recreational activities for families with toddlers to teens. No other event incorporates as many different interests. Come see for yourself! Cherry Hill, NJ Baby Expo Sept 10th 2017 (Philadelphia Area) Tarrytown, NY Baby Expo October 1st 2017 (Westchester Area) Secaucus, NJ Baby Expo November 12th 2017 (New York Metro) Parsippany, NJ Baby Expo December 10th 2017 (West New Jersey) - [Expo Info](https://puglisiconsulting.com/event-info/): Phone: 347-699-6040 Email: info@exposyourbusiness.com Visit:  www.familyfunandactivities.com - [Interested in Exhibiting?](https://puglisiconsulting.com/exhibitor-information/): No marketing method is more proven than meeting face to face with prospective customers! When it comes to their children, parents want to meet the people who will be spending time with them, teaching, coaching and guiding them. If your business serves families with children ages 0-10, you owe it to yourself to let us customize an affordable plan for you. CLICK HERE to view and download our sales kit  [contact-form subject=’Sponsor Lead – Website’][contact-field label=”In Which Events Would You Like To Be Involved? (Select all that apply) ” type=”checkbox-multiple” required=”1″ options=”Brooklyn New York – June 4th 2017,Cherry Hill New Jersey […] - [About](https://puglisiconsulting.com/about-2/): Family Fun & Activities Family Fun & Activities identifies enjoyable, healthy and enriching activities for parents and children. Our mission is to help facilitate the development of healthy families by highlighting activities that, while fun, also develop young minds and motor skills. Activities of this type tend to assist in developing stronger values and bonds between parents and children. Our resources will include arts & crafts, backyard activities, family time, story time, always reinforcing the all-important need for getting and staying fit through physical activity. We’ll explore family travel, both for leisure and education, as well as cultural experiences, maintaining our […] - [Social Media Action Camp 2013 Agenda](https://puglisiconsulting.com/social-media-action-camp-2013-agenda/): 8:30AM – Registration & Breakfast Coffee, Tea, Juice and/or Water Bagels & Pastries (Flavored Cream Cheese+)   9:00AM -Ted Rubin  of Collective Bias and Author of Return on Relationship KEYNOTE: Return on Relationship If you want to continue to reach your market in this social media age, as an individual or brand, your marketing needs to focus on building relationships. Return on Relationship™, simply puts the value that is accrued by a person or brand due to nurturing a relationship is a critical part of your personal brand. ROI is simple dollars and cents. ROR is the value (both perceived and […] - [The Leadership](https://puglisiconsulting.com/the-leadership/): [connections] - [Social Media Action Camp (#smac)](https://puglisiconsulting.com/smac/): Growing Your  Brand Online: Facts, Data and Tactics About the Event: Organized by Digital Ethos & Social Media Club, Sponsored by Empire Ave, Constant Contact, Steelcase WIN FREE TICKETS to this SOLD OUT EVENT (Click Here) Social Media Action Camp (#SMAC) is a one day conference designed to provide a digital communications learning environment for small business owners, media enthusiast and entrepreneurs. The camp features a mix of learning sessions that are created with a priority on actionable information. In addition to the topic and summary, each session has a clearly stated set of learning outcomes to keep the sessions on track and meet […] - [Business Directory](https://puglisiconsulting.com/business-directory/): [businessdirectory] - [Digital Event Survey](https://puglisiconsulting.com/digital-event-survey/) - [How to submit content for Guest Blogs and consideration as a Contributing Author?](https://puglisiconsulting.com/submit-content/): Are you looking to submit content to Digital Ethos for consideration in the Digital Media Daily? If you’re looking to contribute to the Digital Media Daily you’ll need to know the following: We ask that you develop an original thought or position. Try to follow a Factics based approach when possible. Fact (data) and Tactic (method) in the content helps make us stand out from everyone else. Sources. We ask that each article ad sources, it adds credibility and shows a mix of experience and effort. Media. Every post needs an image. We also like to see audio or video references, even […] - [Product Details](https://puglisiconsulting.com/products/product-details/) - [Products](https://puglisiconsulting.com/products/) - [Order Failed](https://puglisiconsulting.com/shopping-cart/order-failed/) - [Order Success](https://puglisiconsulting.com/shopping-cart/order-success/) - [Checkout](https://puglisiconsulting.com/shopping-cart/checkout/) - [Shopping Cart](https://puglisiconsulting.com/shopping-cart/) - [Digital Media Videos](https://puglisiconsulting.com/digital-media-videos/) - [Digital Media Events](https://puglisiconsulting.com/digital-media-events/): While Digital Ethos does host events from time to time in the form of conferences, expos, summits and camps, our organization also has contributing authors and writers that learn from various events hosted by other organizations and companies. We feel that collaboration is crucial in having informed professional content and as such we keep an up to date list of Digital Events and In Real Life Events that have been submitted to us for review, promotion or media coverage. To have your event added, email message us on Facebook.com/digitalethos, include the website or location with all the info. Media Sponsors and Partnerships […] - [LI TweetUp](https://puglisiconsulting.com/li-tweetup/):   2012 is here, time to do great things ladies and gentlemen.   In 2012 we kick off the year by putting our money where our mouth is. We’ve spoken often about Long Island having too many silos and how that prevents the sharing of great ideas. To kick off the year we’ll be doing a combined tweetup with Social Media Club of Long Island (SMC-LI) and the folks over at DBMEI (Digital Brand Marketing Education). Should I Come? If you’re a social media / marketing / PR nerd, this will be heaven for you, trust me. If you’ve been to […] - [Holiday Networking Event](https://puglisiconsulting.com/holiday-networking-event/): Click Here for 2012 Open Event to All Business Owners, Project Managers and Digital & Social Media Professionals No Vendors, No Presentations, No Sales Pitch   Get one to one networking exposure with Long Island’s Premier Digital & Social Media Professionals, Business Owners & Networkers   Who? … Business Owners, StartUps, Digital & Social Media Professionals   Why? Get introduced to dbmei.com the premier publication for Digital, Branding & Marketing based right here on Long Island, with 12 authors from 4 states dbmei.com is the only publication dedicated to providing Digital & Social Professionals a platform to “Read, Write & Share” […] - [Digital Media Society](https://puglisiconsulting.com/digital-media-society/): The Digital Media Society (DMS) was facilitated by Digital Ethos for those that share a like minded passion for Digital Media & Communications. Perhaps more importantly, it is the hope that together we can create better global & local economies, educational opportunities and develop a future without unwarranted censorship or limitation by governments. The Digital Media Society is a global concept to support Awareness & Education by empowering communities. Unlike anything before it, the Digital Media Society is facilitated by an organization and not owned by it. Digital Ethos supports the concept that community organizations derive their biggest impact when they […] - [Digital Media TV](https://puglisiconsulting.com/digital-media-tv/): Videos from Events, Marketing Made Simple TV, Author Blogs and more. =========== Dupleepa Wijayawardhana of Empire Avenue – Social Media Action Camp, Social Media Week 2012 [youtube=http://www.youtube.com/watch?v=RxLQRIgdt7U] =========== Basil C. Puglisi talks about Facebook, a look at the value of using Facebook’s Ad Platform with Facebook Pages, when you have a custom branded tab. [youtube=http://www.youtube.com/watch?v=EW2Ixrxktms] =========== Nathan Latka of Lujure – Social Media Action Camp, Social Media Week 2012 [youtube=http://www.youtube.com/watch?v=sh1Y8On1Jn0] =========== LinkedIn – Why It’s a great personal brand tool [youtube=http://www.youtube.com/watch?v=u5e-6psDk8U] =========== Ben Farkas of Synthesio – Social Media Action Camp, Social Media Week 2012 [youtube=http://www.youtube.com/watch?v=MKdBrtV2Ryk] =========== Thoughts About Twitter – Brevity of Message [youtube=http://www.youtube.com/watch?v=oH4YOD6iVmA] […] - [Digital Media Association](https://puglisiconsulting.com/digital-media-association/): The Digital Media Association (DMA) is for those that share a like minded passion for Digital Media and how it is used to change the way we communicate and learn. The “DMA” is made up of professionals that support Digital Ethos and its various services to pursue its mission. The Digital Media Association has supporters in different categories based on financial giving or support to Digital Ethos. The Digital Media Association also serves as the “Booster Club” for Digital Ethos (aka DBMEi) As a not for profit these supporters play a crucial role in supporting the organization through financial giving. Platinum Sponsor: $50,000 […] - [Digital Media Press](https://puglisiconsulting.com/digital-media-press/): The Digital Media Press was established to provide publication support for Digital and Print publications. Digital Ethos develops programs and provides support for the following publication opportunities. Digital – Blogs Digital – Newsletters Digital – Magazines Digital – eBooks Digital – podcasting Digital – Film & Video Print Newsletters & Distribution Print Magazines & Distribution Book Publishing & Distribution The purpose of the Digital Media Press is to support businesses, organizations and individuals who are considering self publishing  but want to do so with the support of practitioners and the resources of an organization. Digital Ethos is also on the lookout […] - [Digital Media Monthly Newsletter](https://puglisiconsulting.com/digital-media-monthly/): Sign Up and Get Access to Top Content each month, Videos from Marketing Made Simple TV, Top Viewed Articles and exclusive discounts to events and conferences. Sign Up! - [Transactions](https://puglisiconsulting.com/transactions/): [ESPRESSO_TXN_PAGE] - [Registration Cancelled](https://puglisiconsulting.com/registration-cancelled/): You have cancelled your registration.[ESPRESSO_CANCELLED] - [Thank You](https://puglisiconsulting.com/thank-you/): [ESPRESSO_PAYMENTS] - [Digital Media Week](https://puglisiconsulting.com/digital-media-week-3/): Design ● Multimedia ● Web Development ● Search ● Social ● Mobile ● Technology Awareness ● Interactive Communications ● Education  [ESPRESSO_EVENTS] - [Sample Page](https://puglisiconsulting.com/sample-page-2/): This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: Hi there! I’m a bike messenger by day, aspiring actor by night, and this is my blog. I live in Los Angeles, have a great dog named Jack, and I like piña coladas. (And gettin’ caught in the rain.) …or something like this: The XYZ Doohickey Company was founded in 1971, and […] - [Event Calendar](https://puglisiconsulting.com/event-calendar/): Our Full Event Calendar will be coming soon! - [Marketing Made Simple TV](https://puglisiconsulting.com/marketing-made-simple/): Hosted by Jeff Ogden TV Show dedicated to Interview of Marketing and Industry Professionals to help provide guidance to our readers and viewers. [youtube http://www.youtube.com/watch?v=VZvyrgU_X40?rel=0]   =================   [youtube http://www.youtube.com/watch?v=qGtqvvTSFKg?rel=0&w=560&h=315] - [Seminars & Workshops](https://puglisiconsulting.com/seminars-workshops/): Lead Generation via Social & Search Optimization Professionals walk you through best practices for using digital media for building your branding, growing an audience and engaging the crowd for business and action. Learn about the content that effects Search Engines Learn ways to leverage and mine data using Social Search Learn about types of content that increases Social Engagement Best Practices for Personal Branding and Social Networking Intro to Internet Marketing Understand the foundations in Internet for communication and business from web 1.0 into web 3.0 and beyond. Introduced to ideas and best practices for business website design, function, and search […] - [About DBMEi](https://puglisiconsulting.com/about-dbmei/): Mission Statement: Digital Brand Marketing Education & Interactives (DBMEi) provides Digital Media Communications and Culture support for the development of businesses, organizations and individuals. The understanding of such tools and culture is the key to economic development that creates opportunity and reduces misunderstandings, inefficiency or conflict. DBMEi uses two processes to accomplish this goal, Publications and Interactives. The publications follow a “Read, Write & Share” philosophy, while the Interactives use a “Experience, Execute & Interact” philosophy covering subject matter in Social Media, Search Engines, Mobile Technology, Conferences, Networking and Brand Marketing. The Interactives are social experiences that help foster networking and […] - [About Digital Ethos](https://puglisiconsulting.com/mission/): Mission: Digital Ethos is a not for profit organization for Professional Development & Education in Digital Communications. What Digital Ethos hopes to accomplish. Core Initiatives: Demystify how digital media works in order for the public to gain access to information and publically available resources Educate the public to participate in digital communication streams both as consumers and contributors to become savvy digital media communicators Develop outreach programs that bring digital media resources to underrepresented geographic and demographic areas. Generate awareness about the need for high speed internet access in every home, school and business in the world. Provide information and support […] - [Digital Brand Marketing Review](https://puglisiconsulting.com/dbmr/): LIREBR – Digital Brand Marketing Review It’s all new… Facebook changes to timeline, Twitter launches a new interface, Google changes its privacy policy, Google Plus pages for brands, and Pinterest growing at record pace, its time to look at your digital brand and future. We are taking the Social Media Makeover to a whole new level, Basil C. Puglisi Long Island Real Estate and Business Renaissance is offering a local businesses the opportunity to receive a Digital Brand Marketing Review. Businesses that submit the following by Monday May 28th will be considered.  The winner will be notified on May 30th. The makeover will be provided by online marketing […] - [SOCIAL MEDIA ACTION CAMP (#SMAC)](https://puglisiconsulting.com/smac-3/): GET YOUR TICKET!!! dbmei.com readers SAVE 25% use code “dbmei25” About the Event: Social Media Action Camp (#SMAC) is a one day conference designed to provide a digital communications learning environment for small business owners, media enthusiast and entrepreneurs. The camp features a mix of learning sessions that are created with a priority on actionable information. In addition to the topic and summary, each session has a clearly stated set of learning outcomes to keep the sessions on track and meet the expectations of the attendees. General Admission: $99 Students: $39 Date: Feb 16th, 2012 8:30AM till 5PM Location: Roger Smith […] - [SOCIAL MEDIA ACTION CAMP 2012 (#SMAC)](https://puglisiconsulting.com/smac2012/): GET YOUR TICKET!!! dbmei.com readers SAVE 25% use code “dbmei25” About the Event: Social Media Action Camp (#SMAC) is a one day conference designed to provide a digital communications learning environment for small business owners, media enthusiast and entrepreneurs. The camp features a mix of learning sessions that are created with a priority on actionable information. In addition to the topic and summary, each session has a clearly stated set of learning outcomes to keep the sessions on track and meet the expectations of the attendees. General Admission: $99 Students: $39 Date: Feb 16th, 2012 8:30AM till 5PM Location: Roger Smith […] - [Social Media Action Camp](https://puglisiconsulting.com/social-media-action-camp/): Social Media Action Camp (#SMAC) is a one day conference designed to provide a digital communications learning environment for small business owners, media enthusiast and entrepreneurs. The camp features a mix of learning sessions that are created with a priority on actionable information. In addition to the topic and summary, each session has a clearly stated set of learning outcomes to keep the sessions on track and meet the expectations of the attendees. General Admission: $99 Students: $35 Date: Feb 16th, 2012 8:30AM till 5PM Location: Roger Smith Hotel, 501 Lexington Ave, New York, NY 10017 Event Organizer: Digital Brand Marketing […] - [Authors](https://puglisiconsulting.com/authors/): authors coming soon! - [NEW! Digital Brand Marketing Event:](https://puglisiconsulting.com/events/):  Walt Whitman Mall will be hosting us! For Free! And there’ll be FREE SNACKS!! Should I Come? If you’re a social media /  marketing / PR nerd, this will be heaven for you, trust me. If you’ve been to an LITweetup before, then duh. See you there. If you ‘re a small business owner, journalist, artist, educator, parent, police officer, doctor, student or anybody else who’s interested in how the world is changing because of these crazy new social communications technologies, this would be a smart place for you to be. You’ll have a chance to meet real people who work […] - [Contact DBMEi](https://puglisiconsulting.com/contact-3/): Digital Brand Marketing Education & Interactives Inc. 200 Motor Pkwy, Suite B13 Hauppauge NY 11788 Phone: 631.909.7360 Fax: 631.676.1724 info@dbmei.com twitter.com/dbmei facebook.com/dbmei Board of Directors & Officers: Basil C. Puglisi, Executive Director & Publisher Craig E. Yaris, Director or Administration and Operations Bill Corbett Jr., Director of Communications & Public Affairs Alison Gilbert, Director of Finance Jeff Ogden, Director of Development Staff: Joy Lynskey, Managing Editor Monique Merhige, Public Relations Manager dbmei staff have all been issued Press ID like in the example provided, this ID has a hologram to prevent photocopies and reproduction. Please take the time to request ID […] - [Contact Digital Ethos](https://puglisiconsulting.com/contact-2/): Digital Brand Marketing Education & Interactives Inc. dba Digital Ethos 200 Motor Pkwy, Suite B13 Hauppauge NY 11788 Phone: (631) 91ETHOS (3-8467) Fax: 631.676.1724 Messages via facebook.com/digitalethos Board of Directors & Officers: Basil C. Puglisi, Executive Director & Publisher Craig E. Yaris, Director or Administration and Operations Bill Corbett Jr., Director of Communications & Public Affairs Alison Gilbert, Director of Finance Jeff Ogden, Director of Development Staff: Joy Lynskey, Managing Editor Monique Merhige, Public Relations Manager All staff have all been issued a Press ID, like in the example provided, this ID has a hologram to prevent photocopies and reproduction. Please […] - [The Digital Magazine](https://puglisiconsulting.com/digital-brand-marketing-magazine/): Vol 3 Issue 3 – Sept 2017   The Magazine is printed for the Expo shows. It is also distributed prior to and after each show to news/magazine stands in around the New York City area, and to select locations such as medical practice waiting rooms. All sponsors and exhibitors are provided with ad space and editorial article submission is available. Vol 3 Issue 2 – June 2017 The Magazine is printed for the Expo shows, it is also distributed as promotional material prior to or after a show via partners like BQE Media to drop points and News / Magazine […] - [Digital Media Quarterly](https://puglisiconsulting.com/digital-media-quarterly/) - [Supporters](https://puglisiconsulting.com/sponsors/): [youtube http://www.youtube.com/watch?v=EiKdljZyJHs?rel=0&w=640&h=360] Dead On Design Find New Customers Esquire Tech Solutions Infusion Direct Marketing JRL Solutions Marketing Bytes Puglisi Consulting Group, Inc.  - [Mission Statement](https://puglisiconsulting.com/mission-statement/): Digital Brand Marketing Education & Interactives (dbmei) is an educational source for Digital Media Culture & Interactives. As an experiential learning process for professionals and a content source for businesses, organizations and individuals, its’ publications serve as a professional development and education tool. The publications follow a “Read, Write & Share” philosophy, while the Interactives use a “Experience, Execute & Interact” philosophy covering subject matter in Social Media, Search Engines, Mobile Technology, Conferences, Networking and Brand Marketing. The Interactives are social experiences that help foster networking and learning. The Interactives are based on communication and can be digital or conducted in […] - [Learning Resources](https://puglisiconsulting.com/presentation-slides/): This page will be updated from time to time with presentations and videos from different events and functions. Please remember that the presentations are talking points and do not include all the information being presented. =========== Jeff Ogden of Find New Customers and Marketing Made Simple TV [slideshare id=12610639&doc=2012-04-19webinar-jeffogden-120419200855-phpapp01] =========== Basil C. Puglisi talks about Facebook, a look at the value of using Facebook’s Ad Platform with Facebook Pages, when you have a custom branded tab. [youtube=http://www.youtube.com/watch?v=EW2Ixrxktms] =========== SEO101: Search Engine Optimization Basics [slideshare id=7181167&doc=seo101-110307150053-phpapp01] =========== LinkedIn – Why It’s a great personal brand tool [youtube=http://www.youtube.com/watch?v=u5e-6psDk8U] =========== Social Media Week 2011: Content […] - [Digital Media Presentations](https://puglisiconsulting.com/digital-media-presentations/): This page will be updated from time to time with presentations, please remember that the presentations are talking points and do not include all the information being presented. =========== Jeff Ogden of Find New Customers and Marketing Made Simple TV [slideshare id=12610639&doc=2012-04-19webinar-jeffogden-120419200855-phpapp01] =========== SEO101: Search Engine Optimization Basics [slideshare id=7181167&doc=seo101-110307150053-phpapp01] =========== Social Media Week 2011: Content Creation & Protection Practices [slideshare id=6898831&doc=contentcreationandprotectionpractices-110211220551-phpapp01] =========== Personal Brands: #140Conf, Dowling College [slideshare id=8657446&doc=personalbrandspresentation-110721171305-phpapp02] =========== Intro to Internet Marketing [slideshare id=10014406&doc=introtointernetmarketing-111103154323-phpapp01] - [Copyright Info](https://puglisiconsulting.com/copyright-info/): Digital Brand Marketing Education by Basil C. Puglisi is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License. Copyscape is dedicated to protecting your valuable content online. We provide the world’s most powerful and most popular online plagiarism detection solutions, ranked #1 by independent tests. Copyscape’s products are trusted by millions of website owners worldwide to check the originality of their new content, prevent duplicate content, and search for copies of existing content online. [youtube=http://www.youtube.com/watch?v=MggxboD44aM&feature=player_embedded] Every digital file has a unique makeup of bits and bytes which is its fingerprint. MyFreeCopyright.com captures your original creation’s fingerprint, stores the fingerprint in a […] - [Copyright & Disclosures](https://puglisiconsulting.com/copyright-disclosures/): Copyright Information Digital Media Daily by Digital Ethos is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License. Based on a work at http://digitalethos.org. Permissions beyond the scope of this license may be available at http://digitalethos.org/copyright-disclosures/. Copyscape is dedicated to protecting your valuable content online. We provide the world’s most powerful and most popular online plagiarism detection solutions, ranked #1 by independent tests. Copyscape’s products are trusted by millions of website owners worldwide to check the originality of their new content, prevent duplicate content, and search for copies of existing content online. [youtube=http://www.youtube.com/watch?v=MggxboD44aM&feature=player_embedded] Every digital file has a unique makeup of […] - [Basil C. Puglisi](https://puglisiconsulting.com/basil-c-puglisi-2/): “Anyone who has never made a mistake has never tried anything new.” – Albert Einstein Basil Puglisi began his exploration of the “Digital Age” with a philosophy of “Read, Write & Share”. The content, which was based around digital and social media became his initial source for professional development. Basil Puglisi has also sought out traditional learning methods by attending the top conferences like the Search Engine Marketing Expo, New Media Expo, Social Media World Forum, SxSW, Internet Week and more. Additionally, he has also received professional training from Google, Microsoft, AOL, Constant Contact and others in his role as a […] ## Optional - [Agent (MCP protocol)](websites-agents.hostinger.com/puglisiconsulting.com/mcp) [comment]: # (Generated by Hostinger Tools Plugin)